
2025 Daytona 500: FOX Sports Looks To Ride Super Bowl LIX Momentum Into NASCAR Season FOX leverages NASCAR experience for newly added IndyCar Series next month By Jason Dachman, Editorial Director, U.S.
Friday, February 14, 2025 - 4:18 pm
Print This Story | Subscribe
Story Highlights
Although, technically, FOX Sports kicked off its 2025 NASCAR campaign with the Cook Out Clash at Bowman Gray Stadium two weeks ago, the rubber truly hits the road this week in Daytona. The broadcaster heads into its 25th consecutive season of NASCAR coverage and its 22nd Daytona 500 broadcast (tied for the most by any broadcaster) with a new media-rights deal and plenty of production-technology firepower.
Four-time Indy 500 champion H lio Castroneves will make his first appearance in the Daytona 500 this weekend.
The Daytona 500 is a big race in every respect, says FOX Sports, EVP, Technical and Field Operations, Mike Davies. Not only is it an iconic race with so much history, but it's also very long track at 2 miles, it has one of the largest [entry lists], it has the most races throughout the week of any [NASCAR event], and it has a massive pregame show and concert. When we say big,' we're not talking only about the spectacle of the whole thing; we're talking about the size of the event itself. In terms of production enhancements, we [deploy] as many resources as possible to cover every angle of this race.
FOX Sports' weekends will look very different under the terms of the new NASCAR rights deals. The CW network is set to become exclusive home of the NASCAR Xfinity Series, freeing Saturdays for FOX to launch its newly acquired IndyCar Series package.
This is a very special year for FOX, says Davies, not only because we get to re-up our contract with NASCAR and do some of the more iconic races at the beginning of the season but also because we know that this runs right into our new contract with IndyCar. We are looking forward to seeing how these two racing series one right after the other can serve racing fans' appetite.
Drones Lead the Way FOX's 1080p HDR production of the race - and its sprawling two-hour pregame show (beginning at 11:30 a.m. ET) - will feature an arsenal of more than 50 cameras (plus in-car systems) and will rely more than ever on drones provided by Beverly Hills Aerials (with transmission handled by BSI). The broadcaster will deploy three types of drones: an FPV drone, a high-speed drone, and a heavy-duty cinema drone.
FOX will use three types of drones at Daytona: an FPV drone, a high-speed drone, and a heavy-duty cinema drone.
Among other key tools are BSI in-car GyroCam units and Sony Hawk-Eye extraction capabilities from a Sony HDC-5500 4K camera. FOX's assortment of cameras distributed throughout the track includes a large complement of Sony HDC-4300, -4800, and -5500 broadcast cameras; a bevy of Fletcher robotics (mostly outfitted with Sony HDC-P31 camera heads); and several specialty units.
FOX also continues to escalate its use of virtual graphics and AR within the broadcast, including optical car pointers. It is taking optical tracking data provided by NASCAR (via BOLT6) and giving that data to SMT to create enhanced optical tracking pointers for aerial coverage.
In the compound, FOX Sports' operation will be based in Game Creek Video Cleatus mobile units, which will serve as the broadcaster's NASCAR home all season.
FOX and Beverly Hills Aerials continue to ramp up use of drones for NASCAR coverage.
Cosm Comes Aboard FOX is also working with Cosm to produce and deliver this year's Daytona 500 to the tech company's immersive Shared Reality venues in Los Angeles and Dallas for the first time. Leveraging multiple vantage points throughout the Daytona International Speedway, Cosm's cameras will deliver real-time footage, and its spatial high-fidelity audio will deliver the roar of the race to its 12K+ LED domes, allowing guests to feel like they are right in the middle of NASCAR's biggest race.
Cosm has carried many different sports, but this weekend's Daytona 500 will mark a new chapter with motorsports.
It has been exciting to work with them on several events, including the Super Bowl, says Davies. The question is, how we can present a race over the course of 2 miles inside a dome? You can't do it the same way that you would do a basketball, soccer, or football game.
It's going to be learning process, he continues. Our production folks are working with Cosm to help guide them in terms of how to make motorsports successful in the dome. They understand that they are going to have to treat it a little differently, whether that means multiple windows [on the LED screen] or perhaps switching cameras less frequently. We're all working together to figure out some best practices.
The team is also looking to use Cosm's proprietary camera rigs to offer fans a panoramic view of the race within the FOX broadcast as well. We are working closely with Cosm to see if we can use any of their cameras for our coverage at Daytona, says Davies. I think we will make it happen. Those amazing cameras and lenses [provide some] panoramic views that can be useful in the traditional broadcast - not unlike what we did with them for the Super Bowl.
If the Audio Ain't Broke, Don't Fix It When you have a good thing going, you don't mess with it. That's essentially how Senior Audio Engineer Kevin McCloskey approaches the audio for the race. That's not surprising, given that the production has garnered the broadcaster and its audio crew several Emmy Awards for Outstanding Live Event Audio, most recently in 2023.
When you have a good product like the one we have here for the race's sound, he says, you want to keep it going.
Behind the scenes in Daytona at a FO
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
17/04/2026
The World Fencing League (WFL) has announced DAZN as its primary global streamin...
17/04/2026
ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates
ARRI has announced software updates for its ALEXA 35 Live camera and Live Production System L...
17/04/2026
Sennheiser has announced Spectera Studio, an offline system planner for its Spec...
17/04/2026
Deltatre and the German Football Association (DFB) have announced DFB.TV+, a DFB-owned direct-to-consumer streaming service developed and operated by Deltatre. ...
17/04/2026
Global sports marketing agency IMG has announced new senior leadership roles, designed to strengthen how it supports rightsholders and partners in the midst of ...
17/04/2026
NAGRAVISION and Harmonic have announced a watermarking-as-a-service solution for...
17/04/2026
NETGEAR and EVS Broadcast Equipment have announced a global technology partnersh...
17/04/2026
America's broadcasters are launching the NEXTGEN TV Converter Box Program, a new initiative designed to provide millions of American viewers with a low-cost...
17/04/2026
Quantum Corp. will exhibit at NAB Show 2026 (Booth N1726), presenting what it ca...
17/04/2026
Leadership and Staff Announce '20/20 Vision' Playbook...
17/04/2026
TNT Sports has announced a multi-year agreement for U.S. media rights to the FIA World Endurance Championship (WEC). Three events will air on truTV - the 24 Hou...
17/04/2026
Scripps Sports has announced a multi-year broadcast partnership with PBR (Profes...
17/04/2026
Adder Technology, a specialist in connectivity solutions and high performance IP KVM, today announced the latest release of AIM, its IP KVM matrix management so...
17/04/2026
Victory , a free sports streaming platform from A Parent Media Co. Inc. (APMC), has announced a multi-year content distribution partnership with the Dallas Cowb...
17/04/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
17/04/2026
Quickplay has announced the full-scale deployment of Gray Media's streaming ...
17/04/2026
Clear-Com has introduced the FreeSpeak Cell cellular-based wireless intercom system that uses LTE and 5G infrastructure to support large-scale production commun...
17/04/2026
The 2026 NAB Show kicks off Saturday, April 18, with the show floor and exhibits opening April 19-22 at the Las Vegas Convention Center. The show features more ...
17/04/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
17/04/2026
Versatile ribbon mic kit revealed
The latest arrival to the AEA line-up brings together three contrasting models from their Nuvo range, delivering a versati...
17/04/2026
Revealed following sold-out MPG Awards ceremony
Following another sold-out MPG Awards ceremony at The Troxy in London, the MPG have released a full list of ...
17/04/2026
L3Harris towed array systems provide U.S. Navy submarines with extended acoustic...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Cobalt Digital and SineSix Media Partner to Transform Accessibility Compliance into a More Engaging Viewer Experience at NAB Show 2026
Collaboration integrates...
17/04/2026
Strengthening Appear's North America team with a new Vice President of Business Development
Appear ASA (Appear, OSE: APR), a global leader in live producti...
17/04/2026
New framework helps broadcasters, streaming platforms, and sports organizations apply AI to live video for monetization, metadata, highlights, and downstream wo...
17/04/2026
New whitepaper gives broadcasters and OTT operators independent, codec-by-codec evidence that the VisualOn Optimizer transforms viewer quality of experience.
V...
17/04/2026
Blackmagic Design Announces New Blackmagic URSA Cine Immersive 100G
Brie Clayton April 17, 2026
0 Comments
World's first immersive cinema camera f...
17/04/2026
NAB 2026: Vubiquity and Eluvio Showcase Streaming Solution that Significantly Re...
17/04/2026
What Makes a Good Marathon Running Playlist? We asked Xander Dawson, an eighth-semester saxophone major at Boston Conservatory running the Boston Marathon thi...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
At NAB Show 2026, PTZOptics (Booth N1902) will showcase a live sports streaming demo created in collaboration with Moondream, offering a new look at how Visual ...
17/04/2026
The Eindhoven University of Technology is a research university in the Netherlands spanning 25 buildings, specialising in engineering, science and technology. D...
17/04/2026
Documentary Editor - US, Remote
Brie Clayton April 17, 2026
0 Comments
Documentary Editor
April 13, 2026Freelance Video Cameraman - Los......
17/04/2026
Blackmagic Design Announces New Blackmagic URSA Cine 12K LF 100G
Brie Clayton April 17, 2026
0 Comments
Revolutionary digital film camera brings cinem...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
17/04/2026
Dubformer, the AI-powered dubbing platform, and Adapt, a global leader in AI-driven localization and dubbing solutions, have enabled Goalcast, the inspirational...