January 7 2025, 05:30 (PST) Dolby Revs Up In-Car Entertainment Innovations at CES 2025
Dolby will spotlight its latest innovations in automotive, including an exclusive first look at the latest vehicles to support Dolby Atmos and the world's first car to support Dolby Vision along with Dolby Atmos
jpg
LAS VEGAS, January 7, 2025 - Dolby Laboratories, a leader in immersive entertainment experiences, today kicked off the start of the 2025 Consumer Electronics Show (CES) with an exhibition of its latest innovations in automotive. Throughout CES, Dolby will showcase its momentum in automotive through its latest collaborations with leading manufacturers and suppliers, as well as the growing catalog of music, audiobooks, podcasts, and A/V content fueling the catalog of entertainment consumers can enjoy in their vehicles.
Dolby innovations are at the heart of our most cherished entertainment, enriching how we enjoy our favorite movies, music, and more on all our favorite devices. And there is no better place to unlock this highest form of entertainment than your car, said John Couling, Senior Vice President of Entertainment, Dolby Laboratories. We are thrilled with the progress we've made over the past year in bringing Dolby Atmos to even more vehicles. At CES, we are showcasing this exciting momentum as well as previewing the next frontier of immersive in-car entertainment that Dolby Vision enables.
Dolby Expands Dolby Atmos to Even More Cars
Dolby's growth in automotive continues to accelerate after making its first CES debut in 2023. In the last year alone, Dolby has more than doubled the number of auto manufacturers supporting Dolby Atmos from ten to 20 companies, which includes industry leaders like Cadillac, Li Auto, Mercedes-Benz, Polestar, Rivian, and Volvo Cars. This also includes new collaborations announced just this week at CES, including Sony Honda Mobility, which shared it would bring support for Dolby Atmos to its highly anticipated EV, AFEELA.
This year, Dolby is leveraging CES to demonstrate this growing momentum through a showcase of the latest vehicles to hit the road with Dolby Atmos. Guests at Dolby House, the hub of Dolby CES activities, will have the opportunity to be among the first to experience Dolby Atmos in the all-new 2025 Cadillac OPTIQ's 19-speaker AKG audio system. Offered as a standard feature for customers, OPTIQ will be the first in the brand's lineup to offer Dolby Atmos.
Dolby is also working closely with automotive SoC and DSP suppliers like Analog Devices, Inc. (ADI), MediaTek, NXP Semiconductors, and others to help fuel the deployment of Dolby Atmos into even more cars. This also now includes Texas Instruments, which announced at CES that it would support Dolby Atmos in its new family of chips for auto makers.
In addition, Dolby is working with its partners to showcase how Dolby Atmos can reach even more vehicles, including aftermarket car audio products. At CES, Pioneer exhibited the first public demonstration showcasing how Dolby Atmos could be used in an aftermarket solution using a 4-channel speaker system.
Fueling excitement around Dolby Atmos within industry circles and consumers alike is a robust and growing pipeline of content available to enjoy in Dolby Atmos. 93% of artists highlighted on Billboard's 2024 Top 100 Artists have now released music in Dolby Atmos, which consumers can now experience during the daily commute. This is combined with the growing catalog of audiobooks and podcasts available through services like Audible, which are also available to drivers.
Dolby Brings Dolby Vision to Cars
CES 2025 also marks another first for Dolby in automotive: the CES debut of Dolby Vision for cars. Powered by the same industry-leading HDR (high dynamic range) experience elevating the visuals behind today's most watched entertainment, Dolby Vision unlocks life-like picture that brings out more colors, true blacks, brighter brights, and incredible detail from your favorite movies, streaming series, games, and live sports content. At its technology exhibit for global partners, Dolby will showcase to guests the next frontier of in-car entertainment with a demo of the worlds first vehicle to support Dolby Vision and Dolby Atmos, Li Autos Li MEGA.
And leading into CES, Samsung Display, a leading manufacturer of display solutions for auto manufacturers, announced that it has formed a strategic partnership with Dolby that will help bring Dolby Vision to more cars around the globe. Through this collaborative effort, Samsung Display's cutting-edge OLED displays will be pre-tuned to deliver Dolby Vision, combining best-in-class imaging experiences into a new streamlined evaluation and implementation process that is now available to automotive manufacturers.
Copy link
Copy text
Download PDF
Download
About Dolby Dolby Laboratories (NYSE: DLB) is a world leader in immersive entertainment. From movies and TV, to music, sports, gaming, and beyond, Dolby transforms the science of sight and sound into spectacular experiences for billions of people worldwide across all their favorite devices. We partner with artists, storytellers, and the brands you love to transform entertainment and digital experiences through groundbreaking innovations like Dolby Atmos, Dolby Vision, Dolby Cinema, and Dolby OptiView.
Contact details
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Download vCard
Share news release
Copy link https://news.dolby.com/en-WW/245732-dolby-revs-up-in-car-entertainment-innovations-at-ces-2025
Download & Copy
Download PDF
Copy text
Copy link
Contact us
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Share
Europe Stories
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
07/08/2025
July 8 2025, 22:30 (PDT) Tata Motors & Dolby Bring Dolby Atmos to Harrier.ev, R...
11/07/2025
If you've ever wondered what might be playing in Clark Kent's headphones...
11/07/2025
AI and Multimedia Authenticity Standards Collaboration launches two papers to guide the future of AI integration, today at the AI for Good Global Summit
The...
10/07/2025
The current holder of the prestigious Thomson Foundation Young Journalist of the Year Award has been forced to stop reporting over fears for her safety in Afgha...
10/07/2025
Spotify is turning up the volume on Australian music with a multipronged initiative designed to highlight the dominance of Australian artists on the global stag...
10/07/2025
This is not a drill: Oasis is back on the road-marking its first live performanc...
10/07/2025
The music industry depends on fresh ideas, bold voices, and emerging talent. Yet across the U.K., too many young musicians lack the space to develop their craft...
10/07/2025
10 Jul 2025
VEON and Cohen Circle Secure Investor Commitments for Kyivstar Listing Kyiv, New York, Dubai, and Philadelphia - July 10, 2025 - VEON Ltd. (Nasdaq:...
10/07/2025
Thursday 10 July 2025
The Very Small Creatures
Jaime's Treetop Tales
Emerald
BooSnoo! Christmas Mashup
Pip & Posy's Spooktacular Party
The Very Sm...
10/07/2025
Thursday 10 July 2025
Brand new rewards are coming to Sky customers, with free ...
10/07/2025
Comscore Achieves Full JIC Certification for National TV Measurement Including...
09/07/2025
Wednesday 9 July 2025
Sky Broadband now has the UK's fastest broadband spee...
09/07/2025
CUPERTINO, CALIFORNIA Apple today announced Jeff Williams will transition his role as chief operating officer later this month to Sabih Khan, Apple's senior...
08/07/2025
In an era where digital threats to journalists are becoming increasingly aggressive and widespread, MediaSafe Africa launches as a vital online resource to help...
08/07/2025
This summer, as the energy builds for one of the biggest moments in women's ...
08/07/2025
UKTV today announces that Richard Watsham, Chief Creative Officer at UKTV and Global Director of Acquisitions for BBC Studios/UKTV, has decided to step down fro...
08/07/2025
SAN JOSE, Calif. - July 8, 2025 - Harmonic (NASDAQ: HLIT) today announced a reco...
08/07/2025
Arvato Systems Optimizes Customer Communication with AOK Niedersachsen
New project in the statutory health insurance sector
Arvato Systems and AOK Niedersach...
08/07/2025
On August 7, Apple Arcade is adding four exclusive games to its diverse catalogue of more than 200 fun games for players to enjoy, all free from ads and in-app ...
07/07/2025
** MEDIA ALERT **
VIZ Media Ignites AX 2025 with Star-Studded Panels, Exclus...
07/07/2025
CULVER CITY, CALIFORNIA As Apple Music marks its 10th anniversary this year, Apple unveils its most ambitious creative project to date: a brand-new state-of-the...
07/07/2025
RT has announced that Mark Bignell has been appointed Commissioning Editor for Comedy following a public competition. This senior editorial position will drive...
04/07/2025
The Summer Reading Challenge has inspired children across the U.K. to embrace a ...
04/07/2025
Friday 4 July 2025
Watch the trailer here https://youtu.be/Od5WpvWmDr8
Further...
04/07/2025
The Pitch comes to RT Radio 1 airwaves this Sunday at 7pm. The Pitch is a brand...
03/07/2025
For our Vario-Jib, as well as for a repertoire of weights, we now have carts that make transport easier...
03/07/2025
One of our latest innovations: Slider Drive Unit!
Our Vario Slider not only comes with improvements and new features, but also with its own drive unit!
Our i...
03/07/2025
The 360 EVO lives up to its name: 360-degree rotation not only on the pan axis, but also on the roll axis, enables filmmakers to take their creative visions eve...
03/07/2025
What a buzzing few days at BSCExpo in London!
We were thrilled to connect with so many talented professionals from the world of cinematography.
A huge thank ...
03/07/2025
ADOLESCENCE - Shot with Panther Tower"The whole rig had to be detachable mid-episode
Netflix limited drama series Adolescence has been gaining attentio...
03/07/2025
** MEDIA ALERT ** Shonen Jump Store Hosting Los Angeles Pop-up During Anime Exp...
03/07/2025
Thursday 3 July 2025
David Harewood and Matthew Broome in Mozart: Genius for Hi...
03/07/2025
The Sky WNT Fund supports Womens National Team players with a 30,000 bursaryThursday 3 July 2025
Sky Ireland has announced the four recipients of the 2025 Sky...
02/07/2025
Calrec expands ecosystem at NAB 2025 giving broadcasters access to dynamic workflows and ultimate flexibility Helping broadcasters meet the shifting needs of me...
02/07/2025
02 Jul 2025
VEON Raises USD 200 Million in Private Bond Placement Dubai, July 1, 2025: VEON Ltd. (Nasdaq: VEON), a global digital operator ( VEON ), announces ...
02/07/2025
Brand new factual series follows mechanic and self-taught engineer Dom Chinea as he makes the move of his life to the far west of Cornwall
UKTV today announces...
02/07/2025
Rohde & Schwarz acquires ZES ZIMMER Electronic Systems GmbH and expands its T&M ...
02/07/2025
Wuppertal July 2, 2025
Riedel Communications Launches RefSuite Ecosystem for S...
02/07/2025
Andrew will serve as Chair of ABC alongside his role at NED, APL Media, where he supports the executive team with strategic insight and global expansion plans. ...
01/07/2025
The launch of Code of Silence, coupled with the Britains Got Talent semi final, gave ITV its best Sunday night of 2025.
The first episode of the new crime dr...
01/07/2025
ITV and Mammoth Screen have announced the start of filming for Betrayal, a gripp...
01/07/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
01/07/2025
Vocal-processing plug-in joins NOIZ Hub series
Launched in 2024, KIT Plugins' NOIZ Hub series was created with the aim of providing a range of professio...
01/07/2025
New self-paced learning programme announced
Mastering.com have announced the availability of a new online course designed to cover the fundamentals of maste...
01/07/2025
The Traitors are coming: Get your first taste of the global hit as Season 1 of T...
01/07/2025
cetecom advanced certifies Rohde & Schwarz test solution for the verification of...
01/07/2025
RT has announced that Teresa Smith has been appointed Commissioning Editor with responsibility for Factual Entertainment following a public competition. This s...
January 7 2025, 05:30 (PST) Dolby Revs Up In-Car Entertainment Innovations at CES 2025 
