Christian Brent Appointed as SVP Global Research & Audience Strategy at FOX International Channels

Christian Brent named SVP Global Research & Audience Strategy in newly created role covering all aspects of worldwide audience research at FIC.

London, 12 June, 2014 - FOX International Channels has today announced the appointment of Christian Brent as SVP of Global Research & Audience Strategy. In the newly created role, he will head up all audience research for FOX International Channels across the company's three key regions: Europe & Africa, Latin America, and Asia Pacific. Christian's remit will include TV ratings, digital analytics and agency projects, and he will work with commercial and editorial teams across the FIC regions.

Christian Brent joined FIC in 2013 as VP Audience Research & Strategy for Europe and Africa. In his new role, he will continue to be based in London and will report to Diego Londono, Chief Operating Officer for FIC Europe & Africa.

Christian's extensive experience and vision has already achieved great results in audience research throughout Europe and Africa, but this new role will extend that success to our worldwide markets, says Hernan Lopez, Chief Executive Officer of FIC. His proven record and dedication will raise FIC's audience research capabilities to a new level, at a time when television content is on the verge of an exciting future with the development of new formats and the different ways in which audiences are consuming content.

I am thrilled to have been given this opportunity. With FOX, National Geographic and Star-branded channels in so many countries around the world, it'll be truly fascinating. The way audiences are finding and watching television content is going through a period of real change, so it's an exciting and challenging time to be taking on this new role, says Christian Brent.

Christian Brent is a senior executive with extensive experience in audience analysis, research and marketing strategy. He has worked in management roles at numerous multinational companies both in the UK and the US. Before joining FIC in 2013, he spent seven years at BBC Worldwide, where he headed up the research and strategy unit for the BBC's international channels business. Prior to that, Christian was Head of Research for Walt Disney Television, Latin America, based in Miami. Christian has also lived and worked in Hong Kong.

Christian Brent holds a MBA with distinction from Warwick Business School (WBS) in UK and from China Europe International Business School (CEIBS) in Shanghai (China).

LINK:	http://foxinternationalchannels.com/press/christian-brent-appointed-as...
	See more stories from foxinternational

Most recent headlines