Sony Pixel Power calrec Sony

Valley Voices: Empowering women in rural Pakistan

03/02/2023

The finale of the third Valley Voices project saw women journalists and writers gain confidence in writing about some of the more controversial topics facing women in Pakistan at a workshop with our partner - the Tribal News Network (TNN).

Tackling writing blogs was the first task for the group under the mentorship of documentary filmmaker, multimedia journalist and blogger Sabin Agha. Prior to Sabin's session, most of the participants were unfamiliar with blogging and would be unlikely to write about some of the more contentious issues.

The all-women group of journalists and writers involved in this project live and work in Khyber Pakhtunkhwa province in North West Pakistan - a very traditional, conservative part of Pakistan, where most women have a little or no access to formal education, and are hugely underrepresented in the media.

With Sabin's coaching the women grew in confidence and skills, and gained the ability to write from a personal, female perspective on important - yet often neglected - topics affecting women and their rights.

In a place where women's voices are rarely heard or represented, breaking with the prevalent social conventions and hierarchical structures is a big first step towards empowering women to pursue careers in the media.

I was surprised to see that the bloggers picked up very bold and taboo topics like gender discrimination, domestic violence, and harassment against women.

Sabin Agha, trainer I appreciate TNN for publishing all these blogs, as they were written without fear or reluctance, says Sabin Agha.

Earlier in the project, nine focus group discussions had been held with local women in the region, thus giving the reporters first-hand information on what local female audiences actually want to consume. The topics raised included harassment, jobs and economic opportunities for women, gender inequality, education, health and cooking.

Trainer and gender analyst Qudsia Mehtab Mehmood sees this part of the project as a step forward in creating gender-balanced stories which are mostly lacking in local media coverage.

Sabin opened our minds regarding blogging and removed the fear which was inside us.

Valley Voices mentee

-- Play

-- --

The process of pitching was the focus of another workshop session. Multimedia journalist Sana Gulzar and Executive Producer at TNN Khalida Niaz shared their newsroom knowledge on how to communicate with editors, pitch stories, and how to react to feedback and criticism.

TNN News Editor Hina Gul shared the rebranding process of TNN. She says the organisation has evolved over time and the new identity better represents the organisation as independent, progressive, gender-inclusive, and a voice of marginalised groups.

The workshop concluded by sharing participants' feedback on the impact they would love their stories to have. For some, like Nausheen, the change has been bigger than they ever imagined.

Professionally, it changed me so that I can read and write more than before, and also I learned how to write many things I learned to lock the ocean in a jar' (how to say the big story in a few words), she says.

I learned how to write controversial and difficult topics easily and have started earning through writing. Now I am an independent woman.

Nausheen, a Valley Voices mentee

About the Valley Voices project For women in Pakistan, the fight for empowerment and equality comes with a specific set of challenges and struggles. Women are rarely part of the public sphere, with little to no participation in decision-making, often being misrepresented or subjects of discrimination in media. With their voices constantly silenced, the Valley Voices project aims to make them active participants in content creation and local media engagement.

For the first time, women in Khyber Pakhtunkhwa province in North West Pakistan were asked about their media consumption habits and interests in a programme designed to make local media more relevant to them and enhance their political participation. Starting with the premise that the only way women can truly be represented in the media is by including as many women journalists as possible, Thomson Foundation teamed up with a local partner, the Tribal News Network (TNN), to provide them with the necessary tools.

Since 2020, Thomson Foundation has been working with the Tribal News Network (TNN) on ways to give women a voice, both as producers and consumers. An audience study revealed interesting insights into womens media consumption habits and expectations. These informed several training and mentoring sessions on mobile journalism productions, aimed at a women audience, including illiterate women from remote districts in Khyber Pakhtunkhwa province. TNNs local reporter network was strengthened by providing relevant skills and confidence to young women reporters and bloggers.

Related content

Why female journalists in Pakistan dont like coffee

Read Sabin Aghas blog on the treatment of journalists in Pakistan

Valley Voices - Enhancing womens political participation

Learn about a programme focused on media production for women in Pakistan

Empowering women in Pakistans rural communities

Topics that matter the most to Pakistani women

Explore our projects across the globe
LINK: http://www.thomsonfoundation.org/latest/valley-voices-empowering-women...
See more stories from thompsonfoundation

Most recent headlines

10/12/2025

Football Shifts TV Viewing Towards Ad Supported, Nielsen's Q3 2025 Ad Supported Gauge Finds

During this interval, streaming comprised the majority of ad supported TV (46.4%...

10/12/2025

Bitcentral Names Venture Capital Exec Rick Arnold to Board

NEWPORT BEACH, Calif. Bitcentral, a provider of production, asset management, playout and streaming workflow solutions, has named technology veteran Rick Arnold...

10/12/2025

TV Tech Announces Winners of 2025 Best in Market Awards for M&E Tech

TV Tech is delighted to reveal the winners of the 2025 Media & Entertainment: Best in Market Awards....

10/12/2025

AIMS, VSF, AMWA, EBU To Hold Inaugural IPMX Testing, Certification Event

BOTHELL, Wash. The Alliance for IP Media Solutions (AIMS), the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broad...

10/12/2025

DirecTV Launches Peacock Games

In a notable example of how pay TV operators are integrating streaming services into their lineup and using those services to retain or attract subscribers, Dir...

10/12/2025

Chaos Brings Real-Time Rendering to Maya and Houdini

Today, Chaos builds instant feedback into the viewport, connecting Maya and Houdini to Chaos Vantage's real-time path tracer. Artists can now assess 3D asse...

10/12/2025

Smeup doubles capacity with Cubbit under a new agreement...

Smeup, a key partner for companies engaged in digital transformation, today announced the expansion of its adoption of Cubbit, the first geo-distributed cloud s...

10/12/2025

Mediagenix Strengthens Its Security Posture with ISO 2700...

Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced two significant milestones...

10/12/2025

HDR10+ Technologies Unveils HDR10+ ADVANCED Dynamic Metadata Technology

BEAVERTON, Ore. HDR10+ Technologies, LLC has announced that they will soon begin the licensing and certification of devices, content, and services that support ...

10/12/2025

SMPTE, EBU, ETC Publish Report on AI's Impact on the Media

SMPTE has joined forces with the European Broadcasting Union (EBU) and Entertainment Technology Center (ETC) to publish an updated report on AI and its impact o...

10/12/2025

Clear-Com Appoints Kris Koch as New Director of Sales - N...

Clear-Com is pleased to announce the appointment of Kris Koch as Director of Sales - North & South America. In this expanded leadership role, Kris will oversee...

10/12/2025

Mavis Camera Launches Film Kit Unlocking LUT Workflows an...

Mavis today announced the latest version of Mavis Camera (v7.4), a major update to its professional iOS camera app, headlined by the launch of Film Kit - an opt...

10/12/2025

Creamsource Taps Industry Heavyweight Markus Zeiler as Gr...

Creamsource, renowned for its Vortex series of cinematic lighting, is laying the groundwork for its next phase of growth with the addition of Markus Zeiler as G...

10/12/2025

Digital Alert Systems Introduces DAS3-DC-PS DASDEC-III DC...

Digital Alert Systems, a global leader in emergency communications solutions for media providers, today announced that the DAS3-DC-PS, a new DC power supply opt...

10/12/2025

Riedel and Racing Electronics Announce Strategic Partners...

Riedel Communications today announced it has formed a strategic partnership with Racing Electronics, a premier provider of motorsport communication equipment in...

10/12/2025

GALSNGEAR Announces 2026 Leadership Retreats on East and...

#GALSNGEAR is launching two signature leadership retreats in early 2026, designed to equip women in media, entertainment, and technology with the tools to lead...

10/12/2025

CVP Launches Global Price Guarantee for Seamless Internat...

Providing worldwide customers with total confidence through transparent, all-inclusive pricing CVP, one of Europe's leading suppliers of professional video...

10/12/2025

Securing the Future of Broadcast TV in the U.S.

With the Federal Communications Commission working on new rules for the deployment of NextGen TV, next year promises to be an important one for both the future ...

10/12/2025

Former Charter CEO Tom Rutledge to Receive Cable Centers Bresnan Award

DENVER Tom Rutledge, director emeritus and former president and CEO of Charter Communications, will be honored with the 2026 Bresnan Ethics in Business Award by...

10/12/2025

Cadent Acquires YouTube Measurement Firm VuePlanner

NEW YORK Novocap's Cadent has acquired VuePlanner, a YouTube video ad planning, optimization, and measurement company in a deal that will help Cadent expand...

10/12/2025

From stand-up to Foxtrot: Comedian Michael Fry revealed as fourth contestant for Dancing with the Stars 2026

It's out of the frying pan and into the sequins for comedian and actor Micha...

10/12/2025

Documentary film on the extraordinary life of Patrick Lydon, pioneer of social inclusion and disability, to premiere on RT

Born That Way airs Thursday 18 December on RT One and RT Player Born That ...

09/12/2025

2025 Sports Broadcasting Hall of Fame: Pam Oliver, Sideline Icon Who Redefined the Role

2025 Sports Broadcasting Hall of Fame: Pam Oliver, Sideline Icon Who Redefined t...

09/12/2025

SVG Summit 2025 Technology Exhibits Preview, Part 2

SVG Summit 2025 Technology Exhibits Preview, Part 2By Jason Dachman, Editorial Director, U.S. Tuesday, December 9, 2025 - 7:17 am Print This Story | Subscr...

09/12/2025

SVG Summit 2025 Preview: Cloud Production Workshop Spotlights Live and Non-Live Workflows in the Cloud

SVG Summit 2025 Preview: Cloud Production Workshop Spotlights Live and Non-Live ...

09/12/2025

Next-Generation Content Protection: Multi-Technology Security is Integral to Combating New Threats

Next-generation content protection: Multi-technology security is integral to com...

09/12/2025

CBS Sports Provides One-of-a-Kind Production' for UEFA Champions League Crossover Event

CBS Sports Provides One-of-a-Kind Production' for UEFA Champions League Cro...

09/12/2025

Spanish Professional Basketball League Relies on NETGEAR AV, MAM Tech for Seamless Production

Spanish Professional Basketball League Relies on NETGEAR AV, MAM Tech for Seamle...

09/12/2025

SVG Sit-Down: St. Thomas's Mike Gallagher and Casey Eakins on the Tommies' Bold Leap to Division I and How Video Plays a Key Role

SVG Sit-Down: St. Thomas's Mike Gallagher and Casey Eakins on the Tommies...

09/12/2025

Free Registration for the 2025 SVG Summit Closes Today at 5 p.m. ET!

Free Registration for the 2025 SVG Summit Closes Today at 5 p.m. ET!After the deadline, tickets will cost $150 to attend the eventBy SVG Staff Tuesday, Decemb...

09/12/2025

University of St. Thomas Ushers in Division I Era With New Arena and a Broadcast Operation Built for the Big Time

University of St. Thomas Ushers in Division I Era With New Arena and a Broadcast...

09/12/2025

Spotify Expands Music Videos in Beta to Premium Users in the US and Canada

For decades, music videos have done more than just accompany a song; they've shaped style, started conversations, and helped us fall in love with our favori...

09/12/2025

Leading the Charge: L3Harris' Advanced EW Technologies for Superior Battlefield Advantage

For decades, customers have turned to L3Harris capabilities in electronic warfar...

09/12/2025

L3Harris Propulsion Solutions: Securing the High Ground in Space

L3Harris propulsion systems enable agile maneuvering and resilience for U.S. spacecraft, supporting national security and mission success in the evolving space ...

09/12/2025

L3Harris Successfully Completes Critical Design Review of Key Components for Japan's New Geostationary Meteorological Satellite

L3Harris Technologies' imaging and sounding instruments will play a critical...

09/12/2025

James Shears Joins ThinkAnalytics as Senior VP, Advertising

LOS ANGELES James Shears has joined ThinkAnalytics as senior vice president, advertising, tasked with leading global strategy and commercial expansion of the co...

09/12/2025

Kathleen Kirby, Heidi Raphael Join Media Institute Board

VIENNA, Va. The Media Institute, a nonprofit, nonpartisan organization specializing in communications policy and the First Amendment, has named Kathleen Kirby o...

09/12/2025

Hollywood's Ecosystem for Combating Piracy

Throughout its century-plus existence, the motion picture industry has had to fight battles on multiple fronts to protect its content from piracy. From protecti...

09/12/2025

Football Shifts TV Viewing Towards Ad Supported Services

NEW YORK Fueled by football season, ad supported TV viewing in Q3 peaked in September, representing 74.7% of overall TV viewership in that month, per Nielsen...

09/12/2025

Digital Alert Systems Now Offers DC Power Option for DASDEC-III

LYNDONVILLE, N.Y. Digital Alert Systems has introduced the DAS3-DC-PS, a new DC power supply option for its DASDEC-III emergency alert system. Designed to meet ...

09/12/2025

Macky Beheshti Joins Advanced Systems Group as Director o...

Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the appointment of Macky Beheshti as Dir...

09/12/2025

Device Solutions Inc and Triveni Digital Secure Patent fo...

Triveni Digital and Device Solutions Inc today announced that the United States Patent and Trademark Office granted them a new patent for their novel ATSC 3.0 r...

09/12/2025

ThinkAnalytics appoints James Shears as SVP of Advertisin...

ThinkAnalytics, the global leader in AI-powered data analytics for TV and streaming, today announced the appointment of James Shears as Senior Vice President of...

09/12/2025

Dot Group Partners with SingleStore to Deliver Real-Time...

European data management specialists appointed as SingleStore champion partner, bringing unified real-time transaction, vector and analytics capabilities to org...

09/12/2025

Broadcast Solutions creates new business to lead on workf...

Broadcast Solutions, the leading systems integration group, has launched a new business, aimed at providing consultancy and design services across the media ind...

09/12/2025

FCC Delays Implementation of Foreign Sponsorship Rules

WASHINGTON The Federal Communications Commission's Media Bureau has once again delayed implementation of sponsorship identification requirements for foreign...

09/12/2025

#GALSNGEAR Announces 2026 Leadership Retreats

WASHINGTON #GALSNGEAR has announced two major leadership retreats in early 2026 that the group said are designed to equip women in media, entertainment, and tec...

09/12/2025

Cox Media Group, Verizon Trade Barbs Over Possible Blackout

WASHINGTON With a Dec. 15 deadline looming for a new retransmission consent and carriage deal between Cox and Verizon, the two parties have started trading barb...

09/12/2025

Samba TV Secures New Funding of up to $60 Million

SAN FRANCISCO Samba TV has announced that it has secured new financing from Horizon Technology Finance Corporation, an affiliate of Monroe Capital, with an init...