
Alien invasions. Gritty dystopian megacities. Battlefields swarming with superheroes. As one of Hollywood's top concept artists, Drew Leung can visualize any world you can think of, except one where AI takes his job.
He would know. He's spent the past few months trying to make it happen, testing every AI tool he could. If your whole goal is to use AI to replace artists, you'll find it really disappointing, Leung said.
Pros and amateurs alike, however, are finding these new tools intriguing. For amateur artists - who may barely know which way to hold a paintbrush - AI gives them almost miraculous capabilities.
Thanks to AI tools such as Midjourney, OpenAI's Dall E, DreamStudio, and open-source software such as Stable Diffusion, AI-generated art is everywhere, spilling out across the globe through social media such as Facebook and Twitter, the tight-knit communities on Reddit and Discord, and image-sharing services like Pinterest and Instagram.
The trend has sparked an uproarious discussion in the art community. Some are relying on AI to accelerate their creative process - doing in minutes what used to take a day or more, such as instantly generating mood boards with countless iterations on a theme.
Others, citing issues with how the data used to train these systems is collected and managed, are wary. I'm frustrated because this could be really exciting if done right, said illustrator and concept artist Karla Ortiz, who currently refuses to use AI for art altogether.
NVIDIA's creative team provided a taste of what these tools can do in the hands of a skilled artist during NVIDIA founder and CEO Jensen Huang's keynote at the most recent NVIDIA GTC technology conference.
Artificial Intelligence, Leonardo da Vinci drawing style, an image created by NVIDIA's creative team using the Midjourney AI art tool. Highlights included a woman representing AI created in the drawing style of Leonardo da Vinci and an image of 19th-century English mathematician Ada Lovelace, considered by many the first computer programmer, holding a modern game controller.
More Mechanical Than Magical After months of experimentation, Leung - known for his work on more than a score of epic movies including Black Panther and Captain America: Civil War, among other blockbusters - compares AI art tools to a kaleidoscope that combines colors and shapes in unexpected ways with a twist of your wrist.
Used that way, some artists say AI is most interesting when an artist pushes it hard enough to break. AI can instantly reveal visual clich s - because it fails when asked to do things it hasn't seen before, Leung said.
And because AI tools are fed by vast quantities of data, AI can expose biases across collections of millions of images - such as poor representation of people of color - because it struggles to produce images outside a narrow ideal.
New Technologies, OId Conversations Such promises and pitfalls put AI at the center of conversations about the intersections of technology and technique, automation and innovation, that have been going on long before AI, or even computers, existed.
After Louis-Jacques-Mand Daguerre invented photography in 1839, painter Charles Baudelaire declared photography art's most mortal enemy.
With the motto, You push the button, we do the rest, George Eastman's affordable handheld cameras made photography accessible to anyone in 1888. It took years for 19th-century promoter and photographer Alfred Stieglitz, who played a key role transforming photography into an accepted art form, to come around.
Remaking More Than Art Over the next century new technologies, like color photography, offset printmaking and digital art, inspired new movements from expressionism to surrealism, pop art to post-modernism.
By the late 20th century, painters had learned to play with the idioms of photography, offset printing and even the line drawings common in instructional manuals to create complex commentaries on the world around them. The emergence of AI art continues the cycle. And the technology driving it, called transformers, like the technologies that led to past art movements, is driving changes far outside the art world.
First introduced in 2017, transformers are a type of neural network that learns context and, thus, meaning, from data. They're now among the most vibrant areas for research in AI.
A single pretrained model can perform amazing feats - including text generation, translation and even software programming - and is the basis of the new generation of AI that can turn text into detailed images.
The diffusion models powering AI image tools, such as Dall E and Dall E 2, are transformer-based generative models that refine and rearrange pixels again and again until the image matches a user's text description.
More's coming. NVIDIA GPUs - the parallel processing engines that make modern AI possible - are being fine-tuned to support ever more powerful applications of the technology.
Introduced earlier this year, the Hopper FP8 Transformer Engine in NVIDIA's latest GPUs will soon be embedded across vast server farms, in autonomous vehicles and in powerful desktop GPUs.
Intense Conversations All these possibilities have sparked intense conversations.
Artist Jason Allen ignited a worldwide controversy by winning a contest at the Colorado State Fair with an AI-generated painting.
Attorney Steven Frank has renewed old conversations in art history by using AI to reassess the authenticity of some of the world's most mysterious artworks, such as Salvator Mundi, left, a painting now attributed to da Vinci.
Philosophers, ethicists and computer scientists such as Ahmed Elgammal at Rutgers University are debating if it's possible to separate techniques that AI can mimic with the intentions of the human artists who crea
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
01/05/2025
WASHINGTON The Corporation for Public Broadcasting has filed a lawsuit to stop the Trump administration from firing three of its board members, claiming the pre...
01/05/2025
HONG KONG Riedel Communications today said it has opened a new office in Hong Kong, enhancing its presence in the Asia-Pacific region....
01/05/2025
MUMBAI, India & BALTIMORE In a development that could advance efforts to bring NextGen TV to cellphones, FreeStream Technologies, Lava International and HMD hav...
01/05/2025
01 05 2025 - Media release Screen Australia empowers 100 distinctive Australian narratives
All The Boys Are Here writer/director Goran Stolevski and It s All...
01/05/2025
How PFX Delivered 750 VFX Shots in Just Four Months For Anthony Hopkins Thriller...
01/05/2025
Careline's New Wave Makeup Commercial Shot With URSA Cine 12K LF
Brie Clayton May 1, 2025
0 Comments
CAD Studios relies on large format, full fram...
30/04/2025
Film elements held at the Deluxe warehouse in March of 2015. Photo by Luis Silva...
30/04/2025
EA SPORTS FC 25 fans in Australia and Saudi Arabia, get ready to immerse yourselves in the beautiful game like never before. Spotify is excited to announce a n...
30/04/2025
The past year has been nothing short of a whirlwind for Tucker Wetmore. After th...
30/04/2025
Mexico's love for podcasts is no longer a trend-it's a lifestyle. With m...
30/04/2025
Slam poet Huda the Goddess wins 2025 Les Murray Award
30 April, 2025
Media releases
Australia for UNHCR and SBS are proud to announce that Huda Fadlelmawla...
30/04/2025
SBS, NITV and NIDA partner to empower the next generation of screen creatives
30 April, 2025
Media releases
SBS, National Indigenous Television (NITV) and ...
30/04/2025
By Joyce JC Cataldo
The media and entertainment industry is evolving faster than ever. Technology is shifting the way we create, distribute, and experience c...
30/04/2025
An image of Valencia, Spain, in the OneAtlas Living Library...
30/04/2025
NEWPORT BEACH, Calif. WPSD-TV, the NBC affiliate in Paducah, Ky., has selected Bitcentral's Central Control playout system to upgrade the station's mast...
30/04/2025
AMSTERDAM Zero Density, a global provider of virtual studio productions and on-air graphics, has appointed Baris Zavaroglu as its new CEO. Zavaroglu succeeds Of...
30/04/2025
The Avit Group, a forward-thinking audio-visual technology company, is bringing over 50 years of combined experience in delivering audio-visual design and insta...
30/04/2025
NXTGENbps will be showcasing its latest sustainable battery power solutions at this year's Media Production & Technology Show (MPTS), appearing alongside pa...
30/04/2025
Van Dyke skates and operates on Shoresy | photo by Dave Ferguson
Toronto-based Cinematographer Brett Van Dyke (Heartland, Jann, Carter) stepped into the rink...
30/04/2025
Leading provider of media playout solutions PlayBox Neo will exhibit a vast array of significant upgrades to its range of smart media innovations at CABSAT from...
30/04/2025
ITV Studios is renowned for its award-winning productions, including the reality TV phenomenon I'm a Celebrity Get Me Out of Here! Produced by Lifted Ente...
30/04/2025
The UK's presence at this year's CABSAT brings together 20 innovative companies under the GREAT Britain and Northern Ireland banner. From advanced infra...
30/04/2025
Lightware continues to strengthen its Environmental, Social, and Governance (ESG) initiatives by fostering diversity, inclusion, and community engagement within...
30/04/2025
LiveU is demonstrating for the first time in the UK, its revolutionary technological breakthrough in IP-video transport, LiveU IQ (LIQ ) and bringing its expand...
30/04/2025
Stand: A40
Calrec has been putting sound in the picture for more than six decades and is still pushing the boundaries of audio broadcasting with a full range o...
30/04/2025
Buckinghamshire New University (BNU) has opened its new virtual production studio, designed and integrated by CJP Broadcast. The installation equips students wi...
30/04/2025
Independent news producer in India focuses on delivering stories
nxtedition has supplied a complete newsroom system to Collective Newsroom, based in New Delhi,...
30/04/2025
Connecting the present, building the future
FOR-A, a cutting-edge video broadcast technology company backed by more than 50 years experience, will showcase it...
30/04/2025
DAD by NTP Technology reports a successful NAB Show in Las Vegas where the company focused on upcoming expansion options in development for its Thunder | Core a...
30/04/2025
CVP and Canon UK & Ireland are proud to announce the winning projects from the third annual Stories in Motion Young Filmmakers Awards, which took place on the e...
30/04/2025
Leading video software provider, Synamedia, today announced that beIN MEDIA GROUP ( beIN'), one of the foremost global sports and entertainment broadcasters...
30/04/2025
The Canadian Premier League (CPL) today launched a new-look website and app, offering supporters of Canada's men's domestic professional soccer league a...
30/04/2025
WASHINGTON In a wide-ranging press conference, Federal Communications Commission Chair Brendan Carr had both good and bad news for broadcasters, stressing that ...
30/04/2025
TORONTO Cignal TV is relying on Quickplay's Shorts tool for its recently launched Pilipinas Live Shorts service, available to millions of users of Pilipinas...
30/04/2025
NEW YORK Steve Lanzano will retire as president and CEO of the Television Bureau of Advertising at year-end, the group said....
30/04/2025
The news production tech provider nxtedition is reporting that it supplied a complete newsroom system to Collective Newsroom, an independent news producer based...
30/04/2025
NEW YORK As part of a major push to advance the role that artificial intelligence (AI) plays in the advertising industry, the Interactive Advertising Bureau has...
30/04/2025
Uzbekistan Airways is the latest airline to choose SES's network, while Thai...
30/04/2025
Loaded Uses Blackmagic Design for shroud Subathon Live Streams
Brie Clayton April 29, 2025
0 Comments
Blackmagic Studio Cameras and Micro Studio Camer...
30/04/2025
Help shape the future of video creator tools with MIDiA
Brie Clayton April 29, 2025
0 Comments
After a successful debut in 2024, MIDiA is calling once...
30/04/2025
Tania Le n and Kelli O'Hara to be Honored at Boston Conservatory at Berklee&...
30/04/2025
Andr 3000 and Sara Bareilles to Receive Honorary Doctorates at Berklee College ...
30/04/2025
Damien Molony will head back to Jersey for a second series of Bergerac, written by Toby Whithouse alongside Ashley Sanders, Emilie Robson and Faebian Averies
D...
30/04/2025
Advancing multi-domain EW operations: Rohde & Schwarz unveils latest innovations...
30/04/2025
Rohde & Schwarz pioneers the future of automotive Ethernet using Analog Devices&...
30/04/2025
Wuppertal April 30, 2025
Riedel Communications Expands Asia-Pacific Presence with New Office in Hong KongRiedel Communications, a global leader in real-time v...
30/04/2025
Back to All News
Mad Unicorn' Trailer Reveals a Riveting Rags-to-Riches Sa...
30/04/2025
Back to All News
Get Ready to Get Wild: Netflix Announces Mating Season, a New ...
30/04/2025
SAN JOSE, Calif. - April 30, 2025 - Harmonic (NASDAQ: HLIT) today announced that...