Analyst reports. Academic papers. Ph.D. programs. There are a lot of places you can go to get a glimpse of the future. But the best place might just be El Coyote Cojo, a whiskey-soaked dive bar that doesn't exist in real life.
Fire up Cyberpunk 2077 and you'll see much more than the watering hole's colorful clientele. You'll see refractions and reflections, shadows and smoke, all in the service of creating more than just eye candy - each element works in tandem with the game's expansive and engaging story.
Patching In: Cyberpunk 2077's DLSS 3 Upgrade It's a tale that gets more mesmerizing with every patch - the updates game developers periodically release to keep their games at the cutting edge. Today's addition brings NVIDIA DLSS 3, the latest in neural graphics.
DLSS 3 is a package that includes a number of sophisticated technologies. Combining DLSS Super Resolution, all-new DLSS Frame Generation, and NVIDIA Reflex, running on the new hardware capabilities of GeForce RTX 40 Series GPUs, DLSS 3 multiplies performance while maintaining great image quality and responsiveness.
The performance uplift this delivers lets PC gamers experience more of Cyberpunk 2077's gritty glory. And it sets the stage for the pending Ray Tracing Overdrive Mode, an update that will escalate the game's ray tracing, a technique long used to create blockbuster films and enhance the game's already-incredible visuals.
The gaming press - perhaps the most brutal critics of the visual arts - are already raving about DLSS 3.
I'm deeply in love with DLSS with Frame Generation, gushes PC Gamer. DLSS 3 is incredible, and NVIDIA's tech is undeniably a selling point for the [GeForce RTX] 4080, asserts PCGamesN. [I]t's a phenomenal achievement in graphics performance, states Digital Foundry.
Twenty-one games now support DLSS 3, including Dying Light 2 Stay Human, Hitman 3, Marvel's Midnight Suns, Microsoft Flight Simulator, Portal with RTX, The Witcher 3: Wild Hunt and Warhammer 40,000: Darktide. More are coming, including Atomic Heart, ILL SPACE and Warhaven.
Playing with the Future There are many tales on the increasingly immersive streets of Cyberpunk 2077's Night City, but the one even non-gamers should pay attention to the story behind these stories: gaming as a proving ground for the technologies that will shape the future Cyberpunk 2077 is simulating right before our eyes.
This is the best of the best. CD PROJEKT RED is known for supporting its flagship titles like Cyberpunk 2077 and The Witcher 3: Wild Hunt for extended periods of time with a variety of patches that take advantage of modern hardware. It has earned a reputation as a game development studio that embraces emerging technologies.
That makes its games more than a cultural phenomenon. They're a technology-proving ground, a position held over the past two decades by a string of titles revered by gamers, such as Crysis, Metro and Far Cry.
PC Games Unleash Global Innovation Building digital worlds such as these is the hard computing problem - the meanest streets in our increasingly digital world - out of which the parallel computing engines that are GPUs emerged.
A decade ago, GPUs sparked the deep-learning revolution that has upended trillion-dollar industries around the world, one that continues with the latest advancements in generative AI such as ChatGPT and Dall-E that have erupted over the past month into a global cultural sensation.
It's a case study in the disruptive innovations Harvard Business School Professor Clayton Christensen identified as lurking in unexpected places.
DLSS brings that revolution full circle, using the same deep-learning techniques harnessed for everything from cutting-edge science to self-driving cars to advance the visual quality of games.
Trained on NVIDIA's supercomputers, DLSS enhances a new generation of games that demand ever more performance. And the use of DLSS 3 is just one example of this benchmark game's innovations - innovations woven into the texture of the game's storytelling.
CD PROJEKT RED uses DirectX Ray Tracing, for example, a lighting technique that emulates the way light reflects and refracts in the real world to provide a more believable environment than what's typically seen using static lighting in more traditional games.
The game uses several ray-tracing techniques to render a massive future city at incredible levels of detail. The current version of the game uses ray-traced shadows, reflections, diffuse illumination and ambient occlusion.
And if you turn on Psycho mode in the game's ray-traced lighting settings, you'll even see ray-traced global illumination as sunlight bounces realistically around the scene.
Cyberpunk 2077's Visual Storytelling Packs a Punch The result of all these features is a visually stunning experience that complements the world's story and tone: sprawling cityscapes that use subtle shadows to define depth, districts are bathed in neon lights, and windows, mirrors and puddles glistening with accurate reflections.
With realistic shadows and lighting and the added performance of NVIDIA DLSS 3, no other platform will compare to the Cyberpunk 2077 experience on a GeForce RTX-powered PC.
But that's just part of the bigger story.
Games like these offer a window into the kind of visual capabilities now at the fingertips of architects and designers. It's a taste of the simulation capabilities being put to work by engineers at NASA and Lawrence Livermore Labs. And it shows what's possible in the next-generation environments for digital collaboration and simulation now being harnessed at scale by manufacturers such as BMW.
So muscle the geek in your life aside from the PC for an evening, grab the latest patch for Cyberpunk 2077 and a GeForce 40 Se
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
13/05/2026
New Adobe Premiere Color Grading Mode Accelerated on NVIDIA GPUs
Joel Pennington May 13, 2026
0 Comments
New NVIDIA RTX-accelerated features streamlin...
13/05/2026
Grass Valley announced that dB Broadcast has delivered new IP-based outside broadcast (OB) trucks for Cloudbass, featuring Grass Valley LDX 100 Series cameras a...
13/05/2026
Ikegami will exhibit the latest additions to its wide range of broadcast production cameras, control units, viewfinders and monitors on stand 5D3-1 at Broadcast...
13/05/2026
FISE, working with the founding members of the XR Sports Alliance (XRSA), Accedo, Qualcomm Technologies, Inc. and HBS, have collaborated to develop an immersive...
13/05/2026
Canon Unveils New EOS R6 V Full-Frame EOS Camera and RF20-50mm F4 L IS USM PZ Bu...
13/05/2026
Boston Conservatory at Berklee Honors Beth Morrison and Moses Pendleton at Comme...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Creative software developer Foundry today announced the latest developments on Nuke Stage. A purpose-built application for end-to-end virtual production and in-...
13/05/2026
A definitive portrait of one of Ireland's most influential musicians
New TV documentary airs Monday 18 May on RT One and RT Player at 9.35pm
Watch the...
13/05/2026
Agentic AI is changing the way users get work done. Following the success of OpenClaw, the community is embracing new open source agentic frameworks. The latest...
13/05/2026
Reinforcement-learning agents - AI systems that learn by trial and error - can c...
12/05/2026
Beyond the Hype: A Strategic Post-Hoc Analysis of NAB 2026 If NAB Show 2026 had an underlying theme, it was a quiet, industry-wide pivot from the high-energy sp...
12/05/2026
Guntermann and Drunck (G&D), a Panoptec Technologies Group company, and CT Square, led by Chandresh Shah, have announced a joint venture to distribute G&D and V...
12/05/2026
With 30 days until the start of the FIFA World Cup 2026, Telemundo, the exclusive Spanish-language home of the tournament in the United States, has announced th...
12/05/2026
The NHL has announced the return of Stanley Pup for its third consecutive year, a 90-minute special featuring adoptable rescue dogs competing on a miniature rin...
12/05/2026
NBCUniversal presented its 2026 Upfront to advertisers at Radio City Music Hall, detailing upcoming programming across NBC, Peacock, Bravo, and Versant properti...
12/05/2026
FOX Sports has announced funding for the Fandom and Social Connection Initiative at Harvard Kennedy School's Shorenstein Center on Media, Politics, and Publ...
12/05/2026
TNDV and Live Media, both divisions of Live Media Group, supported live broadcast coverage around NCAA Final Four weekend in Indianapolis, including the March M...
12/05/2026
The European Football Alliance (EFA) has announced a content distribution agreement with Fubo Sports Network, the free ad-supported streaming TV (FAST) channel ...
12/05/2026
For the first time, Spanish-speaking fans in the U.S. will have two separate tel...
12/05/2026
CP Communications led a comprehensive spectrum management initiative on behalf of Churchill Downs during Kentucky Derby week, coordinating RF assets across the ...
12/05/2026
LiveU has announced a strategic partnership with DRONERESPONDERS, a 501(c)3 non-...
12/05/2026
Open Broadcast Systems has announced that BMC TV, a specialist in IP transport of broadcast content, has selected the Open Broadcast Systems 5G Flyaway solution...
12/05/2026
NEP Europe, part of NEP Group, has announced it will deliver broadcast solutions...
12/05/2026
Grass Valley has announced continued collaboration with Ravensbourne University ...
12/05/2026
Stats Perform has announced the launch of Opta Pulse, an AI-assisted video creation and distribution platform for leagues, rights holders, and broadcasters. The...
12/05/2026
FOX Sports has announced a collaboration with Sesame Workshop to integrate Sesame Street characters into FOX Sports' FIFA World Cup 2026 programming. Conten...
12/05/2026
To date, NHL Productions has produced 19 broadcasts with commentary in American Sign Language
NHL in ASL (American Sign Language) may be just one show, but the...
12/05/2026
Google's Brian Albert: creators, athletes, highlights, nostalgia, second-scr...
12/05/2026
A still from Past Lives by Celine Song, an official selection of the Premieres program at the 2023 Sundance Film Festival. (Courtesy of Sundance Institute | p...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
One month to go! SBS reveals expansive FIFA World Cup 2026 lineup beyond the pi...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Tyrell Corporation, specialists in high-end live sports and entertainment broadcasts, was tasked with delivering compelling broadcast coverage of premier equest...
12/05/2026
Registration is now open for IBC2026 as the global media, entertainment and technology community prepares to converge on the RAI Amsterdam from 11 14 September ...
12/05/2026
Ross Video, a global leader in live video production technology, will present its latest innovations and integrated production workflows at BroadcastAsia 2026, ...
12/05/2026
500 selected leaders from around the world across start-ups, corporates, and venture capital. Over 50bn in assets under management among attending investors, a...
Analyst reports. Academic papers. Ph.D. programs. There are a lot of places you can go to get a glimpse of the future. But the best place might just be El Coyote Cojo, a whiskey-soaked dive bar that doesn't exist in real life.
