Sony Pixel Power calrec Sony

NVIDIA Introduces GeForce RTX 30 Series Laptops, RTX 3060 Graphics Cards, New RTX Games & Features in Special Event

13/01/2021

Bringing more gaming capabilities to millions more gamers, NVIDIA on Tuesday announced more than 70 new laptops will feature GeForce RTX 30 Series Laptop GPUs and unveiled the NVIDIA GeForce RTX 3060 graphics card for desktops.

All are powered by the award-winning NVIDIA Ampere GPU architecture, the second generation of RTX with enhanced Ray Tracing Cores, Tensor Cores, and new streaming multiprocessors.

The announcements were among the highlights of a streamed presentation from Jeff Fisher, senior vice president of NVIDIA's GeForce business.

Amid the unprecedented challenges of 2020, millions of people tuned into gaming - to play, create and connect with one another, Fisher said. More than ever, gaming has become an integral part of our lives. Among the stats he cited:

Steam saw its number of concurrent users more than double from 2018

Discord, a messaging and social networking service most popular with gamers, has seen monthly active users triple to 140 million from two years ago

In 2020 alone, more than 100 billion hours of gaming content have been watched on YouTube

Also in 2020, viewership of esports reached half a billion people

Meanwhile, NVIDIA has been delivering a series of major gaming advancements, Fisher explained.

RTX the New Standard' Two years ago, NVIDIA introduced a breakthrough in graphics real-time ray tracing and AI-based DLSS (deep learning super sampling), together called RTX, he said.

NVIDIA quickly partnered with Microsoft and top developers and game engines to bring the visual realism of movies to fully interactive gaming, Fisher said.

In fact, 36 games are now powered by RTX. They include the #1 Battle Royale game, the #1 RPG, the #1 MMO and the #1 best-selling game of all time Minecraft.

Now, we're announcing more games that support RTX technology, including DLSS, which is coming to both Call of Duty: Warzone and Square Enix's new IP, Outriders. And Five Nights at Freddy's: Security Breach and F.I.S.T.: Forged in Shadow Torch will be adding ray tracing and DLSS.

For more details, read our January 2021 RTX Games article.

The momentum is unstoppable, Fisher said. As consoles and the rest of the ecosystem are now onboard - ray tracing is the new standard.

last year, NVIDIA launched its second generation of RTX, the GeForce RTX 30 Series GPUs. Based on the NVIDIA Ampere architecture, it represents our biggest generational leap ever, Fisher said.

NVIDIA built NVIDIA Reflex to deliver the lowest system latency for competitive gamers from mouse click to display. Since Reflex's launch in September, a dozen games have added support.

Fisher announced that Overwatch and Rainbow Six Siege are also adopting NVIDIA Reflex. Now, 7 of the top 10 competitive shooters support Reflex.

And over the past four months, NVIDIA has launched four NVIDIA Ampere architecture-powered graphics cards, from the ultimate BFGPU - the GeForce RTX 3090 priced at $1,499 - to the GeForce RTX 3060 Ti at $399.

Ampere has been our fastest selling architecture ever, selling almost twice as much as our prior generation, Fisher said.

GeForce RTX 3060: An NVIDIA Ampere GPU for Every Gamer With gaming now a key part of global culture, the new GeForce RTX 3060 brings the power of the NVIDIA Ampere architecture to every gamer, Fisher said.

The RTX 3060 offers twice the raster performance of the GTX 1060 and 10x the ray-tracing performance, Fisher said, noting that the GTX 1060 is the world's most popular GPU. The RTX 3060 powers the latest games with RTX On at 60 frames per second.

The RTX 3060 has 13 shader teraflops, 25 RT teraflops for ray tracing, and 101 tensor teraflops to power DLSS, an NVIDIA technology introduced in 2019 that uses AI to accelerate games. And it boasts 12 gigabytes of GDDR6 memory.

With most of the installed base underpowered for the latest games, we're bringing RTX to every gamer with the GeForce RTX 3060, Fisher said.

The GeForce RTX 3060 starts at just $329 and will be available worldwide in late February.

Amazing Gaming Doesn't End at the Desktop NVIDIA also announced a new generation of NVIDIA Ampere architecture-powered laptop GPUs.

Laptops, Fisher explained, are the fastest-growing gaming platform. There are now 50 million gaming laptops, which powered over 14 billion gaming hours last year.

Amazing gaming doesn't end at the desktop, Fisher said.

These high-performance machines also meet the needs of 45 million creators and everyone working and studying from home, Fisher said.

The new generation of NVIDIA Ampere architecture-powered laptops, with second-generation RTX and third-generation Max-Q technologies, deliver twice the power efficiency of previous generations.

Efficiency Is Paramount in Laptops That's why NVIDIA introduced Max-Q four years ago, Fisher explained.

Max-Q is a system design approach that delivers high performance in thin and light gaming laptops.

It has fundamentally changed how laptops are built, every aspect - the CPU GPU, software, PCB design, power delivery, thermals - are optimized for power and performance, Fisher said.

NVIDIA's third-gen Max-Q technologies use AI and new system optimizations to make high-performance gaming laptops faster and better than ever, he said.

Fisher introduced Dynamic Boost 2.0, which for the first time uses AI to shift power between the CPU, GPU and now, GPU memory.

So your laptop is constantly optimizing for maximum performance, Fisher said.

Fisher also introduced WhisperMode 2.0, which delivers a new level of acoustic control for gaming laptops.

Pick your desired acoustics and WhisperMode 2.0's AI-powered algorithms manage the CPU, GPU system temperature and fan speeds to deliver great acoustics at the best possible performance, Fisher explained.

Another new feature, Resizable BAR, uses the advanced ca
LINK: https://blogs.nvidia.com/blog/2021/01/12/rtx-30-series-laptops-rtx-306...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

15/05/2026

IAB Releases Campaign Data Standards 1.0 for Public Comment

Share Copy link Facebook X Linkedin Bluesky Email...

15/05/2026

ARRI Expands Management Board

Share Copy link Facebook X Linkedin Bluesky Email...

15/05/2026

Gray Media Names Joanie Vasiliadis SVP of Transformation

Share Copy link Facebook X Linkedin Bluesky Email...

15/05/2026

Study: Data and Measurement Problems Reduce CTV Ad Budgets

Share Copy link Facebook X Linkedin Bluesky Email...

15/05/2026

Upfronts: WBD Expands Advanced Ad Capabilities and AI Ad Tech

Share Copy link Facebook X Linkedin Bluesky Email...

15/05/2026

VLAST Powers PLAVEs Asia Tour Encore with AJA Gear

Delivering a live, arena-scale production of a massively popular band is no small feat. Between expansive in-arena LED walls and a global live stream fed to onl...

15/05/2026

Sun Broadcast Futureproofs Dayalbaghs Multimedia Van with...

Connection is the heartbeat of any strong community, and with live streaming becoming more accessible in the modern era, it's much easier for faith-based or...

15/05/2026

Disguise and Creative Technology Power Eurovision for the...

Powered by GX 3 media servers, optimised IP-VFC workflows and on-site engineering expertise, the production delivers high-performance visuals for one of the wor...

14/05/2026

Sweetwater and Airstream Unveil Mobile Dolby Atmos Recording Studio

Sweetwater and Airstream have announced a custom-built Dolby Atmos mobile recording studio inside an Airstream trailer, set to tour music festivals, schools, tr...

14/05/2026

American Association of Professional Baseball Expands Broadcast Distribution for 2026 Season

The American Association of Professional Baseball (AAPB) has announced a new par...

14/05/2026

ESPN to Establish Week-Long Super Bowl LXI Broadcast Center on Santa Monica Beach

ESPN has announced plans to transform Santa Monica Beach into a broadcast hub du...

14/05/2026

Amagi Announces Major Upgrade to CLOUDPORT Cloud Broadcast Platform

Amagi has announced a significant update to Amagi CLOUDPORT, its cloud-based broadcast playout platform. The update includes 250-plus features shipped in FY25-2...

14/05/2026

Clear-Com to Showcase New Products and Platform Updates at InfoComm 2026

Clear-Com will exhibit at InfoComm 2026 (Booth N7005, June 17-19, Las Vegas Convention Center), introducing a new product that builds on Arcadia Central Station...

14/05/2026

Ikegami to Exhibit at BroadcastAsia 2026 with Two New Viewfinder Premieres

Ikegami will exhibit at BroadcastAsia 2026 (Stand 5D3-1, Singapore Expo, May 20-22), introducing two new viewfinders alongside its existing camera, control, and...

14/05/2026

dB Broadcast Delivers IP-Based OB Trucks for Cloudbass Featuring Grass Valley LDX 100 Cameras

Grass Valley has announced that dB Broadcast has delivered new IP-based outside ...

14/05/2026

NAGRAVISION and WPBSA Launch Play Snooker Digital Platform

NAGRAVISION, a Kudelski Group company, has announced a partnership with the World Professional Billiards and Snooker Association (WPBSA) to launch Play Snooker,...

14/05/2026

Belden To Acquire RUCKUS Networks for Approximately $1.85 Billion

Belden Inc. has announced a definitive agreement to acquire RUCKUS Networks from Vistance Networks for approximately $1.85 billion. The transaction has been app...

14/05/2026

NVIDIA Releases Content Localization Blueprint for AI-Assisted Dubbing and Speech Translation

NVIDIA has released the Content Localization Blueprint, a modular reference arch...

14/05/2026

Disney+ To Stream Banana Bowl Championship Live This October

Disney has announced that Disney will be the exclusive U.S. streaming home of the Banana Bowl, the Banana Ball league season championship, streaming live this ...

14/05/2026

Arkona and Manifold To Exhibit on Magna Systems Stand at BroadcastAsia 2026

Arkona technologies and technology partner manifold will demonstrate their production solutions on the Magna Systems and Engineering stand (Booth 5D1-1) at Broa...

14/05/2026

Haivision Webinar: New Broadcast Contribution Products Featuring Minor League Baseball Case Study

Haivision will host a webinar on Thursday, May 21 at 10 a.m. ET / 4 p.m. CET cov...

14/05/2026

The CW Network and ESPN Announce ACC Sublicense Agreement Through 2030-31 Season

The CW Network and ESPN have announced a sublicense broadcast agreement for The CW to televise ACC football and men's and women's college basketball gam...

14/05/2026

Detroit Pistons Ink Local Media Rights Deal With Scripps Sports

The agreement marks Scripps Sports' first NBA local rights deal...

14/05/2026

Report: Broadcasting Among Hardest-Hit Industries as AI Reshapes the Workforce

A new report from education-technology company Wiingy testing post-ChatGPT predictions against three years of real-world data has identified broadcasting as one...

14/05/2026

Madonna, Shakira, and BTS to Headline First-Ever FIFA World Cup Final Halftime Show

Global Citizen and FIFA have announced that Madonna, Shakira, and BTS will headl...

14/05/2026

Sundance Institute Names 2026 Episodic Lab Fellows

LOS ANGELES, CA, May 14, 2026 - The nonprofit Sundance Institute announced today the cohort selected for the 2026 Episodic Lab program, taking place at Dunaway ...

14/05/2026

Spotify Expands Music Access for Young Listeners, Extending Managed Accounts to Free Tier

At Spotify, we're focused on making every listening experience feel intentio...

14/05/2026

Spotify Brings Nashville's Songwriting Community Together for Mental Health Summit

Spotify recently welcomed songwriters, artists, executives, and music students t...

14/05/2026

Sonuscore update Lux Orchestral Strings

New articulations, ostinatos, Motion Scoring Articulation Sets & more Sonuscore's flagship cinematic string library has just been treated to a significa...

14/05/2026

Pr Recording & Residence

World-class studio opens on T rkiye's Aegean coast P r Recording & Residence have announced their official opening, introducing a new world-class reside...

14/05/2026

Nugen Audio update DialogCheck

Now supports channel layouts up to 9.1.6 Nugen Audio have just released an update for their AI-powered dialogue intelligibility and compliance tool. Set to ...

14/05/2026

UVI release Orchestral Suite 2

New recordings & one-key chord tool UVI have just announced the release of Orchestral Suite 2, a ground-up redesign of their all-in-one symphonic orchestra ...

14/05/2026

Rob Papen launch eXplorer 11

Two new arrivals & expanded factory content Rob Papen's all-encompassing plug-in and virtual instrument collection has just been treated to another upda...

14/05/2026

FSK Audio release QRonicle

Embed QR codes into DAW sessions FSK Audio's latest plug-in doesn't process audio, but serves as an organisational tool that allows QR codes to be e...

14/05/2026

SBS Board appoints Jane Palfreyman Managing Director

SBS Board appoints Jane Palfreyman Managing Director 13 May, 2026 Media releases The Special Broadcasting Service (SBS) Board of Directors is pleased to an...

14/05/2026

Transforming bold ideas into market-ready productions: Digital Originals returns

Transforming bold ideas into market-ready productions: Digital Originals returns 14 May, 2026 Media releases SBS, NITV and Screen Australia have announced ...

14/05/2026

Australia Uncovered Returns to SBS with Bold New Season Featuring John Safran on Free Speech and Powerful Stories of Justice and Survival

Australia Uncovered Returns to SBS with Bold New Season Featuring John Safran on...

14/05/2026

Rohde & Schwarz transforms spectrum complexity into situational awareness and effective countermeasures at AOC Europe 2026

Rohde & Schwarz transforms spectrum complexity into situational awareness and ef...

14/05/2026

Rohde & Schwarz and Quantum Systems join forces to redefine EW and C-UAS-enabled uncrewed operations

Rohde & Schwarz and Quantum Systems join forces to redefine EW and C-UAS-enabled...

14/05/2026

Rohde & Schwarz showcases STANAG aligned ARDRONIS Counter UAS capability at NATO Technical Interoperability Exercise 2026

Rohde & Schwarz showcases STANAG aligned ARDRONIS Counter UAS capability at NATO...

14/05/2026

Code of Silence wins Best Drama Series at the 2026 BAFTA's!

Code of Silence has won the BAFTA for Best Drama Series at Sunday night's ceremony at the Royal Festival Hall. The series, starring Rose Ayling-Ellis and w...

14/05/2026

The Wraith Shield Advantage: Transforming L3Harris Radios into AI-Enabled Counter-UAS Sensors

Soldiers equipped with Falcon IV radios will soon gain a sense-and-protect capa...

14/05/2026

Getting into the Space Nuclear Power Game with Next-Generation Technology

Artists concept of the L3Harris Next Gen RTG in flight configuration, designed to provide 250 watts of reliable power for decades-long missions in deep space....

14/05/2026

Vivid Broadcast builds remote production network around Calrec

Vivid Broadcast was embracing remote production long before it became the industry norm. Now, with Calrec's True Control 2.0-enabled Argo M and Type R conso...

14/05/2026

Nielsen data shows NZ vehicle advertisers are shifting gears as fuel pressures make EVs and hybrids an increasingly attractive option

Car ad spend rises sharply in March as more auto buyers turn to electric, hybrid...

14/05/2026

Is This the Year for Agentic AI's Breakout in Broadcast?

Share Copy link Facebook X Linkedin Bluesky Email...