Sony Pixel Power calrec Sony

Daktronics Aims To Put a Sound Peg Into a Square Screen

27/10/2021

Daktronics Aims To Put a Sound Peg Into a Square Screen Goal is the ultimate, large-scale integration of sound and picture By Dan Daley, Audio Editor

Wednesday, October 27, 2021 - 7:00 am

Print This Story | Subscribe

Story Highlights

As demand increases for ever larger video screens and ever louder sound systems, competing real-estate needs occasionally create a multimedia traffic jam in sports venues. For much of the past two decades, Daktronics, which holds a nearly 60% market share in main video displays and integrated super systems in the pro-sports venues, has been working toward mitigating that conflict by integrating sound systems into progressively larger videoboards. Putting big sound into a big picture creates a unique onsite fan experience, but it also has to deal with a few challenges.

Daktronics' John Olsen sees untapped potential for integrated audio systems in NBA- and NHL-arena videoboards.

Basically, says John Olsen, sales manager, audio systems, Daktronics, what we're doing is putting line arrays inside a huge display so that the effect is that of a point-source sound system. The goal of a point-source sound system is to create a coherent sound wave that reaches most of the seats in a stadium with minimal seat-to-seat variation. The effect feels like sound and picture are all coming from a single location.

With screens as large as Daktronics's nearly 900-sq.-ft. display at Auburn University's Jordan-Hare Stadium and integrated PA systems reaching sound-pressure levels of 120 dB and higher, one main challenge has been achieving plausible synchronization between picture and sound. The light of the video image travels at 186 million miles per second while its associated audio plugs along at a mere 700+ mph.

The solution, says Olsen, is to delay the video by about 500 ms in the video processor. In football stadiums, which have on average the largest videoboards, that's achieved by aiming at the 50-yard line as the target for the best sync for display/sound systems located at one end of the stadium.

That minimizes the effect of the delay to the point where most people won't notice it anywhere in the stadium, although it can't eliminate it completely, he says. It's a challenge with any large-venue sound system, along with loudspeakers installed for shadowed areas like concourses, concessions, suites, and other indoor or outdoor areas.

Bigger and Bigger Typical of the company's hybrid AV installations is one installed this year at Northern State University's new Dacotah Bank Stadium in Aberdeen, SD. It's 23 ft. high by 59 ft. wide within an even larger scoreboard structure measuring 42 ft. high by 76 ft. wide. A Daktronics Sportsound 2000HD audio system is integrated with the video and scoring system.

Auburn University's Jordan-Hare Stadium features a 900-ft. videoboard with integrated PA system.

Larger videoboards can accommodate the bigger sound systems needed for point-source, endfire PAs. That's good because, in an era when ever greater low-frequency energy (LFE) has become a staple of the pop and urban music genres regularly heard in large sports venues, that means room for more subwoofers - generally the largest type of speaker enclosure.

All that LFE could potentially distort the picture by rattling the superstructure, although Olsen says that any such distortions can't readily be picked up by the eye. For extremely large installations, such as the T-Mobile Arena in Las Vegas, where any number of internal or external vibration sources could create a potential image distortion, Daktronics has developed stick products: long, slender epoxy LED rods assembled with space between them but, from a distance, forming a coherent image.

Another solution is GKD MediaMesh, which Daktronics markets and installs in a partnership with GKD Metal Fabrics, with Daktronics supplying the LED portion of the product. MediaMesh is a textile-like weave of stainless steel and electronics that can be fitted over a solid fa ade or in front of windows - or a sound system - and provides image and sound while also letting the underlying architecture remain visible.

But, at such large scale, every solution also has its considerations. For instance, spacing between sticks in a display assembly has to consider not only image coherency at certain distances but also how that spacing affects the frequency response of the sound system behind it.

Depending on the size of the sound system and its orientation to the listener, the LED fa ade may attenuate certain higher frequencies, explains Olsen, who came to Daktronics with its acquisition in 2005 of Dodge Electronics, which specialized in PA systems for the collegiate and professional markets. As you move to higher frequencies, the waves become smaller, and it takes less obstruction to block or attenuate them. With our LED Audio Facade product, we have created a happy medium for sound transmission. Really, the only issue is getting as much vertical resolution as possible and then letting our eyes put it all together. It's a matter of finding the right balance between picture and sound.

Daktronics' LED solutions prevent image distortion due to LFE in the huge integrated video/audio scoreboard at Las Vegas's T-Mobile Arena.

In fact, that's part of the strategy for the future, with sports venues in all markets turning to AV to help welcome fans back to the stands: using large-scale audio and video to engage fans in ways that can't be done at home.

To further that, Daktronics in July hired Diane Gonzalez-Ferranti as executive producer in its Creative Services division, which is tasked with helping the company grow its business in the digital-content-creation space across all markets, including sports. At the same time, Olsen says, integrated audio a
LINK: https://www.sportsvideo.org/2021/10/27/daktronics-aims-to-put-a-sound-...
See more stories from svg

North America Stories

19/09/2026

Two High Profile Professional Sports Franchises Renew cre...

Two High-Profile Professional Sports Franchises Renew creative.space Contracts with DigitalGlue NFL team and Major League Soccer Club cite ease of use, secure ...

19/09/2026

Limited Edition Audio releases VoxSplit Pro for overlapping dialogue separation and cleanup on macOS

Limited Edition Audio releases VoxSplit Pro for overlapping dialogue separation ...

18/09/2026

IBC 2026 Tech Moves Beyond the Gloss and Into the Rack

IBC 2026 Tech Moves Beyond the Gloss and Into the Rack If you spent any time in the halls of the RAI this year, you noticed a clear shift in conversation. The c...

18/09/2026

SVG GameDay, Ep. 31: Seattle Mariners Tim Walsh - Creative Content in the Emerald City

In-venue and creative video staffers at the professional and collegiate level ha...

18/09/2026

Qvest Appoints Jens Miedek as SVP Sales, Media and Entertainment

Qvest has appointed Jens Miedek as Senior Vice President Sales, Media and Entertainment. Before joining Qvest, Miedek spent 16 years at Riedel Communications an...

18/09/2026

Fonn Group Acquires everviz, Relaunches as Teikna Graphics Platform

Fonn Group has acquired full ownership of everviz, a cloud-native platform for interactive charts, maps, and data-driven graphics, and will rebrand it as Teikna...

18/09/2026

OWC Acquires OpenDrives to Expand Enterprise Storage Portfolio

Other World Computing (OWC) has announced the acquisition of OpenDrives, a provider of software-defined video and rich media storage management solutions. The a...

18/09/2026

Kaltura and Verimatrix Partner on Content Security for OTT and Cloud TV

Kaltura and Verimatrix have announced a partnership integrating Verimatrix's Digital Rights Management and security capabilities into Kaltura's Cloud TV...

18/09/2026

Movicom's Robycam Aerial Cable System Deployed at World Nomad Games

The sixth edition of the World Nomad Games combined traditional sports, large-scale cultural performances, and some decidedly modern broadcast technology. Held ...

18/09/2026

DAZN and Super League Basketball Extend Partnership for 2026-27 Season

DAZN and Super League Basketball (SLB) have extended their partnership for the 2026-27 season. Every Championship, Cup, and Play-Off fixture will be available l...

18/09/2026

Nielsen Shifts Streaming Content Ratings to Daily Delivery Cadence

Nielsen has announced that its Streaming Content Ratings (SCR) product will move from weekly to daily data delivery, with clients now receiving viewership data ...

18/09/2026

ABC to Air LALIGAs ElClsico for First Time on October 25

ESPN will present LALIGA's ElCl sico on ABC for the first time, with FC Barcelona vs. Real Madrid airing Sunday, October 25 at 4 p.m. ET. A one-hour pre-mat...

18/09/2026

University of Pennsylvania and JMI Sports Extend Multimedia Rights Partnership Through 2035-36

The University of Pennsylvania's Division of Recreation and Intercollegiate ...

18/09/2026

Charlotte Hornets Name DAZN Exclusive Direct-to-Consumer Streaming Partner

The Charlotte Hornets have announced DAZN as their exclusive direct-to-consumer streaming partner for the 2026-27 NBA season. The service launches immediately, ...

18/09/2026

With New AM Radio Act, Live Sports Remain on the Air - and on the Road

Broadcast sports' original medium will let drivers keep on hearing the plays thanks to a new bill set to pass the Senate....

18/09/2026

Apple TV Expands iPhone Camera Deployment for Friday Night Baseball' Finale at Dodger Stadium

Fourteen iPhone 18 Pro devices - eight connected over a T-Mobile Private 5G Netw...

18/09/2026

Minnesota Lynx to Air Final Regular Season Local Broadcast on FOX 9+

The Minnesota Lynx have announced that their final local broadcast of the 2026 regular season will air free on FOX 9 following the shutdown of Victory . The Ly...

18/09/2026

Monumental+ Now Available on Prime Video

Monumental Sports Network (MNMT) has announced that its Monumental+ streaming service is now available as a subscription through Prime Video, giving Capitals an...

18/09/2026

WTGL Announces Inaugural Season Schedule on ESPN, ABC, and ION

WTGL, the women's team golf league created by TMRW Sports in partnership with the LPGA, has announced its inaugural season schedule. The season premieres Su...

18/09/2026

Ratings Roundup: NFL Week 1 Down 13% From Record 2025; ESPN Earns Its Best US Open Mens Final on Record

Ratings Roundup is a rundown of recent ratings news and is derived from press re...

18/09/2026

SNS Wins IAMT Award For Addressing What Video Editors Need In The AI Era

Studio Network Solutions (SNS) has won Best Journal Article at the 2026 IAMT Impact Awards for What Video Editors Need When Everything Is Changing Around Them, ...

18/09/2026

Fix It or Risk It: recognize risk in ordinary moments

HPA is supporting Fix It or Risk It, a non-commercial, industry-wide public-service campaign helping organizations across the media and entertainment supply cha...

18/09/2026

DHD Demonstrates the Future of Broadcast Audio Production...

DHD reports a high level of interest in its range of audio production equipment on all four days of the September 11-14 International Broadcasting Convention in...

18/09/2026

Sonnet Announces Thunderbolt 5 eGPU With 850-Watt Power Supply and Integrated Dock for Windows 11 Computers

Sonnet Announces Thunderbolt 5 eGPU With 850-Watt Power Supply and Integrated Do...

18/09/2026

DeckBridge adds live Resolve playback and Fairlight controls to Stream Deck

DeckBridge adds live Resolve playback and Fairlight controls to Stream Deck Brie Clayton September 17, 2026 0 Comments DeckBridge starting profiles ac...

18/09/2026

Learn to arrange tracks using Color With Live's Free Stencil Pack

Learn to arrange tracks using Color With Live's Free Stencil Pack Brie Clayton September 17, 2026 0 Comments Stencils are Color With Live's or...

18/09/2026

Berklee Establishes Susan Tedeschi Scholarship in Honor of Grammy-Winning Alumna

Berklee Establishes Susan Tedeschi Scholarship in Honor of Grammy-Winning Alumna The scholarship is announced as Tedeschi returns to headline the Berklee Bloc...

18/09/2026

Grand finale: Bringing a distinctly stylized visual identity to all five seasons of The Boys

Senior Colorist Siggy Ferstl of Company 3 has been grading The Boys since the sh...

17/09/2026

Prime Video Embarks on Fifth Exclusive Season of Thursday Night Football With Innovation, Experience in Tow

Lions vs. Bills will also be the first regular-season game at new Highmark Stadi...

17/09/2026

Teradek Launches Bolt 7 with Integrated 900MHz Data Pipeline

Teradek has announced Bolt 7, a wireless video and data system that adds an integrated 900MHz radio to the Bolt's zero-delay video pipeline. The 900MHz chan...

17/09/2026

DAZN Announces Three Executive Appointments

DAZN has announced three appointments to its executive leadership team, all reporting to CEO Shay Segev effective immediately. Patrick Delany has been appointe...

17/09/2026

Monumental Sports and Entertainment Announces Leadership Changes

Monumental Sports and Entertainment (MSE) has announced a leadership restructuring. Zach Leonsis has been named President and Vice Chairman, a newly created pos...

17/09/2026

CP Communications and Red House Streaming Named 2026 Best of Florida Winners

CP Communications has been named Best of Florida for Audio-Visual Services, and its subsidiary Red House Streaming has been named Best Movie and Recording Studi...

17/09/2026

Scripps Sports and ION to Broadcast Shriners Childrens East-West Bowl

Scripps Sports and ION have announced a broadcast partnership for the Shriners Children's East-West Bowl, the nation's oldest college all-star football ...

17/09/2026

espnW Announces Full Agenda for 2026 Women + Sports Summit

The 17th annual espnW: Women + Sports Summit, presented by Toyota, will take place October 14-16 at the Ojai Valley Inn in Ojai, California, with virtual attend...

17/09/2026

PAMA and Shure Announce 2026 Mark Brunner Professional Audio Scholarship Recipients

The Professional Audio Manufacturers Alliance (PAMA) and Shure Incorporated have...

17/09/2026

LNK Group Migrates Five Networks to Grass Valley AMPP

Lithuanian broadcaster LNK Group has completed a migration of playout and media management for its five national television networks - LNK, BTV, TV1, InfoTV, an...

17/09/2026

Net Insight Establishes Pan-Asian Live Media Network for Nimbra 520 Trials

Net Insight has announced a pan-Asian live media network created with its regional partners, giving broadcasters, production companies, and media service provid...

17/09/2026

SVG Students to Watch: Adam Black, University of South Florida

After a high school football injury, the Orlando native found a new path in video production, gaining experience on ESPN college football broadcasts, Tampa Bay ...

17/09/2026

Nielsen Accelerates Streaming Data Delivery with Enhancements to Streaming Content Ratings

Streaming Content Ratings (SCR) Data Shifts to Daily Delivery Cadence, Mirroring...

17/09/2026

The Gauge: Poland | August 2026

August brought further stabilization in total TV viewing time. Poles spent an average of 3 hours and 31 minutes a day watching video content on TV glass-just 2 ...

17/09/2026

Warner Bros. Discovery reclaims top spot in Nielsen's August All Screens Video Landscape Report

Post-sports seasonal shift redistributes viewership across Poland, while streami...

17/09/2026

TVC and Globecast Join Hands to Unveil The Matrix - A Ne...

Television Content Analytics Pte Ltd (TVC), a Singapore-based deep-tech company specialising in sports technology, artificial intelligence and live broadcast in...

17/09/2026

Rise Broadcast Reveals 2026 Awards Shortlist

Rise WIB, the global advocacy group championing gender diversity and career progression across the media technology industry, today announced the shortlist for ...

17/09/2026

CAPITOL BROADCASTING COMPANY AND THE CAROLINA HURRICANES EXTEND CONTENT PARTNERSHIP

RALEIGH, N.C. - Capitol Broadcasting Company (CBC) and Hurricanes Holdings annou...

17/09/2026

LNK Group Moves Five National Networks to Grass Valley AM...

Lithuanian broadcaster deploys Playout X and Framelight X across five networks, combining on-premises software-defined playout with cloud-based disaster recover...

17/09/2026

Introducing Adobe Photoshop Elements & Premiere Elements 2027

Introducing Adobe Photoshop Elements & Premiere Elements 2027 Brie Clayton September 17, 2026 0 Comments New tools make it easier than ever to enhance y...

17/09/2026

Scripps Research professor Li Ye named finalist for Blavatnik National Awards for Young Scientists

LA JOLLA, CA-While the brain orchestrates metabolic processes in the body, it al...

17/09/2026

Oscar-Winning producer Yvett Merino to present exclusive preview footage of Disney's Hexed at VIEW Conference 2026

VIEW Conference is excited to announce that Oscar-winner Yvett Merino (Encanto, ...

17/09/2026

Cute Critters Come to the Cloud: Aniimo' Launches on GeForce NOW

A new creature-catching adventure is ready to stream from the cloud this week. Pawprint Studio's Aniimo arrives on GeForce NOW at launch, inviting gamers to...