Sony Pixel Power calrec Sony

Daktronics Aims To Put a Sound Peg Into a Square Screen

27/10/2021

Daktronics Aims To Put a Sound Peg Into a Square Screen Goal is the ultimate, large-scale integration of sound and picture By Dan Daley, Audio Editor

Wednesday, October 27, 2021 - 7:00 am

Print This Story | Subscribe

Story Highlights

As demand increases for ever larger video screens and ever louder sound systems, competing real-estate needs occasionally create a multimedia traffic jam in sports venues. For much of the past two decades, Daktronics, which holds a nearly 60% market share in main video displays and integrated super systems in the pro-sports venues, has been working toward mitigating that conflict by integrating sound systems into progressively larger videoboards. Putting big sound into a big picture creates a unique onsite fan experience, but it also has to deal with a few challenges.

Daktronics' John Olsen sees untapped potential for integrated audio systems in NBA- and NHL-arena videoboards.

Basically, says John Olsen, sales manager, audio systems, Daktronics, what we're doing is putting line arrays inside a huge display so that the effect is that of a point-source sound system. The goal of a point-source sound system is to create a coherent sound wave that reaches most of the seats in a stadium with minimal seat-to-seat variation. The effect feels like sound and picture are all coming from a single location.

With screens as large as Daktronics's nearly 900-sq.-ft. display at Auburn University's Jordan-Hare Stadium and integrated PA systems reaching sound-pressure levels of 120 dB and higher, one main challenge has been achieving plausible synchronization between picture and sound. The light of the video image travels at 186 million miles per second while its associated audio plugs along at a mere 700+ mph.

The solution, says Olsen, is to delay the video by about 500 ms in the video processor. In football stadiums, which have on average the largest videoboards, that's achieved by aiming at the 50-yard line as the target for the best sync for display/sound systems located at one end of the stadium.

That minimizes the effect of the delay to the point where most people won't notice it anywhere in the stadium, although it can't eliminate it completely, he says. It's a challenge with any large-venue sound system, along with loudspeakers installed for shadowed areas like concourses, concessions, suites, and other indoor or outdoor areas.

Bigger and Bigger Typical of the company's hybrid AV installations is one installed this year at Northern State University's new Dacotah Bank Stadium in Aberdeen, SD. It's 23 ft. high by 59 ft. wide within an even larger scoreboard structure measuring 42 ft. high by 76 ft. wide. A Daktronics Sportsound 2000HD audio system is integrated with the video and scoring system.

Auburn University's Jordan-Hare Stadium features a 900-ft. videoboard with integrated PA system.

Larger videoboards can accommodate the bigger sound systems needed for point-source, endfire PAs. That's good because, in an era when ever greater low-frequency energy (LFE) has become a staple of the pop and urban music genres regularly heard in large sports venues, that means room for more subwoofers - generally the largest type of speaker enclosure.

All that LFE could potentially distort the picture by rattling the superstructure, although Olsen says that any such distortions can't readily be picked up by the eye. For extremely large installations, such as the T-Mobile Arena in Las Vegas, where any number of internal or external vibration sources could create a potential image distortion, Daktronics has developed stick products: long, slender epoxy LED rods assembled with space between them but, from a distance, forming a coherent image.

Another solution is GKD MediaMesh, which Daktronics markets and installs in a partnership with GKD Metal Fabrics, with Daktronics supplying the LED portion of the product. MediaMesh is a textile-like weave of stainless steel and electronics that can be fitted over a solid fa ade or in front of windows - or a sound system - and provides image and sound while also letting the underlying architecture remain visible.

But, at such large scale, every solution also has its considerations. For instance, spacing between sticks in a display assembly has to consider not only image coherency at certain distances but also how that spacing affects the frequency response of the sound system behind it.

Depending on the size of the sound system and its orientation to the listener, the LED fa ade may attenuate certain higher frequencies, explains Olsen, who came to Daktronics with its acquisition in 2005 of Dodge Electronics, which specialized in PA systems for the collegiate and professional markets. As you move to higher frequencies, the waves become smaller, and it takes less obstruction to block or attenuate them. With our LED Audio Facade product, we have created a happy medium for sound transmission. Really, the only issue is getting as much vertical resolution as possible and then letting our eyes put it all together. It's a matter of finding the right balance between picture and sound.

Daktronics' LED solutions prevent image distortion due to LFE in the huge integrated video/audio scoreboard at Las Vegas's T-Mobile Arena.

In fact, that's part of the strategy for the future, with sports venues in all markets turning to AV to help welcome fans back to the stands: using large-scale audio and video to engage fans in ways that can't be done at home.

To further that, Daktronics in July hired Diane Gonzalez-Ferranti as executive producer in its Creative Services division, which is tasked with helping the company grow its business in the digital-content-creation space across all markets, including sports. At the same time, Olsen says, integrated audio a
LINK: https://www.sportsvideo.org/2021/10/27/daktronics-aims-to-put-a-sound-...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

13/07/2026

BravesVision GM Jeff Cravens on Launching MLB's Newest Team-Owned Network in 35 Days

The Braves opted to keep production in-house rather than hand it off to MLB...

13/07/2026

Behind The Mic: Adam Schefter Signs Multi-Year Extension with ESPN

Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...

13/07/2026

Eurovision Sport and European Athletics Bring Live Athletics to More Fans with Multilingual AI Commentary Initiative

Eurovision Sport is making live athletics more accessible to fans than ever befo...

13/07/2026

Milwaukee Bucks Return to Full-Season Over-the-Air Television for First Time in 31 Years

The Milwaukee Bucks will return to full-season over-the-air television for the 2...

13/07/2026

SMPTE Expands Education Offerings with Connected Learning Path for IP Media Workflows

SMPTE has announced an expanded education pathway for media technology professio...

13/07/2026

Vizrt Graphics Power Netflix MVP MMA Event at Intuit Dome

Vizrt has announced that its graphics technology was used by broadcast design agency Girraphic for Netflix's debut MVP MMA event, broadcast live from the In...

13/07/2026

ARRI To Sell Global Rental Business to H2 Equity Partners in Management Buyout

ARRI has announced an agreement to sell its global rental activities in Europe, the United Kingdom, and North America to H2 Equity Partners through a management...

13/07/2026

DAZN and Premier Boxing Champions Announce Global Broadcasting Partnership

DAZN has announced a partnership with Premier Boxing Champions (PBC) to bring PBC fight nights to DAZN subscribers globally. The partnership begins Saturday, Ju...

13/07/2026

TikTok and WSC Sports Partner To Connect Sports Rightsholders With Content Creators

TikTok and WSC Sports have announced a strategic partnership that gives sports r...

13/07/2026

Ross Video Powers MLB All-Star In-Venue Production for Seventh Consecutive Year

Two new Ross products -Brushback: Full Count and CapGo - are debuting at Citizens Bank Park All-Star festivities...

13/07/2026

MSG Networks Jackie Lyons on Knicks Title Run Coverage, XR Studio Launch, and RSN Production Strategy

MSG Networks' was given exclusive access during the Knicks' unforgettabl...

13/07/2026

Sundance Institute Announces 2026 Producers Labs Fellows

LOS ANGELES, July 13, 2026 - Sundance Institute today announced the 10 producers selected to participate in its annual Producers Labs taking place July 13-18 fo...

13/07/2026

Techivation release M-Compressor 2

Adds new intelligent Mix Assistant feature With their product range now featuring numerous processors across two distinct line-ups, the M-Series and T-Serie...

13/07/2026

Avalanche Tones release Chainsaw Suite

Plug-ins for heavy music Avalanche Tones is the brainchild of Ava Toton, a 17-year-old musician and developer who says her goal is to make the lives of gui...

13/07/2026

Gamechanger Audio launch the Plus Pedal II

Popular sustain effect overhauled Latvia-based innovators Gamechanger Audio have just launched a new and improved version of their popular sustainer unit. B...

13/07/2026

Millions tuned in for quarter-finals of the FIFA World Cup 2026 on SBS

Millions tuned in for quarter-finals of the FIFA World Cup 2026 on SBS 13 July, 2026 Media releases Norway v England attracted a Total TV reach of 3.7 mil...

13/07/2026

SMPTE Expands Free IP for Media Training Resources

Share Copy link Facebook X Linkedin Bluesky Email...

13/07/2026

Composer Andy Dollerson Transforms Independent Film Sound...

Composer and Producer Andy Dollerson has built a career by blending his electroacoustic training with hands on production work for independent artists and filmm...

13/07/2026

SipRadius-maintained libRIST enables full RIST support in...

The next release of the widely used video player VLC 3.0.24 will incorporate full support for RIST, including main profile and some support for advanced profile...

13/07/2026

ARRI Divests Rental Business

Share Copy link Facebook X Linkedin Bluesky Email...

13/07/2026

Sound Reinforcement for a Live TV Casting Show_An Invisib...

Providing sound reinforcement for a live televised casting show ranks among the most demanding tasks in event technology: the house sound and the broadcast feed...

13/07/2026

Savannah Bananas chooses Calrec to expand broadcast ambit...

Committed to its fans first guiding principle, the genre-defying Savannah Bananas baseball team has placed Calrec at the heart of its growing broadcast story. A...

13/07/2026

Intinor Showcases SMPTE ST 2110 Advancements and DVB comp...

At IBC2026, Intinor will demonstrate its latest developments and present a practical path for broadcasters transitioning to IP workflows. The showcase focuses o...

13/07/2026

Scripps, DirecTV End Blackout, Ink New Retrans Deal

Share Copy link Facebook X Linkedin Bluesky Email...

13/07/2026

20 Years On the Pitch Together

Celebrating Two Decades of ICG and League Football Education This year marks 20 years of working with League Football Education (LFE) the charity responsible ...

13/07/2026

Silver for Arvato Systems at the 2026 Service Provider Award

Silver for Arvato Systems at the 2026 Service Provider Award Award in the AI as a Service Provider category recognizes AI expertise and innovative strength ...

13/07/2026

RT News Appoints Joe Mag Raollaigh as new Managing Editor of Nuacht

RT News is pleased to announce the appointment of Joe Mag Raollaigh as the new Managing Editor of Nuacht, the Irish Language News and Current Affairs service a...

12/07/2026

Korg NTS-4: DIY analogue performance mixer

Offers six-channels and built-in effects Korg's latest release introduces a new analogue mixer that's been designed to act as a hub for live electro...

12/07/2026

COW Jobs: Video Production Specialist, Indie Game - Remote

COW Jobs: Video Production Specialist, Indie Game - Remote Brie Clayton July 12, 2026 0 Comments Video Production Specialist (Indie Game) May 29, 20...

11/07/2026

Night Nurse Is for the Sickos

(L-R) Bruce McKenzie, Mimi Rogers, Cemre Paksoy, Georgia Bernstein, El onore Hendricks, and Colleen Rose Trundy attend the Night Nurse premiere during the 202...

11/07/2026

Handcrafted Mallets from Handcrafted Audio

Promises a vividness and depth rarely found in software Switzerland-based Handcrafted Audio's latest creation is an interesting hybrid instrument that...

11/07/2026

NAB Launches Redesigned Spot Center

Share Copy link Facebook X Linkedin Bluesky Email...

11/07/2026

Fujifilm Introduces Cinema Power Zoom for GFX System

Share Copy link Facebook X Linkedin Bluesky Email...

11/07/2026

NEP Inks New Agreement with Wimbledon

Share Copy link Facebook X Linkedin Bluesky Email...

11/07/2026

Rincon Secures Major Milwaukee Bucks Broadcast Rights Deal

Share Copy link Facebook X Linkedin Bluesky Email...

11/07/2026

Boston Conservatory at Berklee Awards Grants to Five Alumni, Supporting Work in Their Local Communities

Boston Conservatory at Berklee Awards Grants to Five Alumni, Supporting Work in ...

11/07/2026

Berklee Alumni and Faculty Recognized with 2026 Emmy Nominations

Berklee Alumni and Faculty Recognized with 2026 Emmy Nominations The 27 nominees include Trey Parker (South Park) and seven-time Emmy winner Pablo Mungu a of ...

10/07/2026

SVG GameDay, Ep. 23: Nashville Predators Teri Johnson - Throwing a Bash on Broadway

In-venue and creative video staffers at the professional and collegiate level ha...

10/07/2026

Fujifilm Announces FUJINON GF19-35mmT3.5 PZ OIS WR Cinema Power Zoom Lens

FUJIFILM North America Corporation has announced the FUJINON GF19-35mmT3.5 PZ OIS WR, a cinema power zoom lens for the GFX System with native G Mount. The lens ...

10/07/2026

Dalet Releases Long-Term Supported Update to Dalet Flex

Dalet has announced a new Long-Term Supported (LTS) release of Dalet Flex, expanding AI capabilities, workflow automation, and integration with Dalia, Dalet'...

10/07/2026

Blackmagic Design Releases Fairlight Live Audio Mixer Software

Blackmagic Design has released Fairlight Live, a free software-based broadcast audio mixer for Mac and Windows, available for download now. Simultaneously, the ...

10/07/2026

FloSports and USA South Athletic Conference Announce Exclusive Media Rights Partnership

FloSports and the USA South Athletic Conference have announced an exclusive medi...

10/07/2026

Daktronics Installs LED Video Board at Field of Dreams Ballpark in Dyersville, Iowa

Daktronics has manufactured and installed an LED video display at Field of Dream...

10/07/2026

Registration Opens for NAB Show New York 2026, October 21-22 at the Javits Center

Registration is now open for NAB Show New York 2026, taking place October 21-22 ...

10/07/2026

Sphere and Formula 1 Heineken Las Vegas Grand Prix Announce Five-Year Partnership Extension

Sphere Entertainment Co. and the Formula 1 Heineken Las Vegas Grand Prix have an...

10/07/2026

CBS Sports and Asian Football Confederation Announce U.S. Media Rights Agreement

CBS Sports and the Asian Football Confederation (AFC) have announced a media rights partnership covering the AFC Asian Cup Saudi Arabia 2027 and the AFC U23 Asi...