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#0 estrena nueva temporada con el objetivo de consolidarse como un modelo de televisin diferente

08/09/2017

#0 estrena nueva temporada con el objetivo de consolidarse como un modelo de televisi n diferente Aumento de las horas en directo, creaci n de m s contenido doblando el tiempo destinado al prime time y el estreno de 9 programas nuevos en este cuatrimestre son algunas de las grandes novedades de #0 para esta temporada.

El canal exclusivo de Movistar ha presentado este mi rcoles en el FesTVal de Vitoria-Gasteiz su nueva campa a que bajo el nombre de Muy supone toda una declaraci n de intenciones. Fernando Jerez, director de #0 y de contenidos de entretenimiento de Movistar , ha asegurado que #0 est siendo elemento dinamizador de la televisi n de pago en nuestro pa s y #0, el canal m s visto de Movistar , es un claro motor de ese incremento. Aumento de las horas en directo, creaci n de m s contenido doblando el tiempo destinado al prime time y el estreno de 9 programas nuevos en este cuatrimestre son algunas de las grandes novedades , ha afirmado Mar a Jos Rodr guez, gerente de programas de #0.

Con la promesa de dar un paso adelante en ambici n y ser cada vez m s grandes, #0 se consolida como un modelo de televisi n diferente y que aglutina el mejor talento. Andreu Buenafuente, Michael Robinson, Raquel S nchez Silva, Jon Sistiaga, Quique Peinado, Manuel Burque, Paula V zquez, Patricia Conde, Ra l Ruiz, Ra l P rez, Joaqu n Reyes, Javier Sierra, Ra l G mez, Ana Mil n, Joseba Larra aga, Maldonado Maldini, Antoni Daimiel, Santiago Ca izares, Ernest Riveras, David Carnicero, Pedro Mart nez de la Rosa, Noem de Miguel, I aki Aguirregabiria, Ra l Cimas, Sara Escudero, Vaquero, Luis Quevedo, Nacho Vigalondo, Diego Cortijo, Sonia L pez, Noem Redondo, Dani Campos, Carolina Cubillo y Sonia Dom nguez han acudido a Vitoria-Gasteiz para presentar la nueva temporada de #0, que comenzar el pr ximo lunes 11 de septiembre.

Para Movistar son tan importantes las audiencias como la satisfacci n de nuestros clientes . Con esta frase Fernando Jerez ha se alado los pilares sobre los que se sustenta Movistar , plataforma que se ha situado como dinamizadora de la televisi n de pago en Espa a. Seg n datos de Kantar Media (agosto 2017 vs agosto 2016 teniendo en cuenta el total consumo de televisi n en Espa a), la cuota de pantalla de los canales de pago ha crecido un 24% mientras que la de los canales propios de lo ha hecho un 40% y la de #0 un 44%.

#0 ha logrado situarse como el canal m s visto de Movistar (enero-agosto 2017). Nuestros estudios internos nos ratifican el poder fidelizador de #0: 8 de cada 10 clientes nos recomendar an , ha afirmado Jerez. Tambi n ha apuntado que nuestros clientes nos consumen como quieren . Tanto es as que el 30% de los contenidos de #0 se consume en diferido. Adem s, #0 cuenta con m s de 1 mill n de suscriptores en todos sus perfiles de redes sociales, sus contenidos se han reproducido m s de 500 millones de veces y ha incrementado sus seguidores en Facebook ( 225%), Twitter ( 30%) y Youtube ( 28%). Igualmente la interacci n ha aumentado y #0 ha incrementado en un 67% sus reproducciones mensuales .

En #0 invertimos en producci n propia y apostamos por nuestra industria: hemos creado m s de 1.400 horas de producci n propia por temporada, incrementado en un 66% el n mero de programas de producci n propia en prime time, estrenaremos 9 programas nuevos en este cuatrimestre, trabajamos con m s de 20 productoras espa olas, incrementamos en un 127% el n mero de documentales de ajena y tendremos una cita semanal de las series originales de Movistar , ha sostenido Jerez.

En esta nueva temporada reci n inaugurada, los principales pilares del canal ser n la comedia, el entretenimiento, los deportes, las grandes producciones y los reportajes firmados por los periodistas m s prestigiosos.
LINK: http://www.panoramaaudiovisual.com/en/2017/09/07/0-estrena-nueva-tempo...
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