Arvato Systems wins extensive broadcast traffic & rights management project at RT Ireland

Arvato Systems fully introduces its BMS Avatega broadcast management solution at RT

Rights management and program planning for linear and non-linear channels

(Arvato Systems) G tersloh / Cologne / Dublin - RT , The Republic of Irelands public broadcaster, has commissioned Arvato Systems to implement its new broadcast traffic & rights management system. Arvato Systems, a specialist for IT solutions in the media and broadcast space, will fully implement its own solution, BMS Avatega, at RT .

Avatega, including all its components and functions in rights management and program planning, will be used by RT in the future. This channel management solution will handle both linear and non-linear rights management. An important requirement for RT was the inclusion of the linear distribution channels, but also the recently launched application "RT Player", an on demand video service providing news, sports, current affairs and entertainment. And it is precisely this forward-looking overall approach that clinched the deal for Arvato Systems at RT . In addition, Avatega scored highly with its multiple possibilities for seamless integration into the broadcasters existing IT systems.

With the introduction of Avatega, RT will also redefine its internal workflows and business processes: "We no longer want what we do to be determined by the limiting requirements of a system. Rather, we want to implement our business processes as we live and expand them," explains Kevin Wilson, Project Manager for the Channel Management System rollout at RT . "Avatega provides us with the functionality we need to make the most of our program rights across all programs, audiences and formats".

"We are delighted to have brought on board RT , the most important program producer and provider in the Irish media business, and to have gained their confidence in our solutions and services," said Alexander Franke, Sales Manager Broadcast Solutions at Arvato Systems. The successful project kick-off took place in July 2018. The go-live is scheduled for the 2nd quarter of next year.

About Arvato Systems

Global IT specialist Arvato Systems supports major companies through digital transformation. More than 2,600 staff in over 25 locations epitomize in-depth technology expertise, industry knowledge and focus on customer requirements. Working as a team, we develop innovative IT solutions, transition our clients into the Cloud, integrate digital processes and take on IT systems operation and support. As a part of the Bertelsmann-owned Arvato network, we have the unique capability to work across the entire value chain. Our business relationships are personal; we work with our clients as partners, so that together we can achieve long-term success. IT.arvato.com

About RT

RT (Raidio Teilif s ireann) is Ireland's national public-service media organisation. A leader in Irish media, RT provides comprehensive, cost-effective, free-to-air multi-media services to the public in Ireland and interested audiences internationally. RT services are impartial in accordance with statutory obligations. At its heart, RT is a creative organisation, making and commissioning a broad range of high-quality programming and content to meet the needs of multiple audiences. RT One and RT 2 television typically air at least 18 of the top 2 0 programmes broadcast by any channel available in Ireland every year.

RT 's television services are RT One, RT One HD, RT One +1, RT 2 HD, RT jr and RT News Now. RT operates four primary stations (RT Radio 1, RT 2fm, RT lyric f m and RT Raidi na Gaeltachta). In addition there are five exclusively digital radio stations (RT Radio 1 Extra, RT Pulse, RT Gold, RT 2XM, and RT jr Radio, Ireland's only radio station just for children). RT also offers a broad range of digital services, including a comprehensive website (RT .ie), RT News Now (a 24-hour digital news service) and multiple genre-specific apps, including a bespoke RT jr app for younger audiences, as well as the popular RT Player, RT Player International and RT Radio Player.

LINK:	https://it.arvato.com/en/about/press/2018/arvato-systems-project-broad...
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