Astro's National Day and 25 Years of Serving Malaysians campaign
Date Released:16 Aug 2021
Share
Tweet
KITA Teguh Bersama theme to encourage all Malaysians to come together to stay strong
New premiering titles i.e. Tanah Tumpahnya Darah Kita, We Are No Different, On Your Mark and many more
Astro 25 on Channel 100 offers an incredible slate of over 150 titles for all customers, 16 August to 3 October
Astro marks this National Day with the theme #KitaTeguhBersama that coincides with the company's 25th year of serving Malaysians. As a gesture of appreciation to all customers, Astro will launch Astro 25 on Channel 100, with specially curated content featuring the best of Malaysian and Asian entertainment, premieres, blockbuster hits, and new documentaries from 16 August to 3 October 2021 on Astro TV, On Demand and Astro GO.
Henry Tan, Group Chief Executive Officer, Astro said, It's a very special Merdeka and National Day for us this year and our theme, #KitaTeguhBersama means we're stronger and better together. It is a reflection of the best of what we have seen in Malaysians and continues to be the common value we need for us to unite, recover and grow through these times.
Astro has carried out several initiatives in line with the #KitaTeguhBersama spirit including:
Supporting the National Blood Bank's blood donation drive
Supporting the nation's COVID-19 Immunisation drive with Public Service Announcements, volunteering at PPVs and providing TVs and Astro services at quarantine centres nationwide
Helping the needy through KamiCare community programmes
Helping SMEs through KamiCare MBiz campaign
Contributing medical equipment for hospitals and laptops to students in the B40 groups
Continuing to inform, entertain and uplift Malaysians with our complimentary channels during the MCO, non-stop dramas, new signatures, and premium original series
Increasing our academic content to enable kids to learn from home
Uniting Malaysians in their support and pride for our athletes at the Tokyo Olympics 2020
Tan continued, Astro is 25 years young this year and we will continue to provide the best mix of content including aggregating the best streaming services i.e. Astro GO, Disney+ Hotstar, HBO Go, iQIYI and soon Netflix. We will also raise the bar for local original content, and live signatures to further delight Malaysians.
As we look back on the 25 years of serving our customers that included the achievement of many first such as the first HD, 3D and 4K UHD broadcast, first cinema in your home, Astro First, the region's first 24/7 local sports channel and much more, we are honoured to have played a part in the lives of so many. We championed education, put local sports and athletes on the global stage, raised the bar for local content, discovered and made stars and provided opportunities for Malaysians to shine and realise their dreams and potential. Our talent like Nabil, Aznil, Zizan, Remy, Hui Min, Denesh, Ean and Arnold, Chiu Keng Guan to name a few have gone beyond and achieved their dreams. As they say, dreams are made together and none of these could have been possible without our customers.
In the last 12 months Astro also achieved its highest grossing Astro First movie of all time, Mael Totey, introduced local premium drama megahit, Projek Anchor SPM, extended the Hantu Kak Limah universe with the hit Kampong Pisang and refreshed its drama slate to attract a new audience through the likes of Scammer and Ratu Ten Pin. Along the way Rindu Awak Separuh Nyawa on Astro RIA became the #1 drama of 2021 and much awaited exclusives premiered such as Zack Snyder's Justice League, Friends: The Reunion and the K-drama that had everyone talking, Penthouse. Our vernacular content IPs such as flagship news talk shows, Evening Edition and Prime Talk and best of Chinese signatures Classic Golden Melody and documentary Social Playlist continue to be firm favourites together with popular drama series Tamiletchumy on Astro Vaanavil and movies Vetti Passenge, Vedigundu Passenge and Appalam.
Astro 25 on Channel 100 for all
Starting from 16 August to 3 October, all Astro customers can tune into Astro 25 on channel 100 and enjoy new premiering titles: -
Tanah Tumpahnya Darah Kita, a documentary that originally started off with the story of one man who detailed his sacrifice in the army through letters to his wife and young family and which grew to include the stories of other veterans whose valour in defending our country transcended race, creed, language and culture. In retracing the steps and trials of these brave men we recruited a group of young Malaysian artists including Red Hong Yi who were all keen to be involved in the interpretation of the sacrifice of our brave soldiers.
We Are No Different by Chiu Keng Guan is the first ever documentary about interracial adoption amongst Malaysian families whose stories are often overlooked by society but treated as the norm. We meet Hero, Sarah, Lavinya and Kamala to uncover their stories about acceptance and the bonds of love that go beyond blood ties.
Journey To Stardom which chronicles the lives of much loved local celebrities in realising their dreams.
Customers can also enjoy an incredible slate of over 150 titles comprising the best Malaysian and Asian movies, all-time favourite entertainment and reality shows, and with more surprises to come. Be sure to catch some notable Malaysian films, including Ola Bola, The Journey, Paskal, Polis Evo, and Hantu Kak Limah, which have achieved unimaginable box office success beyond anyone's dreams.
Alvin Teoh, Chief Creative Officer of Naga DDB Tribal, said This docu-story was years in the making, I was inspired by stories from my father, an artillery officer, who served side by side with soldiers of all creeds and colours during the Daururat and Konfrantasi
Asia, Australia & Oceanic Stories
09/07/2025
Explore Love Without Limits in a bold, funny and unapologetic SBS Audio podcast ...
08/07/2025
SBS strengthens commitment to inclusion with new commissioning guidelines
8 July, 2025
Media releases
SBS has launched new Commissioning Inclusion Guidelin...
08/07/2025
Secrets, Spies and Sabotage: 40 years on, SBS podcast investigates historic bomb...
07/07/2025
SBS Farewells Chair George Savvides AM
7 July, 2025
Media releases
Born of Greek Cypriot parents, Mr Savvides joined the SBS Board as Deputy Chair in Febru...
30/06/2025
SBS On Demand boosts global news offering with launch of France 24 FAST Channel
30 June, 2025
Media releases
SBS is expanding its international news offeri...
27/06/2025
27 06 2025 - Media release Game, set, action! Screen Australia and ABC announce new mini-series Goolagong
Marton Csokas and Lila McGuire of Goolagong. Image c...
26/06/2025
Buckle up for Great Australian Road Trips launching 31 July on SBS and SBS On De...
20/06/2025
Hit, run, oh sh#t: NITV and SBS get RECKLESS with filming underway in Western Au...
13/06/2025
Pure Drama and Fierce Rivalries set to dominate the world's most iconic spor...
12/06/2025
50 Years Strong: SBS and NITV Supercharge NAIDOC Week 2025 in a joint 50th celeb...
06/06/2025
06 06 2025 - Media release Award-Winning TV Creators Richard Gadd, Sally Wainwri...
03/06/2025
Stories of love, loyalty and self-discovery among six shortlisted Digital Origin...
28/05/2025
SBS celebrates 50 years of reflecting a diverse and contemporary Australia
28 May, 2025
Media releases
Marking 50 years of broadcasting on 9 June 2025, SBS...
28/05/2025
ABS and Verticloud announce a Strategic Partnership to accelerate Digital Transf...
22/05/2025
SBS and Screen Australia showcase the next wave of Australian storytellers with ...
22/05/2025
Rune Pedersen unpacks How Humans Talk in new SBS Audio podcast
22 May, 2025
Media releases
Ever caught yourself using baby talk with your pet and wondered ...
19/05/2025
Eurovision delivers strong Total TV audiences for SBS, dazzling more than 2.21 m...
16/05/2025
Proper Loved Up Stage One Recipients Announced
16 May, 2025
Media releases
Screen Australia's First Nations Department, the Australian Broadcasting Cor...
15/05/2025
Australia's boldest network SBS launches new brand campaign: We Go There...
15/05/2025
We Go There SBS On Demand's new Hub is entirely bold and unmistakably SBS
15 May, 2025
Media releases
The We Go There Hub brings together over 300 ti...
14/05/2025
ABS and SpaceBridge to Join Forces to Strengthen Managed Services Across Europe,...
13/05/2025
Alone Australia Season 3: The Reunion
13 May, 2025
Media releases
As the latest season nears its end, SBS's hit series brings full cast together for re...
13/05/2025
Teletimes interviews ABS CEO, Mark Rigolle...
12/05/2025
And They're Off! The Pure Drama of the Cycling Grand Tours Continues on SBS,...
12/05/2025
10 05 2025 - Media release Australian Filmmaker Lucy Mckendrick Set For Directin...
07/05/2025
SBS and NITV mark National Reconciliation Week with compelling premieres recogni...
07/05/2025
SBS commences search for a new Western Sydney production hub location
7 May, 2025
Media releases
SBS has today launched a Request for Expressions of Intere...
02/05/2025
SBS On Demand achieves stellar month on the back of Alone Australia and The Hand...
01/05/2025
01 05 2025 - Media release Screen Australia empowers 100 distinctive Australian narratives
All The Boys Are Here writer/director Goran Stolevski and It s All...
30/04/2025
Slam poet Huda the Goddess wins 2025 Les Murray Award
30 April, 2025
Media releases
Australia for UNHCR and SBS are proud to announce that Huda Fadlelmawla...
30/04/2025
SBS, NITV and NIDA partner to empower the next generation of screen creatives
30 April, 2025
Media releases
SBS, National Indigenous Television (NITV) and ...
23/04/2025
We heard that you could use a little pick-me-up, so get ready to sh-sh-shake it ...
22/04/2025
McAvaney takes the lead for SBS' Coverage of the World Athletics Championshi...
16/04/2025
Finalists announced! Five stand-out brands shortlisted for SBS Media's Susta...
15/04/2025
Claudia Karvan, Tom Gleeson, and Mark Coles Smith join in the adventure of a lif...
15/04/2025
SBS and Volleyball World sign landmark deal for Beach Volleyball World Champions...
14/04/2025
SBS becomes first Australian broadcaster to have near-and long-term carbon reduc...
11/04/2025
Isn't that Insightful? Kumi Taguchi dives deeper into Insight's taboo to...
09/04/2025
SBS On Demand partners with Euronews to extend network news offering
9 April, 2025
Media releases
SBS is expanding its international news offering with the...
09/04/2025
SBS announces TV's hottest new couple, Tony Armstrong and Courtney Act, as E...
09/04/2025
09 04 2025 - Media release Screen Australia and ACTF Kids IP Incubator Initiative enters next phase
Kids IP Incubator recipients in Melbourne for the workshop...
07/04/2025
Olympic Gold medallist and World Time Trial Champion Grace Brown joins SBS comme...
07/04/2025
Female focus: New season of Living Black highlights women in Federal Election ye...
07/04/2025
SBS News' Cost of Living Secrets podcast returns to tackle one of the key is...
04/04/2025
SBS announces initiatives to provide all Australians with trusted news and infor...
01/04/2025
01 04 2025 - Media release Bus Stop Films' first feature Boss Cat to begin production in June
Boss Cat cast (L-R): Olivia Hargroder, Penny Downie and Juli...
31/03/2025
Ready, set, Party Time!' SBS News empowers young voters with a new politica...
28/03/2025
Marion Grasby's Flavours of Heart & Home is a celebration of culture and fam...
28/03/2025
SBS delivers Federal Election news to Australians in over 60 languages
28 March, 2025
Media releases
As Australia heads to the polls on 3 May, Australia...
Astro's National Day and 25 Years of Serving Malaysians campaign 
