
HP Introduces Industry's Most Advanced Global Partner Training Program - HP UniversityDelivers One-Stop Shop for Sales Skills Training, Product Education, Solutions Selling and Certifications
News highlights:
Optimized to address industry transformation from transactional to contractual and subscription relationships
Digital, interactive online training available in 170 countries and 11 languages; face-to-face trainings tailored in local languages
Streamlined experience includes tools and techniques to enable partners to effectively engage customers, sell products and drive recurring revenue
Chicago, September 12, 2017- Today at HP Reinvent, HP Inc.'s largest global partner event, the company launched HP University, a one-stop solution to empower and equip the company's 18,000 worldwide Partner First partners to optimize revenue and future-proof their business. HP University combines sales skills education, product training, and certifications to enable HP's partner ecosystem to migrate to evolving business models such as contractual and subscription sales.
The global program combines online and instructor-led training throughout 170 countries. Offered in 11 languages, the program was piloted and tested with strategic partners in three markets prior to deployment.
HP offers partner-focused, consultative training with a thoughtful approach to drive the bottom line, said Thomas Jensen, vice president, WW Channel Sales Strategy, HP Inc. Our global partner-focused HP University allows our vast ecosystem to focus on driving channel growth with relentless execution, a simple and clear education program and streamlined, effectiveoperations to maximize growth and profitability.
The shift from transactional to contractual, subscription based sales is on the rise. Nowhere is this shift more evident than in the technology sector. By adopting a subscription-based model, companies can tailor their computing environments to shape the experiences they want for customers as well as their workforce. This shift requires a consultative approach to selling; HP University is intended to address this shift while increasing the bottom line for partners.
More than Sales Enablement
More than 30 worldwide partners beta tested the program prior to deployment. Accessing and using the program is clear and simplified, allowing partners to focus on learning versus navigating a complex portal. Offerings include instructor-led, face-to-face training in addition to sales skills development, highlight HP core competencies, including Security, Device-as-a-Service (DaaS), Mobility, and Managed Print Services.
Courses such as Strategic Solution Selling will immerse attendees in realistic business problems, and provide strategies to uncover key customer challenges, craft proposals and deliver the right messages to the right customers. The coursework is geared to evolve towards a solution oriented sale, build deeper relationships, minimize wasted selling effort and maximize recurring revenue streams.
Builds on HP's World-Class Partner First Program
As a partner-led company, HP will continue to offer HP Partner First, a robust partner program designed to support the channel through a consistent, simple, and reliable program. HP University enhances the value for partners by providing comprehensive sales and technical training and certification. By encompassing a holistic approach, HP University is meant to go beyond product training to deliver an immersive experience, centered on real-time learning and engagement.
For more information on the courses available via HP University, visit HP Sales Central. To view all HP Reinvent related news, visit hp.com/go/newsroom and follow @hpchannelnews on Twitter. About HP
HP Inc. creates technology that makes life better for everyone, everywhere. Through our portfolio of printers, PCs, mobile devices, solutions and services, we engineer experiences that amaze. More information about HP Inc. is available at http://www.hp.com.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
07/02/2026
X Games will host a live event taking place Thurs., March 12 at Cosm Los Angeles, marking the first-ever draft in X Games history and the official launch point ...
07/02/2026
Onsite experts and shop inside the stadium are providing quick solutions
Before any live event production, there is a high probability that unpredictable issue...
07/02/2026
Three Sony HDC-F5500s will capture this look on the broadcaster's concourse ...
07/02/2026
Inclusion in control-room revamp proves pivotal to supporting this tentpole even...
07/02/2026
The digital giant also produced episodes of The Edge with Micah Parsons' be...
07/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Appear, which specializes in live production technology, announces the appointme...
06/02/2026
Baller League US announces CBS Sports and its 24/7 soccer streaming channel CBS Sports Golazo Network will air the league's programming in the United States...
06/02/2026
Gravity Media, which concentrates in production, content, media services, and fa...
06/02/2026
The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA), and the European Broad...
06/02/2026
Bitmovin, a provider of video streaming solutions, announces that 1001, an OTT service in Iraq, has chosen the Bitmovin Player to improve its video streaming pe...
06/02/2026
Combate Global and content creator Shane Fazen announce a licensing agreement to distribute the Hispanic-focused franchise's first three live MMA events in ...
06/02/2026
Cisco is powering the invisible backbone of Super Bowl LX at Levi's Stadium as the technology giant delivers secure, high-capacity connectivity for over 70,...
06/02/2026
Over the past decade, the NFL and Amazon Web Services have changed how football analytics are analyzed and presented through Next Gen Stats. There's real-ti...
06/02/2026
In-venue and creative video staffers at the professional and collegiate level ha...
06/02/2026
In-venue and creative video staffers at the professional and collegiate level ha...
06/02/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
06/02/2026
How the podcast-turned-studio-show Boston Has Entered The Chat became an anchor ...
06/02/2026
ORF, the public service broadcaster for Austria, is in Italy for Milano Cortina 2026, ready to bring the country's most popular winter sports direct to view...
06/02/2026
Milano Cortina 2026 is now underway and Austrian public service broadcaster, ORF...
06/02/2026
Warner Bros. Discovery (WBD) has lifted the curtain on its studios in Italy that...
06/02/2026
Milano Cortina marks the first time since London 2012 that NRK has had the full ...
06/02/2026
Winter sports are wildly popular in Norway, with cross-country skiing and biathl...
06/02/2026
Norwegian broadcaster NRK has the free-to-air rights to the Olympics back for th...
06/02/2026
The production of the mega-esports event also leverages facilities at EA headqua...
06/02/2026
Here's a preview of NBC's massive game and pregame production operation as Super Bowl Sunday approaches....
06/02/2026
Music fans know the feeling: A song stops you in your tracks, and you immediately want to know more. What inspired it, and what's the meaning behind it? We ...
06/02/2026
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
06/02/2026
Calrec Wins Best of Show at ISE 2026 for Orchestrating Distributed IP Production
Calrec is delighted to announce that its IP Ecosystem Powered by True Control...
06/02/2026
Despite most never having strapped on skis or skates, Aussies are keen for some ...
06/02/2026
MNC Software, a global leader in network management and operational support systems tailored to the broadcast and media industry, today announced the launch of ...
06/02/2026
The annual Junior Eurovision Song Contest arrived at Tbilisi's Gymnastic Hall in Olympic City, presenting an international stage for young talent with rich,...
06/02/2026
NAB Show 2026 | April 19 22 | Booth # N2471
At this year s NAB Show, Sonnet will showcase new Thunderbolt 5 products, including desktop and rackmount PCIe card...
06/02/2026
The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA), and the European Broad...
06/02/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced a major update to Dalet Flex. Building on the workflow packages a...
06/02/2026
Getting closer to the business through highly respected technology partner
Stand 4P880, ISE 2026, Fira de Barcelona, 3 6 February 2026
Bitfocus is acceleratin...
06/02/2026
Bitmovin, a leading provider of video streaming solutions, has announced that 1001, a premier OTT service in Iraq, has chosen the Bitmovin Player to improve its...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
TV Highlights: Saturday February 7th - Friday February 13th
What can I watch on TV in the UK this week? What can I watch on U&GOLD? What can I stream on U thi...