MIPTV DELIVERS MARKET FOR THE FUTURE

Cannes, 12 April 2018 - The television and digital entertainment industry's hunger for audience-grabbing, new content saw all genres, at all stages of development and from an unprecedented range of international sources, represented at MIPTV 2018.

The combination of MIPTV, the inaugural CANNESERIES festival, MIPDoc, MIPFormats, the MIPDrama Buyers Summit, the first In Development and an expanded Junior@MIPTV programme of events provided 10,000 delegates from 102 countries with a unique menu of learning, networking and deal-making opportunities in Cannes this week.

The consumption of entertainment content around the world has never been higher. The search for content that will attract and maintain audience loyalty has never been fiercer. What has become evident is that in the search for great content, the way shows are funded is evolving, commented Laurine Garaude, Reed MIDEM's Television Division Director.

Traditional sales activity remains at the heart of MIPTV but the lines between producers and distributors are blurring as distribution companies are investing in shows at every stage of the production timeline.

There is a clear move towards increased coproduction partnerships and for more creatives to attend MIPTV to raise development financing from new sources. MIPTV's mission is to help these creatives bring their ideas to the market and give distributors early stage access to the creatives' projects, said Laurine Garaude.

In a single week, companies at MIPTV showcased projects at different phases of the content creation value chain starting with concepts, development projects, commissioning, pre-selling, promotion, international sales and finishing with audiences watching completed shows.

On the eve of MIPTV's April 9 opening, Cannes rolled out the pink carpet for the first edition of CANNESERIES, the Cannes International Series Festival which hosted public screenings as of April 4, starting with the latest season of Versailles,' before the Official Competition opening on April 7.

Setting the tone for the new international series celebration, a packed Palais des Festivals' Grand Auditorium welcomed film director Jean-Jacques Annaud who presented exclusive footage of his first TV series The Truth about the Harry Quebert Affair.' In a stylish opening ceremony, Annaud was joined on the pink carpet by CANNESERIES Jury President Harlan Coben, Michael Kenneth Williams, Patrick Dempsey, Ben Schnetzer, Antonio Fargas, Corinne Touzet, Michael Youn and Michelle Dockery.

With CANNESERIES showcasing completed episodes of new series, the MIPDrama Buyers Summit (April 8) saw 450 buyers discovering six, high-end international drama series at the work in progress' stage. The MIPDrama Buyers Coup de Coeur Award went to Bullets,' distributed by Sky Vision. Meanwhile, the 600 delegates at In Development, the new Cannes Drama Creative Forum produced by MIPTV and CANNESERIES, saw 12 drama projects pitched to production partners, broadcasters, investors and producers to fast-track their production launches. The two projects selected to receive funding support from In Development partners Federation Entertainment and La Fabrique des Formats were The Sources of Evil' produced by Wueste Film (Germany) and Whatever, Linda' produced by The Donaldson Company (Canada).

MIPDrama, In Development and CANNESERIES provided our clients with unparalleled access to great drama at every stage of the production and sales cycle and the thrill of experiencing series in the prestigious setting of the Palais des Festivals Grand Auditorium, commented Jerome Delhaye, Director of Reed MIDEM's Entertainment Division.

For the factual programming community, MIPDoc and MIPFormats (April 7-8) represented the largest gathering of industry executives and programmes devoted to non-scripted entertainment. The MIPDoc International Pitch prize went to Soora - Breaking the Silence' from Germany's New Docs. MIPFormats International Pitch winner was Light My Fire' from Italy's BicFormats.

In the format business, new players from Turkey and South Korea joined the established format producers and distributors from the US, the UK, the Netherlands, Israel and Japan. In a significant development, China brought an array of Chinese-produced formats to MIPTV for the first ever Wisdom in China: The New Land of Formats' showcase of projects destined for the international market.

And in the youth sector, MIPTV 2018 saw an expanded Junior@MIPTV initiative with a focus on kids' live action programming, a new kids' live action pitch competition, the first Kids' World Premiere Screening ( Find Me In Paris') and the only Emmy awards to be held outside the United States, the International Emmy Kids Awards.

Now fully-integrated in the entertainment ecosystem, new technology was abundant at MIPTV with 4K, 8K, Ultra HD, VR, AR and MR all being demonstrated in Cannes. Award-winning film director Robert Rodriguez attended MIPTV to keynote and present his live-action, short-form VR series, The Limit.'

Rodriguez was part of a stellar line-up of industry leaders who took to the MIPTV conference stage. They included showrunner Harlan Coben, Facebook's Head of Content Strategy & Planning, Matthew Henick,

four pioneering distributors who invest in early stage production ITV Studios President International Maria Kyriacou, Cathy Payne, Chief Executive Endemol Shine International, Louise Pedersen, CEO all3media international and Keshet International's COO & President Distribution Keren Shahar Rohana Rozhan, CEO of Astro Group and Yang Weidong, President of Youkou, Alibaba Media & Entertainment Group.

Yang Weidong was one of this year's four MIPTV M dailles d'Honneur alongside Pascal Breton, CEO, Federation Entertainment (France),

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