
3500 Kelvin Relies on Brompton Processing Technology for Dynamic LED Stage Experiences
Brie Clayton November 30, 2022
0 Comments
Artists and technologists at Phoenix-based creative agency 3500 Kelvin help elevate film production and live and virtual event experiences with compelling, immersive content for LED display. The company operates Arizona's largest virtual production LED volume, with more than 15,000 square feet of capture space. Its talents have been tapped by diverse industries including film, music, corporate, concert touring, and experiential marketing. Behind the scenes, Brompton's LED processor technology enables the team to showcase the highest quality visuals possible.
Companies are realizing that stage presentation backgrounds can be so much more than a simple logo. Instead, they can offer an immersive experience, and when it comes to LED panel processing, Brompton is the litmus test. Everyone tries to achieve what Brompton can do. It's a rock-solid product that never crashes or has problems, and provides supreme quality, noted Walter Schulz, Partner and VFX Supervisor / Virtual Stage Supervisor at 3500 Kelvin.
Founded in early 2020 in partnership with live event company Murray Scott Production Services (MSPS), 3500 Kelvin began as a creative outlet to explore virtual production with LED panels and work in the emerging space. The companies remain linked and share equipment, with MSPS focused on live event touring, such as concerts and corporate events, and 3500 Kelvin on virtual production and content development.
Because we're heavily involved in live events, we often have to supplement our own tiles and equipment to accommodate events at scale. Using Brompton's technology, we can quickly calibrate and remap tiles from multiple batches, which is huge. I don't know another processor that does it nearly as well or as fast, and you can calibrate each tile individually, said 3500 Kelvin Founder Mac Jeffries, who also serves as Virtual Production Manager and Production Designer. We also like that you can physically see markers on the LED wall itself with Frame Remapping, and how seamlessly Brompton works with our other solutions, like Mo-sys motion tracking and ROE LED panels.
Added Schulz, Once you have a virtual stage built, there are micro shifts that can happen. Eventually you notice small displacement on the tile seams, and you need to correct those edges between the tiles. Brompton allows you to connect those edges to make them seamless without having to take apart your wall.
Along with Brompton's Tessera SX40 4K processors and an XD Data Distribution Unit, the 3500 Kelvin team uses Tessera processing software, and recently upgraded to version 3.4 with the new Extended Bit Depth feature. This update transforms 14-bit LED panels into 16.3-bit LED panels, allowing the studio to light and capture more authentic night scenes in-camera, instead of shooting day-for-night. 3500 Kelvin also received the very first tile in the world with Brompton's PureTone technology, and from there could propagate the firmware to the entire wall. They keep that first tile on display for visitors as a fun keepsake.
When I first started experimenting on the virtual production stage, I had a small volume in California and I wanted to push the technology, so I created a series of environments including a night scene. However, night scenes counteract the full effect of your low light, because the panels are dark and contributing little light to the set. I couldn't get the panels to respond correctly, even though the values were correct in the processor. Now, here at 3500 Kelvin we have an upgraded system with Brompton's Tessera v3.4 software and a much larger stage, so we recently did a low light test. We went outside during sunset and magic hour and shot a scene with two actors holding candles, then we came to the LED volume and tried to push the limits of replicating that reality, with the goal to have both exterior and interior shots be identical. We succeeded and it took adjustments on every aspect, camera ISO, focus, panel brightness, etc., Schulz explained.
Working on projects with camera tracking utilizing Brompton's Ultra Low Latency feature has helped us tighten that latency gap that is so pervasive in virtual production shots. We would need to limit our clients' creative vision and movement if it wasn't for that feature, added Jeffries.
Expressing appreciation for Brompton's customer support throughout its research and development efforts, Schulz concluded, One of the things I like about Brompton is the service level, and the amount of attention for the global industry and the partnerships. They are continuously evolving and utilizing the full range of compatibility. All the work Brompton does with the community really helps us.
###
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, a first and last name, and let us know what you'd like to see more of in the message!
.grecaptcha-badge{visibility:hidden}.meow-contact-form .meow-contact-form__header{display:flex;margin-bottom:10px}.meow-contact-form .meow-contact-form__header .meow-contact-form__header__content{flex:1;display:flex;flex-direction:column;justify-content:center}.meow-contact-form .meow-contact-form__header .meow-contact-form__header--image--left{margin-right:10px}.meow-contact-form .meow-contact-form__header .meow-contact-form__header--image--right{margin-left:10px}.meow-contact-form--editor input{color:
North America Stories
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision has announced a new multi-year distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Netflix Deepens Partnership with Taiwan's 62nd Golden Hors...
25/11/2025
SVG All-Stars: Blayke Scheer, Senior Director, Creative Content, YES NetworkThe Indiana alum has turned storytelling into an artform for more than two decadesBy...
25/11/2025
Op-Ed: With FCC's C-Band Auction on the Horizon, Broadcasters Need Proven, C...
25/11/2025
Analysis: Is Baller League really the future of sport? By Callum McCarthy, Editor-at-Large
Tuesday, November 25, 2025 - 10:10
Print This Story
With KSI on...
25/11/2025
Platinum Whitepaper: The Growth of Broadcast in the World of Major Large Scale E...
25/11/2025
SVG Summit 2025 Preview: SVG Women's Sports WorkshopBy Samantha Gabay
Tuesday, November 25, 2025 - 10:27 am
Print This Story | Subscribe
Story Highlig...
25/11/2025
SVG New Sponsor Spotlight: CacheFly's Matt Levine on the Evolving Role of th...
25/11/2025
Peacock's EA SPORTS Madden NFL Cast Levels Up on Thanksgiving With SkyCam as...
25/11/2025
Mathias Broe attends the 2025 Sundance Film Festival premiere of Sauna at Library Center Theatre. (Photo by Michael Hurcomb/Shutterstock for Sundance Film Fes...
25/11/2025
Nielsen will now measure both Lionsgate's FAST channel MovieSphere and Movie...
25/11/2025
FREMONT, Calif. Blackmagic Design said the Associated Press has completed the transition of its global video-editing platform to DaVinci Resolve Studio....
25/11/2025
Berklees Inaugural Nat King Cole and Natalie Cole Scholarship Awarded to Paris P...
25/11/2025
NEW YORK NFL and college football coverage, the MLB postseason and the new fall broadcast-TV season contributed to major gains for traditional media companies a...
25/11/2025
SAUGERTIES, N.Y. Tower Products, a manufacturer and distributor of pro video and audio equipment here, said President and CEO Jim Veltrie will retire from the c...
25/11/2025
Following last week's disclosure that it had acquired a 8.2% stake in E.W. Scripps, Sinclair has filed papers with the Securities and Exchange Commission pr...
25/11/2025
Black Forest Labs - the frontier AI research lab developing visual generative AI models - today released the FLUX.2 family of state-of-the-art image generation ...
24/11/2025
HBO's The Shuffle' Reveals Longtime Connection of Sports and Entertainm...
24/11/2025
2025 Sports Broadcasting Hall of Fame: Hiroshi Kiriyama, Sony Broadcast (and Ind...
24/11/2025
SVG Summit 2025 Preview: FIFA, NBC Olympics, Fox Sports, CBS Sports, Netflix, NF...
24/11/2025
Case Study: YES Network Streamlines Broadcast Operations with Beam DynamicsBy SVG Staff
Monday, November 24, 2025 - 11:18 am
Print This Story | Subscribe
...
24/11/2025
Platinum White Paper: More of Everything: How Broadcasters are Changing Their Ap...
24/11/2025
Versant Media USA Sports President Matt Hong on How Versant Has Best of Both Wor...
24/11/2025
SVG Sit-Down: NABA Director-General Rebecca Hanson on How FCC's C-Band Aucti...
24/11/2025
SVG New Sponsor Spotlight: Bolin Technology's Sapan Doshi on the Proliferati...
24/11/2025
The L3Harris next-generation imager for NOAA's GeoXO satellite system will c...
24/11/2025
Mumbai - November 24, 2025 - In a first-of-its-kind initiative, JioStar, in coll...
24/11/2025
Disney Achieves Largest Monthly Share Increase, Followed by FOX and Paramount, w...
24/11/2025
ROCHESTER, N.Y. Sinclair said it has elevated Sean LaRose, director of sales at WUHF and partner station WHAM here, to vice president and general manager, effec...
24/11/2025
Back to All News
Chaos and Connection: Meet the Unfiltered Cast of Reality Dati...
24/11/2025
Editor's note: This post is part of the AI On blog series, which explores the latest techniques and real-world applications of agentic AI, chatbots and copi...
22/11/2025
The deadline for entries for the 2025 Best in Market Awards has been extended to 23:59 PST on November 28, 2025....
22/11/2025
Clear-Com announced the upcoming launch of its 4-Channel HelixNet beltpack, a next-generation advancement of its widely used 2-channel model. The new beltpack...