Genelec helps The Lennon Bus inspire the next generation posted: 13/01/2020
2020 is set to be a very big year for the John Lennon Educational
Tour Bus, with events centred around what would have been the former Beatle's 80th birthday. The Lennon Bus, which is a state-of-the-art mobile audio and HD video recording and production facility, regularly provides free digital media production workshops to schools across the US and Canada - enabling students to learn how to write, record, and produce original songs, music videos, documentaries, and live multi-camera video productions. To ensure that students experience the best possible audio quality, the monitoring systems in the Bus's two onboard studios have recently been upgraded to Genelec's The Ones' coaxial three-way point source models.
We go to a lot of under-served schools and a lot of communities that are under-resourced, so
bringing something that really represents the best of the industry is eye-opening and can be lifechanging
for kids and communities, explains Brian Rothschild, Co-Founder and Executive Director
of the Lennon Bus. Having the new studio monitors onboard continues that trajectory for us.
Genelec has been a long-term sponsor of the Lennon Bus with the two-way 8240A Smart Active
Monitors and 7260A subwoofer having originally been installed in each of the Bus's 5.1 studios.
When we installed those Genelecs, the difference in the sound was just readily apparent and really
impressive, and we thought that it had to be as good as it could get, recalls Jeff Sobel, Creative
Technology Director for the Lennon Bus. Then when The Ones came out and we had the
opportunity to use the 8341s, we thought we would give it a try. I think we were all expecting there
to be a subtle difference in the sound, and we didn't really see how it could be too much better. But
it was remarkable. The first time that we played some music through them after installing them, it
was really eye-opening how much clearer they sounded and how much better the imaging was.
The upgrade has seen the US Lennon Bus move to the same technical setup as its European
counterpart, with all 10 of the original 8240As having been directly replaced by 8341A coaxial
studio monitors, with the 7260A subwoofers being retained.
Genelec's Smart Active Monitoring technology has been particularly important for this project,
since this has enabled the Lennon Bus's technical team to create specific calibration presets for
different configurations of the Bus, using Genelec's GLM software. The ability to tune the speakers
to the room and the fact that it is a really simple, easy process is fantastic, says Sobel. The Bus is a
configurable space. It has sliding glass doors that can partition off the rooms from each other and
that changes the acoustics of the space as well. Using the Genelec Smart Active Monitoring technology, we can have different calibration presets for doors open' and doors closed', to suit various ways we work. Our Bus is designed to be as flexible as possible and the Genelec monitors are perfectly suited to that.
With the new monitoring system in place, the Bus is ideally positioned to keep inspiring the next
generation of recording musicians. What we really like to do on the Lennon Bus is to demonstrate
industry-standard, professional quality systems, explains Sobel. When students or artists come in,
they are impressed. It's the same things that they'll find in the best recording studios in the world. It
just has that credentialled atmosphere to it, which puts people in the We can do anything here'
mindset.
For me it's also about the self-esteem that the Lennon Bus is often responsible for with the
visitors, adds Rothschild. The fact that folks care enough to actually bring something that
represents the top of what the industry has to offer, and to bring it to under-served communities
makes a big impact. The Bus is a living legacy of John and Yoko's work and everything we do is
ultimately to set the conditions and encourage people to imagine, work for and spread peace.
About The John Lennon Educational Tour Bus
The John Lennon Educational Tour Bus is the premiere non-profit state-of-the-art mobile Pro Audio
and HD video recording facility that provides hands-on experiences for students of all ages. In its
23rd year of touring, the Lennon Bus features the latest audio and video technology, gear and
products. The concept began as an offshoot of the John Lennon Songwriting Contest, dedicated to
providing opportunities for both professional and amateur songwriters around the world; proceeds
from which help support the Lennon Bus. The Lennon Bus travels across the U.S. and Canada
year-round, providing free tours and workshops at schools, retailers, festivals, on tours
with headlining artists, and at major industry conferences. Lennon Bus Europe began providing
these same opportunities to the young people of Europe when it launched in Liverpool, UK in May
2013. The Lennon Bus is made possible by Yoko Ono Lennon and the following sponsors and
contributors: Apple, Inc., Canon U.S.A., Inc., Yamaha, Neutrik, The NAMM Foundation, Avid, Audio-
Technica, Genelec, Other World Computing, K&M Stands, Sonnet Technologies, Focusrite, SSL,
NewTek, Reflecmedia, Viprinet, Baker & McKenzie, Litepanels, Clear-Com, Anton/Bauer, AJA,
Copperpeace, Applied Acoustics Systems, Mobile Roadie, McDSP, Native Instruments, IK
Multimedia, Noise Industries, iZotope, Mad Mimi, Ableton, Mackie, Guitar Player, Bass Player,
Electronic Musician, Keyboard Magazine, SKB, and LiveU.
About Genelec
Since the founding of Genelec in 1978, professional audio monitoring has been at the core of the
business. An unrivalled commitment to research and development has resulte
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
06/05/2026
New pricing tiers for vocal/dialogue restoration tool
NoiseWorks Audio's AI-powered vocal and dialogue processing plug-in is now available in three diff...
06/05/2026
Popular mixing & routing software overhauled
Following a recent public beta test, RME have launched the final release version of the powerful mixing and rou...
06/05/2026
New SOS Video Feature
Focusrites ISA C8X is a milestone product that brings together the companys analogue heritage and their expertise in digital audio. Yo...
06/05/2026
06 May 2026
VEON's Kyivstar Authorized to Resell Starlink for Businesses & ...
06/05/2026
UKTV has secured the exclusive rights to the early back catalogue of iconic Australian drama series Neighbours, following a landmark content deal with Fremantle...
06/05/2026
Wednesday 6 May 2026
Sky commissions feature documentary to mark 10th anniversa...
06/05/2026
Wednesday 6 May 2026
Sky and Formula 1 agree long-term partnership across UK, Ireland and Italy
Sky in the UK & Ireland to remain the home of Formula 1 until ...
06/05/2026
Sky Zero Footprint Fund-backed TV campaign launches nationwide, supported by new...
06/05/2026
Wuppertal May 6, 2026
Riedel Expands Leadership Structure, Appoints Marc Engro...
06/05/2026
SAN JOSE, Calif. - May 6, 2026 - Harmonic (NASDAQ: HLIT) today announced its latest broadband innovations for ANGA COM 2026, highlighting its vision for a new e...
06/05/2026
Statement from Rupert Murdoch, Chairman Emeritus, Fox Corporation on Ted Turner&...
06/05/2026
Friday 8 May on RT One and RT Player
Meet the NSPCA team caring for and protecting animals in need in this six-part series
Fly on the wall, six-part series...
05/05/2026
Experts from the world of academia, tech, business, politics and media convened for a Thomson Talks at the Cambridge Disinformation Summit in April. It's th...
05/05/2026
Another year, and more proof that Asia continues to shape some of the world's most exciting new sounds. This year's RADAR artists draw from deep local r...
05/05/2026
The Austin City Limits Music Fest 2026 lineup just dropped, and this year, Spoti...
05/05/2026
New drum machine book campaign incoming
Bjooks have announced that during Superbooth 2026, they will be launching a Kickstarter campaign to fund the product...
05/05/2026
Flagship all-in-one production bundle updated
The latest version of Native Instruments' flagship virtual instrument and plug-in bundle has just been ann...
05/05/2026
Rohde & Schwarz to host RF Testing Innovations Forum 2026, helping design engine...
05/05/2026
The company grew by 7.6% in net revenue and 16.3% in EBITDA, achieving a 33% inc...
05/05/2026
FOX Sports, FOX One and Indeed Launch Nationwide Search for FOX One Chief World...
04/05/2026
just:play pro 2026 and just:live pro 2026 are available to download!
More Details:At NAB 2026, ToolsOnAir showcased just:play pro 2026 and just:live pro 2026, ...
04/05/2026
just:in mac pro 2026 - The Next Level of Professional Recording on macOS
More Details:The headline innovation in just:in mac pro 2026 is the new Auto format si...
04/05/2026
Last week, guests gathered in New York City for On Air, In Style: An Evening with Spotify-a night of conversation, culture, and connection celebrating the inter...
04/05/2026
New music & post-production features added
Avid's latest DAW update delivers an array of helpful features aimed at both music and post-production users,...
03/05/2026
Polysynth now features Mutable Instruments' macro oscillators
Melbourne Instruments have just released a free firmware update that brings the engine beh...
02/05/2026
Versatile re-amping tool announced
Warm Audio are best known for their recreations of sought-after vintage studio gear, but their latest release brings a ne...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
Florals for spring? Groundbreaking. But a playlist that tells you which The Devi...
01/05/2026
One of the world's biggest popstars is headed to El Cl sico. Later this mont...
01/05/2026
Limited-edition model celebrates 15th anniversary
Heritage Audio's range of monitor controllers has just gained a new member, the Baby RAM Black Edition...
01/05/2026
Dumble recreation now available as UAD plug-in
Along with their renowned processing plug-ins, Universal Audio have been steadily introducing emulations of c...
01/05/2026
We were lucky enough to benefit from huge generosity, so we now have a fantastic Quantum 338T and are developing a cutting-edge d&b loudspeaker system, he expa...
01/05/2026
The first Quantum console purchase made by the company was a Quantum 338 in September 2020. Since then, the company has leveraged Quantum power to steadily expa...
01/05/2026
Friday 1 May 2026
Hannah Waddingham and Ncuti Gatwa to host the series final tw...
01/05/2026
Friday 1 May 2026
Got plans? Cancel them. Sky Sports Big Weekend is coming
Sky Sports is preparing for a bumper weekend of live action, including Manchester ...
01/05/2026
Friday 1 May 2026
Sky Sports to broadcast all matches from World Sevens Football London edition
Sky Sports will be the exclusive UK broadcaster of the women&#...
01/05/2026
RT Sport awarded first pick free-to-air on Wednesday nights
Champions League and Super Cup finals
Highlights on Wednesday nights
RT today (Thursday 30 Apri...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
30/04/2026
Music is evolving, and so are the ways you discover and connect with artists. In...
30/04/2026
Between April 22-29, the first inaugural Stockholm Music Week brought together thought leaders and partners across industries including music, tech, government,...
30/04/2026
Iconic large-format console upgraded
API's iconic Vision console has just been treated to an overhaul that aims to meet the demands of today's profe...
30/04/2026
Comes complete with miking accessories
The LCT 440 Pure has proven to be a popular member of Lewitt's mic line-up, offering impressive technical perform...
30/04/2026
24 October 2026 at The Octagon, Sheffield
Now in its eighth year, SynthFest UK is the largest event of its kind in the UK, bringing together the top keyboar...
30/04/2026
Rohde & Schwarz equips new Terminal 3 at Frankfurt Airport with security scanner...
30/04/2026
Rohde & Schwarz expands broadband amplifier portfolio with new power classes up ...
Genelec helps The Lennon Bus inspire the next generation posted: 13/01/2020 
