
Colombian hitmaker J Balvin has captivated the world with his music for more than a decade. Fans from Latin America to Europe can't get enough of The Boy From Medell n and his high-energy, infectious beats. In fact, every second, 140 J Balvin songs are streamed on Spotify, and his songs have been added to more than 240 million user-created playlists.
The star is not just one of the biggest names in urban music; he's the second-most-streamed Latin artist on Spotify-ever. His top hits include LA CANCI N with Bad Bunny, I Like It with Bad Bunny and Cardi B, and Mi Gente with Willy William, each having racked up well over 1 billion streams.
Now the reggaet n pioneer is back with a new album, Rayo, that drops today. J Balvin is well-known for his collaborations, and the album's first single, Polvo de tu vida, features Puerto Rican singer Chencho Corleone. Since its release in June, the track has garnered more than 16 million streams. And just to give a taste of where those listeners are, Bogot takes the spot as the city with the most streams, followed by Madrid, Barcelona, Santiago de Chile, and Mexico City.
A follow-up single, Gaga, finds him collaborating with Spanish artist SAIKO. It, too, is rapidly finding listeners, with more than 7 million streams since its July release, and has surged in listens in Spain, Mexico, and the United States.
For the Record caught up with J Balvin to learn more about the inspiration for his latest project, whom he wants to collaborate with in the future, and what other Colombian genres he enjoys listening to.
Tell us about Rayo. Rayo is about returning to my essence. Rayo is the name of my first car, a car that my father went through a lot of effort to buy me. I used to drive my school friends around and charge them a monthly fee as the driver.
That car allowed me to take my music to different neighborhoods, clubs, and schools. I sold CDs on the street and at events like Sonido sobre Ruedas [Sound on Wheels], where everyone shows up with their sound systems and cars. I even sold clothes from the trunk of Rayo.
Rayo played a big role in the reggaet n history of Medell n because it took me to so many places that, nowadays, have been hugely impacted by the reggaet n scene. So, Rayo, the album, brings a lot of nostalgia, because it's about returning to my essence, to who I was when I made music with no pretensions, without thinking about numbers or streams, but just enjoying it like a little kid.
Which artists inspire you? Daddy Yankee is the reason I decided to enter the world of reggaet n. But I have many inspirations: Craig David, Kurt Cobain, James Hetfield from Metallica, and Ed Sheeran, who is a great friend of mine.
Every era has artists who make a huge impact with different moments. These are some of them, but there are hundreds more.
What other genres of Colombian music do you listen to? I really love Colombian salsa, especially the salsa from Cali and Medell n. I'm also fascinated by vallenato music, like that from Silvestre Dangond. I love what Andr s Cepeda does-same with Fonseca. And I really enjoy the rock music from Juanes, who is from my hometown. El Rock De Mi Pueblo from Carlos Vives is also an album I like a lot. I think Colombia has a lot of incredible music. Of course, there's also native music like cumbia and joropo. While that music may be less commercial, their flavor and groove is carried in the rhythm of the music from the country.
You're known for your collaborations. Which artists, songwriters, or producers would you like to collaborate with from the new urban music scene in Colombia? So many have emerged. Right now, there's Kapo with his Afrobeat song Ohnana, Esteban Rojas from Cali, who I really like, and Philip Ariaz from Medell n, who is amazing. Nath from Medallo is also very good. Pirlo from Cali is also fantastic, and El H from the coast is great, too. There are so many artists. But with all of them, I know that if the opportunity arises, we can work together and enjoy the connection we have.
How has Spotify supported you and your music? Spotify has contributed a lot to my career. The platform helped me reach a truly global audience. Since becoming the most-streamed artist worldwide a couple of years ago, it has really shown me how great Spotify is for helping artists get discovered, and how listeners can explore different cultures from other countries through their Top 50 lists.
How do you like to discover new music on Spotify? Thousands of songs are released every day. I like to focus on the Top 50 lists-not just in Latin countries, which is typically the core or base where our music plays, but I'm also very interested in what's being listened to in places like Nigeria, Japan, Sweden, Netherlands, Lithuania, and Poland. It helps broaden my perspective and makes me think about other genres and languages that I didn't know before.
Go back to the beginning with J Balvin and his new album, Rayo, available now.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
26/03/2026
Extron and Audio-Technica have announced that their Design Solutions devices, Ce...
26/03/2026
SPORTEL Asia took place March 24-25 at the Orchard Hotel Singapore, drawing 370 participants representing more than 220 companies from 35 countries. Approximate...
26/03/2026
LTN will demonstrate satellite-to-IP migration solutions for broadcasters, cable networks, MVPDs, and station groups at NAB Show 2026 (Booth W2100).
The C-Ban...
26/03/2026
The Seattle Mariners have partnered with Daktronics to install an upgraded outfi...
26/03/2026
The Esports Foundation (EF) has awarded National Team Partner status to organizations and individuals across more than 100 countries and territories for the Esp...
26/03/2026
Telestream has announced expanded integration between its Vantage workflow platf...
26/03/2026
FOR-A Corporation has announced a partnership with Nippon TV and NVIDIA to distr...
26/03/2026
CBS Sports and the WNBA have expanded their partnership through a new long-term, multiplatform rights agreement. CBS Sports will feature up to 20 regular-season...
26/03/2026
Zac Brown Band will star in the Sunday Night Baseball show open on NBC and Peacock, NBC Sports announced. The open was filmed at American Family Field, home of ...
26/03/2026
Major League Baseball opens the 2026 season with nationally televised games across multiple media partners. Fans can visit MLB.com/Watch for a complete schedule...
26/03/2026
DIRECTV has announced an agreement to carry nine new MLB-operated team channels, covering the Cincinnati Reds, Detroit Tigers (Detroit SportsNet), Kansas City R...
26/03/2026
Nationals.TV, the Washington Nationals' local broadcast channel, is now avai...
26/03/2026
Starting Thursday, March 26, MLB.TV will be available on the ESPN App, giving fans access to more than 2,000 out-of-market regular season games. Fans can also r...
26/03/2026
Spotify's partnership with NAVER, Korea's leading digital platform, is built around one simple goal: making it easier for listeners in Korea to discover...
26/03/2026
Exclusive to ComposerCloud for first month
Sample library and virtual instrument gurus EastWest have announced the upcoming release of a new virtual drum i...
26/03/2026
Friday 27 March
Friday 27 March will mark Dynamic Range Day 2026, the annual day of online activity that was started in 2010 by mastering engineer Ian Sheph...
26/03/2026
Includes four separate instruments
Max Richter's SRM Sounds venture have just announced their fifth release, ASMR Choir. Captured at the main live room ...
26/03/2026
The National Film and Video Foundation (NFVF), an agency of the Department of Sport, Arts and Culture (DSAC), has been tasked with administering the Sixth Presi...
26/03/2026
By Matt Klein
Hello to everyone reading this - whether you're a current YEP, HPA member, or just YEP-curious. I'm Matt Klein, one of the co-chairs of t...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
28 participating companies, from start-ups to blue-chips, lead the UK Group as part of the GREAT Britain and Northern Ireland presence across all the Halls at N...
26/03/2026
Arkona Unveils BLADE//planner and Major Usability Enhancements at NAB 2026
Brie Clayton March 26, 2026
0 Comments
New graphical configuration tool and...
26/03/2026
Bitfocus showcases complete control at NAB Show 2026
Brie Clayton March 26, 2026
0 Comments
Continuing development drives advances in security, availa...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/03/2026
Nevion introduces powerful new Panel Builder to enhance VideoIPath broadcast con...
26/03/2026
2026 Oscar Nominated Films Powered by Blackmagic Design
Brie Clayton March 25, 2026
0 Comments
DaVinci Resolve Studio used on 27 of this year's no...
26/03/2026
Leader to present full suite of advanced Test & Measurement solutions at NAB Sho...
26/03/2026
Boston Conservatory to Present New England and Collegiate Premiere of Groundbrea...
26/03/2026
Thursday 26 March 2026
HBO Max included for Sky and NOW customers from 26 March...
26/03/2026
Thursday 26 March 2026
Sky Sets Iconic Costumes Dancing Together Like Never Before' in Brand CampaignTurn on cookies to view this content. Go to Privacy o...
26/03/2026
Wuppertal March 26, 2026
CS live Builds Future-Ready OB Van With Riedel MediorNet and hi Control SystemRiedel Communications today announced that Czech-based ...
26/03/2026
Back to All News
Have a Wish Worth Dying For? Netflix's First Korean YA Hor...
26/03/2026
Back to All News
The Truthers, Starring Jose Coronado and St phanie Magnin, Pre...
26/03/2026
Enhancements to Harmonic's Sports Streaming Solution Introduce Server-Side Multiview, Contextual Metadata-Driven Advertising, Dynamic In-Stream Ads and Robu...
26/03/2026
Open the report
Our 2025 report brings together results from 79 business magazine titles across 22 market sectors, published by 49 media owners. Over the year,...
26/03/2026
Editor's note: This post is part of Into the Omniverse, a series focused on ...
26/03/2026
RT Commercial today announced Fiat as sponsor of The Louise Duffy Show on RT Radio 1, Weekdays 3pm 4pm.
The Louise Duffy Show is the home of daytime music...
26/03/2026
That gaming backlog won't clear itself - GeForce NOW is here to help. Stream the latest titles straight from the cloud across a variety of devices.
This we...
26/03/2026
Wayne, N.J., March 26, 2026 Phantom High-Speed announces the latest product li...