Sony Pixel Power calrec Sony

University of North Carolina Greensboro's Faculty and Students Are All Ears for Sony's MAS-A100 Beamforming Mic

08/04/2021

University of North Carolina Greensboro's Faculty and Students Are All Ears for Sony's MAS-A100 Beamforming Mic

data-src=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c562aaf4-bpthumb.jpg data-srcset=https://creativecow.net/wp-content/uploads/avatars/263018/5fa08c561c0e7-bpfull.jpg 2x class=lazyload avatar avatar-80 photo height=80 width=80 />

Brie Clayton April 7, 2021

0 Comments

Despite being in existence for more than 125 years, University of North Carolina Greensboro (UNCG) continues to use the latest cutting-edge technology to innovate and help support their core mission of providing engaging academic programs that unleash student potential and make a meaningful impact in the community and world. Challenged with a year like no other, UNCG needed to accommodate an intuitive and immersive HyFlex model of teaching and learning. Through monetary support enabled by the CARES relief fund, UNCG installed 16 of Sony's MAS-A100 beamforming ceiling microphones across their campus, with plans underway to implement 40 additional units for the college's new nursing building.

data-src=https://gcs.creativecow.net/wp-content/uploads/2021/04/07165752/UNCG-Sony-IP-Mic-4-300x225-1.jpg alt= class=lazyload wp-image-2407625/>

The pandemic made UNCG accelerate their plans to update their learning environments and make them hybrid friendly. All 250 of the school's classrooms were evaluated throughout the summer of 2020 and Larry Darling, Classroom Technology Manager at University of North Carolina Greensboro, was tasked with ensuring each room met a basic level of standard and leveraged UCC technology to ensure better outcomes for students and educators. His primary object was to outfit at least one room in every building with transformational technology to enhance the in-person and remote educational experience.

data-src=https://gcs.creativecow.net/wp-content/uploads/2021/04/07165815/UNCG-Sony-IP-Mic-3-225x300-1.jpg alt= class=lazyload wp-image-2407626/>

Darling started out by addressing classrooms' lecture capture capabilities, which is when he homed in on Sony's touchless MAS-A100 microphone, which is optimized for lecture and presentation environments. He explained, As we sought a more conversation-driven pedagogy, we recognized our lecture capture rooms just weren't equipped for that type of teaching style. I recalled a demonstration I'd seen of Sony's beamforming microphone during InfoComm and quickly knew that it was just what UNCG needed. Since it would be difficult to virtually test technology and with a universal need for more accommodating equipment at the forefront, I knew time was of the essence and we placed an order for 16 microphones right away.

data-src=https://gcs.creativecow.net/wp-content/uploads/2021/04/07165833/UNCG-Sony-IP-Mic-2-225x300-1.jpg alt= class=lazyload wp-image-2407627/>

The flexible and easy to integrate MAS-A100 microphones feature advanced clear audio for speech reinforcement and the ability to suppress unwanted feedback. As professors adapt to the new educational paradigm and fewer in-person classes, Darling has found that the rooms with the beamforming microphones are the most requested among faculty. He said, Despite remote learning, many professors are coming into the classroom to teach and take advantage of the tools and technology in place. With the MAS-A100, the sound quality is so much better than a standard ceiling microphone or any other type of in-classroom audio system. With the changeover to a HyFlex model, you need to account for conversations among students at home and in class. Using this solution, we're easily able to pick up both sides of a conversation, so that students at home can hear what's going on in the classroom and partake in the conversation via Zoom and vice versa. The beamforming microphones have really enabled that interactive, conversation-based pedagogy.

data-src=https://gcs.creativecow.net/wp-content/uploads/2021/04/07165848/UNCG-Sony-IP-Mic-1-225x300-1.jpg alt= class=lazyload wp-image-2407628/>

Speaking to the benefits of the microphones, Darling noted, When we first selected them, it was primarily focused on the value. When you factored together their cost with their coverage range, it was a hard microphone to beat. Another reason we found these mics to be cost-effective is due to the built-in processing. We can put a Dante USB connection on the computer and there's enough EQ and noise reduction in the mic itself, which has eliminated the need for DSPs. In using the MAS-A100, we've been really impressed with the sound quality and the built-in features of the mics, especially for the price.

Another key reason UNCG standardized on the MAS-A100 is due to Darling and the school's relationship with the Sony brand. Darling summarized, Due to the challenges of the pandemic, I had to go with a company I trusted. I had already built a relationship with Sony and I knew they would support me if there were any issues. It was a pretty quick decision to go with Sony and I was thrilled that the product worked as well as I expected it to, considering it's not the way I typically like to try a new product on campus!
LINK: https://creativecow.net/university-of-north-carolina-greensboros-facul...
See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

09/10/2026

Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026

September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026 New Sports Intelligence helps providers better unders...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

17/09/2026

Scripps Research professor Li Ye named finalist for Blavatnik National Awards for Young Scientists

LA JOLLA, CA-While the brain orchestrates metabolic processes in the body, it al...

16/09/2026

Grass Valley to be Awarded 2026 Technology & Engineering Emmy for Web-Based Frame-Accurate Remote Monitoring

Grass Valley has been recognized with a 2026 Technology & Engineering Emmy Award...

16/09/2026

SVG Cloud & Content Workflows Summit 2026: All Sessions Now Available To Watch on SVG PLAY

Sports-media leaders explore how cloud, AI, and virtualization are transforming ...

16/09/2026

A Summer Catch: How the Women's Pro Baseball League Built a Broadcast Plan From ScratchIn Just Six Months

With a full crew on site in Springfield, deep access to players, and a growing d...

16/09/2026

The History of Concrete Contains More Surprises Than You Can Possibly Imagine

John Wilson attends The History of Concrete premiere during the 2026 Sundance Film Festival at The Yarrow Theatre on January 22, 2026, in Park City, Utah. (Ph...

16/09/2026

Wavea release Flite V2

Powerful soft synth receives free update Wavea have just launched a new and improved version of their feature-packed soft synth, kitting it out with over 20...

16/09/2026

Modartt launch Airteq

Physical modelling experts launch pipe-based instrument Modartt are well known for their impressive Pianoteq and Organteq offerings, and now, they've pu...

16/09/2026

FL Studio & Antares launch AutoTune Go

Popular DAW gains free pitch-correction tool Image-Line have teamed up with Antares to kit their popular DAW software out with a built-in pitch-correction p...

16/09/2026

Microwave Factory and Rohde & Schwarz enable automated SAR measurements with CMX500 support in MATEOS

Microwave Factory and Rohde & Schwarz enable automated SAR measurements with CMX...

16/09/2026

Rohde & Schwarz launches new security scanner for large events at Security Expo 2026

Rohde & Schwarz launches new security scanner for large events at Security Expo ...

16/09/2026

Grass Valley Recognized with 2026 Technology and Enginee...

Grass Valley honored alongside industry leaders for the development of web-based, frame-accurate remote monitoring systems for distributed broadcast production ...

16/09/2026

Blackmagic Design Cameras Capture Harvard Law School Alumni Event

Blackmagic Design Cameras Capture Harvard Law School Alumni Event Brie Clayton September 16, 2026 0 Comments URSA Broadcast G2 and Pocket Cinema Camer...

16/09/2026

Nielsen Marketing Cloud Launches Data-Enrichment Capabilities

Share Copy link Facebook X Linkedin Bluesky Email...

16/09/2026

IBC2026 Draws 41,225 Attendees From 170 Countries

Share Copy link Facebook X Linkedin Bluesky Email...

16/09/2026

Prime Video Introduces On-Demand News Clips

Share Copy link Facebook X Linkedin Bluesky Email...

16/09/2026

Screen Australia funds games projects in every state and territory as Screen Currency 2026 points to sector growth

Screen Australia funds games projects in every state and territory as Screen Cur...

16/09/2026

Through Her Lens: The Tribeca Chanel Women's Filmmaker Program Returns For Eleventh Edition

September 16th, 2026 (Participant Head Shots Here & Video Here and YouTube HERE...

16/09/2026

Why We Are Building More Flexible Production Around AMPP

Original article publish in Broadcast Magazine NL Over the past few years, our relationship with Grass Valley has continued to develop, and our move to AMPP in...

16/09/2026

Red Seat Ventures Announces Exclusive Partnership with Caleb Hammer's Financial Audit

Red Seat Ventures Announces Exclusive Partnership with Caleb Hammer's Financ...

16/09/2026

NVIDIA Vera Rubin NVL72 Delivers Leading Performance in MLPerf Inference v6.1 Debut

System performance, efficient infrastructure scaling and continuous software opt...

16/09/2026

Garda whistleblowers come forward to RT Investigates from inside the Garda Protect Disclosures Office

Garda whistleblowers come forward to RT Investigates from inside the Garda Pr...

16/09/2026

Emerald AI, Google and NVIDIA Launch Alliance to Advance Flexible AI Data Centers

AI factories are the infrastructure of the intelligence era. Scaling them respon...

15/09/2026

IBC 2026: Pixitmedia by DataCore to Showcase Cloud and Connected Production Workflows

At IBC2026, Pixitmedia by DataCore will showcase its latest capabilities designe...

15/09/2026

IBC 2026: Quantum Introduces Autonomous Data Management, Dramatically Reducing Storage Costs While Increasing Efficiency and Availability

Quantum Corp. today announced the release of Quantum Autonomous Data Management ...

15/09/2026

PGA Tour Taps Mike Mahar as Chief Technology Officer to Drive Digital, Data, AI Strategy

Former Wyndham Hotels & Resorts technology executive will focus on fan engagemen...

15/09/2026

Creator Sports Network and FAN.live Launch 3D NFL Watch Party for Creators

Creator Sports Network (CSN) and FAN.live have announced a partnership giving CSN's network of more than 2,000 vetted creators access to live 3D NFL broadca...

15/09/2026

IBC 2026 In Review: Our Complete Collection of Video Interviews with Industry Thought Leaders

SVG and SVG Europewere all over the IBC 2026 show floor out in Amsterdam, bringi...

15/09/2026

Rise Announces 2026 Awards Shortlist

Rise WIB has announced the shortlist for the Rise Awards 2026, returning to Troxy in London on Tuesday, November 17. The awards recognize outstanding women, adv...

15/09/2026

Major League Table Tennis Announces 2026-27 Media Distribution Lineup

Major League Table Tennis (MLTT) has announced its media distribution lineup for the 2026-27 season, beginning September 11. Every match will stream live on the...

15/09/2026

Willow Sports to Air 700 Hours of Free Asian Games Coverage for U.S. and Canadian Viewers

Willow Sports has announced it will serve as the exclusive U.S. and Canadian hom...

15/09/2026

Gravity Media to Broadcast MXGP of Australia Championship Finale

Gravity Media has announced it will provide outside broadcast production and technical services for the MXGP of Australia, the finale of the 2026 FIM World Moto...

15/09/2026

Scott Coker and Peter Y. Levin Launch Ki MMA Global MMA Promotion

Co-founders Scott Coker and Peter Y. Levin have unveiled Ki MMA, a new global mixed martial arts promotion launching in the first quarter of 2027. The announcem...

15/09/2026

Sony Announces FE 400mm F4.5 GM OSS and FE 600mm F6.3 GM OSS Super-Telephoto Lenses

Sony Electronics has announced two new G Master super-telephoto prime lenses for...

15/09/2026

Former NEP Group Exec Saeed Izadi Opens The Matrix, Next-Gen Remote Production Center in Singapore

GlobeCast provides facility for AI-power automated production core...

15/09/2026

Gravity Media Set to Deliver 2026 FIM World Motorcross Championship

Gravity Media, a leading global provider of production and content, and media services and facilities, is empowering Tourism and Events Northern Territory (NT) ...

15/09/2026

Audient unveil flagship Horizon interfaces

New Thunderbolt audio interfaces aimed at pro studios Audient's latest announcement sees the company introduce three new high-end audio interfaces desig...

15/09/2026

Sennheiser launch the Spectera SKM handheld

Completes core wireless system line-up The latest addition to Sennheiser's Spectera range is now shipping, completing the core elements of the company&#...

15/09/2026

Schwabe Digital reveal HiFAL 2

High-frequency dynamics plug-in upgraded Schwabe Digital have just released a major free update for their acclaimed high-frequency dynamics processing plug-...

15/09/2026

LUNA 3.0 & UAD Spark Studio from Universal Audio

DAW update launched alongside all-in-one subscription bundle The latest version of Universal Audio's DAW software has just arrived, and has been release...

15/09/2026

Rupert Neve Designs introduce three plug-ins

Three popular hardware units go virtual Rupert Neve Designs are entering the software market in style, with not one, but three of their sought-after hardwar...

15/09/2026

Argo M Powers Cloudbass' Next Generation OB Fleet

When longstanding OB specialist Cloudbass made the decision to expand its fleet to accommodate remote production facilities for a leading UK sports broadcaster&...

15/09/2026

Study: 3 in 4 U.S. TV Viewers Use Smartphones While Watching TV

Share Copy link Facebook X Linkedin Bluesky Email...

15/09/2026

Agent TiVo Will Help Track Down Your Show

Share Copy link Facebook X Linkedin Bluesky Email...

15/09/2026

Nielsen Marketing Cloud Launches Data Enrichment Capabilities

Share Copy link Facebook X Linkedin Bluesky Email...

15/09/2026

Six Berklee Alumni Win at 2026 Emmy Awards

Six Berklee Alumni Win at 2026 Emmy Awards The recipients were recognized for their contributions to Widow's Bay, Beef, South Park, and Bad Bunny's Su...

15/09/2026

OWC Announces Acquisition of OpenDrives, Expanding Software-Defined Video and Rich Media Storage Management Capabilities

OWC Announces Acquisition of OpenDrives, Expanding Software-Defined Video and Ri...