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Cisco demonstrates the potential of self-adaptable networks for video distribution

20/09/2017

Cisco demonstrates the potential of self-adaptable networks for video distribution Proveedores de servicios y compa as multimedia y de entretenimiento apuestan por soluciones Video Aware Networking para optimizar sus aplicaciones y servicios.

Seg n el ltimo informe Cisco VNI, en 2021 se consumir n 3 billones de minutos de v deo en Internet mensuales a escala global (46 millones en Espa a), y el v deo representar el 80% de todo el tr fico de Internet (77% en Espa a). A su vez, los consumidores demandan m s servicios multi-pantalla, v deo en streaming/ OTT y resoluci n 4K/Ultra HD.

Para responder a este incremento de tr fico y demandas, los operadores de v deo -incluyendo proveedores de servicios y compa as multimedia y de entretenimiento- deben adoptar redes IP programables y automatizadas, capaces de simplificar y automatizar las operaciones, priorizar el tr fico, reducir costes y personalizar la oferta.

En la feria IBC 2017, Cisco ha estado demostrando c mo migrar a estas redes mediante soluciones Video Aware Networking capaces de optimizar la comunicaci n entre la tecnolog a de red y las aplicaciones y servicios que soporta. Se trata de recopilar informaci n contextual en tiempo real y traducirla en acciones automatizadas, como adaptar la calidad, proteger el contenido mitigando ciber-amenazas y ofrecer mejores servicios en funci n del comportamiento de los usuarios.

Una de estas innovadoras soluciones es segment routing, que facilita la distribuci n de servicios multi-play, incluyendo v deo para cualquier pantalla. Igualmente, segment routing crea conciencia' para que la red pueda adaptarse a las necesidades de las aplicaciones en tiempo real. De forma flexible y escalable, las aplicaciones -incluyendo el v deo- determinan su propio camino en la red para ofrecer a los consumidores una experiencia optimizada.

Cisco a demostrado a los operadores las posibilidades de segment routing y de la evoluci n a redes conscientes e intuitivas para los servicios de v deo IP, posibilidades que ya est n aprovechando m s de 20 clientes globales.

La aproximaci n Video Aware Networking se apoya en Cisco Open Network Architecture con aplicaciones y servicios basados en Cloud, servicios de orquestaci n y automatizaci n e infraestructura f sica y virtual, todo ello combinado con soluciones de seguridad hol sticas.

Migraci n a Cloud e IP

Las novedades tambi n incluyen importantes mejoras en Cisco Infinite Video Platform y Media Blueprint para distribuir servicios de v deo escalables sobre la red IP y desde el Cloud con mayor sencillez y seguridad, adem s de migrar desde tecnolog as de producci n multimedia heredadas a un entorno mixto de Cloud e IP capaz de acelerar el dise o de nuevas ofertas de contenido y servicios de entretenimiento.

Adem s, Cisco mostrar en el evento c mo virtualizar y automatizar la producci n de contenido en el data center mediante contenedores de software y la plataforma Cisco Unified Computing System (UCS), que est transformando la producci n de v deo en directo para compa as como NBCUniversal.

Viacom, Fox Broadcasting, BBC, BT Sport, Sky New Zealand, TV Globo, Televisa, NET Brazil, Arena TV y Canal+ son otros de los clientes que se han sumado a estas innovadoras soluciones de optimizaci n de red.

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