Sony Pixel Power calrec Sony

New Performance Optimizations Supercharge NVIDIA RTX AI PCs for Gamers, Creators and Developers

21/05/2024

NVIDIA today announced at Microsoft Build new AI performance optimizations and integrations for Windows that help deliver maximum performance on NVIDIA GeForce RTX AI PCs and NVIDIA RTX workstations.

Large language models (LLMs) power some of the most exciting new use cases in generative AI and now run up to 3x faster with ONNX Runtime (ORT) and DirectML using the new NVIDIA R555 Game Ready Driver. ORT and DirectML are high-performance tools used to run AI models locally on Windows PCs.

WebNN, an application programming interface for web developers to deploy AI models, is now accelerated with RTX via DirectML, enabling web apps to incorporate fast, AI-powered capabilities. And PyTorch will support DirectML execution backends, enabling Windows developers to train and infer complex AI models on Windows natively. NVIDIA and Microsoft are collaborating to scale performance on RTX GPUs.

These advancements build on NVIDIA's world-leading AI platform, which accelerates more than 500 applications and games on over 100 million RTX AI PCs and workstations worldwide.

RTX AI PCs - Enhanced AI for Gamers, Creators and Developers NVIDIA introduced the first PC GPUs with dedicated AI acceleration, the GeForce RTX 20 Series with Tensor Cores, along with the first widely adopted AI model to run on Windows, NVIDIA DLSS, in 2018. Its latest GPUs offer up to 1,300 trillion operations per second of dedicated AI performance.

In the coming months, Copilot+ PCs equipped with new power-efficient systems-on-a-chip and RTX GPUs will be released, giving gamers, creators, enthusiasts and developers increased performance to tackle demanding local AI workloads, along with Microsoft's new Copilot+ features.

For gamers on RTX AI PCs, NVIDIA DLSS boosts frame rates by up to 4x, while NVIDIA ACE brings game characters to life with AI-driven dialogue, animation and speech.

For content creators, RTX powers AI-assisted production workflows in apps like Adobe Premiere, Blackmagic Design DaVinci Resolve and Blender to automate tedious tasks and streamline workflows. From 3D denoising and accelerated rendering to text-to-image and video generation, these tools empower artists to bring their visions to life.

For game modders, NVIDIA RTX Remix, built on the NVIDIA Omniverse platform, provides AI-accelerated tools to create RTX remasters of classic PC games. It makes it easier than ever to capture game assets, enhance materials with generative AI tools and incorporate full ray tracing.

For livestreamers, the NVIDIA Broadcast application delivers high-quality AI-powered background subtraction and noise removal, while NVIDIA RTX Video provides AI-powered upscaling and auto-high-dynamic range to enhance streamed video quality.

Enhancing productivity, LLMs powered by RTX GPUs execute AI assistants and copilots faster, and can process multiple requests simultaneously.

And RTX AI PCs allow developers to build and fine-tune AI models directly on their devices using NVIDIA's AI developer tools, which include NVIDIA AI Workbench, NVIDIA cuDNN and CUDA on Windows Subsystem for Linux. Developers also have access to RTX-accelerated AI frameworks and software development kits like NVIDIA TensorRT, NVIDIA Maxine and RTX Video.

The combination of AI capabilities and performance deliver enhanced experiences for gamers, creators and developers.

Faster LLMs and New Capabilities for Web Developers Microsoft recently released the generative AI extension for ORT, a cross-platform library for AI inference. The extension adds support for optimization techniques like quantization for LLMs like Phi-3, Llama 3, Gemma and Mistral. ORT supports different execution providers for inferencing via various software and hardware stacks, including DirectML.

ORT with the DirectML backend offers Windows AI developers a quick path to develop AI capabilities, with stability and production-grade support for the broad Windows PC ecosystem. NVIDIA optimizations for the generative AI extension for ORT, available now in R555 Game Ready, Studio and NVIDIA RTX Enterprise Drivers, help developers get up to 3x faster performance on RTX compared to previous drivers.

Inference performance for three LLMs using ONNX Runtime and the DirectML execution provider with the latest R555 GeForce driver compared to the previous R550 driver. INSEQ=2000 representative of document summarization workloads. All data captured with GeForce RTX 4090 GPU using batch size 1. The generative AI extension support for int4 quantization, plus the NVIDIA optimizations, result in up to 3x faster performance for LLMs. Developers can unlock the full capabilities of RTX hardware with the new R555 driver, bringing better AI experiences to consumers, faster. It includes:

Support for DQ-GEMM metacommand to handle INT4 weight-only quantization for LLMs

New RMSNorm normalization methods for Llama 2, Llama 3, Mistral and Phi-3 models

Group and multi-query attention mechanisms, and sliding window attention to support Mistral

In-place KV updates to improve attention performance

Support for GEMM of non-multiple-of-8 tensors to improve context phase performance

Additionally, NVIDIA has optimized AI workflows within WebNN to deliver the powerful performance of RTX GPUs directly within browsers. The WebNN standard helps web app developers accelerate deep learning models with on-device AI accelerators, like Tensor Cores.

Now available in developer preview, WebNN uses DirectML and ORT Web, a Javascript library for in-browser model execution, to make AI applications more accessible across multiple platforms. With this acceleration, popular models like Stable Diffusion, SD Turbo and Whisper run up to 4x faster on WebNN compared to WebGPU and are now available for developers to use. Microsoft Build attendees can learn more about developing on RTX in the Accelerating development on Windows PCs w
LINK: https://blogs.nvidia.com/blog/rtx-advanced-ai-windows-pc-build/...
See more stories from nvidia

North America Stories

03/07/2026

Broadcast Solutions Acquires BFE

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

AdClarity Expands CTV Offering to 20 Countries

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

Mountain West Conference Launches SVOD Service With New Revenue Model

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

Death Star

Death Star Andy Marken July 2, 2026 0 Comments Look, I can't get involved. I've got work to do. It's not that I like the Empire; I hate i...

03/07/2026

Berklee's New Visual Identity: Honoring Our History, Building for What's Next

Berklee's New Visual Identity: Honoring Our History, Building for What's...

03/07/2026

July 01, 2026

Scripps Research scientists awarded $2M to advance global disease surveillance Two Gates Foundation grants will expand wastewater surveillance and AI-driven dis...

03/07/2026

July 02, 2026

Joan Pulupa joins Scripps Research faculty to study the organization of DNA in brain cells and its links to neurodegeneration Using smell-sensing neurons and ad...

02/07/2026

SVG Students To Watch: Abby Finke, University of Dayton

Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD In the live-sports...

02/07/2026

SVG GameDay, Ep. 22: Winnipeg Jets Kyle Balharry - Going to Work in the Great White North

In-venue and creative video staffers at the professional and collegiate level ha...

02/07/2026

BLAST Reports $133 Million in 2025 Revenue, Opens New York Headquarters

BLAST, a competitive entertainment company focused on esports, has announced more than $133 million in revenue for 2025, representing more than 40% year-over-ye...

02/07/2026

Riedel and SKAARHOJ Expand Collaboration with SimplyLive Integration

Riedel Communications has announced official SKAARHOJ panel support for SimplyLive production workflows, enabled through the SimplyLive 2.1 release. The integra...

02/07/2026

Czech Fire Rescue Service Deploys LiveU Video Transmission for Emergency Operations

The Fire Rescue Service of the Czech Republic has deployed LiveU video-over-bond...

02/07/2026

Gravity Media USA Appoints Brittney Boston as Head of Business Development

Gravity Media USA has announced the appointment of Brittney Boston as Head of Business Development, effective July 1, 2026. Based in Nashville, Tennessee, Bosto...

02/07/2026

TwelveLabs Raises $100 Million in Series B Funding

TwelveLabs, a video intelligence company, has announced $100 million in Series B funding co-led by NEA and NAVER Ventures, with participation from Amazon, Radic...

02/07/2026

Pro Padel League Announces Broadcast Partnership With USA Sports for 2026 Season

The Pro Padel League (PPL) has announced a broadcast partnership with USA Sports that will air five PPL championship matches on CNBC during the 2026 season, the...

02/07/2026

LiveLike Powers Eight FIFA World Cup 2026 Fan Engagement Activations Across Five Continents

LiveLike, a digital fan engagement platform, has announced eight confirmed FIFA ...

02/07/2026

InfoComm 2026: Cobalt Digitals blueCORE Wins Futures Best of Show Award

Cobalt Digital has received Future's Best of Show Award, presented by AV Technology at InfoComm 2026, for its blueCORE family of standalone signal processor...

02/07/2026

Synamedia Appoints Dr. Tzvi Gerstl as CEO

Synamedia has announced the appointment of Dr. Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transition...

02/07/2026

Esports World Cup 2026 Announces Expanded Sony Partnership for Paris Event

The Esports Foundation (EF) and Sony Group Corporation have announced an expanded collaboration for the Esports World Cup 2026 (EWC), taking place in Paris, Fra...

02/07/2026

Zee Entertainment Secures Exclusive Bundesliga Rights in India for Five Years

Zee Entertainment Enterprises Ltd. ( Z') has announced exclusive broadcast and digital rights for the Bundesliga in India for five years, beginning with the...

02/07/2026

All Hands on Deck: NBCU Comes Together to Produce Ultra-Complex Sail4th 250 Broadcast on July 4

An effort uniting News, Sports, Local, and Telemundo, the 50+-camera live produc...

02/07/2026

Release Rundown: What to Watch in July, From Gail Daughtry and the Celebrity Sex Pass to Murder 101

Zoey Deutch, John Slattery, Ken Marino, Miles Gutierrez-Riley, and Ben Wang appe...

02/07/2026

Imagine Communications Acquired by Lumine Group

Share Copy link Facebook X Linkedin Bluesky Email...

02/07/2026

Rise AV APAC Brings Mentoring Conversation to InfoComm As...

Following the successful launch of its inaugural APAC Mentoring Programme last month, the Rise AV APAC Regional Council will bring the conversation around mento...

02/07/2026

Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out

Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out Brie Clayton July 2, 2026 0 Comments Highly mobile camera supports tense and de...

02/07/2026

Broadcast Solutions acquires BFE, expanding its lead in European broadcast, media and communications infrastructure

Broadcast Solutions acquires BFE, expanding its lead in European broadcast, medi...

02/07/2026

Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversary Celebration of the Declaration of Independence

Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversar...

02/07/2026

Broadcast Solutions acquires BFE

Broadcast Solutions GmbH, a leading systems integrator and provider of innovative solutions for the broadcast media industry, is acquiring BFE Studio und Medien...

02/07/2026

LiveMode builds agile content ingest with Cinegy

Cinegy GmbH, the premier provider of software-defined television technology, has extended the ingest facility at leading Brazilian sports company LiveMode, work...

02/07/2026

Synamedia Appoints Dr Tzvi Gerstl CEO

Share Copy link Facebook X Linkedin Bluesky Email...

02/07/2026

Cobalt Digitals blueCORE Wins Futures Best of Show Award...

Standalone processors acknowledged for the innovation and value they bring to Pro AV Cobalt Digital, a leading designer and manufacturer of signal processing ...

02/07/2026

Synamedia Appoints Dr Tzvi Gerstl as CEO as Company Enter...

Synamedia announced today the appointment of Dr Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transitio...

02/07/2026

Maxon Autograph: Introduction to working with Tables

Maxon Autograph: Introduction to working with Tables Simon Ubsdell July 1, 2026 0 Comments An overview of Autograph's ridiculously powerful tables...

02/07/2026

Boston Conservatory's Soire Breaks Records to Fund Student Scholarships

Boston Conservatory's Soir e Breaks Records to Fund Student Scholarships The event achieved 127 percent of its fundraising goal in an evening celebrating ...

02/07/2026

How Adam Rosenwach Pivoted from Music to Med Tech Without Missing a Beat

How Adam Rosenwach Pivoted from Music to Med Tech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might thin...

02/07/2026

Warner Bros. Discovery UK & Ireland backs Unacceptable for a second series on TLC ahead of Sunday's premiere

Warner Bros. Discovery UK & Ireland backs Unacceptable for a second series on TL...

02/07/2026

Joyride Through July With 12 Games Coming to GeForce NOW

Summer is heating up - and GeForce NOW is taking players along for the ride. Start the month with Monopoly: Star Wars Heroes vs. Villains, bringing a galaxy fa...

01/07/2026

Broadcast Management Group Appoints Kathy Samuels as Director of Creative Services

Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...

01/07/2026

Shade Launches Custom Objects and Automations

Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...

01/07/2026

FOR-A America Adds Two Regional Sales Leaders

FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...

01/07/2026

NBC Sports To Present All 15 MLB Games Nationally on July 4 Weekend Star-Spangled Sunday'

NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...

01/07/2026

Clear-Com Upgrades Wireless Communications for Jeopardy! and Wheel of Fortune

Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...

01/07/2026

England Deploys Sony STATSports Live GPS Tracking at FIFA World Cup 2026

England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...

01/07/2026

Adder Technology Appoints Neil Hillier as CEO

Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...

01/07/2026

Bitcentral Splits Into Two Companies: Bitcentral and ViewNexa

Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...

01/07/2026

DAZN48 Creator Initiative Draws Global Participation for FIFA World Cup 2026

DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...

01/07/2026

IDEA To Induct Daktronics Sarah Rose Into Hall of Fame

Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...

01/07/2026

Gravity Media Delivers Distribution and Streaming Services for World Economic Forum in Dalian

Gravity Media and the World Economic Forum's production team provided broadc...

01/07/2026

Insight Productions Launches Insight Storm, a 53-Foot Esports Broadcast Truck

Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...

01/07/2026

ESPN Announces America 250 Content Initiatives Across Platforms

ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...