Sony Pixel Power calrec Sony

NVIDIA Introduces GeForce RTX 30 Series Laptops, RTX 3060 Graphics Cards, New RTX Games & Features in Special Event

13/01/2021

Bringing more gaming capabilities to millions more gamers, NVIDIA on Tuesday announced more than 70 new laptops will feature GeForce RTX 30 Series Laptop GPUs and unveiled the NVIDIA GeForce RTX 3060 graphics card for desktops.

All are powered by the award-winning NVIDIA Ampere GPU architecture, the second generation of RTX with enhanced Ray Tracing Cores, Tensor Cores, and new streaming multiprocessors.

The announcements were among the highlights of a streamed presentation from Jeff Fisher, senior vice president of NVIDIA's GeForce business.

Amid the unprecedented challenges of 2020, millions of people tuned into gaming - to play, create and connect with one another, Fisher said. More than ever, gaming has become an integral part of our lives. Among the stats he cited:

Steam saw its number of concurrent users more than double from 2018

Discord, a messaging and social networking service most popular with gamers, has seen monthly active users triple to 140 million from two years ago

In 2020 alone, more than 100 billion hours of gaming content have been watched on YouTube

Also in 2020, viewership of esports reached half a billion people

Meanwhile, NVIDIA has been delivering a series of major gaming advancements, Fisher explained.

RTX the New Standard' Two years ago, NVIDIA introduced a breakthrough in graphics real-time ray tracing and AI-based DLSS (deep learning super sampling), together called RTX, he said.

NVIDIA quickly partnered with Microsoft and top developers and game engines to bring the visual realism of movies to fully interactive gaming, Fisher said.

In fact, 36 games are now powered by RTX. They include the #1 Battle Royale game, the #1 RPG, the #1 MMO and the #1 best-selling game of all time Minecraft.

Now, we're announcing more games that support RTX technology, including DLSS, which is coming to both Call of Duty: Warzone and Square Enix's new IP, Outriders. And Five Nights at Freddy's: Security Breach and F.I.S.T.: Forged in Shadow Torch will be adding ray tracing and DLSS.

For more details, read our January 2021 RTX Games article.

The momentum is unstoppable, Fisher said. As consoles and the rest of the ecosystem are now onboard - ray tracing is the new standard.

last year, NVIDIA launched its second generation of RTX, the GeForce RTX 30 Series GPUs. Based on the NVIDIA Ampere architecture, it represents our biggest generational leap ever, Fisher said.

NVIDIA built NVIDIA Reflex to deliver the lowest system latency for competitive gamers from mouse click to display. Since Reflex's launch in September, a dozen games have added support.

Fisher announced that Overwatch and Rainbow Six Siege are also adopting NVIDIA Reflex. Now, 7 of the top 10 competitive shooters support Reflex.

And over the past four months, NVIDIA has launched four NVIDIA Ampere architecture-powered graphics cards, from the ultimate BFGPU - the GeForce RTX 3090 priced at $1,499 - to the GeForce RTX 3060 Ti at $399.

Ampere has been our fastest selling architecture ever, selling almost twice as much as our prior generation, Fisher said.

GeForce RTX 3060: An NVIDIA Ampere GPU for Every Gamer With gaming now a key part of global culture, the new GeForce RTX 3060 brings the power of the NVIDIA Ampere architecture to every gamer, Fisher said.

The RTX 3060 offers twice the raster performance of the GTX 1060 and 10x the ray-tracing performance, Fisher said, noting that the GTX 1060 is the world's most popular GPU. The RTX 3060 powers the latest games with RTX On at 60 frames per second.

The RTX 3060 has 13 shader teraflops, 25 RT teraflops for ray tracing, and 101 tensor teraflops to power DLSS, an NVIDIA technology introduced in 2019 that uses AI to accelerate games. And it boasts 12 gigabytes of GDDR6 memory.

With most of the installed base underpowered for the latest games, we're bringing RTX to every gamer with the GeForce RTX 3060, Fisher said.

The GeForce RTX 3060 starts at just $329 and will be available worldwide in late February.

Amazing Gaming Doesn't End at the Desktop NVIDIA also announced a new generation of NVIDIA Ampere architecture-powered laptop GPUs.

Laptops, Fisher explained, are the fastest-growing gaming platform. There are now 50 million gaming laptops, which powered over 14 billion gaming hours last year.

Amazing gaming doesn't end at the desktop, Fisher said.

These high-performance machines also meet the needs of 45 million creators and everyone working and studying from home, Fisher said.

The new generation of NVIDIA Ampere architecture-powered laptops, with second-generation RTX and third-generation Max-Q technologies, deliver twice the power efficiency of previous generations.

Efficiency Is Paramount in Laptops That's why NVIDIA introduced Max-Q four years ago, Fisher explained.

Max-Q is a system design approach that delivers high performance in thin and light gaming laptops.

It has fundamentally changed how laptops are built, every aspect - the CPU GPU, software, PCB design, power delivery, thermals - are optimized for power and performance, Fisher said.

NVIDIA's third-gen Max-Q technologies use AI and new system optimizations to make high-performance gaming laptops faster and better than ever, he said.

Fisher introduced Dynamic Boost 2.0, which for the first time uses AI to shift power between the CPU, GPU and now, GPU memory.

So your laptop is constantly optimizing for maximum performance, Fisher said.

Fisher also introduced WhisperMode 2.0, which delivers a new level of acoustic control for gaming laptops.

Pick your desired acoustics and WhisperMode 2.0's AI-powered algorithms manage the CPU, GPU system temperature and fan speeds to deliver great acoustics at the best possible performance, Fisher explained.

Another new feature, Resizable BAR, uses the advanced ca
LINK: https://blogs.nvidia.com/blog/2021/01/12/rtx-30-series-laptops-rtx-306...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

18/04/2026

NAB 2026: MultiDyne begins shipping C16-AM-12G audio monitor for SDI and IP workflows

MultiDyne Video & Fiber Optic Systems has begun shipping the C16-AM-12G audio mo...

18/04/2026

NAB 2026: FOR-A America announces AI updates for IMPULSE platform and release of MixBoard and HVS-Q12 switchers

FOR-A America is set to detail AI functionality for its software-defined IMPULSE...

18/04/2026

NAB 2026: Cobalt Digital and SineSix Media integrate audio description technology for broadcast workflows

Cobalt Digital and SineSix Media have announced a partnership to integrate the v...

18/04/2026

NAB 2026: ATSC focuses on 3.0 broadcast standard implementation at NAB Show 2026

The ATSC, the broadcast standards association, is highlighting the status of the ATSC 3.0 internet protocol-based broadcast standard at the 2026 NAB Show. The e...

18/04/2026

NAB 2026: Bolin Technology introduces Range PTZR camera, R9-L420N PTZ, and KBD Plus controller

Bolin Technology has introduced a new range of hardware for live production envi...

18/04/2026

NAB 2026: KMH Integration showcases AV Casting workflow approach and new technology at NAB 2026

KMH Integration is participating in the 2026 NAB Show, focusing on its AV Casti...

18/04/2026

NAB 2026: Appear appoints Mike Burk as vice president of business development

Appear has appointed Mike Burk as vice president of business development for North America. Burk brings over two decades of experience in the broadcast and live...

18/04/2026

NAB 2026: Skyline Communications demonstrates DataMiner platform and AI capabilities at NAB Show

Skyline Communications is showcasing its DataMiner platform and the new DataMine...

18/04/2026

NAB 2026: Telos Alliance unveils new broadcast audio hardware and software at NAB Show

Telos Alliance is exhibiting its portfolio of broadcast audio products at the 20...

18/04/2026

NAB 2026: TAG Video Systems adds real-time monitoring to AWS Elemental MediaConnect Router

TAG Video Systems has announced an integration with the AWS Elemental MediaConne...

18/04/2026

NAB 2026: Blackmagic Design Announces DaVinci Resolve 21

Blackmagic Design has announced DaVinci Resolve 21, with a public beta available now for download. The update will be demonstrated at NAB Show 2026 (Booth N2502...

18/04/2026

NAB 2026: Calrec and Grass Valley Announce Audio Technology Partnership

Calrec (Booth C6907) and Grass Valley (Booth C2408) have announced a long-term broadcast audio technology partnership at NAB Show 2026, integrating Calrec's...

18/04/2026

Blackmagic Design introduce Fairlight Live

Free software mixer now in public beta Blackmagic Design are best known for their high-end video hardware and DaVinci Resolve editing software, but the latt...

18/04/2026

The Gauge: Poland | March 2026

The first signs of spring in March led to Poles spending significantly less time in front of their screens, leading to a sharp 22-minute drop in average viewing...

18/04/2026

MediaKind Showcases Multiview Deployments at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

Clear-Com Unveils FreeSpeak Cell- A Breakthrough Cellular...

Clear-Com announced FreeSpeak Cell , a cellular-based wireless intercom system that uses LTE and 5G infrastructure to support large-scale production communicat...

18/04/2026

ATSC Offers Free ATSC 3.0 Guide to 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

Telos Alliance Introduces Four New Products at the 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

AEQ to Showcase Forum IP Plus and Systel Max at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

Nexstar to Appeal Preliminary Injunction Blocking Tegna Deal

Share Copy link Facebook X Linkedin Bluesky Email...

18/04/2026

TAG Video Systems Brings Realtime Monitoring to AWS Eleme...

New York, NY, April 17, 2026 -- TAG Video Systems has announced an integration with Amazon Web Services (AWS) Elemental MediaConnect Router. The integration bri...

18/04/2026

Pro Sound Effects Launches the First and Only Native Soun...

Pro Sound Effects (PSE), the leading provider of professionally recorded sound effects for film, television, advertising, and technology today announced the lau...

18/04/2026

Fincons Group Achieves AWS Media and Entertainment Compet...

Fincons Group, a multinational IT business consulting and system integrator firm, announced today that it has achieved Amazon Web Services (AWS) Media & Enterta...

18/04/2026

Adobe extends leadership in video: unleashing new AI-powered creation in Firefly, reinventing color for editors in Premiere

Adobe extends leadership in video: unleashing new AI-powered creation in Firefly...

17/04/2026

World Fencing League Announces DAZN as Global Streaming Partner Ahead of April 25 Debut

The World Fencing League (WFL) has announced DAZN as its primary global streamin...

17/04/2026

NAB 2026: ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates

ARRI Releases ALEXA 35 SUP 6.0 and LPS-1 SUP 1.3 Software Updates ARRI has announced software updates for its ALEXA 35 Live camera and Live Production System L...

17/04/2026

NAB 2026: Sennheiser Announces Spectera Studio System Planner for Spectera Wireless Ecosystem

Sennheiser has announced Spectera Studio, an offline system planner for its Spec...

17/04/2026

Deltatre and DFB Announce DFB.TV+ Streaming Service, Launching May 22

Deltatre and the German Football Association (DFB) have announced DFB.TV+, a DFB-owned direct-to-consumer streaming service developed and operated by Deltatre. ...

17/04/2026

IMG announces senior leadership roles for next phase of growth

Global sports marketing agency IMG has announced new senior leadership roles, designed to strengthen how it supports rightsholders and partners in the midst of ...

17/04/2026

NAB 2026: NAGRAVISION and Harmonic Launch Watermarking-as-a-Service for Live Event Streaming

NAGRAVISION and Harmonic have announced a watermarking-as-a-service solution for...

17/04/2026

NAB 2026: NETGEAR and EVS Announce Technology Partnership for AV-over-IP Live Production

NETGEAR and EVS Broadcast Equipment have announced a global technology partnersh...

17/04/2026

NAB 2026: Americas Broadcasters Launch NEXTGEN TV Converter Box Program

America's broadcasters are launching the NEXTGEN TV Converter Box Program, a new initiative designed to provide millions of American viewers with a low-cost...

17/04/2026

NAB 2026: Quantum to Showcase Tape-Anchored Storage Workflows, Responds to Industry Supply Chain and Power Disruption

Quantum Corp. will exhibit at NAB Show 2026 (Booth N1726), presenting what it ca...

17/04/2026

SVG Marks 20th Anniversary with Plan to Set Course for the Future

Leadership and Staff Announce '20/20 Vision' Playbook...

17/04/2026

TNT Sports Acquires U.S. Broadcast Rights to FIA World Endurance Championship

TNT Sports has announced a multi-year agreement for U.S. media rights to the FIA World Endurance Championship (WEC). Three events will air on truTV - the 24 Hou...

17/04/2026

Scripps Sports and PBR Announce Multi-Year Broadcast Partnership for Premier Womens Rodeo

Scripps Sports has announced a multi-year broadcast partnership with PBR (Profes...

17/04/2026

NAB 2026: Adder Technology Releases AIM 6 IP KVM Matrix Management Software

Adder Technology, a specialist in connectivity solutions and high performance IP KVM, today announced the latest release of AIM, its IP KVM matrix management so...

17/04/2026

Victory+ and Dallas Cowboys Announce Multi-Year Content Streaming Partnership

Victory , a free sports streaming platform from A Parent Media Co. Inc. (APMC), has announced a multi-year content distribution partnership with the Dallas Cowb...

17/04/2026

SVG GameDay, Ep. 11: Philadelphia Phillies Arianna Krizek - Baseball at the Bank

In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...

17/04/2026

Quickplay Deploys Gray Medias New Streaming Platform - Powered by Google Cloud AI - Across 113 Markets

Quickplay has announced the full-scale deployment of Gray Media's streaming ...

17/04/2026

NAB 2026: Clear-Com's New FreeSpeak Cell Addresses Spectrum Congestion

Clear-Com has introduced the FreeSpeak Cell cellular-based wireless intercom system that uses LTE and 5G infrastructure to support large-scale production commun...

17/04/2026

2026 NAB Show Opens Tomorrow, Bringing Industry Together in Vegas

The 2026 NAB Show kicks off Saturday, April 18, with the show floor and exhibits opening April 19-22 at the Las Vegas Convention Center. The show features more ...

17/04/2026

Ratings Roundup: CBS Tees Up Best Masters Since 2015; NBA Sees Big Regular Season Increases

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

17/04/2026

Nuvo Flight mic kit from AEA

Versatile ribbon mic kit revealed The latest arrival to the AEA line-up brings together three contrasting models from their Nuvo range, delivering a versati...