CENTURY Optronic inc to provide support for fujinon lenses during canada s summer sports bonanza

Century Optronic, the Canadian-based service partner for the Optical Devices Divisionof FUJIFILM North America Corporation, will provide technical support for FUJINON lenses during the 2015 FIFA Women's World Cup, Pan Am Games, and the Para Pan Am Games. Based in Markham, Ontario, Century Optronicspecializes in the sales and service of lenses and battery supplies for broadcast television production.

The FIFA Women's World Cup began June 5thand concludes on July 5th.Canada is the host country for this year's quadrennial, international event. Tournament matches will be held in Vancouver, Edmonton, Winnipeg, Ottawa, Montreal and Moncton.

Toronto is the host city for this year's Pan Am Gameswhich run from July 10-26. The Para Pan Am Games run from August 7-15.The Pan Am and Para Pan Am Games are held every four years for athletes of the 41 PASO member nations, in the year preceding the Olympic and Paralympic Summer Games.

As a full-line provider of our digital cinema and broadcast lenses, we're confident of Century Optronic's ability to service our domestic and international customers covering these three high-profile events in Canada, said Thom Calabro, director of marketing and product development for FUJIFILM North America Corporation. Many of the industry's top live sports producers will be in Canada this summer shooting with a broad range of our lenses. We know they'll receive extraordinary support from Century Optronic Inc.

The FUJIFILM technical support center for the 2015 FIFA Women's World Cup, Pan Am Games, and the Para Pan Am Games will be located at:

Century Optronic Inc

570 Alden Rd., Unit 17

Markham, ON L3R 8N5

Canada

Tel: 905-947-8800

Contact: Mr. Bong Chu

Email: bongchu@centuryoptronic.com

Web: http://centuryoptronic.com/

Hours of operation during the events will be from Mon-Fri 9:00am to 5pm EST. If an emergency were to occur outside of the stated hours of operation please email: service@centuryoptronic.com

The Canadian office of the Optical Devices Division is located in Newmarket, Ontario.

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. The Industrial and Corporate New Business Development Division delivers new products derived from Fujifilm technologies. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, with medical systems, pharmaceuticals and cosmetics; graphic systems; highly functional materials, such as flat panel display materials; optical devices, such as broadcast and cinema lenses; digital imaging; and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic, software and production technologies. In the year ended March 31, 2015, the company had global revenues of $20.8 billion, at an exchange rate of 120 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.

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CONTACT:

Robin Hoffman

Pipeline Communications

(917) 763-8069

robinhoffman@pipecomm.com

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