
Burgeoning creators on college campuses across the U.S. are already harnessing their creativity for great ideas for the future of audio. At Spotify, we know that once they get the tools they need to amplify their voices, they'll be able to bring their stories to the world.
Enter NextGen, a program from Spotify for Podcasters designed to activate and grow podcast culture on college campuses, and make a career in podcasting more accessible for the next generation of Black content creators and storytellers. NextGen is funded by Spotify's Creator Equity Fund, which powers our commitment to showcasing and uplifting creators from communities that have been historically underrepresented in the audio industry.
We currently offer NextGen programming at New York University, the University of Southern California, and the University of Pennsylvania. We announced last fall that we'd be expanding the program to historically Black colleges and university (HBCU) campuses across the U.S., starting with Spelman College in Atlanta, Georgia.
Yesterday, during our first-ever NextGen Creator Day at Spelman, we announced three ways we're broadening our partnership and further supporting students aspiring to work in the audio industry.
NextGen Curriculum Program Spelman is offering a custom, audio-first curriculum designed to upskill students in the art of podcasting. It's co-created with Spelman faculty, starting with Dr. Michelle Hite, and Spotify's SoundUp team. The curriculum shows students how to design an audio newsroom, edit content, and produce a final podcast in place of a traditional paper or presentation.
We have more than 50 students who have reported having already created their own podcasts, and more than double that number who have indicated an early interest in a career in the audio industry, says Dr. Hite. These numbers weren't surprising to me because Spelman students have routinely indicated a sophisticated understanding of the importance of storytelling as a needed companion to their investment in social justice. Our students value storytelling as an instrument for expanding how people confront the possibilities for how Black lives can be imagined and considered. This partnership with Spotify gives them an opportunity to learn how to enhance and professionalize their interests.
The Spotify NextGen Scholarship Program This multiyear scholarship is for five first-year Spelman students interested in pursuing a career in audio media, including podcasting, storytelling, writing, sound engineering, and music. Each recipient will receive a $10,000 scholarship during their sophomore, junior, and senior years.
Spotify Labs Creator Program During a weeklong incubator program, the Spotify for Podcasters team will train aspiring podcasters with the goal of launching a new podcast. Students will participate in a series of interactive workshops that teach them how to successfully develop, launch, and grow a podcast using Spotify for Podcasters-our new, all-in-one podcast creation platform. Students who complete the lab will have a chance to win a podcast starter pack and have their show on the Spotify Student hub.
Leading with audio and centering it in our approach has led us to capturing our voices and the sounds of our environment in compelling ways, explains Dr. Hite. It has allowed us to establish an oral history in the classroom, and in doing so, we have expanded the register for hearing an environment of inquiry that reflects on Black people thinking about Black children-as well as other Black people-with love, respect, and probing. In Spotify, we have a committed partner who understands the importance of our objective and is skilled in storytelling that involves the richness of this landscape of Black life and can help guide us toward recovering parts of the story that we didn't know how to tell or capture so that it so profoundly reflects what we experience.
Together, we're setting out to create a new class of Black content creators-equipping them with tools and resources to develop their podcast skill sets and ultimately making a career in audio more accessible for the next generation of storytellers, said Spotify Equity & Impact Lead Kristin Jarrett. But this is just the beginning, and I'm eager to expand Spotify's NextGen program to more HBCU campuses in the future.
Lessons from the best in the biz In addition to the announcements, students heard from Congresswoman Nikema Williams, Spotify executives including Kristin Jarrett, and attended a fireside chat with Nailing It co-host Wunmi Bello and We Said What We Said hosts Rickey Thompson and Denzel Dion.
I'm so grateful to this partnership at Spotify for uplifting students and continuing to highlight more black excellence in this country, said the congresswoman. Spotify is coming in at a time when a lot of people are saying they want to support HBCUs, but they are stepping up and doing it.
For the Record also asked Wunmi, Rickey, and Denzel to reflect on their creative journeys and imagine themselves in the students' shoes.
What's one piece of advice you would have for your 18-year-old self? Rickey Thompson: Have fun and stop worrying about what others think!
Denzel Dion: Looking back with all the knowledge and experience I have now, there's not one change or risk that I wish I could've taken. I've taken all the risks in order to get to where I am today. I was young, ambitious, and had a goal. To make this happen, I had to move to LA at 17. But a piece of advice I have for my 18-year-old self is to ask for help when necessary.
Wunmi Bello: Be OK with making mistakes. Try not to see them as failures, as they add so much texture and knowledge to the journey. When I was younger, I felt like I had to do everything at once, and the reality is thi
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
South end zone videoboard, cloud-based control system will be ready for 2026 football season...
14/07/2026
Redesigned website, enhanced mobile app unify content, ticketing, and personalized fan engagement...
14/07/2026
Agreement spans sponsorship sales, digital monetization, radio production, and new practice facility naming rights...
14/07/2026
Independent league adds 14 regional sports network affiliates, growing distribut...
14/07/2026
New strategy aims to unify competitions, content, fan engagement, and commercial...
14/07/2026
ESPN and Disney+ become exclusive home of PFL events in key international MMA market...
14/07/2026
Gill will oversee engineering, technology, and sports operations across the company's 64 local television stations...
14/07/2026
Submitted by North American Broadcasters Association (NABA)
As broadcasters con...
14/07/2026
Modernized mobile unit combines HOME Apps, mc 56 console, and IP infrastructure ...
14/07/2026
Every match of the 32-team tournament will air across ION and Scripps Sports platforms in English and Spanish...
14/07/2026
FloHockey to stream every game of the annual international tournament under four...
14/07/2026
Victory+ telecasts to be simulcast on TEGNA-owned station, expanding free local distribution...
14/07/2026
Plug-ins for heavy music
Avalanche Tones is the brainchild of Ava Toton, a 17-year-old musician and developer who says her goal is to make the lives of gui...
14/07/2026
Launched alongside new Singer Showcase purchase model
IK Multimedia's innovative vocal-synthesis software has just gained its latest voice add-on, the R...
14/07/2026
Registration open until 1 September 2026
The MIDI Association have revealed that the registration deadline for this year's MIDI Innovation Awards has no...
14/07/2026
88-note model completes MK4 range
Novation have just introduced the final model in their flagship MIDI controller keyboard range, the Launchkey MK4 88. Roun...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
IBC2026 has unveiled a powerful Conference programme bringing together global media leaders, technology innovators, creators, sports organisations, broadcasters...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Broadcast Solutions, a leading systems integrator and provider of innovative solutions for the broadcast media industry, has delivered two highly capable outsid...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Editor's note: This post is part of the Nemotron Labs blog series, which exp...
14/07/2026
Techtel Successfully Relocates AICD Broadcast Studio to New Sydney Headquarters
BroadcastBroadcast EquipmentLive StreamingBroadcast Studio2026
14 July Writ...
14/07/2026
Tuesday 14 July 2026
First look revealed for Friday the 13th prequel, Crystal ...
14/07/2026
When immersive audio dominates industry headlines, it's easy to assume that every broadcaster is preparing for an Atmos future. The reality is quite differ...
14/07/2026
Emma and Sophie from ICG's marketing team joined thousands of fellow marketers, brands and agencies at MAD//Fest London 2026, one of the UK's biggest ma...
14/07/2026
Why Trusted and Secure Media Operations Matter In this series, we explore the technologies, architectures and operational realities shaping modern media operati...
14/07/2026
Pilot Project Shows How Retailers Are Prepared for the Next Step in the Evolution of Digital Commerce
Arvato Systems Drives Agentic Commerce Forward
G terslo...
14/07/2026
As part of this commitment, weve joined the SME Climate Hub, publicly pledging to:
measure our greenhouse gas emissions
reduce them in line with a net zero p...
14/07/2026
Power is AI infrastructure's inescapable constraint. How many tokens an AI factory can generate within a fixed power budget determines its revenue and profi...
13/07/2026
The Braves opted to keep production in-house rather than hand it off to MLB...
13/07/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...
13/07/2026
Eurovision Sport is making live athletics more accessible to fans than ever befo...
13/07/2026
The Milwaukee Bucks will return to full-season over-the-air television for the 2...
13/07/2026
SMPTE has announced an expanded education pathway for media technology professio...
13/07/2026
Vizrt has announced that its graphics technology was used by broadcast design agency Girraphic for Netflix's debut MVP MMA event, broadcast live from the In...
13/07/2026
ARRI has announced an agreement to sell its global rental activities in Europe, the United Kingdom, and North America to H2 Equity Partners through a management...
13/07/2026
DAZN has announced a partnership with Premier Boxing Champions (PBC) to bring PBC fight nights to DAZN subscribers globally. The partnership begins Saturday, Ju...
13/07/2026
TikTok and WSC Sports have announced a strategic partnership that gives sports r...