
New Alpha 7S III Firmware Update Includes S-Cinetone
data-src=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c562aaf4-bpthumb.jpg data-srcset=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c561c0e7-bpfull.jpg 2x class=lazyload avatar avatar-80 photo height=80 width=80 />
Brie Clayton February 25, 2021
0 Comments
Sony Electronics Inc. today announced a new firmware update for the Alpha 7S III (Version 2.00) that allows users to utilize S-Cinetone, which is inspired by the color science used in Sony's flagship VENICE cinema camera.
S-Cinetone delivers natural mid-tones, plus soft colors and gorgeous highlights that are essential to create a cinematic look. The new firmware also includes an update on Active Mode with 5-axis optical in-body stabilization.
The new firmware is available to download for free HERE.
Exclusive stories and exciting new content shot with Sony's imaging products can be found at alphauniverse.com, a site created to educate and inspire all fans and customers of Sony Alpha.
North America Stories
25/03/2026
The company expands leadership team under Chief Revenue Officer Amilcar Perez
S...
25/03/2026
Winter Olympic Games Opening Ceremony features in top 10 programmes of the month...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Providing wide view timing visibility across the entire production chain...
25/03/2026
Continuing development drives advances in security, availability, access and connectivity...
25/03/2026
Caudalie, the renowned French cosmetics brand, has unveiled a state-of-the-art 200-seat auditorium at its new headquarters in the historic Marais district of ce...
25/03/2026
Telestream, a global leader in media workflow technologies, today announced expanded integration with Adobe Premiere, Adobe Media Encoder (AME), and Frame.io, d...
25/03/2026
Marshall Electronics is expanding its lineup of high-performance POV cameras designed for broadcast, live production and professional AV applications with the d...
25/03/2026
OOONA, a global provider of professional management and production tools for the media localization industry, announced today that it has been awarded the TPN G...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
SipRadius, specialists in secure, low-latency media transport, will drive innovation and interoperability still further with the launch of the SipMX Alliance at...
25/03/2026
QuickLink, a leading provider of award-winning video production and remote contribution solutions, will showcase its award-winning StudioPro ecosystem at The 2...
25/03/2026
Alfalite, the only European manufacturer of LED screens, will once again be present at NAB Show, the leading global event for the broadcast, media and entertain...
25/03/2026
PC, a leading provider of integrated communication solutions, will make its NAB 2026 Show debut in Booth C 3341. The company will highlight the newly branded On...
25/03/2026
Open video transport network simplifies satellite transition with new partnerships and global reach as spectrum auction nears
LTN will demonstrate how its purp...
25/03/2026
Test & measurement innovator, Leader Electronics, will present the full range of Leader, PHABRIX and LeaderPhabrix T&M solutions at the NAB Show, which takes pl...
25/03/2026
MNC Software, a global leader in network management and operational support systems tailored to the broadcast and media industry, today announced the appointmen...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/03/2026
Starfish highlights flexible TS Splicer releases and new Monitoring Dashboard at...
25/03/2026
XLNTSOUND Elevates Video Production with Blackmagic Design
Brie Clayton March 24, 2026
0 Comments
Audio company upgrades workflow with Blackmagic Cine...
25/03/2026
First Time Exhibitor IPC Introduces One Link Keypanels for One Connect Intercom ...
25/03/2026
At the half-time whistle of the UEFA EURO 2020 round of 16 football match betwee...
24/03/2026
Utah Scientific to Showcase a Variety of Hybrid SDI/IP Innovations at the 2026 N...
24/03/2026
Mediaproxy will showcase an updated version of its LogPlayer interface at NAB Sh...
24/03/2026
C gep de Jonqui re, a public college in Qu bec, has upgraded its TV studio complex with five Calrec Brio consoles and a Dante IP network. The installation was c...
24/03/2026
The American Association of Professional Baseball (AAPB) has announced new and r...
24/03/2026
National Telecom Public Company Limited (NT) used Ateme's KYRION platform fo...
24/03/2026
Grass Valley has expanded its relationship with ImSoPROD, the TV production entity of FDJ United, with the deployment of LDX C98 compact cameras across its nati...
24/03/2026
The E.W. Scripps Company is launching Scripps Sports Network (SSN), a free, ad-s...
24/03/2026
NEP Group has launched NEP Platform, a new software orchestration system that un...
24/03/2026
Daktronics has partnered with the Arizona Diamondbacks to design, manufacture and install a new LED video display and three ribbon boards at Chase Field in Phoe...
24/03/2026
Grass Valley has completed an upgrade of University of Pittsburgh Athletics'...
24/03/2026
Daktronics is upgrading eight LED displays at Wrigley Field in Chicago, totaling more than 8,300 square feet, using the Daktronics Renew product line. The upgra...
24/03/2026
Advanced Systems Group has appointed Kevin Poole as Senior Project and Support Manager within the ASG Workflow and Tools practice. The position is newly created...
24/03/2026
In an increasingly streaming-centric world, protecting high-value live sports co...
24/03/2026
Mediaproxy will showcase an updated version of its LogPlayer interface at NAB Show, April 19-22 in Las Vegas, booth W1423. The update includes AI tools, native ...
24/03/2026
The production studio has worked with content juggernauts such as MrBeast, The R...
24/03/2026
The event will also feature a State of the Industry address from sports-media veteran and strategic advisor Patrick Crakes....
24/03/2026
Victory , a free sports streaming service owned by A Parent Media Co. (APMC), has launched its NWSL Sunday Night Soccer franchise. The platform says the launch ...
24/03/2026
Sports content in free streaming is still relatively scant, but it's growing, right along with its monetization capabilities
Streaming-tech company Wurl re...
24/03/2026
Directed by Greg DeHart, the doc will feature Sports Broadcasting Hall of Famers...
24/03/2026
For the first time ever, Tubi - Fox's free streaming service - is working w...
24/03/2026
L3Harris ramps up production of its VAMPIRE C-UxS system....
24/03/2026
For more than 70 years, L3Harris has delivered essential fuzes and safe-and-arm solutions that bring the might to multi-domain battlefields across the globe, ...
24/03/2026
Grass Valley has strengthened its long-standing relationship with ImSoPROD, the TV production entity of the FDJ United, with the deployment of Grass Valley LDX ...
24/03/2026
At the 2026 NAB Show in Las Vegas, Utah Scientific will spotlight its expanding portfolio of hybrid SDI/IP routing, conversion, control, and signal management s...
24/03/2026
Fresh off its global reveal at ISE 2026 in Barcelona, the new V410 live 4K encoder/decoder from Miri Technologies Inc. will make its North American debut at the...