Learfield Sports Launches COLLEGE FOOTBALL GO App

COLLEGE FOOTBALL 2GO, the brand-new mobile app from Learfield Sports, provides avid college football fans an innovative vehicle to follow all of college football and connect with their favorite team on their mobile device all season long. The one-of-a-kind app offers live game audio of Learfield's partner universities plus expert analysis and live play-by-play coverage from the Learfield Sports Studios.

End Zone Radio, the brand new wrap-around show co-hosted by Bill Pollock and TJ Carpenter, will bounce fans around the universe of college football every Saturday from 12 - 7 p.m. ET - from key games, to big moments and nail-biting finishes. Fans also will hear live listen-in's, behind-the-scenes interviews and expert analysis, coupled with live game audio from the hometown voices of their favorite broadcasters. Fans can listen to the app while on the move, or sync it up to the television broadcast for a hometown feel. COLLEGE FOOTBALL 2GO is available on iPhone, iPad and Android.

College football fans have an insatiable appetite for live and on-demand coverage of their favorite team, conference and exciting games around the country, said Learfield Sports' Senior Vice President, Chief Content Officer Joe Ferreira. Our End Zone Radio show along with live local games will whet this appetite in a big way. Learfield's business is reaching college sports fans wherever they are and extending our school partner brands. This unique mobile app is yet another innovative way to accomplish that goal.

COLLEGE FOOTBALL 2GO marks the second mobile application launched by Learfield Sports Digital - following Big Ten Connect, the first-of-its-kind mobile app covering the 2013 Big Ten Men's Basketball Tournament. COLLEGE FOOTBALL 2GO is built from the ground up entirely by Learfield Sports Digital and Phunware, a Texas-based developer. The app features:

End Zone Radio Show (live video and audio streaming wrap around radio show)

Live Stats and Scores

Social

Audio and Video Highlights

My Team Audio*: (50) live radio college football broadcasts including pre-game, play-by-play and post-game programming (*subscription based)

Personalized alerts

The COLLEGE FOOTBALL 2GO app will automatically roll out additional features and updates all season long. More information can be found at www.cfb2go.com, and fans can follow the app on Twitter at @CFB2GO and @EndZoneRadio, using #CFB2GO.

This will be fantastic for Bama, the SEC and college football fans all around the nation, said Eli Gold, the voice of Alabama Football since 1988. Now football fanatics can follow the action wherever they are on their smartphones.

Fans can find the mobile app on the iTunes App Store or Google Play. It is free to download for smartphone or tablet use, with an in-app subscription for live game audio at $12.99/mo. or $29.99/season.

Learfield Sports, which manages multimedia rights for more than 50 collegiate institutions and associations, also titles the prestigious Learfield Sports Directors' Cup. The company's multimedia rights encompass numerous content distribution platforms to deliver the passion of college athletics across radio, television and digital networks to fans globally. Learfield Sports' exclusive sports programming reaches more than 50 million television households nationally and delivers nearly 17,000 hours of radio programming on more than 1,100 radio stations.

LINK:	http://sportsvideo.org/main/blog/2013/09/learfield-sports-launches-col...
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