First dedicated NFL channel jointly developed with international broadcaster
Sky and the NFL have agreed a new five-year deal to broadcast the NFL, and for the first time ever the league will partner with an international broadcaster to launch a channel dedicated to the sport.
The agreement marks the 25th anniversary of live NFL coverage on Sky Sports and will see Sky Sports NFL' launching from September 3 ahead of the 2020 season, which kicks off on September 10.
The brand new in-season channel will be the round-the-clock home of the NFL on television in the UK and Republic of Ireland from the regular season through to the playoffs, with Super Bowl LV live from Raymond James Stadium in Tampa on February 7.
Sky Sports NFL viewers can look forward to the following:
Minimum of five live games each week
First-pick exclusive game on Sky Sports NFL in the 6pm and 9pm slot every Sunday
Every Thursday Night, Sunday Night and Monday Night Football
NFL RedZone
Every minute of every playoff game, Pro Bowl and Super Bowl live
Flagship programming from NFL Network, including the popular Good Morning Football and Total Access shows
Award-winning documentaries and other content from NFL Films and NBC Sports
Brand new weekly shows to review the action and discuss the stories of the league, including original Sky Sports programming
Increased coverage across Sky Sports News, Digital and Social platforms
And much more
Sky Sports has been a fantastic broadcast partner for a quarter of a century, said NFL Commissioner Roger Goodell. This new five-year agreement and the launch of a dedicated Sky Sports NFL channel will undoubtedly continue our rapid growth in the UK and Ireland. We are excited that our expanded partnership with Sky will provide even more NFL content to our millions of UK and Irish fans.
Stephen van Rooyen, Chief Executive Officer, Sky UK & Europe said: We are proud of our quarter-century partnership with the NFL and are hugely excited about launching a dedicated channel which will be a first for the NFL with an international broadcaster. Sky Sports NFL will allow us to take our customers even closer to the sport.
Sky Sports has shown live NFL since 1995 and played a big role in growing the sport in the UK & Ireland over the last 25 years. Now, as part of Comcast, we are excited about taking our partnership to a whole new level. Our viewers are passionate sports fans and we look forward to capturing the drama of NFL for another five years.
Sky Sports NFL, which will be Channel 407 on the Sky platform, will bring viewers the story of the entire season, which begins as reigning Super Bowl champions Kansas City Chiefs take on the Houston Texans on September 10. Sky Sports NFL joins the broadcaster's portfolio of dedicated channels for Premier League, Football, Cricket, F1 and Golf.
The channel launch marks another important step in the development of the NFL in the UK. Building on the 28 regular-season games the NFL has staged in London since 2007, the league has developed a nationwide Flag Football programme, launched its NFL Academy in London, regularly produces large-scale fans events across the UK, and partnered with local charities to deliver programmes that use the sport of American football to reach disadvantaged sectors of the community.
For more information:
Sky Sports Press Office
0207 032 1445
skypress@sky.uk
About Sky
With 24 million customers across seven countries, Sky is Europe's leading media and entertainment company and is proud to be part of the Comcast group. Our 32,000 employees help connect our customers to the very best entertainment, sports, news, arts and to our own local, original content.
Following the success of Sky originals like Chernobyl, we plan to double our investment in original content by 2024. We're also developing a new TV and movie studio, Sky Studios Elstree, which is expected to lead to the creation of over 2,000 new jobs and generate an additional £3 billion of production investment in UK creative sector in the first five years alone.
Our technology allows customers to watch what they want, when they want, how they want, and as we connect millions of families to content they love, we believe it is our responsibility to do it safely. That's why we offer services like Sky Broadband Buddy and the Sky Kids app. And our online streaming service, NOW TV, brings viewers all the enjoyment of Sky with the flexibility of a contract-free service.
We also believe that a company of our scale has a responsibility that goes beyond our business, and into the community. We recently announced a series of commitments to help tackle racial injustice and improve diversity and inclusion. To ensure the commitments are delivered, Sky will invest £10million per year across its markets for each of the next three years. We're committed to being Europe's first net zero carbon entertainment company by 2030 - two decades before we have to - and we're an inclusive employer recognised by The Times and Stonewall for our commitment to diversity.
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First dedicated NFL channel jointly developed with international broadcaster 
