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Nearly million of people, the 7.8% of the population, have seen some moment of the games of river in RTVE

22/08/2016

Nearly 32 million of people, the 71.8% of the population, have seen some moment of the games of river in RTVELa emisi n m s vista ha sido la semifinal de baloncesto masculino Espa a-EE.UU., con casi 3 millones de espectadores (31,1%) en La 1. Los contenidos de los Juegos en RTVE.es han recibido cerca de 22 millones de visitas de casi 6,3 millones de usuarios nicos.

Del 5 al 21 de agosto, la emisi n de los JJ.OO. de R o en RTVE ha sido vista en alg n momento por 31.959.000 personas, lo que supone un 71,8% del universo televisivo. Lo m s visto de todas las competiciones fue la semifinal de baloncesto masculino entre Espa a-EE.UU. (2.914.000 y 31,1%), seguida de la final de b dminton en la que Carolina Mar n consigui el oro (2.466.000 y 22,6%) en La 1. Teledeporte bati su r cord el d a 13 de agosto con un 7,6% de media y la semifinal de tenis entre Nadal y Del Potro (2.255.000 y un 24,9%) como la emisi n con m s cuota de su historia. En La 2 se impuso el encuentro de baloncesto Espa a-Brasil (732.000 y 8,3%). La cadena p blica ha dedicado 621 horas a esta edici n de las Olimpiadas.

De las 621 horas de emisi n, La 1 ha ofrecido 198, lo que ha supuesto un promedio de 901.000 espectadores y un 12,2% de cuota de pantalla.

En las siete horas de emisi n de los JJ.OO. en La 2, la cadena ha logrado una media de 391.000 personas y un 4,4% de cuota. Mientras que Teledeporte, con casi 416 horas de emisi n, ha registrado una media de 275.000 telespectadores y una aceptaci n del 4,6%.

La competici n ol mpica ha logrado varios r cords de audiencia en RTVE durante esta edici n, como el m ximo hist rico que registr Teledeporte (7,6% de media en el d a) con la semifinal de tenis Nadal-Del Potro, la emisi n con mayor aceptaci n de la historia del canal (2.255 y 24,9%); el oro de Carolina Mar n como el partido de b dminton m s visto en La 1 (2.466.000 y 22,6%); o la plata de Espa a en baloncesto femenino, el partido de la Selecci n Espa ola m s visto de la historia (1.575.000 y 17,8%).

Casi 22 millones de visitas en RTVE.es

Los contenidos de JJ.OO. de R o han recibido en RTVE.es un total de 21.719.367 visitas de 6.274.501 usuarios nicos, con una media diaria de 1,28 millones de visitas de 780.668 usuarios nicos.

M s de la mitad de las visitas han sido a la web (50,4%); un 36,3% fueron visitas a la aplicaci n m vil especial de JJ.OO. de R o; y m s del 8% consumieron los contenidos desde las televisiones conectadas (HbbTV). El resto de visitas (5,2%) se han hecho desde otras apps o plataformas.

Durante los d as de celebraci n de los JJ.OO., RTVE.es en su conjunto ha sido visitada por una media diaria de 2.398.000 visitantes nicos, un 94,5% m s que los 1.232.631 usuarios registrados durante los JJ.OO. de Londres 2012.

La app m vil especial de RTVE para los JJ.OO. de R o ha registrado 657.711 descargas y un total de 742.340 visitantes. La aplicaci n de VR (realidad virtual) Vive Rio: Hero nas ha contado con 4.230 descargas.

El consumo desde Bot n Rojo (televisiones conectadas) se multiplica desde los anteriores JJ.OO. y consigue en R o un total de 441.309 usuarios, una media diaria de 62.327 visitantes nicos frente a los 1.124 usuarios diarios de Londres 2012.

M s de la mitad de los usuarios que han visitado contenidos de JJ.OO. lo han hecho desde dispositivos m viles (59,9%), principalmente tel fonos (46,9%). Se invierte as lo registrado en Londres 2012, donde m s del 60% de los usuarios visitaron RTVE a trav s del ordenador.

En total, durante la celebraci n de los JJ.OO. se han visualizado 14.746.929 videos, la mayor a de ellos (un 67,7%) a trav s de la web. Los videos que m s inter s tuvieron de los usuarios fueron el oro de Mireia Belmonte y la final de b dminton con victoria de Carolina Mar n.
LINK: http://www.panoramaaudiovisual.com/en/2016/08/22/nearly-32-million-pop...
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