A View from the Front Line: How Coronavirus Impacts the Media Industry By Fergal Ringrose, SVG Europe
Tuesday, March 31, 2020 - 11:41 am
Print This Story | Subscribe
Story Highlights
IABM and the DPP collaborated to host an international webcast on Thursday, March 26, responding to the thirst for experience and knowledge regarding the impact of COVID-19 on the media industry.
The event began with IABM CEO Peter White analysing results from its new Coronavirus Impact Tracker. Summarising the early research, White noted that, from a supply chain perspective the area for growth is in connectivity, not surprisingly, with a high demand for bandwidth and connectivity as people move to remote working and remote production.
That which is growing: virtualisation, remote production and the use of AI and machine learning. These are the three areas with key investment in the transition from SDI to IP, said White.
All of these will help the new paradigm shift we're seeing, an irreversible tech move that is going to be accelerated by this [coronavirus] event. The pandemic will have the impact of accelerating these changes.
The cancellation of live events is putting pressure on the sports industry, and a major source of advertising revenue of course in what was a quadrennial year. We're seeing a shift towards solutions that enhance fan engagement as a result.
The cancellation of productions is putting pressure on the post side of the industry and may spur creative innovation and new programming ideas. And obviously there's a hunger for live news currently, even more so than normal, leading to a higher demand for collaborative new solutions such as the use of consumer video technology in the news.
Finally, the surge in demand for on-demand streaming consumption due to our lockdown measures is leading to a pressure on connectivity resources and to Netflix and others cutting streaming quality. Obviously these solutions are good for those providing compression products, noted White.
DPP managing director Mark Harrison
DPP managing director Mark Harrison hosted a discussion among companies in the television and video production space, and wondered what lessons we can start to learn about the impact of coronavirus on the way we work and the nature of work.
Nutopia chief operating officer Helena Tait said, I've long been an advocate of people having the flexibility to work. I dislike presenteeism' intensely.
I also think that with budgets getting tighter and advertising shrinking, especially after this crisis, broadcasters are going to be looking for us to cut our overheads. And we're going to have find sensible ways of working.
We need flexibility in terms of ways of working. It helps somewhat in terms of transport if over the next months we can put into place that we not only work remotely within the same city, for example, but that we can start remote shooting and getting that data back.
Luckily the backbone of our business is pretty much based in the cloud, said Nemorin chief executive officer Pete Ferguson, so we did have contingency plans and do use a lot of online software. But at the same time we did see some productions cancelled. We were right on the brink of shooting in Europe, Mexico and Los Angeles, all back to back for a big client but unfortunately that got pulled.
Some shoots have been postponed, unfortunately, but post production is very much happening, using a mixture of online services and hard drives that are being collected from the office. We sent an email around to our staff about a week before [UK] lockdown, asking them just to be ready to keep working in the event that London was shut down. I remember thinking at the time, gosh that's a scary scenario', but of course it's the new normal now.
Yes we have gone through a real feeling of panic - but also there's a certain feeling of excitement about the future, said Ferguson. I think there's a real spirit of collaboration now.
Obviously we're going to see a sharp dip to the economy in general, but I think once everyone starts to feel healthy again it's going to go the other way very quickly and money will be made available. But people are shocked by this - it has scarred the industry, I believe.
Keith Scholey, co-CEO of Silverback Films said, I think we saw this thing coming in the middle of January. We did make some contingency plans in terms of our shoots and people working from home - but the speed of this thing has been shocking.
I remember the moment when Donald Trump said that Europeans can't go to America. That was the point I thought ah ok, this is all going to happen a lot faster'.
We had crews in Indonesia, Uganda, Hawaii, Australia - all over the place. We had plans to try to keep them going, especially in places where it seemed relatively safe. But it quite quickly became clear that we needed to bring everyone back - and we got them all back in time.
Now the question is: how long does this go on? When does the world open up again? Obviously Donald Trump is promising to open up by Easter - let's watch that one! When can we get back to business and when can we start travelling again?
The reality is, we're probably all going to have to get it at some point. How do we manage that long tail of this disease, and the duty of care? - Keith Scholey
I think the interesting thing about this whole disease is it seems a lot of people can go through without being affected but some are terribly badly affected. What we're going to get into is a process where lots of people have had it, and the lockdowns are going to open up - but you're still going to get it. The reality is, we're probably all going to have to get it at some point. How do we manage that long tail of this disease, and the duty of care? he
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
19/08/2026
World Cup Games Generate 84 Billion Minutes Across FOX, Fox Sports 1 and NBCU...
19/08/2026
July brought typical peak-holiday drops in viewership, driven primarily by viewers stepping away from screens and a visible decline in reach across both traditi...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Henry joins BCE as the company accelerates its commercial strategy and expands its international presence across the media, broadcast and technology markets. He...
19/08/2026
iWedia, a leading provider of software solutions for connected TV devices, today announced a major milestone in Android platform optimization with the successfu...
19/08/2026
NTP Technology announces that ST 2110-30 audio-over-IP connectivity with AES67 and RAVENNA capabilities is now available for the brand's world-class audio i...
19/08/2026
Net Insight has been selected to provide its Nimbra platform by the service provider Big Blue Marble, formerly ORS Group, as the core media transport solution f...
19/08/2026
LiveU has supported Coventry City FC and several other top-flight UK football clubs through one of their most demanding live production challenges of the year, ...
19/08/2026
Nature Seekers Documentary Shot with Blackmagic URSA Cine 12K LF
Brie Clayton August 18, 2026
0 Comments
Filming endangered turtles required camera...
19/08/2026
Neyrinck Brings D-Control Consoles Back to Life on Apple Silicon with D-Control ...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Riedel Communications today announced that Edith Cowan University (ECU) in Perth, Australia, implemented a comprehensive communications infrastructure that brin...
19/08/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, will spotlight a major leap forward in remote guest con...
19/08/2026
Integrated platform melds media asset management, playout automation and newsroom workflows
EMAM, PlayBox Neo and SNEWS have officially launched Nuvex, a conne...
19/08/2026
Screen Australia releases the Private Investment Toolkit to strengthen screen in...
19/08/2026
Do Aussies truly value local content? Unpacking Screen Currency 2026 with Deirdr...
19/08/2026
On Saturday September 5 Katie Taylor will step into the ring for the fight of her life against Flora Pili in front of 80,000 fans in Croke Park. A legendary fig...
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...
18/08/2026
SMT will provide race technology for FOX Sports' coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races ...
18/08/2026
The live, YouTube-native roundtables combine fan voices, credentialed reporters,...
18/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/08/2026
The industry legend sounds off on replacing the Heat's iconic Medusa score...
18/08/2026
William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the ...
18/08/2026
DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announc...
18/08/2026
The American Association of Professional Baseball (AAPB) has added SI TV, Sports Illustrated's 24/7 streaming channel, as a broadcast partner for the remain...
18/08/2026
The Esports Foundation has announced that the inaugural Esports Nations Cup (ENC), originally scheduled for November 2026 in Riyadh, will be postponed to Novemb...
18/08/2026
Diversified has announced a new Global Managed Services Practice, consolidating the company's managed services capabilities into one organization. Rob Mello...
18/08/2026
Appear has completed a proof of concept with Thoroughbred Racing Productions (TRP), demonstrating multi-camera remote live production over bonded 5G cellular an...
18/08/2026
Riedel Communications has announced that Edith Cowan University (ECU) in Perth, ...
18/08/2026
Company launch with stereo-imaging tool
Panoramic is the debut release from Panorama Labs, a new company formed by mastering engineer Nicholas Di Lorenzo. C...
18/08/2026
Control software now available for older interfaces
Focusrite have just announced the launch of an update that extends Control 2 software support their Scar...
18/08/2026
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
18/08/2026
Lightware announces an integration with SpectralBot that helps system integrators and AV operators troubleshoot faster using augmented reality (AR), AI-assisted...
18/08/2026
Command Frame for After Effects
Scott Black August 18, 2026
0 Comments
Free download, demonstrations, hands-on tests, and creator resources
Want to t...
18/08/2026
At Stand 14.A57, the data company will demonstrate GreenDot and IBM Aspera together, giving media and entertainment businesses real-time visibility of what thei...
A View from the Front Line: How Coronavirus Impacts the Media Industry By Fergal Ringrose, SVG Europe 
