Gra Valley Appoints Jose Luis Reyes as Regional Sales Manager, LATAM Sou

Grass Valley Appoints Jose Luis Reyes as Regional Sales Manager, LATAM South

Assumes overall responsibility for all southern LATAM business aspects

Brings more than 25 years of sales and technical expertise to his new position

Hillsboro Ore., December 6, 2013 Grass Valley today announced the appointment of Jose Luis Reyes as Regional Sales Manager, LATAM South. Effective immediately, Reyes will assume overall responsibility for all of Grass Valleys business aspects in the southern LATAM region, including engaging with key customers, developing new markets, and managing the companys reseller network and systems integrators.

Grass Valley is pleased to welcome Jose as the newest member of our growing LATAM sales team, said Rafael Castillo, Senior Vice President, LATAM Sales. Jose has an impressive sales background with several leading technology companies both in the United States and Venezuela, as well as strong technical knowledge of various product lines. We are confident that his experience and skillset will help us grow our sales and strengthen our relationships with existing customers in the southern LATAM region.

Reyes joins Grass Valley from Video Solutions International, where he spent six years as Vice President of Sales & Operations. His duties included the overall support and maintenance of a large sales force, as well as creating and supervising a distribution network for Latin America and the Caribbean. Before taking on this role, Reyes spent the previous two years as the companys Broadcast Manager. Prior to his time at Video Solutions International, Reyes served two years as Project Manager for Electro Equipment, where he worked on brand channel development.

Im excited to join the visionary team at Grass Valley, especially at a time when the broadcast market in the LATAM region is growing at such an impressive pace, said Reyes. Grass Valleys long-standing success in the broadcast market means it is one of the strongest companies in this industry, and Im committed to help successfully implement the roadmap needed to deliver sophisticated and cost-effective broadcast solutions to the southern LATAM region.

Reyes holds various certificates in technical management and sales management from organizations both in the United States and Venezuela, including a Sales Force CRM Administration first degree. He is based in the companys Miami office and reports to Rafael Castillo.

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LINK:	http://www.grassvalley.com/news/press/releases/view/1921-grass-valley-...
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