
Friday 5 March 2021 Top 10 jokes that amuse and confuse in equal measure
New study shines a spotlight on why some people get the joke whilst others are left scratching their heads
Neuroscientist and comedy expert Dr Helen Pilcher reveals why jokes can leave half of us laughing - but the rest puzzled by the punchline
Ability to get gags can vary greatly between people, depending on culture, context and brain activity
Jokes relying on unfamiliar concepts and word play are trickiest to understand
Two thirds of Brits baffled by a joke will pretend to find it funny to fit in
Study commissioned by TV channel Gold to celebrate launch of new retrospective The Vicar of Dibley: Inside Out on Saturday 6th March
How do you drown a Hipster? In the mainstream is the joke most likely to amuse and confuse Brits in equal measure, new research reveals.
Time flies like an arrow. Fruit flies like a banana and a jar of Omega 3 vitamins fell on my head when I opened the cupboard. I sustained super fish oil injuries are also gags that split Brits down the middle with half howling in laughter - but the rest left scratching their heads.
The report and research by renowned neuroscientist and comedy expert Dr Helen Pilcher tested a series of jokes on 2,000 adults and reveals the science explaining why some jokes are not universally understood.
The study was specially commissioned by TV channel Gold to celebrate The Vicar of Dibley: Inside Out, a new retrospective special revealing what went on behind the scenes of the award-winning BBC series, airing on Saturday 6th March.
The research was inspired by the end scenes of each episode which sees Geraldines attempt to tell Alice a joke fall flat, as she fails to understand the punchline and needs an explanation.
Dr Pilcher identified variables that determine how much of the humour individuals get, with factors including their age, upbringing, personal and cultural background and life experiences.
Top 10 jokes that amuse and confuse in equal measure according to British adults:
How do you drown a Hipster? In the mainstream (46%)
Time flies like an arrow. Fruit flies like a banana (45%)
A jar of Omega 3 vitamins fell on my head when I opened the cupboard. I sustained super fish oil injuries (40%)
How do you milk sheep? With iPhone accessories (38%)
How many surrealists does it take to screw in a light bulb? A fish (36%)
What do accountants do when theyre constipated? They work it out with a pencil (35%)
A cowboy asked me if I could help him round up 18 cows. I said, Yes, of course. Thats 20 cows (30%)
A horse walks into a bar and the barman says Hey, why the long face? (29%)
What does a dyslexic, agnostic, insomniac do at night? He stays up wondering if there really is a dog (28%)
Im very pleased with my new fridge magnet. So far, Ive got 12 fridges (18%)
The type of comedy most likely to confuse is jokes based on unfamiliar concepts and word play, Dr Pilcher found.
The report also reveals that over six in ten Brits like to think they are quick-witted despite seven in ten actually often needing to have a joke explained to them.
Rather than look silly, over two thirds (67%) admit they will laugh at jokes they dont understand to fit in and over half (56%) have had to look up the meaning of a joke when slow on the uptake. The same number (56%) have even re-told jokes without understanding the punchline.
Dr Pilchers report explores why jokes such as How do you drown a Hipster? In the mainstream divide the nation, concluding that the joke involves both cultural context and the understanding of wordplay. In order to understand the joke, the listener needs three things.
First, the listener needs some background knowledge; an understanding of the terms hipster and mainstream. Second, the listener needs an understanding that hipsters are perceived to be anti-mainstream. Finally, the listener needs to spot the double meaning within the word mainstream; its both a body of water and a set of values.
Dr Pilcher said:
Laughter is universal but humour is immensely subjective and although people all over the world enjoy a good joke what they find funny varies according to a number of things, such as culture, context and language.
Brain activity is also implicated. The brain contains billions of neurons, and can process large amounts of information in very short time periods. For some people, all the elements of a joke come together in an instant and they get the joke, but if any of the elements are missing, then the joke falls flat, much like in The Vicar of Dibley when Alice fails to understand any of Geraldines jokes.
Gerald Casey, Gold channel director, said:
At the end of every episode of The Vicar of Dibley, Geraldine shares a joke with Alice and whilst deemed funny by Geraldine, Alice always fails to understand the punchline. We wanted to commemorate this iconic show by revealing just how subjective humour and jokes can be.
The poll also revealed the top 10 jokes from the end scenes of The Vicar of Dibley, famed for the punchline falling flat when Alice fails to understand jokes told by Dawn Frenchs character Geraldine.
Top 10 funniest jokes from The Vicar of Dibley:
Two nuns are driving through Transylvania when a great big vampire jumps on the bonnet. One nun says to the other show him your cross. So, the nun opens the window and yells: get off my bonnet you toothy git! (62%)
Theres a Vicar playing golf with his friend John. John misses a three-foot putt, and he says: Dammit, I missed the bugger. The Vicar tuts and says John, if you say that once more then God will open up the heavens and send a thunderbolt to strike you dead. But then John misses a two-foot putt, and he says: Dammit, I missed the bugger. So, the heavens open a great big thunderbolt comes down and strikes the Vicar dead and God says Dammit, I missed the bugger (52%)
W
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
02/06/2026
Musically intelligent soft synth gets upgraded
Scaler Music will be probably be best known to many for their music theory tools, but their product range al...
02/06/2026
Powerful new vocal-production tool announced
Described as a vocal performance station , Klevgrand's latest plug-in combines pitch-correction with harmo...
02/06/2026
Launched alongside Go Green sale extension
McDSP have just released the latest addition to their APB line-up, DC-2 Dual Compressor, and have also announced ...
02/06/2026
Create custom tools for Ableton Live 12 Suite
Ableton have just introduced a new open JavaScript toolkit that allows anyone to create their own custom tools...
02/06/2026
Now features full H90 algorithm library
Eventide have announced the upcoming launch of the H9 Harmonizer Gen 2, a new and improved version of their hugely p...
02/06/2026
Plus UAD Half Yearly Sale now live
The latest arrival to the Universal Audio range delivers a new native pitch-correction plug-in that's capable of deli...
02/06/2026
Rohde & Schwarz to present comprehensive performance, conformance and spectrum-m...
02/06/2026
BTL Laboratory becomes Taiwan's first test house with a CTIA Certification c...
02/06/2026
If you've kept up with this article series, you know by now where to start w...
02/06/2026
With new DSP configurations and flexible licensing options, Calrec is removing the barriers to virtualised audio, giving broadcasters the freedom to scale produ...
02/06/2026
02 Jun 2026
VEON Closes USD 1.4 Billion Bond Offering, Refinancing 2027 Notes A...
02/06/2026
Praise for series three:
The Times - sun-dappled pleasure
The Daily Mail - The Homes Counties' Charlie's Angels
The Sun - 4* this [is an] enjoya...
02/06/2026
Wuppertal June 2, 2026
Gudrun Scharler Appointed CEO of Riedel Networks The Riedel Group today announced the appointment of Gudrun Scharler as CEO of Riedel N...
02/06/2026
Trust has become a commercial issue With global advertising spend forecast to exceed US$1 trillion this year*, the commercial consequences of weak governance co...
02/06/2026
June sees Ireland's cultural calendar in full bloom, as RT Supporting the Arts showcases a vibrant and wide-ranging programme spanning music, theatre, visu...
02/06/2026
After The Traitors Ireland launched in 2025, Irish audiences proved to have a taste for the global hit reality show. This Bank Holiday Monday fans can indulge e...
01/06/2026
Category line-up & sponsors announced
Photo: Paul Clarke
The Production Music Awards (PMA) have announced that submissions are now officially open ahead of...
01/06/2026
New hybrid sample/synthesis instrument revealed
Excite Audio have just released the latest instalment in their Evolve series, which has been developed in co...
01/06/2026
Latest TONEX expansion captures three rare vintage amps
The newest addition to IK Multimedia's ever-growing TONEX line-up introduces a set of three incr...
01/06/2026
Musically intelligent soft synth gets upgraded
Scaler Music will be probably be best known to many for their music theory tools, but their product range al...
01/06/2026
Rohde & Schwarz Satellite Industry Days 2026 guided by the motto From Earth to ...
01/06/2026
Luxembourg, June 1, 2026 - SES, a leading space solutions company, and Viva, Mexico's ultra low-cost airline, launched fast and reliable multi-orbit satelli...
01/06/2026
Mardi 2 juin 14h00
FilmLight (ARRI), 10 rue Ren Boulanger, 75010 Paris
Rejoignez-nous pour d couvrir comment FLAPI (l'API FilmLight) peut transformer e...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
29/05/2026
The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...
29/05/2026
New retro-inspired MPC announced
There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...
29/05/2026
Save up to 30 on acclaimed titles
Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...
29/05/2026
Binaural monitoring application improved
Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...
29/05/2026
6 June 2026 at SAE Institute, London, UK
IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...
29/05/2026
cetecom advanced certifies Rohde & Schwarz test solution for hybrid and Next Gen...
29/05/2026
May 29 2026, 09:00 (PDT) Dolby and rednote Bring More Immersive Storytelling to...
29/05/2026
Youtube exclusive special drops today
Watch now
UKTV today announces another e...
29/05/2026
Genelec announces V2.1 for Aural ID binaural headphone monitoring application posted: 29/05/2026
Aural ID 2.1 enhances binaural monitoring for stereo and ...
29/05/2026
At just 20 years old, Sean Melia from Summerhill Co. Meath has been revealed as the winner of Super Garden 2026. Sean is the youngest ever contestant and winner...
28/05/2026
Thomsons Climate Crisis Toolkit is already being put to work, helping journalist...
28/05/2026
A little refresh can go a long way. We've been making behind-the-scenes upda...
28/05/2026
Since early last year, our quarterly Creator Milestone Awards have celebrated podcasts from around the world that hit major streaming milestones on Spotify. Tod...
28/05/2026
New software-based MIDI multi-clock announced
Rapid Flow have just announced the launch of a new MIDI utility plug-in that aims to solve one of the most per...
28/05/2026
Company introduce most affordable interface yet
SSL's range of audio interfaces has just gained its latest, and smallest member, the SSL 1. Designed to ...
28/05/2026
New compact drum machine & sampler announced
The latest instrument from Sonicware sees the company kick off an all-new Deconstruct series with a compact dru...
28/05/2026
Hellenic Civil Aviation Authority modernizes nationwide ATC voice communications...
28/05/2026
Comscore Announces Appointment of Matt McLaughlin as Chief Executive OfficerJon Carpenter to remain as Senior Advisor to the Board and CEO
Global business lead...
28/05/2026
Wuppertal May 28, 2026
Berliner Ensemble Upgrades Backstage Infrastructure With Riedel Stage SystemsRiedel Communications today announced that Berliner Ensemb...
28/05/2026
Harmonic's Software-Based XOS Advanced Media Processor Powers Cost-Efficient 24/7 Channel Origination and Direct-to-Consumer Delivery
SAN JOSE, Calif. - M...
28/05/2026
RT presents Wild Conamara, a two-part natural history documentary that brings a...
27/05/2026
Spotify already brings together listeners' favorite music, podcasts, and audiobooks in one place. Now, we're trialing a new format that expands the cont...