
ESPN's Sara Gaiero: Broadcasting the WNBA In Its 25th Season Is A Great Responsibility New season will open in REMI workflows with hopes of getting more resources to site throughout the year By Brandon Costa, Director of Digital
Friday, May 14, 2021 - 1:32 pm
Print This Story | Subscribe
Story Highlights
It's a milestone year for the WNBA. Heading into its twenty fifth season, the WNBA and its broadcast partners at ESPN, CBS Sports, and NBA TV are ready for a year of not only celebration but significant momentum for the league.
The WNBA tips off with four games on Friday evening but, for ESPN, the year begins with a nationally-broadcast doubleheader on ABC on Saturday afternoon (Chicago Sky visits the Washington Mystics at 1 p.m. ET followed by Las Vegas Aces at Seattle Storm at 3 p.m. ET).
The Worldwide Leader has been side-by-side with the WNBA since the league first debuted in 1997 and for those working on those game broadcasts today, its an opportunity that the crew behind the scenes relishes.
It's an awesome moment for all of the people here that work on the WNBA, says Sara Gaiero, senior managing producer, ESPN. It's tremendous to think that for 25 years, we've been part of bringing this sport to our fan base. To see the growth of the sport and to see how the athletes have evolved and become so strong and powerful with their voices on and off the court has been truly amazing to watch over the 25 years. It's just an honor. It's a great honor and I take great responsibility in doing right by the W and this sport and finding ways throughout the season to celebrate this league through our production. It's just a great responsibility to be leading this initiative this year.
ESPN will open the season relying largely on REMI (or at home ) production workflows with live games being cut from either of ESPN's facilities in Bristol or Charlotte. That includes the Live from Home model that allow on-air announcers and analysts to call games from their own set ups at their homes.
There's plenty of familiarity there as WNBA has been produced this way for many years at the network, but Gaiero says that as COVID vaccination rates increase/COVID-19 cases decline and more arenas across the league open up, the goal is to ramp up those on-site resources.
It's our intention to get our crew out to site, she says, but we are keeping health and safety in the forefront of all of our decision making. We're still very mindful of what's going on around us. I think this provides us the opportunity to make enhancements that we can roll it out where it makes sense and learn from what we've done and then make improvements upon that. I do think that it'll be different come September, October.
ESPN also has plans in place to develop a slate of features and interviews to celebrate the first 25 years of the WNBA. One date on the schedule that Gaiero says to keep an eye on is the showdown between the New York Liberty and the Los Angeles Sparks on June 20. Its a meeting of the two teams that played in the very first WNBA game nearly 25 years to the date on June 21, 1997. We're earmarking that as our ultimate celebration of everything that has happened in the 25 years of this league, she says.
When reflecting on the 25 years of the WNBA one would be ill-advised to neglect the impact of ESPN's Vice President, Women's Sports Programming and Acquisitions Carol Stiff. A veteran of ESPN for more than 30 years, Stiff leads the networks's efforts in the WNBA and NCAA women's basketball and played a critical role in first bringing women's basketball to the national television masses. She is also slated to be inducted into the Women's Basketball Hall of Fame as a part of its 2021 class.
[Carol] was there Day One that this league started and it's her advocacy of this league and of this sport and her constant persistence to push for visibility that have made such a huge difference, says Gaeiro. All of that is why we're here celebrating 25 years. She's been an amazing person behind the scenes for this league and we wouldn't be here if she wasn't who she is. She is truly a legend and I'm so grateful to be able to work with her.
The WNBA season at ESPN begins with a doubleheader on ABC this Saturday. Chicago Sky visits the Washington Mystics at 1 p.m. ET followed by Las Vegas Aces at Seattle Storm at 3 p.m. ET.
North America Stories
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/08/2026
PlayBox Neo Stand 7.C29 IBC2026 - 11 14 September
Well-established global specialists in media playout, automation, and streaming solutions, PlayBox Neo ...
27/08/2026
Rise Academy, the broadcast and media skills charity dedicated to delivering practical media technology learning experiences, careers resources and work experie...
27/08/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, will showcase the latest evolution of its ...
26/08/2026
Roku Sports Channel will stream eight matches free beginning Aug. 30 as league shifts Sunday-night games away from Victory+...
26/08/2026
Evertz and Mobile TV Group detail how on-premises infrastructure and cloud resou...
26/08/2026
The Sennheiser Group will demonstrate its broadcast audio portfolio at IBC2026 (Hall 8, Booth D50), covering wireless microphone workflows, studio monitoring, a...
26/08/2026
Appear and Transmisiones Televisivas TVTEL Limitada have announced the deploymen...
26/08/2026
Leader Electronics has announced that Danish broadcast rental company Minitech has purchased a Leader LPX500 hybrid IP/SDI waveform monitor and LT4670 sync puls...
26/08/2026
Encompass will demonstrate its Altitude media services at IBC2026 (IAMT Hub, Diamond Lounge, Hall 3, RAI Amsterdam, September 11-14).
Key products on show incl...
26/08/2026
Daktronics has partnered with Massillon Washington High School in Ohio to install a new LED video display and implement the Daktronics Camino show control platf...
26/08/2026
Clear-Com has appointed Dubai-based Venuetech LLC as its main partner for the Middle East. Venuetech distributes professional audiovisual solutions across the r...
26/08/2026
NBC Sports NOW, NBC Sports' free 24/7 streaming channel, will launch a new weekday lineup beginning Monday, August 31, including two new shows.
Not So Fast...
26/08/2026
Calrec will demonstrate updates to its ImPulseV DSP software and Argo ecosystem at IBC2026 (Stand 8.C47), including previews aligned with the EBU's Dynamic ...
26/08/2026
Imagine Communications will demonstrate AI applications across its ad tech and video infrastructure portfolios at IBC2026 (Stand 1.B73, RAI Amsterdam, September...
26/08/2026
Dalet will demonstrate updates to Dalet Flex, Dalet Pyramid, and Dalia, its agentic AI platform, at IBC2026 (Hall 7, Stand 7.A43). The company will also partici...
26/08/2026
Team-owned platform will stream every locally carried Predators game beginning t...
26/08/2026
The 12-day tournament receives the broadcaster's full onsite-studio presence...
26/08/2026
Ad Supported Viewing Represents 71.5% of TV in Q2
Streaming Captures Over 48% o...
26/08/2026
Charity sector ad spend reached $278 million as 44% of Australians donated to ch...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
MediaKind today announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure, bringing greater flexibility, resilience...
26/08/2026
Telestream, a global leader in media workflow technologies, today announced the next evolution of Telestream UP, expanding the cloud-native platform introduced ...
26/08/2026
SMPTE, the home for media professionals, technologists and engineers, today announced its 2026 Honorees, recognizing individuals and organizations whose contrib...
26/08/2026
New solution bridges connected TV (CTV) and ecommerce to make shoppable performance advertising easier to scale for streaming platforms and broadcasters
Broadp...
26/08/2026
LA JOLLA, CA-Recent advances in robotics, automation and artificial intelligence...
26/08/2026
How WeFX Made From's' Monsters Feel Uncomfortably Real
Brie Clayton August 26, 2026
0 Comments
From eight-foot dolls and feathered birds to R...
26/08/2026
Eleanor Roosevelt High School Elevates Student Rallies with Blackmagic Design
Brie Clayton August 26, 2026
0 Comments
Student led production team uses...
26/08/2026
K-Frame and Maverik X innovations extend familiar production control into AMPP, alongside new replay, audio, commentary and communications capabilities.
At IBC...
26/08/2026
New products continue to enable any signal, anywhere for creators...
26/08/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced a new integrated newsroom experience with Agence France-Presse (A...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/08/2026
PTZ Camera Manufacturer and FPGA Design Specialist Join Alliance to Advance IPMX and Open AV-over-IP Standards
The Alliance for IP Media Solutions (AIMS) today...
26/08/2026
BATON offers ZOO Digital advanced audio and video quality analysis, and scalable architecture
Interra Systems, a leading provider of end-to-end quality assuran...
26/08/2026
Riedel Communications today announced the continued expansion of its managed coach communications partnership with Scottish Rugby Union. Now entering its third ...
26/08/2026
Zixi brings Broadcaster V19 and showcases interoperable platform on Stand 5.A76
Zixi, a leader in live video delivery and workflow orchestration, will be exhib...
26/08/2026
LA JOLLA, CA-Jeffery Kelly, the H. Lutcher Brown Professor of Chemistry at Scrip...
26/08/2026
Indie Developer Launches Orty, aWindows App That Helps Freelance VideoEditors Fi...
26/08/2026
BTS on Sinners and Is God Is Shot with Pocket Cinema Camera 6K Pro
Brie Clayton August 25, 2026
0 Comments
Award winning filmmaker Travis Henry elevat...
26/08/2026
The next wave of AI is placing new demands on infrastructure.
As AI agents and trillion-parameter workloads become mainstream, the performance of AI infrastru...