Sony Pixel Power calrec Sony

NVIDIA Introduces GeForce RTX 30 Series Laptops, RTX 3060 Graphics Cards, New RTX Games & Features in Special Event

13/01/2021

Bringing more gaming capabilities to millions more gamers, NVIDIA on Tuesday announced more than 70 new laptops will feature GeForce RTX 30 Series Laptop GPUs and unveiled the NVIDIA GeForce RTX 3060 graphics card for desktops.

All are powered by the award-winning NVIDIA Ampere GPU architecture, the second generation of RTX with enhanced Ray Tracing Cores, Tensor Cores, and new streaming multiprocessors.

The announcements were among the highlights of a streamed presentation from Jeff Fisher, senior vice president of NVIDIA's GeForce business.

Amid the unprecedented challenges of 2020, millions of people tuned into gaming - to play, create and connect with one another, Fisher said. More than ever, gaming has become an integral part of our lives. Among the stats he cited:

Steam saw its number of concurrent users more than double from 2018

Discord, a messaging and social networking service most popular with gamers, has seen monthly active users triple to 140 million from two years ago

In 2020 alone, more than 100 billion hours of gaming content have been watched on YouTube

Also in 2020, viewership of esports reached half a billion people

Meanwhile, NVIDIA has been delivering a series of major gaming advancements, Fisher explained.

RTX the New Standard' Two years ago, NVIDIA introduced a breakthrough in graphics real-time ray tracing and AI-based DLSS (deep learning super sampling), together called RTX, he said.

NVIDIA quickly partnered with Microsoft and top developers and game engines to bring the visual realism of movies to fully interactive gaming, Fisher said.

In fact, 36 games are now powered by RTX. They include the #1 Battle Royale game, the #1 RPG, the #1 MMO and the #1 best-selling game of all time Minecraft.

Now, we're announcing more games that support RTX technology, including DLSS, which is coming to both Call of Duty: Warzone and Square Enix's new IP, Outriders. And Five Nights at Freddy's: Security Breach and F.I.S.T.: Forged in Shadow Torch will be adding ray tracing and DLSS.

For more details, read our January 2021 RTX Games article.

The momentum is unstoppable, Fisher said. As consoles and the rest of the ecosystem are now onboard - ray tracing is the new standard.

last year, NVIDIA launched its second generation of RTX, the GeForce RTX 30 Series GPUs. Based on the NVIDIA Ampere architecture, it represents our biggest generational leap ever, Fisher said.

NVIDIA built NVIDIA Reflex to deliver the lowest system latency for competitive gamers from mouse click to display. Since Reflex's launch in September, a dozen games have added support.

Fisher announced that Overwatch and Rainbow Six Siege are also adopting NVIDIA Reflex. Now, 7 of the top 10 competitive shooters support Reflex.

And over the past four months, NVIDIA has launched four NVIDIA Ampere architecture-powered graphics cards, from the ultimate BFGPU - the GeForce RTX 3090 priced at $1,499 - to the GeForce RTX 3060 Ti at $399.

Ampere has been our fastest selling architecture ever, selling almost twice as much as our prior generation, Fisher said.

GeForce RTX 3060: An NVIDIA Ampere GPU for Every Gamer With gaming now a key part of global culture, the new GeForce RTX 3060 brings the power of the NVIDIA Ampere architecture to every gamer, Fisher said.

The RTX 3060 offers twice the raster performance of the GTX 1060 and 10x the ray-tracing performance, Fisher said, noting that the GTX 1060 is the world's most popular GPU. The RTX 3060 powers the latest games with RTX On at 60 frames per second.

The RTX 3060 has 13 shader teraflops, 25 RT teraflops for ray tracing, and 101 tensor teraflops to power DLSS, an NVIDIA technology introduced in 2019 that uses AI to accelerate games. And it boasts 12 gigabytes of GDDR6 memory.

With most of the installed base underpowered for the latest games, we're bringing RTX to every gamer with the GeForce RTX 3060, Fisher said.

The GeForce RTX 3060 starts at just $329 and will be available worldwide in late February.

Amazing Gaming Doesn't End at the Desktop NVIDIA also announced a new generation of NVIDIA Ampere architecture-powered laptop GPUs.

Laptops, Fisher explained, are the fastest-growing gaming platform. There are now 50 million gaming laptops, which powered over 14 billion gaming hours last year.

Amazing gaming doesn't end at the desktop, Fisher said.

These high-performance machines also meet the needs of 45 million creators and everyone working and studying from home, Fisher said.

The new generation of NVIDIA Ampere architecture-powered laptops, with second-generation RTX and third-generation Max-Q technologies, deliver twice the power efficiency of previous generations.

Efficiency Is Paramount in Laptops That's why NVIDIA introduced Max-Q four years ago, Fisher explained.

Max-Q is a system design approach that delivers high performance in thin and light gaming laptops.

It has fundamentally changed how laptops are built, every aspect - the CPU GPU, software, PCB design, power delivery, thermals - are optimized for power and performance, Fisher said.

NVIDIA's third-gen Max-Q technologies use AI and new system optimizations to make high-performance gaming laptops faster and better than ever, he said.

Fisher introduced Dynamic Boost 2.0, which for the first time uses AI to shift power between the CPU, GPU and now, GPU memory.

So your laptop is constantly optimizing for maximum performance, Fisher said.

Fisher also introduced WhisperMode 2.0, which delivers a new level of acoustic control for gaming laptops.

Pick your desired acoustics and WhisperMode 2.0's AI-powered algorithms manage the CPU, GPU system temperature and fan speeds to deliver great acoustics at the best possible performance, Fisher explained.

Another new feature, Resizable BAR, uses the advanced ca
LINK: https://blogs.nvidia.com/blog/2021/01/12/rtx-30-series-laptops-rtx-306...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

30/04/2026

PWHL Reports Record Growth in Third Regular Season as Playoffs Begin April 30

The Professional Women's Hockey League (PWHL) concluded its third regular season on Saturday, reporting growth across attendance, viewership, digital engage...

30/04/2026

NBC Sports Launches National Sunday MLB Coverage Beginning May 3

NBC Sports will air national MLB coverage on Sundays beginning May 3, with MLB Sunday Leadoff on Peacock and NBCSN at 12:30 p.m. ET, followed by the debut of th...

30/04/2026

Clear-Com Appoints Brian Grahn and Ben Turnwell to New Roles

Clear-Com has appointed Brian Grahn as Market Outreach Manager of the Americas and Ben Turnwell as Business Development Manager for EMEA live. Grahn joined Cle...

30/04/2026

ARRI Introduces cforce MAX Lens Motor for Hi-5 Lens Control System

ARRI has introduced the cforce MAX, a new lens motor for the Hi-5 lens control system. The cforce MAX is twice as fast as the cforce plus motor it replaces whil...

30/04/2026

Knuerr, Voxtronic, and IHSE to Present Integrated Control Room Solution at Airspace World

Knuerr, Voxtronic, and IHSE will jointly present an integrated control room solu...

30/04/2026

The CW Network and ESPN to Stream CW Sports Live Events on ESPN App

The CW Network and ESPN have announced an agreement to make the ESPN App the exclusive streaming home for all CW Sports live events. CW Sports will continue to ...

30/04/2026

Sennheiser Spectera Deployed on Ed Sheerans The Loop Global Stadium Tour

Ed Sheeran's The Loop' tour launched in Auckland in January 2026 before moving on to Australia, with South America and the United States to follow late...

30/04/2026

Audinate Launches Dante Preset Creator for Offline Network Configuration

Audinate has announced Dante Preset Creator, a free online tool for configuring Dante network settings before hardware is available on site. Presets created in ...

30/04/2026

Yahoo Sports Appoints Jarrod Schwarz as General Manager

Yahoo Sports has announced the appointment of Jarrod Schwarz as General Manager of Yahoo Sports. Schwarz will oversee product, design, and technology; revenue a...

30/04/2026

Nielsen: U.S. Viewers Spent 79.8 Billion Minutes Watching Soccer in 2025

Nielsen has released a new report, Get Ready with Media Intelligence: 2026 FIFA World Cup Edition, examining U.S. soccer viewership trends, fan engagement, and ...

30/04/2026

USA Lacrosse Names SportsEngine Preferred Youth Sports Management Platform Partner

USA Lacrosse and SportsEngine have announced an expanded partnership, naming Spo...

30/04/2026

Telos Alliance To Appear at MPTS 2026 Across Multiple Partner Booths

Telos Alliance will participate in the 2026 Media Production and Technology Show (MPTS), taking place May 13-14 at Olympia London. Rather than exhibiting from a...

30/04/2026

DAZN Bolsters U.S. Ambitions With ViewLift Acquisition, Targets Evolving Regional Sports Landscape

The global streamer buys the U.S. DTC platform solutions provider for a reported...

30/04/2026

Tigo Sports Upgrades Video Infrastructure with Ateme Technology

Tigo Sports, Paraguay's leading sports broadcaster, has upgraded its video infrastructure with Ateme solutions for live encoding, multiplexing, and signal c...

30/04/2026

World Rugby and IMG Announce Long-Term Media Rights Partnership

World Rugby and IMG have announced a long-term media rights partnership focused on growing rugby in the United States ahead of the Men's and Women's Rug...

30/04/2026

NWSL & Overtime Re-Up Gen-Z Focused Content Partnership

For the second year in a row, Overtime and the National Women's Soccer League (NWSL) are teaming up through a renewed content partnership to bring fans even...

30/04/2026

ESPN Executive Vice President David Roberts Set To Retire

The 22-year ESPN vet's responsibilities will reportedly be taken over by SVP Mike Foss...

30/04/2026

SVG GameDay, Ep. 13: Anaheim Ducks' Scott Fausneaucht - Skating with the Ducks of Orange County

In-venue and creative video staffers at the professional and collegiate level ha...

30/04/2026

Prime Video Announces Multiyear Agreement with Duke Mens Basketball

Amazon and Duke University have announced a multiyear agreement for Prime Video to present exclusive coverage of three Duke Blue Devils men's basketball neu...

30/04/2026

Ratings Roundup: NBA Playoffs Return to NBC Sports up 38%; UFL Viewership up Midway Through Regular Season

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

30/04/2026

Introducing Verified by Spotify, a Signal of Authenticity and Trust for the Artists Behind the Music

Music is evolving, and so are the ways you discover and connect with artists. In...

30/04/2026

First-Ever Stockholm Music Week Celebrates the Industry's Present and Future

Between April 22-29, the first inaugural Stockholm Music Week brought together thought leaders and partners across industries including music, tech, government,...

30/04/2026

API launch the Vision+ console

Iconic large-format console upgraded API's iconic Vision console has just been treated to an overhaul that aims to meet the demands of today's profe...

30/04/2026

Lewitt introduce the LCT 440 Pure stereo pair

Comes complete with miking accessories The LCT 440 Pure has proven to be a popular member of Lewitt's mic line-up, offering impressive technical perform...

30/04/2026

SynthFest UK 2026 Announced

24 October 2026 at The Octagon, Sheffield Now in its eighth year, SynthFest UK is the largest event of its kind in the UK, bringing together the top keyboar...

30/04/2026

SBS & NITV LEAD NATIONAL RECONCILIATION WEEK 2026 WITH LANDMARK GULPILIL DOCUMENTARY

SBS & NITV LEAD NATIONAL RECONCILIATION WEEK 2026 WITH LANDMARK GULPILIL DOCUMEN...

30/04/2026

Rohde & Schwarz equips new Terminal 3 at Frankfurt Airport with security scanners

Rohde & Schwarz equips new Terminal 3 at Frankfurt Airport with security scanner...

30/04/2026

Jennifer Ehle and Alex Hassell join the cast of ITV's propulsive lunar thriller First Woman

Jennifer Ehle (Contagion, Zero Dark Thirty) and Alex Hassell (Rivals, Wasteman, ...

30/04/2026

L3Harris Technologies Reports Strong First Quarter 2026 Results

MELBOURNE, Fla., April 30, 2026 - L3Harris Technologies (NYSE: LHX) reports first quarter 2026 results. Highlights Orders of $7.8 billion; book-to-bill of 1....

30/04/2026

Golf Craft Interview: A1s Florian Brown and James Deason

Behind the Broadcast: The Sound of Elite Golf Golf is gaining popularity; the 2025 Ryder Cup achieved record-breaking viewing figures in the UK specifically, wi...

30/04/2026

CPI Media Leverages QuickLink StudioCall for Integrating...

STA VENERA, MALTA, APRIL 29, 2026 CPI Media, a voluntary organization within the Missionary Society of St Paul (MSSP) and a leading media house dedicated to p...

30/04/2026

Hitomi Broadcast Presents UK Debut of MatchBox Panorama a...

New software platform delivers comprehensive timing measurement across production workflows...

30/04/2026

Cutting edge British innovation leads at BroadcastAsia 20...

Once again, the UK Pavilion in Hall 5 of BroadcastAsia 2026 will feature the latest and best in technology specifically developed and tailored for modern media ...

30/04/2026

Avid powers faster workflows and next-generation immersive audio with latest Pro Tools release

Avid powers faster workflows and next-generation immersive audio with latest Pro...

30/04/2026

Ocean Blue Software Launches ATSC 3.0 Inspector for Smart TVs

Share Copy link Facebook X Linkedin Bluesky Email...

30/04/2026

Digital Azul positions Lisbon as a remote production hub...

Scalable broadcast-grade production over public internet, replacing traditional OB workflows...

30/04/2026

V Nova Brings DTV Deployment LCEVC Ecosystem Progress and...

Live demonstrations highlight LCEVC ecosystem momentum, AI-powered video pipelines, and expansion across broadcast, streaming, and social media. DTV (TV 3.0) ...

30/04/2026

Student Spotlight: Matthew Leon

Student Spotlight: Matthew Leon The dual major shares his path from community college to Berklee, and how his heritage influences his work. April 29, 2026 B...

30/04/2026

Berklee Artists to Perform at Major Global Music Festivals

Berklee Artists to Perform at Major Global Music Festivals As part of the Berklee Popular Music Institute, students will perform at Lollapalooza, Governors Ba...

30/04/2026

Study: Rokus Low-Cost, Ad-Free Howdy Streamer Hits 1 Million Subs

Share Copy link Facebook X Linkedin Bluesky Email...

30/04/2026

MLS Innovation Lab Selects AI Partners

Share Copy link Facebook X Linkedin Bluesky Email...

30/04/2026

NRB Files FCC Complaint Over Jimmy Kimmel Live!' Monologue

Share Copy link Facebook X Linkedin Bluesky Email...