Sony Pixel Power calrec Sony

SVG Sit-Down: Brad Cheney of Fox Sports Discusses the Evolution of Drone Coverage

22/02/2021

SVG Sit-Down: Brad Cheney of Fox Sports Discusses the Evolution of Drone Coverage Heavier payloads, faster speeds allow more-versatile deployment By Ken Kerschbaumer, Editorial Director

Monday, February 22, 2021 - 1:51 pm

Print This Story | Subscribe

Story Highlights

The 2021 NASCAR season on Fox Sports has been highlighted by the use of two drones, giving a new look and feel to the productions. The use of two drones is the culmination of a process that began in 2014 and has seen drones used at Supercross, golf events, NASCAR, and more. Sitting down with SVG, Brad Cheney, VP, Field Operations and Engineering, Fox Sports, discussed its evolution, key developments, and what's next for the use of drones in live sports production.

Fox Sports is using two drones for its NASCAR coverage.

Brad, let's go back to the beginning of your work with drones.

I think the amazing part is how fast everything evolves. Back in late 2014, we were launching our USGA efforts and getting ready for the next NASCAR season. And drones were on the scene because they were legalized [to fly], and that was the biggest thing for us because being able to legally fly was the biggest challenge.

What was your first use of drones?

It was at the Franklin Templeton Shootout in 2014, and it was a big, massive drone that could stay up for, like, eight minutes. It gave us beauty shots as it was really like a high camera. For a good period of time, that is how drones were used: as high-camera coverage with movement, which was still really cool.

What was that system like?

It was loud and noisy because there were more engines on that thing than on most airplanes. We took multiples of them to Supercross, and that was probably the biggest eye-opener because even the big drones were able to keep up with the bikes. The drones could do about 35 mph, and we could race along with the riders and get dynamic shots that showed the speed and agility of what those riders were doing.

That took things to the next level, where we said, How do we get the drones off the track and find places to use them? For us, NASCAR was the biggest opportunity.

https://www.sportsvideo.org/new/wp-content/uploads/2021/02/DRONE_SIZZLE_1.mp4

What was the challenge during the early days of NASCAR drones?

We still had very limited space to fly, because there are so many people and we had to have a safety zone of 200 ft. between the drone and people. But NASCAR and the racing community have always been great with us, and NASCAR and the drivers wanted to do it as much as we did.

The challenge was finding the spots at a track to fly when you have a quarter of a million people wanting to be as close to the track as possible. We managed to find some spots, flew, and it was beautiful.

What was next?

It wasn't able to get dynamic [shots], so we asked ourselves, How do we change that? We had only eight minutes to fly. How can you fly when you know it's going to matter and then come down and get back up again? You never know when somebody's going to wreck into the wall, so you're not necessarily there to catch it unless you can stay up longer. In 2018, we tethered a drone that could fly for long periods of time, but again, it was a high, wide shot as it couldn't hold a large zoom lens.

Heading into last year, there was a really big jump as racing drones started to be able to carry camera and transmitter payloads that were ready for broadcast. These pilots were flying them with goggles that gave them and us a first-person view. These pilots were amazing, using these FPV drones for promotional things like scaling a tall building, and, suddenly, we had the speed and dynamics in drones we needed for racing. We got together with Beverly Hills Aerials, who can fly the really big drones, but they also build their own FPVs. Now we had the speed and the video, so we knew it would be amazing to bring that to the Daytona 500.

What did those smaller drones bring to the show?

We had them whipping around and saw that they provided amazing shots as they were flying up to 90 mph. But they weren't able to get those beauty shots along the backstretch. And then, when the pandemic hit and everything shut down, we suddenly could fly literally everywhere but over the track itself.

That propelled this forward. We could have the access to do things like having the drone spin around the winner doing a burnout and keeping up at the same speed as the car. But we also still needed the bigger drone for the middle of the race.

How should people evaluate whether drones are good for their show?

There isn't just one type of drone, so you need to find the right one. They keep changing, and they do get twice as good each year. What you can do with them changes. At Daytona, we had a Sony P50 camera with a Canon 22X lens. That wouldn't be possible without the drone improving lift capabilities and run time.

We have massive and powerful drones and others that are very sleek and fast, so it's about being able to utilize all those pieces.

What else are you hoping to do with drones this year?

We can't wait to show you what we can do outside of racing again with the Westminster Dog Show and then later in the summer for MLB's Field of Dreams game being played in Iowa.

Where are we with respect to flight times?

It's getting a little bit better, about 10% better each year, and we're at about 14-15 minutes depending on the load and the speeds the drone flies. As for the smaller drones, they can do up to 20 minutes unless you start ripping it at 90 mph for the run.

What happens when fans get back?

Safety is the continuous conversation that exists; the laws and venue rules always change as time moves on. To that point, there are technically no laws limiting flying over people, which used to have a 200-ft.-plus buffer. It is all abo
LINK: https://www.sportsvideo.org/2021/02/22/svg-sit-down-brad-cheney-of-fox...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

19/10/2026

NBA Expands Content Creator Relationships; X, TikTok Offer Dedicated NBA Experience for New Season

The NBA 2026/2027 is about to tip off and with it the NBA is enhancing its digit...

19/10/2026

Net Insight Names Mario von Dahn as New CFO

Net Insight has appointed Mario von Dahn as its new Chief Financial Officer (CFO) and member of the Executive Management Team. He will assume his position no la...

19/10/2026

Miami Heat Announce 2026-27 Broadcast Partnership With WTCN in West Palm Beach

The Miami HEAT have announced a television broadcast partnership with My15 WTCN in West Palm Beach for the 2026-27 season. The agreement began Friday, Oct. 16, ...

19/10/2026

NAB NY 2026: KOKUSAI DENKI to Show 4K Cameras, Plus New Control Panel and Viewfinder

KOKUSAI DENKI Electric America will show its broadcast cameras, remote control p...

19/10/2026

Bridge Technologies Joins Grass Valley's MXL-Native AMPP Ecosystem

Bridge Technologies has announced its participation in the Media eXchange Layer (MXL) initiative following IBC2026, saying the work has supported the containeri...

19/10/2026

PSSI Global Services Promotes Tracy Michaels to Vice President of Engineering

PSSI Global Services has promoted Tracy Michaels to Vice President of Engineering, a newly created position. Michaels has been a member of PSSI's engineerin...

19/10/2026

SVG New Sponsor Spotlight: PTZ Optics Partnership Manager Jon Roberts on Providing Affordable Solutions to the Community

Gone are the days of needing a large budget or a full army of technologies to ex...

19/10/2026

MOTU introduce the OctaLite

New compact interface packs in eight mic pres MOTU's latest audio interface manages to pack a generous amount of connectivity into compact portable encl...

19/10/2026

ADDAC System expand the Four String Series

Eurorack string range gains three new modules ADDAC System have just announced the launch of three new modules for their innovative Four Strings Series, a s...

19/10/2026

Erica Synths reveal the Konstrukt-8 Assembled

Drum modules now available as pre-built system Erica Synths have just introduced a new bundle that brings their praised Eurorack drum modules together into ...

19/10/2026

SOS Awards: Voting Open!

Pick your favourite gear from 2026 The annual SOS Awards are now underway, and as always, we're asking readers to help us choose the best pro-audio rele...

19/10/2026

Polsat claims Top Spot in Poland's content distributor rankings

Live volleyball propels Polsat to the number one position for the first time in 2026 Warsaw, Poland, 19.10.26 - Nielsen, a global leader in audience measuremen...

19/10/2026

Proton To Feature New PROTON IS Mini Broadcast Camera At NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

19/10/2026

Fox Advertising Expands Agentic AI Capabilities to Live, Linear

Share Copy link Facebook X Linkedin Bluesky Email...

19/10/2026

Apple Finally Gives its Home Devices Some Deserved Attention

Share Copy link Facebook X Linkedin Bluesky Email...

19/10/2026

Scripps Research garners major support for AI innovations in biomedicine with compute grant from Jen-Hsun and Lori Huang Foundation

LA JOLLA, CA-Artificial intelligence has already demonstrated great promise in m...

19/10/2026

Hiltron Gears for Space Tech Expo Europe 2026

Building on nearly five decades of experience, Hiltron Communications is one of Europes longest established specialists in the design, integration and maintenan...

19/10/2026

Sobatech Group Takes Its Production Model Remote with Blackmagic Design

Sobatech Group Takes Its Production Model Remote with Blackmagic Design Brie Clayton October 18, 2026 0 Comments Multi output production supports loca...

19/10/2026

Brits are saying sorry, my Wi-Fi is playing up almost twice a week

Slow internet leaves millions apologising for their connectionMonday 19 October 2026 Brits are saying sorry, my Wi-Fi is playing up almost twice a week Brit...

19/10/2026

Designing for trust in the quantum age

The future of quantum technologies will depend not only on scientific breakthroughs, but on whether nations, sectors and communities are given a meaningful voic...

19/10/2026

NVIDIA Advances Agentic Security for Media, From European Public Service Broadcasting to Global Content Production

At a creative industry event that took place today in Berlin - hosted in collabo...

18/10/2026

Pliant Technologies Showcases New CrewCom Flex at NAB New York 2026

Pliant Technologies Showcases New CrewCom Flex at NAB New York 2026 Brie Clayton October 18, 2026 0 Comments Pliant Technologies is highlighting its n...

18/10/2026

Dolby Cinema Expands Its India Footprint with Keralam Debut at EVM Cinemas in Kochi

October 18 2026, 21:30 (PDT) Dolby Cinema Expands Its India Footprint with Kera...

17/10/2026

PBR Executive Producer Jason Jacquette on Producing PBR Team Series and the Art of Eight-Second Storytelling

At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executi...

17/10/2026

What to Watch: 13 Sundance Institute-Supported Documentaries About Speaking Up and Speaking Out

By Ramona Flume Speaking out against injustice rarely comes without a price. Th...

17/10/2026

Roland update the TD-07 V-Drums line-up

Two new kit options introduced Roland's entry-level V-Drum series has just been refreshed, gaining two new kit options that promise the best balance of ...

17/10/2026

Former NBC, Skydance Executive Seeks Linear TV Assets

Share Copy link Facebook X Linkedin Bluesky Email...

17/10/2026

Scripps Sports Network Brings Hit YouTube Show to Streaming TV

Share Copy link Facebook X Linkedin Bluesky Email...

17/10/2026

Net Insight Names Mario van Dahn as CFO

Share Copy link Facebook X Linkedin Bluesky Email...

17/10/2026

2026 NAB Show New York Exhibitor Insight: Imagine Communications

Share Copy link Facebook X Linkedin Bluesky Email...

17/10/2026

Oklahoma filmmaker Elijah Felkins launches crowdfunding campaign to shoot Kairath, his dystopian action feature about grief

Oklahoma filmmaker Elijah Felkins launches crowdfunding campaign to shoot Kairat...

17/10/2026

Secret Weapon Post Powers New Remote Workflows with DaVinci Resolve Studio

Secret Weapon Post Powers New Remote Workflows with DaVinci Resolve Studio Brie Clayton October 16, 2026 0 Comments Going remote: redefining what post...

17/10/2026

Danilo Prez Premieres New Work Honoring Architect Frank Gehry

Danilo P rez Premieres New Work Honoring Architect Frank Gehry Commissioned by the Herbie Hancock Institute, P rez performed The Ever-Changing World at its In...

17/10/2026

RTX Spark Ignites Global Celebration as New Windows PCs Arrive

NVIDIA RTX Spark laptops are now available, bringing NVIDIA Blackwell RTX graphics, up to 128GB of unified memory and the full NVIDIA AI platform to slim, premi...

16/10/2026

LA Clippers Relaunch ClipperVision for 2026-27 Season, Unveils DTC and OTA TV Plans

The LA Clippers have announced their local television plan for the 2026-27 seaso...

16/10/2026

NFL Media Chief Hans Schroeder Talks Fragmentation, ESPN-NFL Network Deal, and Potential for Early Rights Opt-Out

At sports-media summit, he describes the success of the one-year-old agreement a...

16/10/2026

Parks Associates, InterDigital Release White Paper on HDR and the Future of Video

Parks Associates, in partnership with InterDigital, has published a white paper ...

16/10/2026

Cisco Expands Work With Hawks, Cavaliers, Brooklyn Sports & Entertainment

Cisco is expanding its work with the Atlanta Hawks, Cleveland Cavaliers, and Brooklyn Sports & Entertainment (BSE) as the 2026-27 NBA season gets underway, prov...

16/10/2026

BMG Introduces Media Command Managed Media Operations Platform

Broadcast Management Group (BMG) has introduced Media Command, a private cloud broadcast platform that integrates recording, media asset management (MAM), chann...

16/10/2026

TNDV, GameTime Productions Expand REMI Role for Team Boxing League Season 4

TNDV and GameTime Productions have expanded their remote production responsibilities for Team Boxing League (TBL) for the league's recently completed fourth...

16/10/2026

SVG GameDay, Ep. 35: San Francisco 49ers Laura Johnson - Live Events by the Bay

In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...

16/10/2026

BBright White Paper: Design Services. Deliver Channels.

Broadcast and streaming are converging around live media. Traditional broadcasters increasingly distribute their linear services through streaming platforms alo...

16/10/2026

DAZN, Guardians League Announce Free-to-View Surf Racing Partnership

DAZN and Guardians League, a new professional franchise surf racing series, have announced a multi-year global broadcast partnership. Guardians League events wi...

16/10/2026

Sobatech Group Uses Blackmagic Design for Remote Production of F4 Spanish Championship and Eurocup-3

Sobatech Group is producing live coverage of the F4 Spanish Championship and Eur...

16/10/2026

Disney, Dude Perfect Announce Creative Partnership

The Walt Disney Company and Dude Perfect have announced an integrated creative partnership. Dude Perfect will develop original content for its own channels insp...

16/10/2026

NBC Sports Set To Produce Games 1 and 4 as WNBA Finals Return to NBC for First Time Since 2002

Onsite studio show will accompany game productions in San Francisco and Atlanta ...

16/10/2026

SVG Sit-Down: Grass Valley CTO Ian Fletcher on the Strengths of Avora and Why DMF, MXL, and Third-Party Relationships are Important

Grass Valley s AMPP platform continues to grow in popularity, especially with th...

16/10/2026

FloSports, NLL Announce Exclusive Multiyear Global Streaming Partnership

FloSports and the National Lacrosse League (NLL) have entered a multiyear media partnership that makes FloSports the exclusive global streaming home of the NLL....

16/10/2026

PBR's Jason Jacquette on Producing the Team Series at UBS Arena

At PBR Teams Series: Maverick Days at UBS Arena in Belmont Park, NY, PBR Executive Producer Jason Jacquette took a few minutes with SVG to discuss how his team ...