Sony Pixel Power calrec Sony

Global Streaming Service On Air Strengthens Leadership Te...

27/09/2023

On Air, the global streaming service for on-stage entertainment content, has welcomed three key leadership appointments as it expands its growth in the UK and across Europe.

Paul Cheetham, Talent & Event Booker

Paul Cheetham brings 25 years of extensive experience to help drive On Air's continued success in events, with an established industry network in the live entertainment industry as Talent & Event Booker. Having previously held senior booking roles with AEG Germany, Live Nation and Heartburst Entertainment, Cheetham's career has taken him across Europe, working on shows with artists such as David Bowie, AC/DC, Tina Turner, Elton John, Lewis Capaldi and George Ezra. Music events he has worked on include Berlin Music Week and the internationally respected Reeperbahn Festival, as well as the opening of the Verti Music Hall in Berlin.

Based in Germany, Cheetham will be responsible for overseeing the DACH and Nordic regions for On Air, focusing on increasing awareness of the company's streaming service to audiences and working with international artists to deliver visually engaging shows to fans across the world. As the entertainment market continues to shift with changing consumer habits, Cheetham will help demonstrate the important role streaming can play across the industry, providing users with exclusive tailored access to pay-per-view shows from anywhere, while creating new and untapped revenue streams for artists.

Brian Rucker, Business Development Manager

Brian Rucker has joined On Air as its new Business Development Manager. With 20 years of experience in the live music industry, Brian Rucker will be responsible for driving business growth across the US, EMEA and other regions globally, as On Air expands its portfolio of artists and events. Kickstarting his career in the US as a concert promoter, Rucker has extensive experience leading the development and execution of live and digital events for companies including Big Noise, Wasserman, Live Nation and Pandora Music, where he held senior management positions. Rucker has worked across multiple genres throughout his career, with artists as varied as Billie Eillish, My Chemical Romance, Playboi Carti, Dierks Bentley, Alison Wonderland, and Sech.

Before joining the On Air team, Rucker elevated Twitch's offering of premium virtual content with the launch of Twitch Music in the US. During the pandemic when no promoters were in business, Rucker helped create a dedicated space for artists to perform online for their fans, highlighted by the development of the first virtual hip-hop music festival with Rolling Loud and a weekly concert series with Bowery Presents. With a global audience prepared to engage with their favorite artists via premium digital experiences, Rucker will help demonstrate the marketing value of streaming as the industry continues to diversify hybrid digital content offerings. On Air will provide artists with another avenue to monetise their performances and increase their reach by distributing high production content around the world.

James Goodhall, Brand Partnerships Director

On Air, global streaming service for on-stage entertainment content, has announced James Goodhall as its Brand Partnerships Director. Goodhall brings over 25 years of music industry experience in streaming, VOD, marketing, brand partnerships, distribution, A&R and live events to his new role. His music career started at Amato Distribution where he ran the UK sales division. Goodhall helped build the company into one of the biggest music distributors in Europe, before moving onto successful A&R roles at Sony Music UK and Universal Music to sign and deliver multiple chart hits. Taking on key commercial positions in EMI Music UK and Warner Music UK, he managed high-profile music clients such as Spotify, Deezer, YouTube, Soundcloud and Vevo, and delivered brand partnerships for YouTube, Vodafone, Microsoft, Google Play and O2. Goodhall also led artist campaigns including Coldplay, Dua Lipa, Anne-Marie, Gorillaz, and David Guetta, while helping deliver UK chart history for Ed Sheeran, Jess Glynne, and Stormzy.

Before joining On Air, Goodhall was Head of Music Sales EMEA for Mirriad, an AI-powered in-content advertising platform. He ran its specialist music division dedicated to connecting artists, brands, and fans, and partnered with leading record labels and artists to deliver innovative brand integrations within their music videos to launch global campaigns.

Based in London, Goodhall will play a key role in securing brand partnership opportunities, developing outreach strategies, and building key stakeholder relationships to drive On Air's revenue stream globally. As the industry becomes increasingly interconnected between artists and their fans, Goodhall will help drive collaboration to deliver top-tier streaming experiences for a global audience.
LINK: https://kitplus.com/news/global-streaming-service-on-air-strengthens-l...
See more stories from tvbay

North America Stories

04/08/2026

MLB's Jason Hedgcock on Using the Cloud To Produce World Baseball Classic Games for Netflix Japan

Live production in the cloud is a growing trend across the industry, and Major L...

04/08/2026

Major League Soccer Names Larry Berg as Next Commissioner; Will Take Helm in 2027

LAFC co-managing owner will succeed Don Garber on Jan. 1, 2027, as league prepar...

04/08/2026

Foresight: Driving Growth Through Broadcast Flexibility - A Calrec + PGA TOUR Case Study

In 2022, when the PGA TOUR was breaking ground on its new, state-of-the-art broa...

04/08/2026

Dealer Cam Debuts as Omaha Productions Takes World Series of Poker Main Event Final Table Live on ESPN

Provided by POVORA, the new camera angle offers a dealer's-eye view of the c...

04/08/2026

USL To Trial FIFA's Football Video Support System During 2026 USL Cup

Spiideo will provide the camera setup, with NEP handling broadcast integration and off-site video operations...

04/08/2026

Game On Live Studio Deploys Blackmagic Design Workflow Across 15 Fields at Tropical 7s

Production team streamed more than 750 youth rugby matches using ATEM switchers,...

04/08/2026

NDI, KTC Partner To Develop Network-Native Commercial Displays

Agreement gives KTC early access to NDI's Advanced SDK for integration across commercial displays, digital signage, and interactive panels...

04/08/2026

IBC2026: IBC Innovation Awards Finalists Highlight Advances in AI, Cloud, Open Standards, and Accessibility

Twelve projects across four categories recognize collaborative work in productio...

04/08/2026

Ekstraklasa, Live Park Select Hawk-Eye for Tracking, Offside, and Broadcast Technology

Multi-year agreement will introduce SkeleTRACK, semi-automated offside, automate...

04/08/2026

Radio France Deploys Redundant Lawo AoIP Workflow for 2026 Concert de Paris

Three mc 56 consoles, dual A__UHD Core engines, RAVENNA networking, and HOME management supported live sound, monitoring, and international broadcast production...

04/08/2026

IBC2026: Haivision to Debut Makito ONE, Falkon X4 in Europe

New contribution products support ultra-low-latency video transport across fixed, remote, and mobile production environments...

04/08/2026

IBC2026: Chyron to Highlight AI, Cloud, HTML Graphics, and Sports-Analysis Tools

Company will showcase updates across PRIME, Chyron LIVE, Paint, virtual production, newsroom workflows, and venue control...

04/08/2026

TAB Show 2026: MultiDyne to Showcase Fiber-Transport and IP Infrastructure Tools

Exhibit will feature SilverBack, VersaBrix, VersaFrame, VF-9100, and FiberSaver-10G platforms...

04/08/2026

IBC2026: TAG Video Systems Adds MXL Support, Containerized Deployment, Expanded QC Tools

Platform updates target cloud-based production, high-density ST 2110 monitoring,...

04/08/2026

Gravity Media, Live Media Group Partner To Expand U.S. Mobile Production Facility Operations

LMG will take control of Gravity Media's U.S. mobile-unit fleet as the compa...

04/08/2026

Blendkit Expands Beyond Blender

Blendkit Expands Beyond Blender Brie Clayton August 4, 2026 0 Comments Popular 3D Asset Library Launches Alpha Plugins for Maya, Godot, and Rhino Blend...

04/08/2026

QC: Artificial Intelligence's Big Hammer Finds Another Nail

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

The AI Dilemma: Can C2PA Keep a Video's Provenance Intact?

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

BPS Gaining Traction in Broadcast and Other Sectors

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

Ikegami to Demonstrate Latest-Generation UNICAM Product R...

Ikegami has chosen the 11-14 September 2026 International Broadcasting Convention in Amsterdam as the European market launch venue for additions to its UNICAM p...

04/08/2026

Appear unifies hardware and software for live production...

Appear (IBC2026 booth 1.C61) will showcase new X & VX Platform capabilities that extend broadcast-grade performance from venue to cloud Appear ASA (OSE: APR), ...

04/08/2026

Broadcast Management Group Brings Amazon Prime Obsessed F...

LiveU, the global leader in live IP-video solutions, today highlighted the crucial role its EcoSystem played in Broadcast Management Group's (BMG) successfu...

04/08/2026

Scripps Completes Acquisition of WTVQ Lexington

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

U.S., U.K. Consumers Now Spend 11 Hours a Day Using Media

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

Sinclair Announces 2026 Annual Scholarship Winners

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

Tom DeLay: Only Congress Can Change Station Ownership Caps

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

IAB Tech Lab Upgrades Open Framework for Agentic Advertising

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

DirecTV For Business Inks New Agreement to Sell NFL Sunday Ticket

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

IEEE Broadcast Technology Society Honors Charles Einolf

Share Copy link Facebook X Linkedin Bluesky Email...

04/08/2026

Homecoming Artist Spotlight: Dreion

Homecoming Artist Spotlight: Dreion The singer, songwriter, and producer talks about finding his village at Berklee ahead of his Homecoming performance on Sep...

04/08/2026

As AI Increases Demands on Memory, Storage Steps Up

Surging AI demands are driving the need for massive datasets and context windows that burst past the confines of system memory. But rising needs aren't me...

04/08/2026

NVIDIA Alpamayo 2 Super, the Frontier Open Model for Robotaxis and Autonomous Vehicles, Now Available for Commercial Use

For robotaxis and other autonomous vehicles (AVs), the hardest problems aren'...

04/08/2026

AI Leaders Propose SAFE Guidelines for Cybersecurity Transparency

Members of the Open Secure AI Alliance - now more than 120 organizations strong - are developing new guidelines to strengthen agentic AI cybersecurity as the an...

03/08/2026

SVGs TranSPORT Conference Returns to NYC on Oct. 20; Register Today!

SVG's annual TranSPORT conference returns to New York City for a full day of sessions focused on the current state of live-sports-transmission technology. S...

03/08/2026

SVG All-Stars: Stefan Richardson, Director, Global Broadcast, Riot Games

A five-time Emmy winner, this esports vet has built a production career on live storytelling, audience connection, and meeting viewers wherever they are The sp...

03/08/2026

MLBs Jason Hedgcock on Using the Cloud To Produce World Baseball Classic Games for Netflix Japan

Live production in the cloud is a growing trend across the industry and Major Le...

03/08/2026

Cookie Queens Is Sweet With Substance

(L-R) Nyah B., Nala B., Shannon Elizabeth S., Celia K., Olive G., and Nikki B. attend the Q&A for Cookie Queens by Alysa Nahmias, an official selection of the...

03/08/2026

Glensound launches Greater Divine Supernal at PLASA Show...

Glensound will launch the Greater Divine Supernal at PLASA Show 2026, extending its intelligent loudspeaker range for professional studio monitoring and live au...

03/08/2026

How Agua Tinta's Class Project Launched Her Songwriting Career

How Agua Tinta's Class Project Launched Her Songwriting Career Two years after graduating from Berklee, the songwriter has a Latin Grammy nomination, a So...

03/08/2026

Lightware UCX delivers campus-wide connectivity to Leiden...

Leiden University's new Campus Spui, located in the heart of The Hague, the diplomatic and administrative centre of the Netherlands, opened in February 2026...

03/08/2026

Bitfocus heads to the future with new investment

Bitfocus, the specialist in media control and monitoring, has received a further boost to its plans for continuing growth, particularly in Europe and North Amer...

01/08/2026

American Television Alliance Slams Deltavision Blackout on Verizon

Share Copy link Facebook X Linkedin Bluesky Email...

01/08/2026

FreeWheel Debuts TV Series-Level Reporting for CTV Buyers

Share Copy link Facebook X Linkedin Bluesky Email...

01/08/2026

Minnesota Timberwolves, DAZN to Launch New Streaming Offering

Share Copy link Facebook X Linkedin Bluesky Email...

01/08/2026

Early Registration Opens for 2026 SMPTE Media Technology Summit

Share Copy link Facebook X Linkedin Bluesky Email...

01/08/2026

NBCUniversal and YouTube Ink Landmark Distribution Deal

Share Copy link Facebook X Linkedin Bluesky Email...

01/08/2026

COW Jobs: Lead Generation Representative - Animation Services

COW Jobs: Lead Generation Representative - Animation Services Brie Clayton July 31, 2026 0 Comments Lead Generation Representative - Animation Service...

01/08/2026

Emilie Lowe Shoots Award Winning Short Film Where Dead Things Grow with Blackmagic Design

Emilie Lowe Shoots Award Winning Short Film Where Dead Things Grow with Blackmag...

01/08/2026

Early Registration Opens for the 2026 SMPTE Media Technology Summit

Early Registration Opens for the 2026 SMPTE Media Technology Summit Brie Clayton July 31, 2026 0 Comments Initial Program Announced Alongside New Medi...

01/08/2026

Save 30% on All Ivory 3 Upgrades in the month of August

August 2026 Promotion - 30% off All Ivory 3 Upgrades Looking to take your music to a new level of expression? Throughout August, Save 30% on ALL Ivory 3 Upgrad...