Sony Pixel Power calrec Sony

What is Extended Reality?

20/05/2022

Advances in extended reality have already changed the way we work, live and play, and it's just getting started.

Extended reality, or XR, is an umbrella category that covers a spectrum of newer, immersive technologies, including virtual reality, augmented reality and mixed reality.

From gaming to virtual production to product design, XR has enabled people to create, collaborate and explore in computer-generated environments like never before.

What Is Extended Reality? Virtual, augmented and mixed reality are all elements of XR technology.

Virtual reality puts users inside a virtual environment. VR users typically wear a headset that transports them into a virtual world - one moment they're standing in a physical room, and the next they're immersed in a simulated environment.

The latest VR technologies push these boundaries, making these environments look and behave more like the real world. They're also adding support for additional senses, including touch, sound and smell.

With VR, gamers can become fully immersed in a video game, designers and customers can review building projects to finalize details prior to construction, and retailers can test virtual displays before committing to a physical one.

Augmented reality is when a rendered image is overlaid onto the real world. The mobile game Pok mon GO famously brought AR to the mainstream by showing computer-rendered monsters standing on lawns and sidewalks as players roam their neighborhoods.

AR graphics are visible through cell phones, tablets and other devices, bringing a new kind of interactive experience to users. Navigating directions, for example, can be improved with AR. Rather than following a 2D map, a windshield can superimpose directions over one's view of the road, with simulated arrows directing the driver exactly where to turn.

Mixed reality is a seamless integration of the real world and rendered graphics, which creates an environment in which users can directly interact with the digital and physical worlds together.

With MR, real and virtual objects blend, and are presented together within a single display. Users can experience MR environments through a headset, phone or tablet, and can interact with digital objects by moving them around or placing them in the physical world.

There are two types of MR:

Mixing virtual objects into the real world - for instance, where a user sees the real world through cameras in a VR headset with virtual objects seamlessly mixed into the view.

Mixing real-world objects into virtual worlds - for example, a camera view of a VR participant mixed into the virtual world, like watching a VR gamer playing in a virtual world.

The History of XR To understand how far XR has come, consider its origins in VR.

VR began in the federal sector, where it was used to train people in flight simulators. The energy and automotive design industries were also early adopters. These simulation and visualization VR use cases required large supercomputers. It also needed dedicated spaces, including powerwalls, which are ultra-high-resolution displays, and VR CAVEs, which are empty rooms that have the VR environment projected on each surface, from the walls to the ceiling.

For decades, VR remained unaffordable for most users, and the small VR ecosystem was mainly composed of large institutions and academic researchers.

But early in the previous decade, several key component technologies reached a tipping point, which precipitated the launch of the HTC Vive and Oculus Rift head-mounted displays (HMDs), along with the SteamVR runtime.

Individuals could now purchase personal HMDs to experience great immersive content. And they could drive those HMDs and experiences from an individual PC or workstation with a powerful GPU.

Suddenly, VR was accessible to millions of individuals, and a large ecosystem quickly sprung up, filled with innovation and enthusiasm.

In recent years, a new wave of VR innovation started with the launch of all-in-one (AIO) headsets. Previously, fully immersive VR experiences required a physical connection to a powerful PC. The HMD couldn't operate as a self-contained device, as it had no operating system and no ability to compute the image.

But with AIO headsets, users gained access to a dedicated device with a simple setup that could deliver fully tracked VR anywhere, anytime. Coupled with the innovation of VR streaming technology, users could now experience powerful VR environments, even while on the go.

Latest Trends in XR High-quality XR is becoming increasingly accessible. Consumers worldwide are purchasing AIOs to experience XR, from immersive gaming to remote learning to virtual training. Large enterprises are adding XR into their workflows and design processes. XR drastically improves design implementation with the inclusion of a digital twin.

Image courtesy of Innoactive. And one of today's biggest trends is streaming XR experiences through 5G from the cloud. This removes the need to be tethered to workstations or limit experiences to a single space.

By streaming over 5G from the cloud, people can use XR devices and get the computational power to run XR experiences from a data center, regardless of location and time. Advanced solutions like NVIDIA CloudXR are making immersive streaming more accessible, so more XR users can experience high-fidelity environments from anywhere.

AR is also becoming more common. After Pok mon GO became a household name, AR emerged in a number of additional consumer-focused areas. Many social media platforms added filters that users could overlay on their faces. Organizations in retail incorporated AR to showcase photorealistic rendered 3D products, enabling customers to place these products in a room and visualize it in any space.

https://developer.download.nvidia.com/cloudxr/videos/compressed/CloudXR_mclaren_
LINK: https://blogs.nvidia.com/blog/2022/05/20/what-is-extended-reality/...
See more stories from nvidia

North America Stories

16/10/2026

MultiDyne Introduces Complete SilverBack Fiber Camera Kits for Live Cinema Production

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

SMPTE Heads to South Africa in Expansion Push

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

ENCO Highlights AI Tools for Newsrooms, Local Ads at NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

BMG Unveils Media Command

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Adobe, NVIDIA Expand Their AI Partnership

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Rick Kaplan Will Depart NAB

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

TNDV, GameTime Productions Expand REMI's Role With Team Boxing League

Share Copy link Facebook X Linkedin Bluesky Email...

16/10/2026

Matthews Introduces 40 inch Sliding Leg C-Stand 2-Pack

The Stand that started it all in a matched pair of the industry-trusted C-Stands The 2-Pack provides both in a choice of chrome or black finish...

16/10/2026

Wooden Camera Introduces New Cage and Accessory System fo...

New lineup brings professional rigging, lens support, power, and mounting flexibility to Sony's compact cinema camera Wooden Camera today announced a new p...

16/10/2026

Matysiak Paints Motor City in Neon with Astera

Cinematographer John Matysiak ( Old Henry, Winning Time, Big George Foreman ) brings a vivid breathlessness to the near-wordless film Motor City. An actio...

16/10/2026

Next Jazz Legacy Celebrates Five Years of Mentorship and Impact Across the Jazz Community

Next Jazz Legacy Celebrates Five Years of Mentorship and Impact Across the Jazz ...

15/10/2026

E!, USA Sports to Air Live from the Orange Carpet: WNBA Finals

E! and USA Sports will air Live from the Orange Carpet: WNBA Finals, a one-hour live special hosted by Lilly Singh, on Monday, October 19 at 6 p.m. ET / 3 p.m. ...

15/10/2026

Eutelsat Renews Antik Telecom and A1 Partnership at 16 East

Eutelsat has renewed its partnership with Antik Sat, the direct-to-home (DTH) television platform operated by Antik Telecom, and A1, a communications provider i...

15/10/2026

SVG Sit-Down: FOR-As Ernie Leon on Software-Node Production, Ai for 9:16 Needs

FOR-A America continues to expand its product portfolio in new directions, moves which are also giving the company more stickiness when it comes to a North Amer...

15/10/2026

Cerberus Tech Introduces Livelink Studio for On-Demand Live Production

Cerberus Tech has introduced Livelink Studio, an integrated cloud production and master control environment that provides redundant live production engines on d...

15/10/2026

USSI Global Promotes Amanda Flynn to Chief Operating Officer

USSI Global has promoted Amanda Flynn to Chief Operating Officer (COO). Flynn, who has served as Chief Revenue Officer (CRO) since March 2024, will focus on exp...

15/10/2026

DAZN, Titan World Series Extend Partnership

DAZN and Titan World Series have extended their partnership for the coming seasons, with the aim of bringing Titan events free-to-view to audiences worldwide. T...

15/10/2026

Sony Introduces ECM-W5 Wireless Microphone System

Sony Electronics has introduced the ECM-W5 wireless microphone system for video creators, which pairs two transmitters with one receiver. It transmits over a li...

15/10/2026

Perfect Game Extends Partnership With Turtlebox as Official Bluetooth Speaker and Audio Provider

Perfect Game has extended its partnership with Turtlebox as the Official Bluetoo...

15/10/2026

Eden Project Uses LiveU EcoSystem for Live Learning Program

Eden Project, the UK-based visitor attraction, social enterprise, and educational charity, is using the LiveU EcoSystem to produce and deliver its new Eden Proj...

15/10/2026

HuskerVision Builds ST 2110 Production Facility With Grass Valley

HuskerVision, the video production and multimedia operation for University of Nebraska Athletics, has deployed Grass Valley K-Frame production switchers and LDX...

15/10/2026

ESPN Launches ESPN JV YouTube Channel for Kids

ESPN has launched ESPN JV (Junior Varsity), a YouTube channel aimed at introducing young audiences to sports through family-friendly content. The channel featur...

15/10/2026

SMAC Entertainment, CAA, EverWonder Studio Launch Grand Slam of Flag Women's Flag Football Series

SMAC Entertainment, Creative Artists Agency (CAA), and EverWonder Studio have la...

15/10/2026

PGA Tour's Farmers Insurance Skins Game Returns to Prime Video on Black Friday

The Farmers Insurance Skins Game will return to Prime Video globally on Black Fr...

15/10/2026

Netflix Gets Exclusive FIFA World Cup 2030 Rights in Spain and Andorra

Netflix will exclusively broadcast every match of the FIFA World Cup 2030 in Spain and Andorra. The tournament marks the 100th anniversary of the World Cup and ...

15/10/2026

TNT Sports Proceeds With 1080p HDR Shows as Rays-Guardians Series Shifts to Cleveland for Game 3

Production elements for the ALCS include Nucleus cameras, Proton cameras, UmpCam...

15/10/2026

MultiDyne Introduces SilverBack Fiber Camera Kits for Cinema Cameras

MultiDyne Video & Fiber Optic Systems has introduced complete fiber camera kits built around its SilverBack Series for integrating digital cinema cameras into l...

15/10/2026

DIRECTV Launches Build Your Own Multiview for Sports

DIRECTV has launched Build Your Own Multiview, a feature that lets fans select up to four eligible channels to watch together on one screen. Beginning Oct. 13, ...

15/10/2026

ICAT Logistics Names Jonathan Stein Global Vice President of Sports and Live Events

ICAT Logistics has named Jonathan Stein Global Vice President of Sports and Live...

15/10/2026

LA Clippers Announce 2026-27 Television Broadcast Plan

The LA Clippers have announced their local television plan for the 2026-27 season. ClipperVision, which takes over from FanDuel Sports Network SoCal, will broad...

15/10/2026

NEP Adds TAG Multiviewing, Monitoring and QC to NEP Platform

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Supreme Court Sides With Republicans in Political Ad Rates Decision

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Interra Systems to Showcase Smarter Quality Assurance and...

Macroblocking, frozen frames, a missing ad marker that costs a sponsor its spot. A caption that lands two seconds after the line is spoken. These are the moment...

15/10/2026

DATALAND Deploys Riedel Bolero for Secure Communications...

Riedel Communications today announced that DATALAND, the world's first Museum of AI Arts, has deployed a Riedel Bolero Standalone wireless intercom system t...

15/10/2026

Mediagenix Context-Aware Scheduling Helps Media Companies...

Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, unveiled its vision for AI Context-Aware S...

15/10/2026

Sonnet Updates Popular Echo III PCIe Card Expansion Chass...

Desktop and Rackmount Thunderbolt 5 Expansion Systems Support are All Avid Qualified and Support Three Full-Size PCIe What's New: Sonnet Technologies tod...

15/10/2026

Sony Electronics Introduces the ECM-W5 Wireless Microphone with High-Resolution Audio Recording and Stable Connectivity

Sony Electronics Introduces the ECM-W5 Wireless Microphone with High-Resolution ...

15/10/2026

The Maxon Fall 2026 Release Delivers Bigger Worlds Faster...

Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects and visualization, today ann...

15/10/2026

Evergent Achieves TM Forum Open API Gold Certification -...

Evergent, a leader in monetization and subscriber lifecycle management for communication service providers, today announced it has achieved Gold status in TM Fo...

15/10/2026

Berklee Asia Rising Brings Asian and Asian American Music to Signature Series

Berklee Asia Rising Brings Asian and Asian American Music to Signature Series The November 3 concert spotlights student creators and a growing program connect...

15/10/2026

USSI Global Elevates Amanda Flynn to Chief Operations Officer

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

HuskerVision Deploys Grass Valley-Based ST 2110 Production Facility

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Pliant to Feature CrewCom Flex at 2026 NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

ESPN Viewership Up 10%, Extending Networks Growth For Sixth Year

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

NCTC Promotes Four to Senior Vice President

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Cerberus Tech to Introduce Livelink Studio at 2026 NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

15/10/2026

Pliant Technologies Showcases New CrewCom Flex at NAB New...

Pliant Technologies is highlighting its new CrewCom Flex at NAB New York 2026 (Booth 645). CrewCom Flex is the world's first frameless matrix intercom syste...

15/10/2026

Be There for the Beginning: Celebrate the Launch of NVIDIA RTX Spark

A new beginning for Windows PCs starts tomorrow with the launch of NVIDIA RTX Spark - one PC built for creators, gamers and AI agents. All are invited to celebr...

15/10/2026

NAB Show New York Preview: Presenting AVORA to North American audiences

My trip to IBC2026 came together at the last minute. After joining virtually last year, it was great to be back in Amsterdam to meet with customers and colleagu...