Sony Pixel Power calrec Sony

Almost half of Brits now prefer to exercise at home with one in five never returning to the gym

16/12/2020

Home has become the new fitness haven for Brits with an average saving of £100 a month compared to going to the gym, a new study revealed. Nearly half (44 per cent) are now preferring to exercise at home for convenience (65 per cent), value for money (50 per cent) and ease (48 per cent), with over a third (38 per cent) feeling it's easy to access different apps, workouts and motivation at home.

The research commissioned by the award winning Sky Q platform and Fiit, showed that following the on and off closure of gyms and leisure centres since March, the alternative set-up of exercising at home was relaxing (31 per cent), quieter (30 per cent), and more enjoyable (24 per cent), with almost a third (32 per cent) preferring the option to choose to exercise when it suits their calendar. Sky Q is the only UK TV platform to offer an integrated fitness app, helping you train smarter and harder - all from your TV, easy.

Fiit ambassador, Dr Hazel Wallace, who's partnered with Sky Q said: Working out at home can be very difficult without any guided support or motivation to get you through. Fiit on Sky Q solves that problem by offering you a range of quick, effective, instructor-led classes in the comfort of your own home. Staying active is not only important for our physical health - but our mental health too. With all the upheaval over the last year, it is more important than ever that we take time out in our day to look after our health and wellbeing.

Two thirds (64 per cent) of adults used exercise to improve their mental and physical wellbeing during both lockdowns, with many preferring the benefits of not feeling pressured (30 per cent), judged (26 per cent) or embarrassed (21 per cent) and instead feeling more confident (21 per cent).

Almost seven in ten of us have continued to exercise at home since the first lockdown and are keen to keep up this habit - with 39 per cent admitting they want to keep going for at least a year. As a result of this new trend, the average exercise fan plans to spend two days less in the gym - even when restrictions are fully lifted. With a fifth not planning to return to the gym at all.

And as some feel more comfortable working out at home, 33 per cent of Brits are trying new forms of exercise including core, weights, cardio, yoga and cycling, since the start of the pandemic.

Fraser Stirling, Group Chief Product Officer at Sky said: It's great that people are feeling more confident to try new forms of exercise at home. Having Fiit on Sky Q makes it so easy to work out that you can't use the usual excuses! Even if it's a quick 15-minute session, everyone can join in with classes and training programmes, straight from the heart of your home and all on the big screen.

Notes to Editors

Study conducted by OnePoll for Sky Q

About Fiit on Sky Q

Sky Q is the only UK TV platform to offer an integrated fitness app, and from today, you can enjoy over 600 on-demand classes, created and led by Fiit's 35 industry-leading trainers, including Adrienne Herbert, Cat Meffan, Corinne Naomi, Gede Foster, Gus Vaz Tostes and more. You can pick your class by studio - Cardio, Strength and Rebalance - or by trainer.

Having Fiit on Sky Q gives you a one-on-one training session with a fitness expert covering a range of classes, without the need to leave your home. If you're training from your living room with the main Sky Q box, or transforming a spare room into a studio with the Sky Q Mini, it's easy to open the app with a quick voice command like Launch Fiit', or say fitness to open the new fitness destination on Sky Q.

You can now sign up to Fiit's range of 2, 4 or 6-week training plans, which can be tailored to your level, whether you're just starting your fitness journey, or taking it up a notch.

In the coming months, Fiit Club will be live on Sky Q, so you can train with friends in group classes, and compete in a live leader board. You'll also be able to connect your tracking device to your account (via your phone) so you can monitor your heart rate stats on screen and earn Fiit points when using Fiit on Sky Q.

About Sky

Sky is Europe's leading media and entertainment company and is proud to be part of the Comcast group. Across six countries, we connect our 24 million customers to the best entertainment, sports, news, arts and to our own award-winning original content.

Sky offers bespoke and flexible services across TV, broadband, phone and mobile, with Sky Mobile recently named Uswitch's network of the year 2020. Our technology, including the market leading Sky Q, connects people to the everything they love - TV, music, games, online video, fitness and educational content, all in one place easy. Our streaming service, NOW TV, brings viewers all the enjoyment of Sky with the flexibility of a contract-free service.

Building on the success of Sky Originals like Chernobyl, I Hate Suzie and Brassic, we are doubling our investment in original content by 2024 though Sky Studios. Sky News provides impartial and trustworthy journalism for free, while Sky Arts the UK's only dedicated free-to-air arts channel, makes arts accessible for everyone. Our new TV and movie studio, Sky Studios Elstree, is expected to create over 2,000 new jobs and generate an additional £3 billion of production investment in the UK over the first five years alone.

We believe that we can be a force for good in the communities in which we operate. We're committed to being Europe's first net zero carbon entertainment company by 2030. We take pride in our approach to diversity and inclusion: we've been recognised by The Times and Stonewall for our commitment to diversity and we've put in place a new programme to invest £30million across our markets over the next three years to tackle racial injustice.
LINK: https://www.skygroup.sky/en-gb/article/almost-half-of-brits-now-prefer...
See more stories from sky

Most recent headlines

04/09/2025

Monumental Sports & Entertainment and Dalet Win Prestigious 2025 NAB Show Project of the Year Award

Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...

09/05/2025

Harvard Taps Studio Technologies for Sports Telecasts

CAMBRIDGE, Mass. Studio Technologies said the Harvard University athletics department has integrated Dante-enabled equipment from the vendor into its broadcast ...

09/05/2025

ITN, Magnite Launch Programmatic Solution for Local Linear TV

NEW YORK ITN, a provider of a local linear supply side platform, and Magnite, a independent sell-side advertising company, have announced that they working toge...

09/05/2025

Nugen Audio Unveils DialogCheck Speech Intelligibility Software

LEEDS, U.K. Nugen Audio has launched a new speech intelligibility plug-in, DialogCheck and offered up quotes from technologists working at places like Netflix p...

09/05/2025

AJA I/O Gear: The Heart of Broadcast Solutions' VEGO Mobile Editing Solution

AJA I/O Gear: The Heart of Broadcast Solutions' VEGO Mobile Editing Solution Brie Clayton May 8, 2025 0 Comments When working remotely on broadcas...

09/05/2025

What do they teach in an Advanced Adobe After Effects Course?

What do they teach in an Advanced Adobe After Effects Course? Roland Kahlenberg May 8, 2025 0 Comments There aren't many advanced After Effects co...

09/05/2025

Larry Jordan Sits with Trevor Morgan of OpenDrives at NAB 2025

Larry Jordan Sits with Trevor Morgan of OpenDrives at NAB 2025 Brie Clayton May 8, 2025 0 Comments Trevor Morgan, COO of OpenDrives, shares how the co...

09/05/2025

Berklee Popular Music Institute Announces UK Festival Debut and Tour Dates

Berklee Popular Music Institute Announces UK Festival Debut and Tour Dates For the first time, BPMI will bring Berklee-affiliated artists and students to the ...

08/05/2025

What to Watch: 6 Sundance Institute-Supported Films by Filipino Directors

A sinister fairy infiltrates a desperate family in Kenneth Dagatan's In My Mother's Skin, which premiered at the 2023 Sundance Film Festival. Photo co...

08/05/2025

Expected weak market dynamics weigh on business development in the first three months 2025

As expected, continued weak demand from key sales markets and declining economic...

08/05/2025

BBC announces Agatha Christie's Endless Night, adapted by Sarah Phelps

A new three-part series is coming to BBC iPlayer and BBC One (Image: The Christie Archive Trust) The BBC has announced Agatha Christie's Endless Night, a...

08/05/2025

Managing the Mission: Teaching Technique to C3ISR Operators

For skyward-bound operators, training focuses on the unique aspects of flying ISR missions, including the management of onboard surveillance equipment and the e...

08/05/2025

Cable Industry Backs Broadcasters' Move to Software-Based EAS

The cable industry has told the Federal Communications Commission it supports the National Association of Broadcasters' proposal to allow broadcasters to us...

08/05/2025

CTA Tells FCC: Dont Mandate ATSC 3.0 Tuners

WASHINGTON The Consumer Technology Association has continued its opposition to mandates requiring that NextGen TV/ATSC 3.0 tuners be included in new TV sets, sa...

08/05/2025

TAG Video Systems Appoints Paul Maroni as Vice President...

TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real time visualization, has named Paul Maroni as Vice Pres...

08/05/2025

BroadcastAsia 2025 Showcases Best of British Innovation

This year's UK Pavilion in hall 5, once again managed by Tradefair, will provide visitors with the unique opportunity to discuss and be involved in cutting ...

08/05/2025

Rohde & Schwarz to highlight innovative broadcast technol...

Rohde & Schwarz will showcase its latest energy-efficient transmitters and 5G Broadcast technologies, designed to support network operators and content provider...

08/05/2025

Nexstar Appoints Bill Nardi VP of Station Operations

IRVING, Texas Nexstar Media Group has tapped Bill Nardi as vice president of station operations, responsible for overseeing the day-to-day broadcast operations ...

08/05/2025

LumaTouch Partners With CNN Academy on Training

SEATTLE LumaTouch is partnering with CNN Academy to improve mobile storytelling techniques and support training across all of CNN Academy's training simulat...

08/05/2025

SBE Backs NAB Proposals to Change EAS Rules

WASHINGTON The Society of Broadcast Engineers has filed comments with the Federal Communications Commission that support a proposal by the National Association ...

08/05/2025

OAN to Provide News to VOA, USAGM Networks

Senior adviser to the United States Agency for Global Media Kari Lake has announced that One America News Network (OAN) will provide newsfeed services for fre...

08/05/2025

EdMon Expands as AI-Driven Post Production Workflows Gains Traction in Sweden and Beyond

EdMon Expands as AI-Driven Post Production Workflows Gains Traction in Sweden an...

08/05/2025

Using Luma Mattes in Adobe Premiere Pro

Using Luma Mattes in Adobe Premiere Pro Graham Quince May 7, 2025 0 Comments This very quick tutorial shows you how to take an RGB clip and apply its ...

08/05/2025

OpenDrives Unveils Free Your Data' Initiative with New Astraeus Cloud-Native Data Services Platform

OpenDrives Unveils Free Your Data' Initiative with New Astraeus Cloud-Nativ...

08/05/2025

Student Spotlight: Grigori Balasanyan

Student Spotlight: Grigori Balasanyan The Armenian composer, who was named Boston Conservatory at Berklees 2025 student commencement speaker, talks about his ...

08/05/2025

VEON Shareholders Re-elect Board at 2025 AGM, Founder Augie Fabela to Serve as Chairman

08 May 2025 VEON Shareholders Re-elect Board at 2025 AGM, Founder Augie Fabela ...

08/05/2025

Will Mellor & Ralf Little return to U&Dave for more Will & Ralf Should Know Better

Comedy and entertainment channel U&Dave bring back their #1 ranked programme of ...

08/05/2025

Tribeca Festival 2025 Unveils New Premieres Spanning Film and Music

May 8th, 2025 Press Materials Available Here Tribeca Festival 2025 Unveils New Premieres Spanning Film and Music Slick Rick's Victory with Idris Elba a...

08/05/2025

Tribeca Festival 2025 Announces Lineup for Inaugural Storytelling Summit

May 8th, 2025 Press Materials Available Here Tribeca Festival 2025 Announces Lineup for Inaugural Storytelling Summit 11-Day Industry Event Launches with Tal...

08/05/2025

SVG Sit-Down: Vizrt's Nicholas Jameson on AI in Workflows, Pushing Boundaries With XR/AR

SVG Sit-Down: Vizrt's Nicholas Jameson on AI in Workflows, Pushing Boundarie...

08/05/2025

Creating Alternative Brand Experiences: Live Sports in the Age of Fortnite, Meta Horizon, and Beyond

Creating Alternative Brand Experiences: Live Sports in the Age of Fortnite, Meta...

08/05/2025

PGA TOUR's David Piccolo: Advanced Graphics and Virtual Production Tools are Elevating Live Golf Coverage

PGA TOUR's David Piccolo: Advanced Graphics and Virtual Production Tools are...

08/05/2025

Tech Focus: Advancing Immersion in Sports Broadcasting with AR and Virtual Production

Tech Focus: Advancing Immersion in Sports Broadcasting with AR and Virtual Produ...

08/05/2025

Now in Production: Comedy Action Film Husbands in Action' Puts Unlikely Allies on a Rescue Mission

Back to All News Now in Production: Comedy Action Film Husbands in Action'...

08/05/2025

TenneT Relies on Arvato Systems for Market Communications

TenneT relies on Arvato Systems for market communication Energy industry: Impressive market communication know-how and system integration expertise G tersloh...

08/05/2025

2025-05-08

When Taiki Hamamoto, 22, came across a Hanafuda deck at his local game shop, he was intrigued. He had grown up playing the traditional Japanese card game with f...

08/05/2025

Joe Duffy hangs up his mic on Liveline as he confirms Retirement from RT after 37 Years

The Liveline is now open , said Joe Duffy earlier today, as he previewed this af...

08/05/2025

RT reveals first look at comedy drama The Walsh Sisters, based on novels of Marian Keyes

RT , in association with the BBC, Screen Ireland and Cineflix Rights has reveale...

08/05/2025

Wildfire Prevention: AI Startups Support Prescribed Burns, Early Alerts

Artificial intelligence is helping identify and treat diseases faster with better results for humankind. Natural disasters like wildfires are next. Fires in th...

08/05/2025

Join the Family: GeForce NOW Welcomes 2K's Acclaimed Mafia' Franchise to the Cloud

Calling all wiseguys - 2K's acclaimed Mafia franchise is available to stream...

08/05/2025

LM Studio Accelerates LLM Performance With NVIDIA GeForce RTX GPUs and CUDA 12.8

As AI use cases continue to expand - from document summarization to custom software agents - developers and enthusiasts are seeking faster, more flexible ways t...

07/05/2025

Experience a New Dimension of Music Discovery With More Controls and Enhanced Tools

Discovering music should feel effortless and fun. That's why Spotify continu...

07/05/2025

SBS and NITV mark National Reconciliation Week with compelling premieres recognising the strength and resilience of First Nations peoples

SBS and NITV mark National Reconciliation Week with compelling premieres recogni...

07/05/2025

SBS commences search for a new Western Sydney production hub location

SBS commences search for a new Western Sydney production hub location 7 May, 2025 Media releases SBS has today launched a Request for Expressions of Intere...

07/05/2025

March 2025 Less Time Spent Watching Video

Warsaw, Poland - April 28, 2025 - Nielsen, a global leader in audience measurement, data and analytics, has released its latest March All Screens Video Landscap...

07/05/2025

Studios Delay Moving Films to Streaming to Protect Box Office

LONDON Movie fans hoping to save money by waiting until their favorite new films appear on streaming services will have to wait a bit longer now, according to a...

07/05/2025

Saudi Broadcasting Authority Turns to Grass Valley for Major Tech Upgrade

MECCA, Saudi Arabia Saudi Broadcasting Authority (SBA) has selected Grass Valley to provide a major technology upgrade of its broadcast facility here....

07/05/2025

Sony and Nevion provide guidance on IP network architecture options for live production in new whitepaper

Sony and Nevion provide guidance on IP network architecture options for live pro...