
NHRA Revs Up 2025 Season With Gatornationals in Gainesville, Adds Pair of Sony HDC-P50A POV Cameras This year marks the motorsports property's 10th year on FOX platforms By Mark J Burns, SVG Contributor
Thursday, March 6, 2025 - 10:18 am
Print This Story | Subscribe
Story Highlights
The NHRA Mission Foods Drag Racing Series kicks off its 2025 season today with the four-day Amalie Motor Oil NHRA Gatornationals at Gainesville (FL) Raceway, marking the motorsport's 10th season on FOX Sports outlets. The finals air Sunday on FS1 starting at 7 p.m. ET.
We're excited to rethink how we give the fans the best experience and the best coverage, says Rob Hedrick, senior director, production, NHRA. Through a combination of storytelling and technology, we're able to bring fans more-comprehensive coverage for a sport that hits over 300 mph many times per event.
Game Creek Video Nitro A, B, and C units are deployed at Gainesville Raceway.
The NHRA connects its television compound with Cobalt gear, including tools that allow the team to seamlessly link Game Creek Video Nitro A, B, and C units to deliver content for multiple shows: the NHRA on FOX, the in-venue experience at the raceway, and online at NHRA.TV, the sports property's subscription streaming service.
Ahead of the 2025 season, the NHRA strengthened its streaming service via a relationship with live-video-delivery platform Zixi. Through Zixi's Zen Master product, according to Hedrick, the production can combine two onsite contribution streams: one from a new ATEME Titan encoder, the other from LiveU. Zen Master watches both streams to ensure redundancy. Even if there are transmission-site issues, he notes, NHRA fans will be able to watch coverage of the event.
Meanwhile, all of NHRA's hard cameras are super-slo-mos, a mix of Sony HDC-4300's and a Sony HDC-4800. In addition, the production features dozens of point-of-view cameras as well as a full-time drone, regular use of the Lucas Oil helicopter, and aerial shots from the Goodyear blimp through a longstanding partnership with the tire-manufacturer brand.
3GMedia, a broadcast-engineering-services company, provides the motorsport's wireless audio for reporters; four RF cameras, including handhelds; RF jib setups; and all in-car cameras.
The front bench in Game Creek Video Nitro
NHRA is also adding two Sony HDC-P50A 4K/HD HFR compatible POV cameras to a pair of its jib systems. Compact and highly versatile, the HDC-P50A combines a 3-chip 2/3-inch 4K CMOS sensor for extremely high picture quality with the flexibility of SDI and IP output options. We were able to help Sony test these before IBC last year at our event in Sonoma, says Hedrick. The images from the P50a are just mind blowing, it's incredible seeing this kind of performance from such a compact camera. Adding these to our two JIB cameras will give our talented operators more tools to paint the pictures.
The NHRA will deploy Sony's new portable data transmitter, a camera-top encoder and monitor allowing the team to stream live from the Sony FX3 cinema cameras that its social-media group uses around the event. We can now record their shots in real time and take them live or roll them in from tape, Hedrick says. This gives our Director Chris Meadows and our EP Steve Reintjes more tools to help cover all of the excitement of an NHRA event.
This season, the team is also adding LiveU backpacks for onsite setups to allow expansion of experiential coverage, including more pit-cam footage and offsite contributions from reporters, according to Hedrick. The NHRA will continue to be recorded in Dolby Atmos, which it has done since 2017.
The REMI room at NHRA's Indianapolis facility
The NHRA production traditionally incorporates REMI workflows. The motorsport's REMI facility in Indianapolis features five positions for staffers to work remotely and contribute to the shows, according to Hedrick. Meadows, Assistant Director Melissa Armstrong, Pit Producer Todd Veney, Tape Operator Josh Baker, and Feed Assistant Director Breanna Manley regularly work from the REMI facilities.
Says Hedrick, This team is one of my favorites I've ever worked with. This is also my 10th year with the NHRA, and it has been a privilege to work with the NHRA leadership, from our President Glen Cromwell; to my boss, VP of Broadcasting Steve Reintjes; and everyone onsite in the compound. Television is a special world where we become family with the people we work with the most.
Next year is the 75th anniversary of the NHRA, he continues. In the fastest motorsport in the world, it takes a team this good and the commitment of dedicated storytellers, technicians, and people who love what they do. We're fortunate to have that.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
27/06/2026
There's no doubt that you've seen the world through Amy Vincent's ey...
27/06/2026
Brings together saturation & lo-fi effects
Following on from the release of their Voxcraft vocal-processing plug-in, UJAM have announced the launch of Retro...
27/06/2026
A record 4.84 million Australians choose SBS as the Socceroos advance at FIFA Wo...
27/06/2026
Why CRAS Upgraded to Symphony I/O MK II When an audio school runs studios all day, every day, gear doesn't just need to sound good , it needs to survive rea...
27/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
27/06/2026
Krotos Video to Sound Plugin Now Available for Adobe Premiere Pro
Brie Clayton June 26, 2026
0 Comments
Editors can analyze footage, generate synchron...
27/06/2026
Mirai Media Elevates Digital and Broadcast Productions with Blackmagic Design
Brie Clayton June 26, 2026
0 Comments
Studio uses Ultimatte 12 HD and Po...
27/06/2026
DURHAM, N.C. - JUNE 26, 2026 - Lutra Cafe & Bakery has opened its first brick-and-mortar location at American Tobacco Campus after owner Chris McLaurin operated...
26/06/2026
In-venue and creative video staffers at the professional and collegiate level ha...
26/06/2026
Strike Fighter League (SFL), a professional air combat digital sport combining f...
26/06/2026
Wisycom has announced three new additions to its professional wireless ecosystem...
26/06/2026
Eurovision Services inaugurated an expanded Master Control Room (MCR) in Madrid on June 1, 2026, building on a broadcast hub the company has operated in the cit...
26/06/2026
Midco Sports and the University of North Dakota (UND) have announced a two-year ...
26/06/2026
Guntermann and Drunck (G&D) and VuWall, both part of the Panoptec Technologies Group, have appointed Vutec (Pty) Ltd as exclusive distributor for their KVM and ...
26/06/2026
Visit Seattle, the official destination marketing organization for Seattle and King County, has launched what it describes as the world's first drone scoreb...
26/06/2026
CP Communications provided RF video, audio, and crew communications support for ...
26/06/2026
Produced by longtime partner Echo Entertainment, the action-sports property is now a team-based year-round league
The inaugural season of the MoonPay X Games L...
26/06/2026
The deal establishes MultiDyne Robotics and Motion Control, maintaining the well-known MRMC brand.MultiDyne Video & Fiber Optic Systems has acquired the assets ...
26/06/2026
PX1 will debut at Sonoma as TNT leans into super-slo-mo, drones, SMT data integr...
26/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
26/06/2026
Virtual session musician plug-in gains new percussion options
Celemony's latest update for their virtual session musician platform complements the exist...
26/06/2026
Half-size model joins Console 1 line-up
Shortly after the release of their new Flow Studio controller, Softube have announced the launch of another new surf...
26/06/2026
ELT Group and Rohde & Schwarz sign a cooperation agreement to explore commercial...
26/06/2026
For Teddy Swims sold-out I've Tried Everything But Therapy tour, event technology specialists, PRG, provided video, automation and lighting across 19 date...
26/06/2026
Modern exhibition and event venues face the challenge of seamlessly integrating traditional conference technology, professional broadcast workflows and IP-based...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Neko Oji: The Guy That Got Reincarnated as a Cat Edited with DaVinci Resolve Stu...
26/06/2026
Adobe to Acquire Topaz Labs
Brie Clayton June 25, 2026
0 Comments
Adobe has seen strong demand for its AI products for creatives, including Adobe Fire...
26/06/2026
Berklee Students Earn Dedicated Section at Raindance Film Festival in London Five documentary short films produced in the Africana Studies Department screen a...
26/06/2026
How IMS Productions and FOX Sports scaled coverage of the 109th Indianapolis 500.
The last lap of this year's Indianapolis 500 delivered the kind of ending...
26/06/2026
Flicker Productions to produce five-part docu-reality series following women who have fallen for men in prison and have become TikTok sensations, with brands an...
26/06/2026
Catch up on the latest developments across Baselight and Daylight v7, Nara and F...
26/06/2026
26. June 2026 News
DFT is pleased to announce that a second Polar HQ film s...
26/06/2026
New documentary Freedom Founder: Thomas McKean and the American Revolution airs ...
25/06/2026
Launching a Career in Broadcast Engineering: Academic Paths and Essential Certif...
25/06/2026
This superstar shooter/storyteller from Central Indiana hopes to make his mark in the blossoming sports-documentary and -features space
In the live-sports-vid...
25/06/2026
Presidio and the National Hockey League have announced a multiyear renewal of their North American partnership. Presidio will remain an Official Technology Inno...
25/06/2026
Strike Fighter League (SFL) is the world's first professional air combat digital sport that combines elite human performance and physical immersion with cut...
25/06/2026
Rise, the award-winning advocacy group for gender diversity in the broadcast and media technology sector, is pleased to announce the global mentoring cohort for...
25/06/2026
The 2026 American Association of Professional Baseball (AAPB) All-Star Game will...
25/06/2026
Mediaproxy has named Heartland Video Systems (HVS) as its exclusive partner for US television broadcasting. The Wisconsin-based systems integrator will represen...
25/06/2026
Backblaze has formed an agreement with CoreWeave to create The Essential Cloud for AI.
Under the multi-exabyte, $335 million agreement, Backblaze will provide...