Sony Pixel Power calrec Sony

KAROL G Teams Up With Spotify and FC Barcelona To Release Special Matchday Shirts, Merchandise Collection, and Matchday Playlist

12/04/2024

Spotify is once again bringing together record-breaking legends from the worlds of music and football. This time, with KAROL G, the most-streamed female Latin music artist globally four years in a row on Spotify.

FC Barcelona Femen will be the first to wear KAROL G's special matchday shirt-which features the artist's signature barbed wire heart logo-when it faces off against Villarreal Femenino on April 13. The following weekend, the men's team will also wear the shirt for its El Cl sico showdown on April 21.

Bar a x KAROL G x Spotify

Alexia x KAROL G

Bar a x KAROL G x Spotify

Cata Coll x KAROL G

Lucy Bronze x KAROL G

Salma x KAROL G

NEXT

This shirt swap with KAROL G is celebrating those who change the game, overcome barriers, and leave a legacy for the next generation to express themselves on and off the pitch, as well as the stage.

The heart symbol represents what became BICHOTA style-a moment in my life where I found strength, resilience and support, Karol G said. Thanks to Spotify and FC Barcelona, seeing it on the front of a shirt that inspires so much of that same energy is truly meaningful.

KAROL G-like FC Barcelona players-has been an inspiration for fans, and her success has been key in taking Latin music to new heights worldwide. With three songs in the Spotify Billions Club, KAROL G also set a record with her album MA ANA SER BONITO, setting the single-day record for the most-streamed Latin album by a female artist. Together, Spotify and FC Barcelona will celebrate the individuality, passion, and loyalty of football and music fans alike-Bar a or BICHOTA style.

We are so proud to be celebrating the incredible success of KAROL G through the iconic Bar a jersey, said Marc Hazan, VP of Partnerships and Marketing at Spotify. Her music inspires a unique passion similar to that of the football club and it is amazing to bring the two together. As the biggest female Latina artist on Spotify and a trailblazer in her field, we knew KAROL G was a perfect teammate for FC Barcelona.

The limited-edition shirt is available for fans to purchase via the FC Barcelona Store. Inspired by the club's founding year, there will be 1899 exclusive jerseys for sale. Additionally, for superfans, the site will offer a very special collection of 22 jerseys signed by the starting men's and women's team players.

Spotify, FC Barcelona, and KAROL G are also launching a limited-edition lifestyle merchandise collection featuring T-shirts, hoodies, scarfs, beanies, and water bottles. The imagery brings together the vibrant, playful world of KAROL G and the passionate, energetic world of FC Barcelona-celebrating how fandom inspires us to show our colors. The merchandise can be purchased via KAROL G's official store.

Lewandowksi x KAROL G

Ara jo x KAROL G

Vitor Roque x KAROL G

Raphinha x KAROL G

Lamine Yamal x KAROL G

Ferran x KAROL G

NEXT

This new collaboration with Spotify is very special for the whole club. We'll once again surprise the sports world by incorporating the logo of KAROL G, an iconic artist and role model for a whole generation of fans, said Juli Guiu, FC Barcelona VP of Marketing. Music and football share a bond that never ceases to surprise athletes and fans and this will help us to write a new chapter in this marvelous partnership between Bar a and Spotify.

Finally, FC Barcelona has created a special edition of the popular Bar a Matchday playlist on Spotify featuring themed songs to motivate the players and fans in the build-up to the game, along with music from KAROL G. Fans who stream the This Is KAROL G playlist will also see the megastar in her special FC Barcelona shirt.

Spotify and FC Barcelona are continuing to bring music and football together like never before, and KAROL G is the latest artist to be featured on the iconic FC Barcelona jersey with Spotify, following previous shirt takeovers from artists like The Rolling Stones.

For more on this first-of-its-kind partnership, be sure to visit the Spotify x FC Barcelona hub on For the Record.

Getting ready for FC Barcelona's big fixtures? Hit play on the Bar a Matchday playlist below.
LINK: https://newsroom.spotify.com/2024-04-12/karol-g-fc-barcelona-barca-mat...
See more stories from spotify

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

17/06/2026

EVS Achieves EcoVadis Gold Medal, Ranking in Top 5% of Companies Globally

EVS has announced it has received the EcoVadis Gold Medal for sustainability performance, ranking among the top 5% of companies globally in the Technology/Mid-S...

17/06/2026

Chyron Releases Weather 2.4 with Updated DataFlow Module

Chyron has released Weather 2.4, an update to its weather suite for broadcasters and meteorologists. The release focuses on enhancements to the DataFlow module,...

17/06/2026

VSiN Launches Best Bets TV, a 24/7 FAST Channel

VSiN, The Sports Betting Network, has announced the launch of Best Bets TV, a free ad-supported streaming TV (FAST) channel. The 24/7 channel is currently avail...

17/06/2026

Snapchat and Team Whistle Launch World Cup Creator Program Across Miami, New York, and Los Angeles

DAZN's Team Whistle and Snap Inc. have announced a creator program centered ...

17/06/2026

LiveU Supporting Broadcast and Public Safety Operations for Summer of Soccer

LiveU is providing video transmission technology for broadcasters, production companies, and public safety agencies across North America's busy Summer of So...

17/06/2026

NATAS Announces Two New Board Members and COO Promotion

The National Academy of Television Arts and Sciences (NATAS) has announced that Laurens Grant and Jacob Ullman have joined its Board of Directors. Chief of Staf...

17/06/2026

Akta Brings AI-First Cloud Video Workflows to Oracle Cloud Infrastructure

Akta, the AI-First SaaS video platform for modern broadcast and streaming operations, today announced that its video platform is now generally available on Orac...

17/06/2026

SVG Students to Watch: Nicholas Stafford, Texas Southern University

This recent graduate from Houston found inspiration in technical directing and now eyes a future career in sports production...

17/06/2026

InfoComm 2026: Audio-Technica Brings New Wireless, Networked Audio, and Certified Conferencing Solutions

Audio-Technica (booth C7959) arrives at InfoComm 2026 in Las Vegas with a slate ...

17/06/2026

SNS Positions AI Suite as On-Premise Answer to Video Indexing and Search Demands

SNS has published a guide addressing growing demand for AI-powered video indexing, transcription, facial recognition, and searchable metadata across media libra...

17/06/2026

Providius Announces Providius Direct for Network Troubleshooting on NETGEAR Pro AV Switches

Providius has announced Providius Direct, a workflow for investigating network i...

17/06/2026

NEP Launches NEP Platform Software Orchestration System, Selects Bridge Technologies VB440

NEP Group has announced the commercial availability of NEP Platform, a software ...

17/06/2026

BBright White Paper: SRT vs. RIST for Professional Video Contribution and Distribution

A new white paper examining Secure Reliable Transport (SRT) and Reliable Interne...

17/06/2026

Bango Research: 51% of Gen Z Say Highlights Are Replacing Live Games

New research from subscription bundling platform Bango finds that younger sports fans are increasingly consuming sport through highlights, clips, and social med...

17/06/2026

SMPTE Opens Entire Standards Library to Public at No Cost

SMPTE has announced that its complete Standards catalog is now freely available to the global media technology community, including all published SMPTE Standard...

17/06/2026

MediaKind Completes Merger with Harmonic's Video Business, Creating Independent Video Infrastructure Heavyweight

Harmonic has completed the sale of its Video Business to MediaKind for $145 mill...

17/06/2026

Omaha Productions to Produce 2026 World Series of Poker Main Event Coverage for ESPN

Omaha Productions will produce the 2026 World Series of Poker (WSOP) in Las Vega...

17/06/2026

SoundBridge 3.1.0 now available

New features, changes & bug fixes SoundBridge have just released another update for their remote collaboration-focused DAW - reviewed here in SOS March 2026...

17/06/2026

Fryette launch the Valvulator Mini

Valve-based front end for digital & modelling rigs The latest addition to Fryette's product range delivers a packed-down, pedalboard-friendly version of...

17/06/2026

The Biggest UK Pro Audio Show In 20 Years!

GearExpo UK - 27 June 2026 Sound On Sound are proud to announce GearExpo UK, a major new recording and music technology exhibition in London! This is the bi...

17/06/2026

Genelec introduce the 9402A System Management Device

SAM monitoring line-up gains Dante and AES67 support The latest expansion of Genelec's UNIO monitoring ecosystem introduces a new device that provides D...

17/06/2026

The R&SPR300 portable receiver from Rohde & Schwarz sets new standards in spectrum monitoring

The R&S PR300 portable receiver from Rohde & Schwarz sets new standards in spect...

17/06/2026

Elt Group and Rohde & Schwarz sign a cooperation agreement to explore commercial opportunities in electronic warfare and defense

Elt Group and Rohde & Schwarz sign a cooperation agreement to explore commercial...

17/06/2026

NABLF Graduates Its 2026 Broadcasting Leadership Training Class

Share Copy link Facebook X Linkedin Bluesky Email...

17/06/2026

ABC and ESPN Score Most-Watched NBA Finals Since 1998

Share Copy link Facebook X Linkedin Bluesky Email...

17/06/2026

Smartly, Roku Bring Social Performance Tools to CTV

Share Copy link Facebook X Linkedin Bluesky Email...

17/06/2026

Pliant Technologies Debuts Crewcom Flex at InfoComm 2026

Share Copy link Facebook X Linkedin Bluesky Email...

17/06/2026

The Immersive Supervisor Emerges as Hollywood's Next Production Role

The Immersive Supervisor Emerges as Hollywood's Next Production Role Brie Clayton June 17, 2026 0 Comments Above image: On set live immersive revi...

17/06/2026

Vertical Musical Playback Shot with Blackmagic PYXIS 6K

Vertical Musical Playback Shot with Blackmagic PYXIS 6K Brie Clayton June 17, 2026 0 Comments Large format sensor and DaVinci Resolve workflow used fo...

17/06/2026

DAZ 3D Launches New Game-Ready Character Assets Built for Modern Engines and Production Workflows

DAZ 3D Launches New Game-Ready Character Assets Built for Modern Engines and Pro...

17/06/2026

Spectrum Awards $1.1 Million in Digital Education Grants

Share Copy link Facebook X Linkedin Bluesky Email...

17/06/2026

XR Sports Alliance Adds New Members

Share Copy link Facebook X Linkedin Bluesky Email...

17/06/2026

AIMS Launches Free Online IPMX Training Series

Share Copy link Facebook X Linkedin Bluesky Email...

17/06/2026

Kiloview Partners with SFM to Expand AV-over-IP Solutions...

Montr al, Quebec, June 11, 2026 Kiloview, a leading provider of AV-over-IP and NDI -based video transmission solutions, today announced a distribution partner...

17/06/2026

Kiloview Launches U4 IP Video Dock Bringing Professional...

Changsha, China, June 15, 2026 Kiloview officially announced the launch of U4 IP Video Dock, a compact IP video decoder and output dock designed to bring prof...

17/06/2026

Half Year, Half Off! Ivory II Summer Sale is Here

Save 50% on All Ivory II Pianos and Collections Were halfway through the year, and we're cutting prices in half for the Ivory II Summer Sale! For a limite...

17/06/2026

Two in three fans will connect to venue WiFi this World Cup, Sky Business research reveals

Wednesday 17 June 2026 Two in three fans will connect to venue WiFi this World ...

17/06/2026

Visibility builds credibility - the tools you use every day...

Visibility builds credibility - the tools you use every day, now visible on your LinkedIn profile Published on Jun 17, 2026 Categories: Company News, Product ...

17/06/2026

Harmonic Completes Divestiture of Video Business to MediaKind

Transaction Positions Harmonic as a Pure-Play Broadband Company SAN JOSE, Calif. - June 17, 2026 - Harmonic Inc. (NASDAQ: HLIT), the worldwide leader in virtual...

17/06/2026

FOX Advertising To Launch Industry's First End-to-End Agentic Advertising Platform, Powered by FOX AdStudio

FOX Advertising To Launch Industry's First End-to-End Agentic Advertising Pl...

17/06/2026

Building resilience in an era of compounding threats

How SGN is future-proofing critical national infrastructure with Arqiva Managed Connectivity. When disruption becomes the norm As Storm Eunice tore across the ...

17/06/2026

Good Vibrations hit Dublin and Limerick as RT Concert Orchestra plays the music of the Beach Boys

The RT Concert Orchestra will bring the timeless music of The Beach Boys to aud...

17/06/2026

June 16, 2026

Calibr-Skaggs awarded $5.1M by NIH to develop long-acting hepatitis B virus therapy A new program aims to replace a daily HBV drug with once-monthly or even qua...

16/06/2026

Thomson launches new learning App

Thomson's highly regarded expert-led online learning courses are now easier to access on the go via our new App. Available now on Google Play Store, the J...

16/06/2026

Neumann MT 48 Receives Major Firmware 2.0 Update

Neumann.Berlin has released firmware version 2.0 for the MT 48 audio interface, adding plugin compatibility, expanded Dante networking options, broadcast encode...

16/06/2026

TVNewsCheck Opens Nominations for 2027 Women in Technology Awards

TVNewsCheck has announced that nominations are now open for its 2027 Women in Technology Awards, to be presented at NAB Show 2027 on Tuesday, April 6 in the Med...