Sachtler Ace M Perfect Fit for Fishers Arbys Spots

For the first in a series of quirky national spots for the Cartoon Network/Adult Swim, cinematographer Gavin Fisher decided to use the Blackmagic Design Cinema Camera, Canon lenses, and his trusty Ace M by Sachtler, part of Vitec Videocom, a Vitec Group company, for support. For this first spot, for Arbys, we shot in a small artist loft location, and on a very tight schedule, explains Fisher. I needed a lightweight package that I could move quickly. The Ace M was my perfect solution.

Sachtler has always been my go-to support, he says. When Im shooting high-end commercials with a larger package, my Video 20 is the perfect solution. With my run-and-gun projects, its the Ace M. For these kinds of spots, Im often racing in and out of traffic from job to job, location to location, with the Ace M strapped to my motorcycle. Its a sturdy piece of equipment and I know, once I get there, the Ace will be ready to work in seconds.

For Arbys, we had about three hours to capture all angles of the story that would ultimately become a 15-second spot. Even when I packed the Blackmagic with the Canon lenses, an Anton Bauer battery, a follow focus and other accessories, the Ace M took the package with ease, he explains.

Because I needed to get a wide shot in a small space, I had to back up into a corner to get the best shot. It was a tight space, yet because of the size and weight of the Ace M, I was easily able to make a nice smooth pan.

With a payload range of 0 to 4 kg (0 to 8.8 lbs), the Ace M was the perfect choice for Fishers Blackmagic camera. The five-step counterbalance allowed him to set up easily and the three vertical and three horizontal grades of drag gave him the ability to make the fine adjustments for the pans he needed in the confined space.

These spots, which are geared to a youth market, are getting a fairly heavy saturation on this much-watched Cartoon/Adult Swim network, says Fisher. Our company is slated to shoot more for them in the near future. Of course, no matter what the spot, you can be sure Sachtlers Ace M is going to be my support.

For more information, go to www.sachtler.com.

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