Sony Pixel Power calrec Sony

Building a Legacy of Inclusion: Results From Our First Film and Series Diversity Study

26/02/2021

Back to All News

Building a Legacy of Inclusion: Results From Our First Film and Series Diversity StudyTed Sarandos

Co-CEO and Chief Content Officer

Social Impact

26 February 2021

GlobalUnited States

The Netflix Fund for Creative Equity will invest in the next generation of underrepresented storytellers

Listen to the audio version here

When we launched our first TV shows in 2013 like House of Cards and Orange Is the New Black, we aspired to tell stories that weren't available elsewhere. Not only in terms of the variety we offered, but also the people and cultures we brought to the screen.

As we expanded into films and documentaries, we continued to push boundaries - celebrating firsts with talent from traditionally underrepresented communities like Laverne Cox, Rachel Morrison, Yance Ford, and Dee Rees. Stories like Dear White People, When They See Us, Atypical, Master of None and Nanette resonated with audiences who rarely saw themselves on screen. We thought we were making progress but were we really, and was it enough?

To answer that question, we asked Dr. Stacy L. Smith, the founder and director of USC Annenberg Inclusion Initiative, to study our US commissioned films and series over a two-year period from 2018 to 2019. She and her team are renowned for their work in this field, including the Inequality in Popular Films reports, which examines portrayals of gender, race, LGBTQ+ identities and disability on screen across our industry.

The resulting USC Annenberg report, out today, analyzes the makeup of Netflix's on screen talent as well as our creators, producers, writers and directors. (Read the executive summary here and the full report here). We've released this report in the interests of transparency. Because without this kind of information its very hard to judge whether were improving or not. And the report makes clear that while Netflix has made advances in representation year-over-year, we still have a long way to go.

Across 22 inclusion indicators for film and series, 19 showed an improvement year-over-year. We are outpacing the industry in hiring women and women of color to direct our films, and women creators to bring our series to life, and we have achieved gender equality in leading roles across our films and series. We have also exceeded proportional representation of Black leads, co-leads and main cast across the two years that were examined. But not all racial/ethnic groups saw their representation increase during the period of the study. For example, we still have notable representation gaps, relative to the US population, in film and series for Latinx, Middle Eastern/North African, American Indian/Alaskan Native, and Native Hawaiian/Pacific Islander communities. And we still have work to do in increasing representation of the LGBTQ community and characters with disabilities.

Dr. Smith's years of research - including this new study - confirm that inclusion behind the camera exponentially increases inclusion in front of the camera, and that both depend on ensuring that the Netflix executives commissioning these stories are also diverse. We recently released our first Inclusion Report about Netflix's employee population. Over the years, we've seen that to drive real change, we need to approach our work with an inclusion lens. That means asking more questions like: whose voice is missing? Is this portrayal authentic? Who is excluded? This lens directly impacts who is being hired both above and below the line as well as the stories we make for our members.

Doing better means establishing even more opportunities for people from underrepresented communities to have their voices heard, and purposefully closing capacity and skill gaps with training programs where they are needed. So we are excited today to announce the creation of the Netflix Fund for Creative Equity. We will invest USD $100 million dollars over the next five years in a combination of external organizations with a strong track record of setting underrepresented communities up for success in the TV and film industries, as well as bespoke Netflix programs that will help us to identify, train and provide job placement for up-and-coming talent globally.

Illustrations by Ndubisi OkoyeThe new fund complements other investments we've been making to find and train new, young talent. Like our commitment to the Ghetto Film School, Film Independent's Project Involve, Firelight Media and Black Public Media to help foster Black creators. And the Los Angeles Latino International Film Festival's Latinx Inclusion Fellowship Series, which mentors Afro Latinx directors. We've also supported these efforts outside the US. In Canada we created a mentorship program with imagineNATIVE to support Indigenous directors, producers, and screenwriters, like Kiley May. We've also been working to develop training programs on our series like Top Boy in the UK and 3% in Brazil, which both invited diverse aspiring directors on set to shadow the filmmaking process.

We're committed to continue our work with Dr. Smith and USC, and will release a report every two years, from now through 2026. As Dr. Smith told me, she's not aware of another quantitative study that has this degree of nuance - setting a high bar for the wider industry as an internal audit is a critical first step toward inclusive change." We'll also look to do similar studies in other countries around the world. Our hope is to create a benchmark for ourselves, and more broadly across the industry.

Taken together, we believe these efforts will help accelerate the change that Dr. Smith has so long advocated for - creating a lasting legacy of inclusion in entertainment. We are still in the early stages of a major change in storytelling - where great stories can truly come from anywhere, be cr
LINK: https://about.netflix.com/en/news/building-a-legacy-of-inclusion...
See more stories from netflix

Most recent headlines

18/04/2021

The Television Academy brings together a group of experts to discuss the new audiovisual media law

The Television Academy brings together a group of experts to discuss the new aud...

18/04/2021

Filming begins on "The Universe of Aliver, Alexis Morantes first fictional film

Filming begins on "The Universe of Aliver, Alexis Morantes first fictional film Producida por Pecado Films y La Claqueta, El universo de liver', se rodar...

18/04/2021

Simplylive expands the range of ViBox Replay UHD repeat servers

Simplylive expands the range of ViBox Replay UHD repeat servers La compa a sigue aprovechando la mejora constante de las tecnolog as de GPU y CPU para optimiz...

18/04/2021

Sencore completes the Impulse range with the new 300D set-top box

Sencore completes the Impulse range with the new 300D set-top box Dise ado para recepci n de se ales por Internet, este equipo vers til de Sencore es capaz de ...

18/04/2021

RTVE and Vicomtech perfect automatic subtitling

RTVE and Vicomtech perfect automatic subtitling M s de la mitad de los subtituladores de TVE participan en pruebas conjuntas durante seis meses en el marco de ...

18/04/2021

Karlos Arguiano, Premio Nacional de Televisin 2021

Karlos Argui ano, Premio Nacional de Televisi n 2021 El jurado reconoce a Argui ado la consolidaci n de un g nero que re ne televisi n, gastronom a y cultura y...

18/04/2021

TVUs new remote commentary position delivers broadcast-quality real-time audio over the Internet

TVUs new remote commentary position delivers broadcast-quality real-time audio o...

18/04/2021

Televisa and Univision join their assets leading to a Spanish-speaking production giant in America

Televisa and Univision join their assets leading to a Spanish-speaking productio...

18/04/2021

Saudi Tv monitors and controls broadcasting from its new mobiles with TSL Products

Saudi Tv monitors and controls broadcasting from its new mobiles with TSL Produc...

18/04/2021

Sponsored Discovery, by TiVo, arrives in Europe with Vodafone Spain

Sponsored Discovery, by TiVo, arrives in Europe with Vodafone Spain Se trata de una soluci n de promoci n de contenido que conecta a los espectadores con sus c...

18/04/2021

The Galego Drama Center broadcasts with automated production O Charco de Ulysses with the Tiivii platform

The Galego Drama Center broadcasts with automated production O Charco de Ulysses...

18/04/2021

NEP Germany uses air containers for Formula One production

NEP Germany uses air containers for Formula One production Developed by NEP together with the Broadcast Solutions integrator, the new mobile production studio ...

18/04/2021

Australian broadcaster 8CCC selects AEQ digital consoles for its studios

Australian broadcaster 8CCC selects AEQ digital consoles for its studios La estaci n comunitaria tiene sedes en Alice Springs y Tennant Creek, dando servicio a...

18/04/2021

Rohde & Schwarz develops new IP possibilities for its Prismon multiscreen

Rohde & Schwarz develops new IP possibilities for its Prismon multiscreen La nueva funci n Scalable Distributed Multiviewer aumenta la flexibilidad del sistema...

18/04/2021

RNE produces radio adaptation of The Innocent Saints

RNE produces radio adaptation of The Innocent Saints La adaptaci n de la novela del escritor vallisoletano, Miguel Delibes, cuenta con direcci n de Benigno Mor...

18/04/2021

Audinate Dante AVIO USB-C: an adapter that allows from any device via USB to connect to a Dante network

Audinate Dante AVIO USB-C: an adapter that allows from any device via USB to con...

18/04/2021

Avid and LiveU enable secure remote IP contribution through MediaCentral Stream

Avid and LiveU enable secure remote IP contribution through MediaCentral Stream Las soluciones de streaming en directo de LiveU y MediaCentral Stream simplific...

18/04/2021

Mediapro produces a new edition of Mercedes-Benz Fashion Week Madrid for IFEMA

Mediapro produces a new edition of Mercedes-Benz Fashion Week Madrid for IFEMA Los servicios proporcionados por su filial Eumovil incluyeron la grabaci n, real...

18/04/2021

These will be the keys to the transposition of the European audiovisual directive into Spain

These will be the keys to the transposition of the European audiovisual directiv...

18/04/2021

100 Balas begins production of Lola, a new original documentary series Movistar+

100 Balas begins production of Lola, a new original documentary series Movistar Este proyecto, dirigido por Israel Del Santo, revisa la vida y el arte de Lola...

18/04/2021

Artist-104 and Bolero de Riedel make up the intercom core on Cinevideos new mobile

Artist-104 and Bolero de Riedel make up the intercom core on Cinevideos new mobi...

18/04/2021

Rohde & Schwarz now includes Dolby Atmos audio clipster and MFI packaging in its mastering system

Rohde & Schwarz now includes Dolby Atmos audio clipster and MFI packaging in its...

18/04/2021

The Royal Shakespeare Company produces its works for streaming with Blackmagic Design

The Royal Shakespeare Company produces its works for streaming with Blackmagic D...

18/04/2021

Canal Historia releases its new original production Al-Andalus, The Legacy

Canal Historia releases its new original production Al-Andalus, The Legacy La serie documental, grabada en m s de una treintena de localizaciones recorriendo m...

18/04/2021

Gallos, one of the most original fictions of the year at MIPTV

Gallos, one of the most original fictions of the year at MIPTV La coproducci n de Beta Spain, con la colaboraci n de Red Bull, contar con un universo transmed...

18/04/2021

Telestream debuts six new models in its line of Prism waveform monitors

Telestream debuts six new models in its line of Prism waveform monitors Prism adopta un cambio de paradigma moderno de la interfaz de usuario cl sica que permi...

18/04/2021

The Terrat: The First 30, Andreu Buenafuentes most personal conversation

The Terrat: The First 30, Andreu Buenafuentes most personal conversation Filmin estrena el 27 de abril, en emisi n semanal, esta serie documental en la que el ...

17/04/2021

Adobe Co-Founder Dr. Geschke Passes at 81

-- SAN JOSE, Calif.--(BUSINESS WIRE)-- It is with profound sadness that Adobe (Nasdaq:ADBE) shares the passing of the company's beloved co-founder, Dr. Cha...

17/04/2021

CBS Combines News and Stations Divisions, Names Neeraj Khemlani and Wendy McMahon Co-Heads

CBS is combining CBS News and CBS Television Stations, and Hearst veteran Neeraj...

17/04/2021

Upfront Update: CW Goes Small, NBCU Streams From Hollywood

The networks continue to nail down their upfront presentation plans, with The CW announcing it will be holding smaller, tailored presentations with agencies and...

17/04/2021

CPB Approves COVID-19 Funding Relief Plan

The board of directors of the Corporation for Public Broadcasting, which hands out federal funding for noncommercial media, has approved a plan to distribute th...

17/04/2021

WSB-TV Atlanta Anchor Jovita Moore To Undergo Brain Surgery

WSB-TV Atlanta anchor Jovita Moore will undergo surgery Friday morning to remove two small tumors on her brain, according to the station....

17/04/2021

John Kerry To Appear on Nick News Earth Day Special

John Kerry, the special presidential envoy for climate, will make a guest appearance on Nickelodeons Earth Day special Nick News: Kids and the Impact of Climate...

17/04/2021

NCIS' Gets 19th Season on CBS

CBS has renewed dramas NCIS, Blue Bloods, Magnum P.I., Bull and SWAT. What do these shows all have in common? They are all...RENEWED, CBS said on Twitter....

17/04/2021

TV Ad Spending Jumped 13% in March: SMI

Television advertising spending rose 13% in March, compared to March 2020, the first month impacted by the COVID-19 pandemic, according to Standard Media Index....

17/04/2021

Van Helsing' Final Season on Syfy April 16

The final season of fantasy drama Van Helsing begins on Syfy April 16. It is season five and 13 episodes remain....

17/04/2021

Primetime Ratings Thursday: Grey's' on Top on ABC

ABC won the Thursday ratings contest thanks to Grey's Anatomy. ABC posted a 0.7 in viewers 18-49, per the Nielsen overnights, and a 5 share. In second was N...

17/04/2021

HBO Max Picked Up Most Subs in Quarter: Kantar

HBO Max signed up the most new subscribers in the quarter ending in March as total U.S. streaming video subscribers neared a quarter billion, according to Kanta...

17/04/2021

April 16, 2021

Making memories: Neural plasticity depends on a noncoding RNA's unexpected journey A new study sheds light on a complex process in the brain that enables us...

17/04/2021

No Downtime with Studio One and Yang Tan

Yang Tan is the Founder and Engineer for Absolute Magnitude Entertainment (AME) Records, based in Los Angeles, California. Her client list includes: YG, Jackson...

17/04/2021

SMPTE Hollywood Explores Virtual and Remote Solutions in The Ripple Effect

SMPTE Hollywood Explores Virtual and Remote Solutions in The Ripple Effect data-src=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c562aaf...

17/04/2021

Zaxcom introduces the new ZMT4 wireless transmitter, adding support for 5V lavaliers and more

Zaxcom introduces the new ZMT4 wireless transmitter, adding support for 5V laval...

17/04/2021

ELEMENTS Discuss Best Practices for Remote Production Workflows and Latest Updates in the Ecosystem

ELEMENTS Discuss Best Practices for Remote Production Workflows and Latest Updat...

16/04/2021

Sergi Herrero Stepping Down as co-CEO of VEON Ltd.

Sergi Herrero Stepping Down as co-CEO of VEON Ltd. Amsterdam, 16 April 2021 - VEON Ltd. (NASDAQ and Euronext Amsterdam: VEON), a leading global provider of co...

16/04/2021

UKTV invests in on-demand grocery business Beelivery

16 April 2021 UKTV has signed a new airtime-for-equity deal with Beelivery, the UKs leading on-demand grocery delivery business, to help grow the company and fu...

16/04/2021

CPB Approves $175M COVID Relief Distribution Plan

WASHINGTON-The Corporation of Public Broadcasting has given the OK on a distribution plan of the $175 million in relief funds for public media that was included...

16/04/2021

Amazon Prime Hits 200M Subscribers

SEATTLE-Amazon Prime subscriptions has surpassed the 200 million mark, according to a recent shareholders letter. This letter is the last from Jeff Bezos before...

16/04/2021

Xytech Taps Stefan Nied to Head Up ScheduALL

LOS ANGELES-Stefan Nied has been appointed by Xytech as the vice president and managing director for the ScheduALL brand, effective immediately. Xytech recently...

16/04/2021

SMI: TV Ad Spending Up 13% from March 2020

NEW YORK-The TV ad market saw a significant turn in March, with ad spending levels increasing 13% over March 2020 and edging closer to pre-pandemic levels of sp...

16/04/2021

HBO Max Nets Most Subscribers in Q1 2021, Per Kantar

NEW YORK-For the second straight quarter HBO Max has garnered the most new U.S. subscribers among the major streaming services, with the Warner Media-owned SVOD...