
EditShare Shows Its Flow Independence, QUALES QC Magic and New EFS Parking Storage at IBC2017 Standalone and software-only media asset management, integrated QC workflows, and parking storage solutions make the IBC must-see list
Basingstoke, UK - July 20, 2017 - EditShare a technology leader in intelligent shared storage and media management solutions, announced today that IBC2017 will serve as the stage to showcase its new software-defined Flow media asset management platform. Available as a storage-agnostic software solution, Flow will work with industry-standard storage solutions, providing a layer of content creation, media management and workflow automation that optimizes the entire production workflow. IBC attendees will also have an opportunity to get hands-on with EditShare's extensive suite of automated QC tools, following the recent acquisition of video QC specialist QUALES, along with EditShare's brand new XStream EFS 40NL parking storage.
Filmmakers, content producers, broadcasters just about anyone creating content for a living spends an exorbitant amount of time and money creating their assets, comments James Richings, managing director, EditShare. The sole purpose of Flow is to help creative professionals find and use their valuable assets, and ultimately create better content.
IBC attendees can see the full line up of EditShare solutions at booth 7.C27.
Richings adds, What we're showing at IBC this year demonstrates our innovative approach to media management and opens our creative tools to a much wider audience. Whatever storage you have, Flow will help you get the most value out of your content by adding a layer of intelligence to your storage platform. And with the addition of QUALES, Flow will also make sure your content is always in good shape.
Flow is a highly scalable media asset management platform for managing ingest, logging, searching, retrieving, editing and distributing content. It includes advanced modules such as Flow Automation, which automates repetitive or complex tasks such as transcoding and file delivery; AirFlow for web-based review and approval; and Flow Story for remote editing and collaboration.
New for IBC, the software-defined Flow platform brings intelligent media asset management to other industry storage systems. EditShare's Director of Software Strategy, Howard Twine, elaborates on what attendees will see: Users can now host Flow on their own hardware - on premise, such as with Avid Nexus, or in a hosted virtual environment such as Amazon AWS or Microsoft AZURE. For those facilities that have non-EditShare storage, this is a big win. Flow can now manage a wide range of third-party storage environments, automating workflows from ingest to archive and offering efficiencies that were previously only available with proprietary solutions. With a full public API, Flow provides all the flexibility required to integrate and provide powerful solutions for all kinds of content creators.
QC at Your Fingertips Known for its intuitive visual interface and powerful automated QC, QUALES is now an integral part of EditShare's Flow media asset management platform. Available as part of an integrated solution or standalone, QUALES offers the most flexible and reliable QC solution in the industry. Richings elaborates on the need for QC evolution, Right now, people QC content because they have to. Our approach is different, which is why we're so excited about this acquisition. We believe that there is inherent value in checking your content at every stage of the production and post-production process. The problem is that it is usually time-consuming and expensive. But with QUALES, we're changing that. Our Integrated and Automated QC approach will add value at every step of a production, and it will be an important part of the content creation process in the future.
At IBC, EditShare will demonstrate QUALES QC as a core capability within EditShare's Flow media asset management platform. Attendees will be able to see first-hand how they can QC content at any point across the production workflow, a breakthrough that will change the traditional process of QC.
Achieve Superior Storage Economics with New EFS Parking Storage The new XStream EFS 40NL parking storage delivers the performance required for parking content while offering all the scalability, fault-tolerance and ease-of-management benefits of the EditShare EFS shared storage environment.
Bill Thompson, EditShare's storage product manager, comments, Parking and unparking assets is incredibly simple and only requires the storage goal for a media space to be redefined. The EFS 40NL automatically moves the content to and from parking storage as directed by users, saving valuable online storage for important production needs. The EFS 40NL offers the XStream EFS Storage Node Group concept and allows users to assign media spaces to a specific set of nodes and define how the files in the media space are protected, all while keeping the EFS single global namespace. Thompson adds, The XStream EFS 40NL can also serve as an independent storage cluster for disaster recovery workflows. Users can create a fully independent storage cluster by combining an EFS metadata server with one or more EFS 40NL storage nodes. Each will support a single namespace that will remain unaffected during any downtime.
Attendees can book a private demonstration with an EditShare expert to discuss their workflow needs and how EditShare solutions can help at: http://www.editshare.com/book-demo-ibc.
EditShare Press Briefings at IBC2017 Members of the media are invited to contact Janice Dolan at This email address is being protected from spambots. You need JavaScript enabled to view it. -- to schedule a press briefing with an EditShare spokesperson during IBC2017.
About EditShare
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
IPC Expands Brazilian Presence with New Channel Partner CCATech
Industry veterans Carlos Abrah o and Bruno Lopes strengthen local support and expand IPCs prese...
20/08/2026
Zixi Enters Mauritius Market Through Strategic Deployment with MTC Jockey Club
Worlds Oldest Horse Racing Club in the Southern Hemisphere Selects Zixis Softwar...
20/08/2026
LA JOLLA, CA-Scripps Research assistant professor Tiantian Liu has received a five-year NIAID DP2 award from the National Institute of Allergy and Infectious Di...
20/08/2026
Audiences reveal appetite for multicultural Australia on-screen 20 August 2026
Dr Georgie McClean, Dr Rebecca Huntley (L-R)
By Dr Georgie McClean and Dr Rebec...
20/08/2026
How Mavis Studio Is Expanding Live Production Teaching at Sussex
Brie Clayton August 19, 2026
0 Comments
Hero image displays a student about to mix be...
20/08/2026
Vertical Unscripted Series Legal Queens Captured with Blackmagic Design
Brie Clayton August 19, 2026
0 Comments
Reality TV veteran Eric Gardner create...
19/08/2026
As the cost of IP nears price parity with traditional SDI, Reynolds argues that ...
19/08/2026
A private 5G bubble was chosen instead of traditional broadcast RF for the race ...
19/08/2026
(L-R) Rafael Manuel and Isabel Sicat attend the Filipi ana premiere during the 2026 Sundance Film Festival at The Ray Theatre on January 23, 2026, in Park Cit...
19/08/2026
Studio owners invited to have their say on rates cuts
The Music Producers Guild (MPG) are inviting UK-based studios to take part in an in-depth survey that ...
19/08/2026
Vintage-inspired desktop interface revealed
Harrison's latest hardware offering sees them head into the world of audio interfaces, delivering a 10-in/12...
19/08/2026
Granular effect remains locked to scale and tempo
Described as your dream granular effect , Minimal Audio's latest creation is capable of turning any s...
19/08/2026
First polyphonic SWAM instrument incoming
Audio Modeling's latest physical-modelling orchestral instrument is just around the corner, and is now availab...
19/08/2026
World Cup Games Generate 84 Billion Minutes Across FOX, Fox Sports 1 and NBCU...
19/08/2026
July brought typical peak-holiday drops in viewership, driven primarily by viewers stepping away from screens and a visible decline in reach across both traditi...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Henry joins BCE as the company accelerates its commercial strategy and expands its international presence across the media, broadcast and technology markets. He...
19/08/2026
iWedia, a leading provider of software solutions for connected TV devices, today announced a major milestone in Android platform optimization with the successfu...
19/08/2026
NTP Technology announces that ST 2110-30 audio-over-IP connectivity with AES67 and RAVENNA capabilities is now available for the brand's world-class audio i...
19/08/2026
Net Insight has been selected to provide its Nimbra platform by the service provider Big Blue Marble, formerly ORS Group, as the core media transport solution f...
19/08/2026
LiveU has supported Coventry City FC and several other top-flight UK football clubs through one of their most demanding live production challenges of the year, ...
19/08/2026
Nature Seekers Documentary Shot with Blackmagic URSA Cine 12K LF
Brie Clayton August 18, 2026
0 Comments
Filming endangered turtles required camera...
19/08/2026
Neyrinck Brings D-Control Consoles Back to Life on Apple Silicon with D-Control ...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Riedel Communications today announced that Edith Cowan University (ECU) in Perth, Australia, implemented a comprehensive communications infrastructure that brin...
19/08/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, will spotlight a major leap forward in remote guest con...
19/08/2026
Integrated platform melds media asset management, playout automation and newsroom workflows
EMAM, PlayBox Neo and SNEWS have officially launched Nuvex, a conne...
19/08/2026
Screen Australia releases the Private Investment Toolkit to strengthen screen in...
19/08/2026
Do Aussies truly value local content? Unpacking Screen Currency 2026 with Deirdr...
19/08/2026
There's an early Christmas gift for Bookish fans, as UKTV confirms the re-commission of the hit U&alibi drama, created by and starring Mark Gatiss. Viewers ...
19/08/2026
Wednesday 19 August 2026
Sky gives sports fans the chance to watch multiple liv...
19/08/2026
On Saturday September 5 Katie Taylor will step into the ring for the fight of her life against Flora Pili in front of 80,000 fans in Croke Park. A legendary fig...
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...