Interra SystemsSET EXPO 2025 Exhibitor Preview
S o Paulo, Brazil
Aug. 19-21
(LINEUP, Booth #35)
The Latin American video streaming market reached a revenue milestone of $11.49 billion in 2024, and with projected growth at a CAGR of 21.7% from 2025 to 2030, it is poised for continued, rapid expansion. Among regional markets, Brazil is anticipated to record the highest CAGR, further underscoring the region's accelerating digital transformation.
With this rapid evolution, and that of the media and entertainment industry as a whole, broadcasters and streaming services must ensure they differentiate themselves from the competition in terms of the quality of experience for their viewers.
Interra Systems, a global leader in end-to-end quality assurance for the media industry, will be at SET Expo this year, showcasing its latest solutions that empower broadcasters, streaming providers, and telcos. Located at the company's partner LINEUP's booth (stand #35), Interra Systems' integrated quality control (QC) and monitoring solutions will speak for themselves. Attendees will witness first-hand how they enable media organizations to proactively detect and resolve quality issues, streamline operations, and ensure the reliable delivery of high-quality content in today's fast-moving environment.
Latin America is a strategic focus for Interra Systems, and our recent deployment with Millicom for their Tigo ONE TV platform across nine countries exemplifies the critical role our solutions play in large-scale OTT workflows. Using our ORION suite for end-to-end content monitoring, we ensured consistent quality across complex, multi-country infrastructures, said Dino Mu oz, senior director for Latin America and the Caribbean at Interra Systems. At SET Expo this year, we are excited to engage with broadcasters, telcos, and OTT platforms, and emphasize how our QC tools, including BATON, BATON Captions for automated subtitling, and the ORION suite are essential for any content producer or distributor aiming to deliver high-quality and compliant video services. With our new Brazilian partner, Lineup, we are positioned better than ever to support customers locally.
Interra Systems Solutions on Display at SET Expo 2025:
ORION Suite: Comprehensive Video Monitoring for Every Platform
At SET EXPO 2025, Interra Systems will spotlight the latest enhancements to its award-winning ORION content monitoring suite, including a powerful new Multiviewer feature for real-time visualization of multiple video and audio streams. ORION continues to set the standard for robust, real-time monitoring across linear, IP, and OTT workflows. With flexible deployment, broad format support, industry-first all-frame decoding, real-time audio language detection, ad insertion monitoring, and advanced analysis, ORION dramatically improves video quality checks and playback assurance for critical channels.
ORION Central Manager (OCM): Unified Workflow Oversight
Interra Systems' flagship OCM platform delivers centralized, end-to-end visibility across the entire media workflow. Recent updates include support for IPv6 compatibility, advanced probe management and user group permissions, and support for enhanced end-to-end ad insertion monitoring, boosting operational efficiency and security for large-scale media operations.
BATON 9.3: AI-Powered Automated QC
BATON 9.3, the latest version of Interra Systems' industry-leading automated QC solution, introduces enhanced autoscaling, improved 4K video quality checks, and new validations such as blank bar detection and CIE color gamut analysis. BATON 9.3 aligns with the latest ITU-R BT.1702-2023 PSE flash guidelines and features advanced algorithms for QR code detection, freeze/duplicate frames, media offline, blockiness, defective pixels, video dropouts, burnt-in text, and shot transitions.
BATON Captions: Intelligent Captioning and Subtitling
With the demand for accurate, multilingual accessibility at an all-time high, BATON Captions delivers robust, AI-powered captioning and subtitling. New features include intelligent caption placement that follows scene change guidelines to prevent overlap with burnt-in text a common challenge in regional content.
The latest release also introduces advanced QC and correction tools powered by machine learning, ASR, and NLP. A redesigned UI enhances usability with an integrated relay workflow service, vertical zoom on audio waveforms, and smart caption segmentation that automatically splits, merges, and resignments captions based on clause boundaries, character limits, and natural pauses. These enhancements improve efficiency, ensure compliance, and support seamless multilingual viewing experiences across formats.
VEGA Media Analyzer: In-Depth Media Analysis and Debugging
Interra Systems' VEGA suite remains the industry's go-to platform for compliance, debugging, and stream interoperability. With expanded support for VVC, AV1, HEVC, MV-HEVC, AVS3, HDR, Dolby Vision, Dolby Atmos, ATSC 3.0, and more, VEGA simplifies complex video standards and ensures seamless compatibility across platforms and devices.
Company Overview:
Celebrating 25 years of excellence in 2025, Interra Systems is a global leader in end-to-end quality assurance for the evolving media industry. The company is a one-stop shop for broadcasters, streaming service providers, and other media companies as they work to ensure quality, accuracy, and compliance at every stage of their IP and OTT workflows. Interra Systems' advanced video analysis, automated QC, captioning, and end-to-end monitoring tools have become essential for some of the world's top media companies.
Interra Systems award-winning portfolio includes the enterprise-class BATON automated QC system; BATON Captions with live captioning and ML scoring capabilities; ORION content
