
Virtual idols are poised to revolutionize entertainment, with the market projected to top $4 billion by 2029. Crafted with motion capture and game engine technology, these characters sing, dance, and interact with audiences online. VLAST, the South Korean entertainment agency and visual effects (VFX) technology company behind the virtual K-pop phenomenon PLAVE, is bringing the trend to live event productions. To meet enthusiastic fan demand for the musical group, VLAST has delivered two live PLAVE concerts, the most recent using NDI sources, streamed via the SRT protocol, and produced leveraging a suite of AJA equipment.
Breaking K-pop band records
Since its debut, PLAVE has rapidly gained a fanbase, pioneering a new era of virtual idols. Their debut album, ASTERUM: The Shape of Things to Come,' released in March 2023, sold an impressive 203,000 copies. Their third mini album, Caligo Pt.1,' achieved impressive sales of 1,030,000 copies in its first week. Along with its established musical success, the group uses its virtual identities to deliver stage performances that would have been impossible in real-world settings.
Building an in-house NDI workflow
To enhance the efficiency of its live concert production pipeline, which involves the use of high-performance creative and graphics workstations, VLAST opted for an NDI-based environment. With the NDI protocol enabling the transmission of video and audio sources over IP, VLAST has reduced cabling and simplified the process of sharing sources among operators. Our NDI system has given us a robust and simplified means of distributing primary sources, said VLAST CTO Lee Hyun-Woo.
Leveraging devices with NDI outputs, VLAST can now easily transmit PC signals in real time between various equipment without complex connections. Its infrastructure is designed to quickly and flexibly adapt to any live scenario and deliver a high production value that responds to various environments. Regardless of the output method of each device we use, we can transmit and utilize signals from various devices with a single LAN cable, enhancing efficiency while improving the speed of transmission and reducing costs, explained Hyun-Woo.
Transmitting live concert productions with SRT
VLAST first implemented its IP workflow for PLAVE s Hello, Asterum!' ENCORE concerts, held last October at Seoul's Chamsil Indoor Stadium. Leveraging an AJA BRIDGE LIVE IP video workflow solution, VLAST transmitted two 4K 30p sources to an on-site LED screen using public broadband networks secured with SRT to deliver the highest quality live stream. SRT enabled real-time transmission of high-quality video with low latency, allowing VLAST to maintain the same image quality for displays at the concert venue while significantly cutting costs compared to traditional fiber transmission.
We needed to distribute both the main and PGM sources to the on-site LED screen to three different points, noted Hyun-Woo. We monitored the final output screen in the production studio and input the two sources into the primary and backup AJA BRIDGE LIVE for SRT transmission. Our aim was to minimize image degradation to ensure that full 4K picture quality was delivered.
While all primary sources for the concert leveraged NDI, the final output equipment was configured based on 12G-SDI. The main and HDMI PGM sources from the production PC were input into AJA HA5-12G and Hi5-12G Mini-Converters to support conversion between 12G-SDI and HDMI 2.0. AJA 12G-AMA Mini-Converters facilitated analog audio embedding/disembedding. With these solutions in place, VLAST was able to minimize signal chain issues.
AJA Mini-Converters provide reliable, high-quality signal conversion, excellent compatibility with various systems, and are easy to set up, making them ideal for use in concert settings, added Hyun-Woo.
VLAST then connected the HDMI output to a PC monitor, and the SDI output was input to an AJA KUMO 1616-12G SDI router for seamless distribution. Hyun-Woo chose KUMO, in part, for its intuitive web UI; he noted, With the KUMO 1616-12G, installation and operation are simple; it's so easy to configure multiple inputs and outputs. The router is well suited for a broad range of broadcast environments and offers exceptional stability.
The VLAST team configured the router to distribute the main and PGM sources as 1x3, and the output of the router was input to the main/PGM broadcast monitor and a primary/backup AJA BRIDGE LIVE for SRT transmission. BRIDGE LIVE simultaneously encoded two channels of 4K 30p sources in SRT, and a second unit performed SRT decoding at the concert site to transmit the main and PGM sources to the LED screen.
Implementing BRIDGE LIVE has significantly transformed our broadcasting approach. We can easily remotely control the device through its web UI, which is so helpful. The most notable change is a substantial reduction in cost; we ve been able to save a huge amount, said Hyun-Woo. Additionally, BRIDGE LIVE has enabled us to transmit HD video with low latency, resulting in far smoother, more stable broadcasts. Consequently, we can now deliver higher-quality concerts with an immersive experience, which is what our audience has come to expect.
Virtual idols play beyond borders
VLAST is primarily using its NDI and SRT workflow to live stream a variety of content and events on YouTube. Beyond that, the virtual idol pioneers plan to use SRT transmission to take their virtual K-pop stars to an even wider audience with an expanded range of content. Hyun-Woo concluded, By approaching technology and business with fresh eyes and new ideas, we can continue to differentiate ourselves through innovative content experiences and expand our presence in global entertainment.
More from TV-Bay
26/06/2026
For Teddy Swims sold-out I've Tried Everything But Therapy tour, event technology specialists, PRG, provided video, automation and lighting across 19 date...
26/06/2026
Modern exhibition and event venues face the challenge of seamlessly integrating traditional conference technology, professional broadcast workflows and IP-based...
25/06/2026
The Eurovision Song Contest 2026 in Vienna was a significant success for the Austrian public broadcaster ORF. In Austria, more than 1.5 million viewers tuned in...
25/06/2026
Wisycom has further strengthened its ecosystem of professional wireless solutions with the MPR60 Wideband IEM/IFB Receiver with expanded multichannel IFB mode, ...
25/06/2026
Ease Live, the interactivity expert, today announced that its graphics overlay platform is powering a new interactive experience on Rally.TV, the official video...
25/06/2026
Creative Remote, the provider of remote and hybrid offline editing infrastructure, today announced the opening of 41, its new offline edit facility located at 4...
25/06/2026
Rise, the award-winning advocacy group for gender diversity in the broadcast and media technology sector, is pleased to announce the global mentoring cohort for...
25/06/2026
Emergent, a pioneer in browser-based, AI-enhanced content production environments, today announced a strategic partnership with ROCKET, a premier media-centric ...
24/06/2026
In Brazil's TV 3.0 Trials, Appear's X5 is transporting live signals from Bras lia to S o Paulo over the public internet using secure, reliable next-gene...
24/06/2026
Melbourne, Australia - 24 June 2026: Mediaproxy, the global standard for software-based IP compliance monitoring and multiviewing solutions, has named Heartland...
23/06/2026
PlayBox Neo appoints Besco as Channel Reseller to establish a firm foothold in Asia Pacific's thriving high-tech export-driven economic boom
PlayBox Neo, t...
23/06/2026
LTN, a global leader in IP-based video transport and network services, today announced that PBS has selected LTN as its IP video partner to modernize and future...
23/06/2026
LiveU will introduce its Q Era to Australia and New Zealand for the first time at ABE2026 on Stand No. 25, (July 30 31). Leading the showcase is the LU900Q, a n...
23/06/2026
Miri Technologies Inc. has begun shipping its highly anticipated V410 live 4K video encoder/decoder for streaming, IP-based production workflows and AV-over-IP ...
23/06/2026
DHD audio reports the completion of an upgrade to the audio production facilities at the Galilee headquarters of Radio Tzafon. The station broadcasts two progra...
23/06/2026
Multifaceted Growth Executive Brings 20+ Years of Experience Leading Organizations Across Tech and M&E
Imagine Communications today announced the appointment ...
22/06/2026
Xilica today announced the release of Dynamic Voice Lift, a new feature in Xilica Designer v4.12 that brings adaptive speech reinforcement to large meeting spac...
19/06/2026
Buttons is best control system in the rAVe Best of Infocomm Awards 2026...
19/06/2026
SMPTE , the home of media professionals, technologists and engineers, has announced that its entire Standards catalog is now freely available to the global medi...
19/06/2026
nsign, the digital signage SaaS platform built around its core principle of Simplify Complexity, has announced a partnership with BrightSign , expanding the dep...
19/06/2026
Visual Productions announces the availability of its new RdmRelay2 at InfoComm 2026 (ACT Entertainment, Booth N6813). A networked, four-channel DMX relay, it is...
18/06/2026
AJA Video Systems unveiled Io Xpand, a high-performance Thunderbolt 5-enabled PCIe expansion chassis for AJA KONA and Corvid video and audio I/O cards. As dema...
18/06/2026
New NVRT-driven workflow enables on-demand traffic mirroring and guided troubleshooting for AV teams, integrators, and support organizations ahead of InfoComm 2...
18/06/2026
At InfoComm 2026, Mavis announced a major update to Mavis Studio, its live production app for the iPad, with new features designed to make professional AV produ...
18/06/2026
Transaction Positions Harmonic as a Pure-Play Broadband Company
Harmonic Inc. (NASDAQ: HLIT), the worldwide leader in virtualized broadband solutions, today a...
18/06/2026
ACT Entertainment and NETGEAR have announced a strategic partnership that establishes verified interoperability between NETGEAR Switches and key technologies fr...
18/06/2026
IBC2026 is set to bring the global media, entertainment and technology community together at the RAI Amsterdam from 11 14 September, enabling industry players f...
18/06/2026
Pliant Technologies is proud to introduce CrewCom Flex , the world's first frameless matrix intercom system and the only complete matrix IP-based intercom s...
18/06/2026
The XR Sports Alliance (XRSA) has announced that a new cohort of members has joined the strategic initiative: ActionStreamer, Antigravity, Creative Artists Agen...
17/06/2026
Montr al, Quebec, June 11, 2026 Kiloview, a leading provider of AV-over-IP and NDI -based video transmission solutions, today announced a distribution partner...
17/06/2026
Kiloview officially announced the launch of the U4 IP Video Dock, a compact IP video decoder and output dock designed to bring professional IP video into UC mee...
16/06/2026
Rise WIB, the award-winning advocacy group championing gender diversity and career progression across the broadcast and media technology industry, today announc...
16/06/2026
Limecraft today announced the availability of Limecraft 2026.4, the fourth of eight planned platform releases this year. The update introduces Team-Based Access...
16/06/2026
Free Program Supports IPMX Education from Foundational Concepts Through System and Network Design
The Alliance for IP Media Solutions (AIMS) today announced t...
15/06/2026
Clear-Com has introduced Avalon , a purpose built 1RU IP intercom communication platform for modern networked production, designed to simplify and scale workfl...
15/06/2026
MiLB Club Deploys LDX 110 Cameras at CarMax Park to Deliver A New Standard in Engaging Fan Experience
Grass Valley today announced that the Richmond Flying Sq...
12/06/2026
Bitmovin, a provider of video streaming solutions, has partnered with Simplestream, a provider of OTT and broadcast solutions, and technology provider Xperi, to...
12/06/2026
Leostream Corporation, creator of the world-leading Leostream Remote Desktop Access Platform, today announced Jigsaw24, a leading B2B IT solutions provider wit...
11/06/2026
PTZOptics, and LayerJot today announced live demonstrations at InfoComm 2026 showing how prompt-based AI, robotic camera control, and high-performance computing...
11/06/2026
Lightware, an industry leader in signal management, announces the release of GPIO-Button-10S, a dedicated control interface enabling straightforward press-to-a...
11/06/2026
Las Vegas, NV, June 2026 Kiloview, a leading innovator in AV-over-IP video solutions, will return to InfoComm 2026 with broadcast-grade AV-over-IP solutions d...
10/06/2026
Accedo, Humans not Robots, and the Institution of Engineering and Technology (IET) have announced the launch of Ecoflow X. Formerly an IBC Accelerator project, ...
10/06/2026
Frequency, the engine powering the world's leading streaming television channels, today announced that James Smith has joined the company as General Manager...
10/06/2026
At the 14th World Live Neurovascular Conference (WLNC) in Lisbon, Riedel Communications provided the communications infrastructure for live medical procedures s...
10/06/2026
Globecast, a leading provider of broadcast, media, and entertainment managed services, today announced the launch of its Content Exchange platform powered by Or...
10/06/2026
Klvr will showcase how venues, integrators and production teams are rethinking disposable battery usage at InfoComm 2026 (Las Vegas, June 17-19, booth #N6311). ...
10/06/2026
The Video Services Forum (VSF) has further enhanced the Reliable Internet Streaming Transport (RIST) protocol by incorporating a new feature, RIST Satellite-Hyb...
09/06/2026
A project aimed at modernizing scheduling operations across Mediaset's channel portfolio
Mediagenix, a global leader in smart content solutions to profitab...
09/06/2026
tvONE, an ACT Entertainment brand, debuts its most powerful video processor ever built: the 4RU CALICO PRO (C7-PRO-4200), at InfoComm 2026 (Booth N6813). Engine...
09/06/2026
Technology collaboration to validate AMPP and Lawo HOME orchestration integration, showcasing Dynamic Media Facility principles in practice.
Grass Valley and ...