(06/11/2013) Astucemedia a Montreal-based provider of live broadcast graphics products and services with staff in USA, Europe and an office in Dubai, UAE integrated a live news graphics workflow at the Miami network operations center for the new TV/digital network FUSION.
FUSION is a news, pop culture and satire TV/digital network that aims to engage and champion a young, diverse, and inclusive America with a unique mix of smart and irreverent original reporting, lifestyle, and comedic content. Fusion is a joint venture between Univision Communications Inc. and the Disney/ABC Television Network. Fusion launched in millions of households nationwide on October 28, 2013.
Since this target audience is relatively young and tech savvy, the challenge is to present graphics displays that compare favorably with the online news and social media outlets younger viewers frequent, said Alexandre Leclerc, Chief Executive Officer of Astucemedia, in Montreal, Canada. While FUSION successfully created a distinctive, contemporary brand identity for the innovative channel, Astucemedia brought those graphics to life by creating a live template-based workflow that would be intuitive and user-friendly for producers, journalists, and other newsroom staff.
It was exciting to be part of such an ambitious, groundbreaking project, Leclerc added. Presenting a completely different, youthful brand image required that we take a completely novel approach to building the graphics and transitions. Everything needed to be designed and executed in a fresh, bold new way so FUSION would immediately distinguish itself from the more conservative, established broadcast and cable news fare.
In the months leading up to the FUSION launch, Astucemedia dedicated a six-member technical team to solving such mission critical challenges as integrating a Vizrt graphics system automated by Ross OverDrive system, providing operational support, and laying a foundation that can facilitate future growth and expansion.
Astucemedia's creative and technical services focused on delivering live graphics for five FUSION shows, including The Morning Show, America with Jorge Ramos, Open Source, D.N.A., and AM Tonight. Fusion's news division shares some newsgathering resources and program segments with Noticias Univision and ABC News.
FUSION was tasked with the audacious goal of trying to re-invent TV news for a generation that primarily gets its news from the Internet, said Michael Berkman, vice president, creative director of FUSION. We tried very hard to bend the rules of communicating vital on-screen information in a relevant, new way. We worked with a design firm to create an overall brand. The hard part was to translate that into a practical news package that appeared to be unlike any other.
Astucemedia came to Miami to work with us to create comprehensive systems for five brand new shows that our young staffers were able to learn quickly, Berkman continued. But as anyone in this business knows, the trick isn't just to deliver what's asked for, but to deal with issues that will inevitably arise with so many shows still in development. Astucemedia made rapid adjustments, additions, and suggestions that maintained our network and show branding. FUSION simply wouldn't have been able to achieve such an ambitious launch without our partnership with Astucemedia.
About Astucemedia
Headquartered in Montreal, Quebec, Canada, Astucemedia is a full-service systems integrator specializing in the design and implementation of interactive broadcast graphics, real-time data integration, custom applications, as well as on-site training and technical support. Astucemedia clients include: ABC News, MTV, Abu Dhabi TV, Al-Jazeera Network, MBC Al-Arabiya, SaudiTV, BahrainTV, MTV3, Fox Sports, CBS, TF1, TSR, Bloomberg, NDTV, Global News, and many more.
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
07/08/2025
July 8 2025, 22:30 (PDT) Tata Motors & Dolby Bring Dolby Atmos to Harrier.ev, R...
12/07/2025
As the death toll continues to mount, with at least 120 killed and more than 170 people still missing on July 10 from devastating Texas floods, a number of broa...
12/07/2025
EL SEGUNDO, Calif., and MIAMI -DirecTV and TelevisaUnivision have signed a deal that will make the ad-supported premium subscription tier of ViX, ViX Premium wi...
11/07/2025
PARK CITY, UTAH, July 11, 2025 - The nonprofit Sundance Institute announced today the 11 producers chosen for its annual Producers Labs, returning to Ucross Fou...
11/07/2025
If you've ever wondered what might be playing in Clark Kent's headphones...
11/07/2025
L3Harris Technologies President of Intelligence, Surveillance and Reconnaissance Jason Lambert and General Manager of L3Harris Waco facility Sean Ling held a ce...
11/07/2025
ARLINGTON, Va. WETA, the flagship public media station in the national capital area, has launched WETA+, a new streaming service tailored for the local Washingt...
11/07/2025
The Federal Communications Commission has emerged as one of the central players in the broadcast TV landscape in 2025, with its deregulatory policies sparking h...
11/07/2025
Calrec will introduce usability, customization and system enhancements across its entire range of Argo consoles during IBC2025, Sept. 12-15, at the RAI Amsterda...
11/07/2025
LONDON Encompass Digital Media said it will support live and on-demand viewing of the 2025 FIFA Club World Cup across multiple global regions for sports enterta...
11/07/2025
Two-thirds of broadcast engineers reaped the benefits of a pay raise within the last year....
11/07/2025
CARY, N.C. SmallHD has launched the Quantum 27, a new 26.5-inch Quantum-Dot OLED monitor designed to deliver postproduction image quality in a compact, set-frie...
11/07/2025
The Federal Communications Commission's Enforcement Bureau and Tegna have entered into a consent decree that will settle an investigation into the accidenta...
11/07/2025
WASHINGTON Following news in early July that Paramount had settled President Donald Trump's lawsuit, Sens. Edward J. Markey (D-Mass.) and Ben Ray Luj n (D-N...
11/07/2025
Model/Actriz Performs Lead Single Cinderella on The Late Show with Stephen Colbe...
11/07/2025
Behind the Mic: Amazon Prime Preps for First Season of NBA Action; MSG Networks ...
11/07/2025
SVG New Sponsor Spotlight: Suite Studios' Craig Hering on Adapting to Client...
11/07/2025
2025 SVG Content Management Forum Breaks Down AI's Impact, Continued Transit...
11/07/2025
A Journey HOME: University of Nebraska's HuskerVision Goes IP Leaders from the HuskerVision and Lawo share their IP learnings By SVG Staff
Friday, July 1...
11/07/2025
CMSI, Remote Picture Labs, Ace ESPN's Cloud-Based Editing Efforts for Wimble...
11/07/2025
Netflix Enters the Live-Boxing-Production Ring for Round 2 With Historic Taylor-...
11/07/2025
Back to All News
Too Hot to Handle: Italy Is Coming on July 18 Only on Netflix
Entertainment
11 July 2025
GlobalItaly
Link copied to clipboard
July 11, 20...
11/07/2025
Back to All News
Netflix Will Release Death Inc. Seasons 1, 2 and 3
Entertainment
11 July 2025
GlobalSpain
Link copied to clipboard
Season 1
Season 2
Se...
11/07/2025
AI and Multimedia Authenticity Standards Collaboration launches two papers to guide the future of AI integration, today at the AI for Good Global Summit
The...
11/07/2025
Ceramics - the humble mix of earth, fire and artistry - have been part of a global conversation for millennia.
From Tang Dynasty trade routes to Renaissance pa...
10/07/2025
The current holder of the prestigious Thomson Foundation Young Journalist of the Year Award has been forced to stop reporting over fears for her safety in Afgha...
10/07/2025
Spotify is turning up the volume on Australian music with a multipronged initiative designed to highlight the dominance of Australian artists on the global stag...
10/07/2025
This is not a drill: Oasis is back on the road-marking its first live performanc...
10/07/2025
The music industry depends on fresh ideas, bold voices, and emerging talent. Yet across the U.K., too many young musicians lack the space to develop their craft...
10/07/2025
NEW YORK - July 10, 2025 - Nielsen, the global leader in audience measurement, data and analytics, today announced that it appointed Richard Pacheco as head of ...
10/07/2025
Local newscasts don't exist in a vacuum. News directors and station management constantly evaluate what's working, what isn't and perhaps most impor...
10/07/2025
Lawo has announced that Stuttgart Media University (Hochschule der Medien, HdM) has comprehensively modernized its central recording studio after selecting an I...
10/07/2025
The Society of Motion Picture and Television Engineers (SMPTE) has opened early-bird registration for the Media Technology Summit, which will take place in a ne...
10/07/2025
NASHVILLE, Tenn. TNDV Television has launched Aspiration 35, a new version of its 40-foot Aspiration truck reimagined for cinematic multicamera productions....
10/07/2025
BURBANK, Calif. Key Code Education, a provider of instructor-led postproduction training, is growing its curriculum with new programs for beginner and intermedi...
10/07/2025
HACKENSACK, N.J. Actus Digital will demonstrate how broadcasters can transform compliance monitoring from a necessary expense into a strategic revenue driver at...
10/07/2025
The Federal Register has published a summary of the Federal Communications Commission's Public Notice seeking comments on its ownership rules that lists a d...
10/07/2025
Back to All News
Netflix Presents the Official Trailer for SuperestarPlay Video
Play Video
Entertainment
10 July 2025
GlobalSpain
Link copied to clipboard...
10/07/2025
In the race to understand our planet's changing climate, speed and accuracy are everything. But today's most widely used climate simulators often strugg...
10/07/2025
As one of the world's largest emerging markets, Indonesia is making strides toward its Golden 2045 Vision - an initiative tapping digital technologies and...
10/07/2025
10 Jul 2025
VEON and Cohen Circle Secure Investor Commitments for Kyivstar Listing Kyiv, New York, Dubai, and Philadelphia - July 10, 2025 - VEON Ltd. (Nasdaq:...
10/07/2025
5G for all? What the DFL's use of Easy5G and RefCam could mean for events in...
10/07/2025
Save the Date: PGA TOUR Studios Welcomes SVG Remote Production Summit on Oct 14-...
10/07/2025
Cloud on the Road: How Remote-Production-Service Providers Are Adapting to a New...
10/07/2025
Seattle Kraken's Ryan Schaber on the NHL Team Taking Live Game Productions I...
10/07/2025
FOX Sports Reboots Small Control Room in Los Angeles as Hub for Vertical-First P...
10/07/2025
SVG Sit-Down: MSE's Zach Leonsis, ViewLift's Rick Allen Go Deep on Joint...
(06/11/2013) Astucemedia a Montreal-based provider of live broadcast graphics products and services with staff in USA, Europe and an office in Dubai, UAE integrated a live news graphics workflow at the Miami network operations center for the new TV/digital network FUSION.
