
Friday 5 March 2021 Top 10 jokes that amuse and confuse in equal measure
New study shines a spotlight on why some people get the joke whilst others are left scratching their heads
Neuroscientist and comedy expert Dr Helen Pilcher reveals why jokes can leave half of us laughing - but the rest puzzled by the punchline
Ability to get gags can vary greatly between people, depending on culture, context and brain activity
Jokes relying on unfamiliar concepts and word play are trickiest to understand
Two thirds of Brits baffled by a joke will pretend to find it funny to fit in
Study commissioned by TV channel Gold to celebrate launch of new retrospective The Vicar of Dibley: Inside Out on Saturday 6th March
How do you drown a Hipster? In the mainstream is the joke most likely to amuse and confuse Brits in equal measure, new research reveals.
Time flies like an arrow. Fruit flies like a banana and a jar of Omega 3 vitamins fell on my head when I opened the cupboard. I sustained super fish oil injuries are also gags that split Brits down the middle with half howling in laughter - but the rest left scratching their heads.
The report and research by renowned neuroscientist and comedy expert Dr Helen Pilcher tested a series of jokes on 2,000 adults and reveals the science explaining why some jokes are not universally understood.
The study was specially commissioned by TV channel Gold to celebrate The Vicar of Dibley: Inside Out, a new retrospective special revealing what went on behind the scenes of the award-winning BBC series, airing on Saturday 6th March.
The research was inspired by the end scenes of each episode which sees Geraldines attempt to tell Alice a joke fall flat, as she fails to understand the punchline and needs an explanation.
Dr Pilcher identified variables that determine how much of the humour individuals get, with factors including their age, upbringing, personal and cultural background and life experiences.
Top 10 jokes that amuse and confuse in equal measure according to British adults:
How do you drown a Hipster? In the mainstream (46%)
Time flies like an arrow. Fruit flies like a banana (45%)
A jar of Omega 3 vitamins fell on my head when I opened the cupboard. I sustained super fish oil injuries (40%)
How do you milk sheep? With iPhone accessories (38%)
How many surrealists does it take to screw in a light bulb? A fish (36%)
What do accountants do when theyre constipated? They work it out with a pencil (35%)
A cowboy asked me if I could help him round up 18 cows. I said, Yes, of course. Thats 20 cows (30%)
A horse walks into a bar and the barman says Hey, why the long face? (29%)
What does a dyslexic, agnostic, insomniac do at night? He stays up wondering if there really is a dog (28%)
Im very pleased with my new fridge magnet. So far, Ive got 12 fridges (18%)
The type of comedy most likely to confuse is jokes based on unfamiliar concepts and word play, Dr Pilcher found.
The report also reveals that over six in ten Brits like to think they are quick-witted despite seven in ten actually often needing to have a joke explained to them.
Rather than look silly, over two thirds (67%) admit they will laugh at jokes they dont understand to fit in and over half (56%) have had to look up the meaning of a joke when slow on the uptake. The same number (56%) have even re-told jokes without understanding the punchline.
Dr Pilchers report explores why jokes such as How do you drown a Hipster? In the mainstream divide the nation, concluding that the joke involves both cultural context and the understanding of wordplay. In order to understand the joke, the listener needs three things.
First, the listener needs some background knowledge; an understanding of the terms hipster and mainstream. Second, the listener needs an understanding that hipsters are perceived to be anti-mainstream. Finally, the listener needs to spot the double meaning within the word mainstream; its both a body of water and a set of values.
Dr Pilcher said:
Laughter is universal but humour is immensely subjective and although people all over the world enjoy a good joke what they find funny varies according to a number of things, such as culture, context and language.
Brain activity is also implicated. The brain contains billions of neurons, and can process large amounts of information in very short time periods. For some people, all the elements of a joke come together in an instant and they get the joke, but if any of the elements are missing, then the joke falls flat, much like in The Vicar of Dibley when Alice fails to understand any of Geraldines jokes.
Gerald Casey, Gold channel director, said:
At the end of every episode of The Vicar of Dibley, Geraldine shares a joke with Alice and whilst deemed funny by Geraldine, Alice always fails to understand the punchline. We wanted to commemorate this iconic show by revealing just how subjective humour and jokes can be.
The poll also revealed the top 10 jokes from the end scenes of The Vicar of Dibley, famed for the punchline falling flat when Alice fails to understand jokes told by Dawn Frenchs character Geraldine.
Top 10 funniest jokes from The Vicar of Dibley:
Two nuns are driving through Transylvania when a great big vampire jumps on the bonnet. One nun says to the other show him your cross. So, the nun opens the window and yells: get off my bonnet you toothy git! (62%)
Theres a Vicar playing golf with his friend John. John misses a three-foot putt, and he says: Dammit, I missed the bugger. The Vicar tuts and says John, if you say that once more then God will open up the heavens and send a thunderbolt to strike you dead. But then John misses a two-foot putt, and he says: Dammit, I missed the bugger. So, the heavens open a great big thunderbolt comes down and strikes the Vicar dead and God says Dammit, I missed the bugger (52%)
W
Europe Stories
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
09/12/2025
Current Rose of Tralee Katelyn Cummins has been revealed as the third contestant...
08/12/2025
Over 1.7 million people watched across the weekend
Another record-breaking year...
08/12/2025
08 Dec 2025
VEON's Beeline Kazakhstan Breaks Ground for Hyper Cloud Data Ce...
08/12/2025
Strategic and transformative transaction would sharpen Harmonic's focus on its core Broadband business and advance its growth initiatives
Ensures continued...
08/12/2025
Copenhagen's The Epicurus is a one-of-a-kind Jazz Gastropub that presents exclusive performances curated by Jazz Pianist and Producer Sir Niels Lan Doky. Fe...
08/12/2025
Arvato Systems Receives gematik-approval for TI-Messenger tim
Approval secured for TI Messenger tim - paving the way for secure and interoperable communicat...
08/12/2025
Eurovision winner Niamh Kavanagh is the first celebrity to be revealed for the s...
08/12/2025
Changing children's lives for good: A staggering 4.6 million raised in the 2025 appeal
The people of Ireland and people all over the world have once again...
08/12/2025
It's murder on the dancefloor as The Traitors Ireland legend Paudie Moloney ...
05/12/2025
Every year, Spotify Wrapped offers a personalized look back at the audio that defined your year. It's a snapshot of your listening habits, designed to tell ...
05/12/2025
In 2025, Spotify's EQUAL, GLOW, and RADAR programs celebrated women, LGBTQIA , and emerging artists who turned moments into milestones. From breaking record...
05/12/2025
In our latest blog, we explain how Wi-Fi 7 rollouts can drive consumer loyalty with value-add services such as consumer cybersecurity. We also explore how this ...
05/12/2025
Friday 5 December 2025
A new Game of Thrones Tale: Official trailer for Sky Exc...
05/12/2025
Tis the season of giving once again and this year we've taken our Give Back Fridays' concept and turned it on its head.
In the autumn we were approach...
05/12/2025
Brayden Gogis doesn't remember a time when he wasn't completely fixated on games in all forms. In preschool, when they asked us to dress up as what we ...
05/12/2025
The Grinch steals the spotlight as the theme for The Late Late Toy Show 2025
Tune in tonight at 9:35pm on RT One and worldwide on RT Player
#LateLateToyShow...
05/12/2025
RT Announces New Presenters of Flagship News Programmes
New RT Six One News co-presenter Tommy Meskill
Sarah McInerney & Justin McCarthy join Morning Ir...
04/12/2025
ToolsOnAir Blackmagic Design HyperDeck Event Presets for just:in mac pro 2025 & ...
04/12/2025
ToolsOnAir AJA Ki Pro Event Presets for just:in mac pro 2025 & just:in linux
More Details:Starting with version 5.5, both just:in mac pro and just:in linux sol...
04/12/2025
Wangu Kanuri from Kenya and Godwin Asediba from Ghana are two of this years finalists for Thomsons Young Journalist of the Year Award. The pair are runners-up i...
04/12/2025
Following today's EBU Winter General Assembly in Geneva at which Israel's participation in the 2026 Eurovision Song Contest was confirmed, RT 's pos...
04/12/2025
Thursday 4 December 2025
Sky set to co-produce the story behind the world's most famous whale
Image Credit - Free Willy Keiko Foundation
Sky will co-pro...
04/12/2025
Thursday 4 December 2025
Sky Original documentary Murder at the Post Office to ...
04/12/2025
OBJECT MATRIX
OverviewObject Matrix
OM Cloud
Quattro
SWARMOverviewSwarmSingle Node Swarm
Ngenea
Pixstor
Swarm Support
Object Matrix Support
Pixstor & N...
04/12/2025
FOX Advertising Announces Plans for 2026 Upfront Presentation Annual Presentation for Advertisers to Take Place Monday, May 11 at New Location, the Historic N...
04/12/2025
The ninth series of Dancing with the Stars returns to screens in early
2026 and will be proudly sponsored by Hyundai
Filling our Sunday evenings with glitz an...
03/12/2025
ToolsOnAir Composition Builder 2025 Boilerplate
More Details: The Composition Builder 2025 application for macOS enables TV stations and Live Event broadcast...
03/12/2025
ToolsOnAr just:live pro 2025 Boilerplate
More Details: just:live pro 2025 is a Single Channel Live Production Playout solution for video and static or real-t...
03/12/2025
ToolsOnAr just:play pro 2025 Boilerplate
More Details: just:play pro 2025 is a Single Channel automated 24/7 Master Control playout solution with SD, HD and ...
03/12/2025
ToolsOnAr live:cut 2025 Boilerplate
More Details: live:cut is an option to just:in mac pro 2025 and enables multicamera production workflows for up to 16 cam...
03/12/2025
ToolsOnAir Just In Mac Lite NDI 2025 Boilerplate
More Details: The Just In Mac Lite NDI application is a streamlined media capture solution designed specific...
03/12/2025
ToolsOnAir Just In Mac Lite 2025 Boilerplate
More Details: The Just In Mac Lite application is a streamlined media capture solution designed specifically for...
03/12/2025
ToolsOnAir just:in mac pro 2025 Boilerplate
More Details: just:in mac pro is a macOS-based client-server multichannel capture solution to record SDI, HDMI, N...
03/12/2025
Tracy Bonareri Onchoke, Thomson's Young Journalist of the year 2025 is hoping the accolade will be a springboard to more cross-border collaboration between ...
03/12/2025
For the fourth time, Bad Bunny is the most-streamed Wrapped artist on Spotify gl...
03/12/2025
The wait is over. It's time to look back at the audio that defined your year with 2025 Spotify Wrapped, our annual celebration for fans, artists, creators, ...
03/12/2025
Por cuarta vez, Bad Bunny es el Top Artista Global de Wrapped en Spotify, con 19...
03/12/2025
Spotify Wrapped is back, and as always, it's powered by the billions of streams that fans around the world delivered throughout the year. From the artists w...
03/12/2025
Spotify Wrapped is the moment when hundreds of millions of fans around the world...
03/12/2025
With more than 700 million listeners around the world turning to Spotify to soundtrack their lives, it's time to look back at the audio that defined the yea...
03/12/2025
Con m s de 700 millones de oyentes en todo el mundo usando Spotify para acompa ar su d a a d a, es momento de mirar hacia atr s y ver el audio que marc el a o....
03/12/2025
From page-turning thrillers to inspiring memoirs, audiobooks are becoming a core...
03/12/2025
Com mais de 700 milh es de ouvintes em todo o mundo recorrendo ao Spotify para embalar seu dia a dia, chega o momento de revisitar o udio que marcou o ano. Nos...
03/12/2025
Spotify Wrapped celebrates the audio that defined our year, and the annual globa...
03/12/2025
Wuppertal December 3, 2025
Riedel and Haivision Join Forces to Advance Wireless Video TransmissionRiedel Communications today announced a new partnership with...
03/12/2025
Tell us a little bit about your job I am a Digital Marketing Executive working on Paid Social, PPC, and Organic Social. I joined the team in May 2025 and am enj...
03/12/2025
SAN JOSE, Calif. and VIENNA - Dec. 3, 2025 - Harmonic (NASDAQ: HLIT) and Normann...
03/12/2025
S an Nollaig
Celebrate 2025's top Irish sporting stars with RT Sport Awards live from RT Studios on RT One and RT Player
RT pays tribute to Ror...
02/12/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...