
15 Sep 2022
VEON's Mobilink Microfinance Bank Promotes Financial Inclusion and Supports Farmers with Programmes to Drive Economic Prosperity in Pakistan Amsterdam, 15th September 2022: VEON Ltd. (NASDAQ: VEON, Euronext Amsterdam: VEON), a global digital operator that provides converged connectivity and services, today announces that its operator Mobilink Microfinance Bank in Pakistan has launched three major initiatives to financially empower female entrepreneurs and support farmers in the country. Mobilink Microfinance Bank Ltd. (MMBL) is VEON's financial services arm in Pakistan and the country's largest digital bank.
The three Mobilink Microfinance Bank initiatives include low-cost 4G handsets for customers bundled with the bank's digital banking application, e-commerce services for female entrepreneurs, and an agriculture advisory service for farmers in Pakistan.
Mobilink Microfinance Bank (MMBL) is introducing low-cost 4G handsets for its customers to drive participation in the digital economy among marginalized groups within the population. Targeted at female entrepreneurs, the substantially discounted Digit 4G handsets will come pre-loaded with the digital banking application, MMBL DOST, which will enable customers to obtain quick financial assistance, pay bills, make money transfers and use a vast array of digital banking services.
Mobilink Microfinance Bank has also collaborated with Daraz, Pakistan's largest e-commerce platform, to help incentivise and upskill female entrepreneurs with brick-and-mortar stores to go digital and expand their customer outreach across the country.
Although females comprise of almost half the population of Pakistan, their financial inclusion figure stands at 7%1. With a growing 3G/4G subscriber base in the country that currently represents 53% of the total 195 million cellular subscribers2, Mobilink Microfinance Bank, under its flagship Women Inspirational Network (WIN) programme, aims to support an enabling digital financial ecosystem for empowering women, an underserved, yet influential segment of the country through such initiatives.
As a digital operator, VEON is focused on providing high-quality connectivity while building a digital services ecosystem to meet customers' needs and transform their lives. These initiatives will accelerate financial inclusion in Pakistan, drive economic growth, and play an important role in the digitalisation of the local microfinance industry, states Kaan Terzioglu, VEON Group CEO at the launch.
To provide an agriculture advisory service for Pakistan's farmers, Mobilink Microfinance Bank has partnered with a leading AgriTech company BaKhabar Kissan. The digital service will provide advice on planting profitable crops, monitoring weather, livestock management, and how to boost agricultural yields. Agriculture represents 22.7% of Pakistan's GDP and employs around 37.4% of the workforce3. The recent floods in the country have destroyed 3.6 million acres of crops and caused a loss of 700,000 livestock4.
For over 10 years, Mobilink Microfinance Bank has been playing a game-changing role in empowering marginalized and underserved communities in Pakistan, explains Ghazanfar Azzam, President & CEO of Mobilink Microfinance Bank. Through these initiatives, we are aiming to build a digital infrastructure that will help further economic prosperity and financial empowerment among women business owners and small and medium-sized farmers in the country; two segments that have the potential to transform Pakistan's economic future.
About VEON
VEON is a digital operator that provides converged connectivity and digital services to over 200 million customers. Operating across seven countries that are home to more than 8% of the world's population, VEON is transforming lives through technology-driven services that empower individuals and drive economic growth. Headquartered in Amsterdam, VEON is listed on NASDAQ and Euronext.
For more information, visit: https://www.veon.com
About Mobilink Microfinance Bank Ltd.
Mobilink Microfinance Bank Ltd. is Pakistan's largest digital bank with over 40 million registered users including 16+ million monthly active mobile users. With a hybrid model that combines traditional microfinance with mobile/digital banking technologies, the bank now operates with over 100 branches and 200,000 branchless banking agents, and provides a USSD (GSM) based digital channel offering savings, micro enterprise (MSME) loans, small housing loans, remittances, collection (utility bills and loan installments), mobile wallets, insurance, G2P, B2B & B2P payments; thus, playing a leading role in the promotion of financial inclusion.
For more information visit: www.mobilinkbank.com
Disclaimer
This release contains forward-looking statements, as the phrase is defined in Section 27A of the U.S. Securities Act of 1933, as amended, and Section 21E of the U.S. Securities Exchange Act of 1934, as amended. Forward-looking statements are not historical facts, and include statements relating to, among other things, VEON's initiatives in Pakistan. Forward-looking statements are inherently subject to risks and uncertainties, many of which VEON cannot predict with accuracy and some of which VEON might not even anticipate. The forward-looking statements contained in this release speak only as of the date of this release. VEON does not undertake to publicly update, except as required by U.S. federal securities laws, any forward-looking statement to reflect events or circumstances after such dates or to reflect the occurrence of unanticipated events.
1karandaaz.com.pk/blog/financial-inclusion-increasing-gender-disparity/
2www.pta.gov.pk/en/telecom-indicators
3 Pakistan Economic Survey 2020-21 www.finance.gov.pk/survey/chapters_21/02-Agriculture.pdf
4www.bbc.com/news
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
06/09/2025
(L-R) Dylan O'Brien and James Sweeney attend the 2025 Sundance Film Festival Twinless premiere at Eccles Theatre. (Photo by George Pimentel/Shutterstock f...
06/09/2025
LONDON Vizrt has introduced Viz Arena 6, the newest version of its all-in-one live augmented reality (AR) graphics and virtual advertising sports solution. The ...
06/09/2025
SEATTLE Amazon Web Services (AWS) will feature 56 AWS Partners making various demos that showcase the technologies and use cases shaping the future of the Media...
06/09/2025
In news that highlights the ongoing importance of video games, PBS Kids is making its first foray into gameplay content with the September 5 launch of Odd Squa...
06/09/2025
PBS chief executive Paula Kerger has sent an email to staff outlining plans to cut about 100 positions or 15% of its staff, following the loss of Federal fundin...
06/09/2025
A new era of recognition as IABM honors the people, projects and innovations driving real impact
IABM has confirmed the shortlist for the new IABM Impact Award...
06/09/2025
Vizrt, the leader in live production technology revolutionizing viewer experiences, announces new capabilities to help customers create once, adapt automaticall...
06/09/2025
Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, will spotlight four of its innovative audio solutions at th...
06/09/2025
DigitalGlue, creator of the award-winning creative.space managed storage platform, today announced a technology preview of Creative Intelligence (CI) powered by...
06/09/2025
Eye Filmmuseum is the Netherlands leading film museum, offering a rich variety of experiences from screenings of classic films to cultural exhibitions. With fou...
06/09/2025
The latest innovations in Grass Valley's AMPP applications will be on full display at IBC 2025, as the company brings significant updates to Playout X, its ...
06/09/2025
Disguise has announced the launch of the GX 3 , its most powerful media server ever. Built on NVIDIA's cutting-edge Blackwell GPU architecture and including...
06/09/2025
Autoscript and Autocue have announced the launch of a new advanced PTZ prompter system shared by both brands and designed to provide seamless, professional prom...
06/09/2025
Sachtler has added four new models to its award-winning aktiv and FSB Mk II fluid head ranges. The aktiv16T and aktiv18T, plus the FSB 16T Mk II and FSB 18T Mk...
06/09/2025
CGI (TSX: GIB.A) (NYSE: GIB), one of the largest independent IT and business consulting services firms in the world, will present its bold new vision for the fu...
06/09/2025
DHD has chosen IBC 2025 (Amsterdam, 12-15 September) as the launch venue for the latest version of its RM1 all-in-one portable audio production and broadcast sy...
06/09/2025
AJA Video Systems debuted IP25-R, a Mini-Converter for connecting SMPTE ST 2110 networks with 4K SDI/HDMI infrastructures. IP25-R lets broadcast, production, an...
06/09/2025
AJA Video Systems today introduced new products and updates ahead of the International Broadcasting Convention (IBC) 2025 that streamline signal flow management...
06/09/2025
Researchers map key human proteins that power coronavirus replication, pointing to new treatment strategies Findings from Scripps Research reveal promising drug...
05/09/2025
Your listening habits are as unique as you are-and this year, Spotify has introduced a wave of new features to help you personalize your experience. From playli...
05/09/2025
SBS kicks off a confident slate with the 2026 FIFA World Cup 2026 , premium dram...
05/09/2025
Today's Historic Settlement Underscores SBS's Powerful New Series The Pe...
05/09/2025
L3Harris Chief Financial Officer and Aerojet Rocketdyne President Ken Bedingfiel...
05/09/2025
PHILADELPHIA NBC Sports will present tonight's NFL Kickoff Game between the '25 Super Bowl champion Philadelphia Eagles and Dallas Cowboys on Peacock in...
05/09/2025
Warner Bros. Discovery filed a lawsuit against Gen AI company Midjourney this week, claiming that the company violated the studio's copyright....
05/09/2025
Alum Esin Ayd ng z Pens Nevermore Alma Mater' for Netflix's Wednesday The Grammy-nominated composer appears on this season's soundtrack alongside...
05/09/2025
C-SPAN and YouTube this week announced an agreement in which YouTube will sponsor C-SPAN's America 250 programming and expand access to C-SPAN's politic...
05/09/2025
LONDON Live broadcast infrastructure solutions provider Techex has added Peter Dawidzik as senior director, sales and business development....
05/09/2025
As news organizations and broadcasters face more pressure than ever to capture, verify, and distribute real-time access to breaking news, Reuters and Amazon Web...
05/09/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said it has begun accepting submissions for its expanded HPA Engineering Excellence Awards, which...
05/09/2025
Sage has released an update to its most recent firmware for its Digital ENDEC model 3644....
05/09/2025
LONDON and LOS ANGELES ThinkAnalytics will debut ThinkMetadataAI, the company's latest step in recommendations, search and discovery services....
05/09/2025
WASHINGTON The Federal Communications Commissions Media Bureau has announced that the agency is initiating a phased process to lift the current freeze on major ...
05/09/2025
TORONTO Quickplay will feature its newly unveiled AI Studio that assists broadcasters and streamers in transforming their content libraries into short-form asse...
05/09/2025
Boston Conservatory at Berklee Announces Five-Year Partnership with The Verdon F...
05/09/2025
Alum Esin Ayding z Pens Nevermore Alma Mater' for Netflix's Wednesday The Grammy-nominated composer appears on this season's soundtrack alongside...
05/09/2025
Rohde & Schwarz UK awarded Silver Award under Defence Employer Recognition Schem...
05/09/2025
Back to All News
Two Desperate Souls and One Desperate Choice: As You Stood By...
05/09/2025
Back to All News
Netflix Unveils New BAKI-DOU' Anime and First Look at BE...
05/09/2025
This weekend sees another feast in store for all sport fans as RT airs a jam-packed schedule of live, free-to-air sport.
The Amgen Irish Open continues all we...
04/09/2025
(Joel Edgerton and Felicity Jones appear in Train Dreams by Clint Bentley, an of...
04/09/2025
SBS kicks off a confident slate with the 2026 FIFA World Cup2026 , premium drama...
04/09/2025
Watch the Record-breaking Koori Knockout 2025 LIVE and EXCLUSIVE on NITV and SBS...
04/09/2025
WALTHAM, Mass. Zixi, a provider of video-delivery-over-IP technology, has named Sue Mitchell as director of account management, EMEA....
04/09/2025
NEW YORK In news that highlights the importance of the NFL and sports for the TV and streaming industry, NBCUniversal is reporting record revenue for its 20th s...
04/09/2025
OTTAWA Ross Video has acquired LAMA, a Dutch-based developer of advanced audio production software known for its innovative live mixing solutions. The acquisiti...
04/09/2025
CINCINNATI GatesAir will bring its 5G passthrough demo to IBC audiences once again as interest in the technology's value for broadcast-to-mobile delivery gr...
04/09/2025
BURY ST. EDMUNDS, England Autoscript and Autocue will showcase their newly launched PTZ prompter system during IBC2025, Sept. 12-15 at the RAI Amsterdam Convent...
04/09/2025
Watch the Benn Family Band Perform I Wont Give Up on Americas Got Talent Assistant Professor Loren Benn and her family gave an emotional live performance of t...