By Jenny Priestley
Published: February 9, 2024 Updated: February 12, 2024
Aleksandra Kazmieruk, head of worldwide sales of films and TV series, TVP Poland, tells TVBEurope how her passion for film and TV has helped forge a career in the media industry, from working at Poland's National Film Archives to Poland's public broadcaster. Talk us through an average day in your role Broadly speaking I handle [ ]
target=_blank title=Share on LinkedIn class=share-linkedin>
Aleksandra Kazmieruk, head of worldwide sales of films and TV series, TVP Poland, tells TVBEurope how her passion for film and TV has helped forge a career in the media industry, from working at Poland's National Film Archives to Poland's public broadcaster.
Talk us through an average day in your role Broadly speaking I handle all export activities for TVP but in detail, the international sales department takes care of the sale of ready-made programmes (films and TV series) and formats abroad. We also export all the elements of the audiovisual works such as footage from our vast 70-year-old archives, language versions, or trademarks. We conduct theatrical distribution outside of Poland and help organise commercial and non-commercial screenings all over the world. The scope and scale of our licensing activity is much bigger than it might look at first sight and I wouldn't be boastful if I say that we are the biggest Polish content sales agency.
How did you get started in the media industry? I started my adventure in the film industry in the marketing department of a home video distributor in 2004. Due to my passion for films, a few months later I was moved to the acquisitions department and worked as an acquisitions executive for many years, focusing on genre titles from independent studios. Then I moved to the National Film Archives where I could immerse myself in the world of silent cinema, my beloved Polish Film School, and new but very interesting Polish school of animation with such stars like Oscar-winning Tango by Zbigniew Rybczy ski, masterpieces by Walerian Borowczyk, Julian J zef Antoniszczak, Daniel Szczechura, or Piotr Dumala. At the National Film Archives, I was already on the sales side and I truly loved it. Following this I joined Polish Public Television (TVP) where I now have the privilege of working with a huge catalogue of Polish television productions to present and sell to the world.
What training did you have before entering the industry? I graduated from the American Studies Centre at Warsaw University and soon after completed an International MBA. Both faculties prepared me for the industry I work in now very well - doing business in the world of culture. The fact that I've always loved cinematography helped a lot too I grew up on the works of Kie lowski, Wajda, Kawalerowicz, Jarmusch, and Wenders.
Why do you enjoy working in the industry? I am in this magic world where all dreams can be realised and expressed in the form of a motion picture. I meet and get to know great creators from all fields of this industry - directors, screenwriters, cinematographers, music composers, actresses and actors, film distributors and broadcasters, film curators, and educators. Through the relationships we build, we learn so much about the culture and history of all parts of the world. This is truly marvellous. Last but not least, the business itself is very satisfying; I sell Polish language content, which is a very challenging task to do. However, when I see the sales are growing year by year I get a strong feeling of accomplishment.
What piece of advice would you offer someone looking to explore a role similar to yours? To be patient, open, curious, focused, and not easily discouraged. Love audio-visual works regardless of the format. Nothing motivates more than a strong belief in the content a person is going to sell. Enjoy being surrounded by people .
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/07/2026
Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...
01/07/2026
Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...
01/07/2026
FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...
01/07/2026
NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...
01/07/2026
Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...
01/07/2026
England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...
01/07/2026
Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...
01/07/2026
Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...
01/07/2026
DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...
01/07/2026
Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...
01/07/2026
Gravity Media and the World Economic Forum's production team provided broadc...
01/07/2026
Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...
01/07/2026
ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...
01/07/2026
Eleven production kits, REMI workflows, and cloud distribution bring 40 World Cu...
01/07/2026
The conference also discussed the opportunities offered an industry that is endu...
01/07/2026
The Mountain West Conference has announced the launch of MW , a direct-to-consumer streaming platform powered by Kiswe. The platform will carry live Mountain We...
01/07/2026
New AI Assistant, Multi-channel Audio, ARA2 improvements & more
Tracktion's DAW software has just received its latest major update, gaining a selection ...
01/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
01/07/2026
Exclusive run of limited-edition modelling pedals
Sweetwater and Andertons M...
01/07/2026
The National Film and Video Foundation (NFVF) is pleased to announce that the ca...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Manfrotto Introduces UNCOVER, the new premium camera bag collection for modern h...
01/07/2026
Blackmagic Design Powers Houston Tamil Sangam Literacy Competition
Brie Clayton July 1, 2026
0 Comments
Volunteers use ATEM Mini Pro, Blackmagic Desig...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
PlayBox Technology has published State of Broadcast Infrastructure 2026, an in-depth industry research report examining the technologies, operational challenges...
01/07/2026
LONDON, UK, 1 JULY Jigsaw24 has appointed Alan Henry as Head of Sales for Media and Entertainment, reinforcing its continued investment in helping broadcaster...
01/07/2026
Content Vault, the patent-pending secure content distribution platform protecting high-value media from disclosures, theft and unauthorised access, today announ...
01/07/2026
Bitcentral, Inc. a leading provider of enterprise software and digital media solutions for news, sports and entertainment broadcasters, as well as streaming pla...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Groundbreaking First Nations Screen Business Accelerator launched through nation...
01/07/2026
Chyron Launches the All-New Chyron Academy: A Reimagined, Hands-On Learning Expe...
01/07/2026
Amplium Captures Kawasaki Brave Thunders Game with Blackmagic URSA Cine Immersiv...
01/07/2026
Boris FX Optics Expands Plugin Support to Apple Photos, Capture One, and Affinit...
01/07/2026
UKTV has today announced the appointment of Matt Berry to the newly created role of General Manager - Marketing, effective 1 July.
Matt will take on this senio...
01/07/2026
Sky Zero Footprint Fund-backed TV campaign featuring Deborah Meaden challenges consumers to rethink everyday bathroom wasteWednesday 1 July 2026
Fussy asks Bri...
01/07/2026
Constituency-level analysis reveals where girls miss out most on sport - and where targeted action could unlock more than £640 million in economic and health be...
01/07/2026
Wuppertal July 1, 2026
Riedel and SKAARHOJ Expand Collaboration With SimplyLive IntegrationRiedel Communications today announced an expanded collaboration wit...
01/07/2026
Apple today introduced power-packed updates to Apple Creator Studio, a groundbre...
By Jenny Priestley 
