Sony Pixel Power calrec Sony

DataCore Acquire Object Matrix

24/01/2023

I am excited and proud that Object Matrix has been acquired and is now a part of DataCore. This is of course a momentous step on the Object Matrix journey and for me personally, and it is also one that makes a huge amount of sense.

Object Matrix's DNA as a company and the values we wish to carry forward were explored in Sankofa is our future : including being a technology disruptor, constantly innovating, and being a true Object Matrix family of customers, channel partners, and employees.

So if you are a company like Object Matrix and you are going to get married then make sure it is to someone who has the same values as you do!

In DataCore we have found a kindred spirit. They are a technology disruptor with SAN Symphony: (a software-defined storage solution for SAN and HCI); this was one of the first such products to market and hugely successful. And DataCore has a strong philosophy of constant innovation bringing out products such as the Perifery Panel for Adobe Creative Clouds, and Bolt for Kubernetes Storage. If you don't know about them already, DataCore is a name that you are going to hear an awful lot about in the coming years.

This is of course one of those times when I have to blink twice to believe it

Roll back the clock to the start and, well, I'd like to say that we had perfectly planned this in reality we were a handful of technology geeks, heads down, and trying to make a perfect product. We all believed in object storage (at the time, no one else was making such a solution, and we were coding into the small hours to create the product we loved). We were told by investors and by industry blue-chip companies that we were wrong and that filesystems and CAS were the future (does anyone even know what CAS is anymore??). We didn't initially know much about fund-raising or even much about selling (we certainly know a lot now!). But we had a mission and sometimes not knowing the challenges you'll have to get through lets you carry on regardless.

Could we make a storage product that could scale and take away the pain of managing large amounts of data? Against products from blue chip companies and their R&D? How could it be possible to do that?

Vision. Talent. Focus. Guts.

We used to program in attics, on kitchen tables, and in borrowed offices. We had second-hand desks and laptops. We screwed test nodes together (from bare bone parts), and had just about enough money to buy our staple diet of Vietnamese takeaways. In the very early years our money ran out. So we had to have patient partners and frugal lives. One infamous Christmas party was at a local kebab shop; I wish we had the photos. It was one of the best!

We were stubborn and finally had something else customers. Pioneers, no less. The ball was finally rolling.

And looking forward

Our core has evolved from systems that scale and manage the data so that you don't need to to also include: connecting people to media. The product now has a wealth of access and integration tools. It's deployed on-prem, in hybrid, and cloud.

With DataCore, we will leverage their experienced management team, collaborate with their R&D and product teams, and will supercharge the reach of MatrixStore through their sales channels.

We have a product that is established and being augmented all the time and some amazing novel R&D is in the pipeline that I believe will be as disruptive as object storage was at the start of our journey.

Oh wow.. it's emotional writing this blog: I'm so full of pride and thanks to so many people: what follows is just a small list of thank yous - I could write so many more:

Of course, thank you to the Object Matrix workers; a company is only the sum of its parts (past and present), and I am really amazed by the passion and talent delivered on a daily basis.

To customers like Gorilla in Cardiff, who took a chance on what was at the time an unproven product; but no less to every customer who puts their faith in our products and team - it means everything.

To many supporters who took time out to give advice to a young CEO, including Roger Fawcett who sat through 15 years of board meetings without asking for a penny for that..

To those who backed us with their personal, hard-earned cash (note to any entrepreneurs: taking other people's money is a huge responsibility; if you have a conscience it will weigh heavily until it is returned).

To so many individuals running through my mind right now - I hope I get the chance to thank them all in person.

A big thank you to the DataCore team, especially Dave, Abhi, Amanda and Kevin, for believing in Object Matrix, our products and our vision, and giving us the chance to take it to a bigger stage.

I'm off for a sit-down.

It's been a long few weeks closing this deal, and a very long Object Matrix journey worth reflecting on; but lastly to say it won't be a long sit down in so many ways we have only just begun

Thank you / Diolch!, Jonathan

Get in touch!
LINK: https://object-matrix.com/datacore-acquire-object-matrix/...
See more stories from matrixstore

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

23/10/2026

CBS Sports Adds U.S. Spanish-Language Rights for Concacaf Champions Cup on Paramount+

CBS Sports will be the exclusive U.S. Spanish-language rights holder for the Con...

23/10/2026

Fubo Closes Seven New RSN Distribution Agreements for 2026-27 NBA Season

Fubo has announced new distribution agreements for carriage of seven regional sports networks for the 2026-27 NBA season. Through those agreements, the Fubo str...

23/10/2026

CBC/Radio-Canada Selects Dalet Pyramid to Modernize News Operations

CBC/Radio-Canada has selected Dalet to modernize its news operations across Canada, deploying Dalet Pyramid across the organization. CBC/Radio-Canada operates 2...

23/10/2026

EZDRM Granted Patent for DRM Delivery Over WebRTC

EZDRM has been granted US patent 12,659,532 for a method of delivering DRM-protected content over low-latency WebRTC (Web Real-Time Communication) infrastructur...

23/10/2026

Audio-Technica Acquires Hollywood Facility to Expand West Coast Presence

Audio-Technica has acquired a new facility in the Hollywood Media District in Hollywood, California, expanding its U.S. operations. The 8,966-square-foot, two-s...

23/10/2026

Audio-Technica to Exhibit Microphones and Headphones at AES Show Nashville 2026

Audio-Technica (booth 514) will display its studio and live sound microphones and headphones at AES Show Nashville 2026, taking place Saturday, Oct. 31, and Sun...

23/10/2026

Stephen Arnold Music Details Role of Sonic Branding as Teams Take Over Local Sports Broadcasts

As regional sports networks (RSNs) decline, teams and leagues are producing more...

23/10/2026

ACC Study: More Americans Would Take Pride in Visitors Feeling Welcome at LA28 Than in Team USA Winning the Most Medals

Acceleration Community of Companies (ACC) has released The People's Games: W...

23/10/2026

GameTime Productions Uses Stripe TV's Lightbox and Telestripe for Portable Telestration

GameTime Productions is using Stripe TV's Lightbox and Telestripe wireless t...

23/10/2026

CLOUDflex Broadcast Integrates ZoomISO Cloud Into Its Platform

CLOUDflex Broadcast has announced a direct integration with ZoomISO Cloud, Zoom's remote contribution solution for cloud-based media production systems. Dev...

23/10/2026

TMRW Sports Names Chris Zaber SVP of Ticketing and Venue Experience

TMRW Sports has appointed Chris Zaber senior vice president of ticketing and venue experience as the company continues to build out its portfolio of sports prop...

23/10/2026

Wheelhouse and Omaha Productions Invest in BBQ World Cup & Expo

The BBQ World Cup & Expo has announced an investment from Wheelhouse, the content, talent and investment company founded by Brent Montgomery, and Omaha Producti...

23/10/2026

Bally's and BKB Launch Bally's Fightnight by BKB Franchise With ForceIQ Punch Data

BKB Bare Knuckle Boxing and Bally's Corporation have unveiled Bally's Fi...

23/10/2026

Yahoo Sports Launches Perfect 5 Fantasy Game for NBA on Prime Broadcasts

Yahoo Sports has launched Perfect 5, a free-to-play fantasy basketball game tied to each week's marquee NBA on Prime matchups. It is designed to run alongsi...

23/10/2026

NEP Connected Solutions' Steve Grigely on Continued Remote Production Expansion

At the SVG Remote Production Summit at Techwood Studios in Atlanta, Steve Grigel...

23/10/2026

Dirtcam, Expanded Specialty Cameras Highlight Fox Sports World Series Production

Fox Sports will broadcast game one of the 122nd World Series tonight from Milwaukee as the Milwaukee Brewers and Tampa Bay Rays square off. And with a crew of 4...

23/10/2026

Prime Video Tips Off Second NBA Season With AI-Driven Prime 360 Photorealistic Virtual Camera System

Emmy-winning Culver City studio, bicoastal Game Creek Video mobile units return ...

23/10/2026

FOX Sports Gives Series Sound a Refresh With New People on the Audio Team, New Parabolics

A playoff season featuring three series sweeps allows broadcast crews extra time...

23/10/2026

fedDSP launch ECO delay plug-in

Creative and versatile echo effect fedDSP have released ECO, a delay plug-in designed to cover everything from straightforward repeats to more experimental ...

23/10/2026

UJAM release DETUNICORN

A FREE hypersaw synth in time for Halloween UJAM have announced Detunicorn, a free collectable synthesizer plug-in designed to produce the thick, detuned hy...

23/10/2026

Adhoc notification: SGL Carbon sells its former Carbon Fiber facility in Moses Lake (USA)

(4:10 PM) Wiesbaden, October 23, 2026. As part of the restructuring of the forme...

23/10/2026

SMPTE to Hold Tech Summit in Conjunction With NAB Show NY Starting in 2027

Share Copy link Facebook X Linkedin Bluesky Email...

23/10/2026

DirecTV to Showcase Unique Sport Equinox on Oct. 26

Share Copy link Facebook X Linkedin Bluesky Email...

23/10/2026

Territory Group Launches Lux Meridian, New AI-Native Film and Television Production Studio

Territory Group Launches Lux Meridian, New AI-Native Film and Television Product...

23/10/2026

SipRadius provides rapid response to PHP concerns

SipRadius, widely recognized for making content processing and connectivity secure and seamless, has responded promptly to the global issue of PHP vulnerabiliti...

23/10/2026

Comcast Plans Restructure, Layoffs

Share Copy link Facebook X Linkedin Bluesky Email...

23/10/2026

Locality Appoints Saul Stetson as SVP, Head of Product

Share Copy link Facebook X Linkedin Bluesky Email...

23/10/2026

University of North Florida Athletics, Cox Media Sign Multiyear Broadcast Deal

Share Copy link Facebook X Linkedin Bluesky Email...

23/10/2026

CBC/Radio Canada Taps Dalet to Modernize News Operations

Share Copy link Facebook X Linkedin Bluesky Email...

23/10/2026

SWIT Introduces Compact, Gold Mount Batteries

Share Copy link Facebook X Linkedin Bluesky Email...

23/10/2026

Hearst Television VP, Finance Stanley Herriott Sets Retirement

Share Copy link Facebook X Linkedin Bluesky Email...

23/10/2026

Ayrton Launches Falconer

A Brand New, Ultra-high-performance Remote Followspot Control System Ayrton has released Falconer, a brand-new, ultra-high-performance remote followspot system...

23/10/2026

Scripps Research Nobel laureates Ardem Patapoutian and K. Barry Sharpless among first honored by new Wertheim Laureate Prize

LA JOLLA, CA-The newly launched Wertheim Laureate Prize invites Nobel laureates ...

23/10/2026

Vegas Pro Delivers Professional Color Management and Faster Renders

Vegas Pro Delivers Professional Color Management and Faster Renders Jessie Electa Petrov October 22, 2026 0 Comments The 2027 release from Boris FX st...

23/10/2026

Blackmagic Design Announces Price Increases Due to Rising Memory Costs

Blackmagic Design Announces Price Increases Due to Rising Memory Costs Brie Clayton October 22, 2026 0 Comments New prices across a range of products ...

23/10/2026

Berklee Welcomes Marcus Gilmore for Signature Series Performance

Berklee Welcomes Marcus Gilmore for Signature Series Performance The two-time Grammy Award-winning drummer, composer, producer, and bandleader will also lead ...

23/10/2026

Season 30 of The Voice Features a Record Number of Berklee Alumni

Season 30 of The Voice Features a Record Number of Berklee Alumni Learn more about Dakota Cohen, Brandon Diaz, Nina Howland, and Zalissa Stewart, plus how the...

23/10/2026

The Dyers Caravan Park: A Merry Elfing Christmas (w/t) coming to Sky and NOW

Can Danny and Dani's grand plans save Christmas, or are they heading for a festive fiasco?Friday 23 October 2026 The Dyers' Caravan Park: A Merry Elfin...

23/10/2026

Matchday Ready: Ella Toone & Keely Hodgkinson Star in New WSL Series

Friday 23 October 2026 Matchday Ready: Ella Toone & Keely Hodgkinson Star in New WSL Series Sky Sports has launched Minus 1, a new social series that pairs th...

23/10/2026

iPhone Duo arrives at Apple Store locations worldwide - PHOTOS - Posted on 23 October 2026

On Friday, October 23, the highly anticipated iPhone Duo made its debut at Apple...

22/10/2026

Router Control Strategy: UCP Panels, WebPanel, and NBOSS

Router Control Strategy: UCP Panels, WebPanel, and NBOSS Selecting a broadcast router control system is far more than a panel procurement exercise. The control ...

22/10/2026

BeckTV, Beam Dynamics, Providius Connect System Design, Asset Intelligence, and Live Monitoring

BeckTV, Beam Dynamics, and Providius have announced a collaboration linking Beck...

22/10/2026

NETGEAR Enterprise Extends Professional Services to NDI AV-over-IP Workflows

NETGEAR Enterprise has extended its Professional Services program beyond the network layer to cover AV-over-IP workflows, with NDI as the first ecosystem partne...

22/10/2026

USSI Global Promotes Ted Korte to Chief Technology Officer

USSI Global has promoted Ted Korte to Chief Technology Officer (CTO). The promotion follows the recent appointment of Ed McGivern as Chief Revenue Officer as th...

22/10/2026

Calrec Appoints Video Progetti as Italian Distribution Partner

Calrec has appointed Video Progetti, a Rome- and Milan-based broadcast distributor and AV system integrator, as its distribution partner for Italy. Video Proget...

22/10/2026

NHL Tonight to Celebrate 5,000th Episode on Oct. 27

NHL Network's NHL Tonight will mark its 5,000th episode on Tuesday, Oct. 27, at 7 p.m. ET. The milestone covers episodes since the show began broadcasting f...

22/10/2026

CURE Insurance Arena Installs New Daktronics Displays

CURE Insurance Arena in Trenton, New Jersey, has partnered with Daktronics to install a five-display centerhung system and three entrance displays. Installed th...

22/10/2026

Arkona Adds Native Integration With Bitfocus Buttons

Arkona technologies has announced native integration between its BLADE//runner AT300 platform and Bitfocus Buttons, the control system from Bitfocus. The arkona...

22/10/2026

U2 to Headline Halftime Show at NFL Thanksgiving Eve Game on Netflix

U2 will perform at halftime of the NFL Thanksgiving Eve Game on Netflix, celebrating the band's 50th anniversary. The game, the first NFL Thanksgiving footb...