
ESPN's Sara Gaiero: Broadcasting the WNBA In Its 25th Season Is A Great Responsibility New season will open in REMI workflows with hopes of getting more resources to site throughout the year By Brandon Costa, Director of Digital
Friday, May 14, 2021 - 1:32 pm
Print This Story | Subscribe
Story Highlights
It's a milestone year for the WNBA. Heading into its twenty fifth season, the WNBA and its broadcast partners at ESPN, CBS Sports, and NBA TV are ready for a year of not only celebration but significant momentum for the league.
The WNBA tips off with four games on Friday evening but, for ESPN, the year begins with a nationally-broadcast doubleheader on ABC on Saturday afternoon (Chicago Sky visits the Washington Mystics at 1 p.m. ET followed by Las Vegas Aces at Seattle Storm at 3 p.m. ET).
The Worldwide Leader has been side-by-side with the WNBA since the league first debuted in 1997 and for those working on those game broadcasts today, its an opportunity that the crew behind the scenes relishes.
It's an awesome moment for all of the people here that work on the WNBA, says Sara Gaiero, senior managing producer, ESPN. It's tremendous to think that for 25 years, we've been part of bringing this sport to our fan base. To see the growth of the sport and to see how the athletes have evolved and become so strong and powerful with their voices on and off the court has been truly amazing to watch over the 25 years. It's just an honor. It's a great honor and I take great responsibility in doing right by the W and this sport and finding ways throughout the season to celebrate this league through our production. It's just a great responsibility to be leading this initiative this year.
ESPN will open the season relying largely on REMI (or at home ) production workflows with live games being cut from either of ESPN's facilities in Bristol or Charlotte. That includes the Live from Home model that allow on-air announcers and analysts to call games from their own set ups at their homes.
There's plenty of familiarity there as WNBA has been produced this way for many years at the network, but Gaiero says that as COVID vaccination rates increase/COVID-19 cases decline and more arenas across the league open up, the goal is to ramp up those on-site resources.
It's our intention to get our crew out to site, she says, but we are keeping health and safety in the forefront of all of our decision making. We're still very mindful of what's going on around us. I think this provides us the opportunity to make enhancements that we can roll it out where it makes sense and learn from what we've done and then make improvements upon that. I do think that it'll be different come September, October.
ESPN also has plans in place to develop a slate of features and interviews to celebrate the first 25 years of the WNBA. One date on the schedule that Gaiero says to keep an eye on is the showdown between the New York Liberty and the Los Angeles Sparks on June 20. Its a meeting of the two teams that played in the very first WNBA game nearly 25 years to the date on June 21, 1997. We're earmarking that as our ultimate celebration of everything that has happened in the 25 years of this league, she says.
When reflecting on the 25 years of the WNBA one would be ill-advised to neglect the impact of ESPN's Vice President, Women's Sports Programming and Acquisitions Carol Stiff. A veteran of ESPN for more than 30 years, Stiff leads the networks's efforts in the WNBA and NCAA women's basketball and played a critical role in first bringing women's basketball to the national television masses. She is also slated to be inducted into the Women's Basketball Hall of Fame as a part of its 2021 class.
[Carol] was there Day One that this league started and it's her advocacy of this league and of this sport and her constant persistence to push for visibility that have made such a huge difference, says Gaeiro. All of that is why we're here celebrating 25 years. She's been an amazing person behind the scenes for this league and we wouldn't be here if she wasn't who she is. She is truly a legend and I'm so grateful to be able to work with her.
The WNBA season at ESPN begins with a doubleheader on ABC this Saturday. Chicago Sky visits the Washington Mystics at 1 p.m. ET followed by Las Vegas Aces at Seattle Storm at 3 p.m. ET.
North America Stories
02/09/2026
IBC2026 will put sport firmly at the centre of the global media and entertainment technology conversation with the strongest sports showing in the event's h...
02/09/2026
PTZOptics will bring a hands-on showcase of intelligent video production to IBC2026 (11-14 September, RAI Amsterdam), with demonstrations spanning new camera te...
02/09/2026
OOONA, a global provider of professional management and production tools for the media localization industry, today announced the launch of OOONA Go, a ready-to...
02/09/2026
EON Media will make its European debut at IBC2026 (September 11-14, RAI Amsterdam) in the show's Future Tech Zone (Hall 14.FT5). The company is launching it...
02/09/2026
Frequency, the engine behind many of the worlds leading streaming television channels, will demonstrate at IBC2026 how integrating intelligence throughout chann...
02/09/2026
On-device AI platform gives broadcasters and content creators purpose-built tools for real-time vertical video production and AI-enhanced sports coverage...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/09/2026
Next-Generation Freeform Control Surfaces Lay the Foundation for AI-Enabled Media Operations
At IBC2026 (Sept. 11 14, RAI Amsterdam, Stand #1.B73), Imagine Com...
02/09/2026
Friedrichstadt-Palast in Berlin, the world's largest theater stage, has modernized its backstage production infrastructure with a comprehensive Riedel solut...
02/09/2026
Women in Media announces that it will host the two-day Reel/Forward in-person conference devoted to navigating today's production scene. Guests can enjoy pa...
02/09/2026
The expanded partnership brings Teradek's Live Production solutions to New Media AV's European dealer and integrator network, opening new opportunities ...
02/09/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, announces a major expansion to its award winning Studio...
02/09/2026
BCNEXXT, the developers of the advanced playout platform Vipe, today announced that premium entertainment brand Foxtel has selected Vipe to underpin playout for...
02/09/2026
SubtitleNEXT helps HOT Telecom's subtitling team keep a cool head with reliable QC capabilities
Profuz Digital, global developer of digital media and local...
02/09/2026
Case Study: Mission Digital Strengthens Battery Safety with Safe-ion
As productions become increasingly dependent on battery-powered equipment, the safe storag...
02/09/2026
LA JOLLA, CA-Influenza viruses constantly shapeshift to evade recognition by the immune system. This shapeshifting occurs in critical proteins like hemagglutini...
02/09/2026
LA JOLLA, CA-Clinicians often use a medical test called a 12-lead electrocardiogram (ECG) to diagnose heart problems, which uses electrodes placed on the chest ...
02/09/2026
LA JOLLA, CA-Proteins may look like rigid molecular structures, but inside our c...
01/09/2026
Bridge Technologies will announce at IBC2026 (Booth 1.A71) that its VB440 produc...
01/09/2026
DAZN has announced an agreement to acquire EverPass Media, a commercial sports distribution platform serving bars, restaurants, hotels, and other venues in the ...
01/09/2026
The USTA and Kalshi have announced a multi-year partnership making Kalshi the Official Prediction Market Partner of the US Open, beginning with the 2026 US Open...
01/09/2026
MASV will exhibit at IBC2026 (Booth 5.B40, RAI Amsterdam, September 11-14). CTO Majed Alhajry will appear on a panel session, A Tale of Two Feeds: Automation o...
01/09/2026
FingerWorks Telestrators has announced a partnership with Broadcast Rental to ex...
01/09/2026
FOR-A has announced the expansion of viztrick AiDi into two dedicated products: Go Vertical! AiDi and AiDi Sports Hub. Developed by Nippon TV and delivered glob...
01/09/2026
Sony Pictures Television has launched Live TV on PS5, a free ad-supported streaming experience available to PS5 players in the United States. The service is acc...
01/09/2026
Friedrichstadt-Palast in Berlin has installed a Riedel production infrastructure spanning video, intercom, control, and I/O across the venue, implemented in col...
01/09/2026
Arkona technologies GmbH has announced an OEM partnership with BFE Studio und Medien Systeme GmbH to offer arkona-branded control panels for its SDI-IP routing ...
01/09/2026
Cricket Australia has launched Cricket TV, a direct-to-consumer streaming service built on Eluvio's Content Fabric platform. The service is currently in ear...
01/09/2026
Eluvio has announced it was selected to power Pasifika , a new direct-to-consume...
01/09/2026
Layercake, the company behind the intelligent media workflow platform Streamcake, has appointed Jon Marquard as Director and Chairperson. The appointment marks ...
01/09/2026
Gravity Media has announced a multi-year renewal of its agreement with Stawell Gift Event Management to produce the complete broadcast of the Powercor Stawell G...
01/09/2026
Beam Dynamics will exhibit at IBC2026 for the first time (Stand 14.FT29, Hall 14), introducing License Intelligence, a new module for managing software licenses...
01/09/2026
Interra Systems has announced that ZOO Digital has selected BATON for file-based quality control across its media workflows. ZOO Digital delivers localized ente...
01/09/2026
Bridge Technologies has announced the deployment of its VB330 monitoring probe at Sunrise, supporting the Swiss telecommunications provider's IP-based telev...
01/09/2026
Riedel Communications has announced the continued expansion of its managed coach communications partnership with Scottish Rugby Union, now entering its third se...
01/09/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
01/09/2026
SMPTE today detailed the centerpiece of its IBC2026 program: the SMPTE Roadshow: Future of Media Infrastructure, a full-day workshop on Monday, 14 September, th...
01/09/2026
New York August 31, 2026 Nielsen is announcing four new local methodology enhancements that will be activated into Local TV currency data starting today, Au...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...