
12 September 2021, 16:45 (PDT) Dolby and Justin Bieber Team Up to Go Inside the Story of his Latest Single Ghost
Fans can enjoy Ghost and his latest multi-platinum album JUSTICE today in Dolby Atmos on Apple Music
Experience Justin Bieber Like Never Before In Dolby Atmos | Dolby
SAN FRANCISCO, CA - September 12, 2021 - Dolby Laboratories, Inc. (NYSE: DLB), a leader in immersive entertainment experiences, teamed up with global superstar Justin Bieber to celebrate his latest single Ghost and a new era for music in Dolby Atmos, which is transforming how music is created and enjoyed. In this long-form commercial, the world will see the versatility of Justin's musical talent while exploring Ghost. Fans looking to connect with Justin on a deeper, more emotional level, can enjoy Ghost and JUSTICE today in Dolby Atmos on Apple Music.
I believe Dolby Atmos takes music to the next level. It's game-changing and hits you differently, said Justin Bieber. It's the best I've heard my music. That's a fact.
Today we are celebrating a new era for music and the story behind Ghost, said Todd Pendleton, Senior Vice President and Chief Marketing Officer, Dolby Laboratories. Through this exclusive piece, Justin sheds a new light on the inspiration behind his latest single while putting his artistry on full display. When experienced in Dolby Atmos, fans will hear the song like never before.
png
The piece was created to celebrate a new era for music in Dolby Atmos. As a driving force in sound innovation, Dolby Atmos pushes the boundaries of creativity so that music can be expressed and felt at its fullest. With Dolby Atmos, Dolby aims to create the strongest bond possible between artists, their stories, and the world. The video was directed by GRAMMY -nominated American music video director, commercial director, and filmmaker, Colin Tilley. Colin is one of the most sought-after talents known for his work writing and directing videos for some of the world's most prolific names in music, including music videos for Justin's JUSTICE album.
png
Ghost is the latest single from Justin's multi-platinum sixth studio album JUSTICE, which debuted at #1 on the Billboard 200 chart. All 22 songs from the album are available to enjoy in Dolby Atmos on Apple Music, including chart-topping global smashes Peaches feat. Giveon and Daniel Caesar, Holy feat. Chance The Rapper, Lonely feat. Benny Blanco, Anyone, and Hold On. Fans can also enjoy other Justin favorites in Dolby Atmos including his recent collaboration with Kid Laroi - Stay, one of the top songs on the US charts today.
To learn more, visit: https://www.dolby.com/experience/justin-bieber/
About Dolby Atmos
Dolby Atmos is a completely new way to create and experience music that delivers artistic expression at its fullest capacity, forging a deeper connection between artists and their fans. Music in Dolby Atmos goes beyond the ordinary listening experience by immersing you in the song, revealing details with unparalleled clarity and depth. It gives artists more space and the freedom to fully realize their vision and unlock new levels of emotion in their music for their listeners. Whether it's hearing the layers of instruments move all around you, catching the subtle breath a singer takes between lyrics, or feeling melodies wash over you - nothing puts you inside the music like Dolby Atmos.
About Justin Bieber
Global superstar Justin Bieber reached #1 on the Billboard Hot 100 for the second time in eight months with his smash collaboration with The Kid Laroi, Stay. Justin's eighth career #1 single, Stay has made history as Bieber becomes the youngest solo artist ever to reach 100 hits on the chart. His certified-platinum smash hit Peaches debuted at #1 on Billboard Hot 100 and hit #1 on both the Top 40 and Rhythmic Airplay charts. Peaches - with over 1.5 billion streams worldwide - is the latest single from Justin's global #1 album JUSTICE, his eighth album to debut at #1 on the Billboard 200. Bieber made history as the first male solo artist to debut at #1 on both the Billboard 200 album chart and Billboard Hot 100 singles chart. JUSTICE opened at #1 streaming in 117 countries worldwide and has accumulated over 6 billion streams to date. With over 75 billion career streams and over 70 million albums sold worldwide, Justin reigns as one of the biggest artists in the world. Bieber is the #1 artist on YouTube with over 60 million subscribers worldwide and is the #1 artist on Spotify global with over 75 million monthly listeners. Tickets for Justin Bieber's Justice World Tour 2022 are on sale now via justinbiebermusic.com and ticketmaster.com.
Copy link
Copy text
Download
About Dolby Dolby Laboratories (NYSE: DLB) is based in San Francisco with offices around the globe. From movies and TV shows, to apps, music, sports, and gaming, Dolby transforms the science of sight and sound into spectacular experiences for billions of people worldwide. We partner with artists, storytellers, developers, and businesses to revolutionize entertainment and communications with Dolby Atmos, Dolby Vision, Dolby Cinema, and Dolby.io.
Contact details
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Download vCard
Share news release
Download & Copy
Download PDF
Copy text
Copy link
Contact us
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Share
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
20/10/2026
Sony's Beyond Sports technology will power real-time animation of the game, ...
20/10/2026
The NBA is putting on a full-court press when it comes to digital offerings this year, and that includes some great new features on the NBA App as well as a new...
20/10/2026
Testing what works is an important part of developing successful fan engagement....
20/10/2026
One fan in The Nordecke will wear the device via headset on Wednesday night
Spo...
20/10/2026
Regular-season game coverage will continue to be a mix of REMI and onsite produc...
20/10/2026
Grass Valley has added Bridge Technologies to the company's Media eXchange Layer (MXL) initiative, demonstrating how this has supported the containerization...
20/10/2026
Gravity Media has rapidly deployed complete IP-based broadcast infrastructure fo...
20/10/2026
Ateme has announced a strategic partnership with Viamedia, the ad tech company b...
20/10/2026
As concerts and other live performances reach audiences through global streaming...
20/10/2026
Media Links' Xscend platform and MDP3020 IP media gateways supported live broadcast contribution for the All-Asia Games, that recently took place in Japan.
...
20/10/2026
For Major League Soccer creative teams, 2027 is going to be unlike any year they...
20/10/2026
The National Hockey League (NHL) has given a first look at its planned transform...
20/10/2026
FloSports and the National Lacrosse League (NLL) have entered into a multiyear m...
20/10/2026
The Advanced Media Workflow Association (AMWA) has received a 2026 Technology & ...
20/10/2026
Pearl TV has made significant progress in its industry-wide initiative to make NEXTGEN TV converter boxes more affordable and accessible to consumers, marking a...
20/10/2026
The 37th edition of SPORTEL Awards took place on Monday, Oct. 19 at the Grimaldi Forum Monaco, under the High Patronage of H.S.H. Prince Albert II of Monaco. Ch...
20/10/2026
Amagi has announced a strategic partnership with Sistemas de Video Comunicaci n ...
20/10/2026
The home of cycling coverage is secure as Eurosport and TNT Sports today extend ...
20/10/2026
By Ramona Flume
One of the most exciting things about the Sundance Film Festiva...
20/10/2026
Veteran Entertainment and Brand Executive to Lead Global Communications Strategy...
20/10/2026
Inspired by late-90s & early-2000s R&B, hip-hop & club music
UJAM have just introduced two new virtual instruments that bring together a versatile selection...
20/10/2026
Synth gains free editor & librarian application
Back at Superbooth 2026, Groove Synthesis gave us a sneak preview of a desktop software application that off...
20/10/2026
With more than 30 years in the Italian broadcast market, Video Progetti will offer the complete Calrec range, giving broadcasters the freedom to choose and scal...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Calrec has appointed Video Progetti, the Rome- and Milan-based broadcast distributor and AV system integrator, as its distribution partner for Italy. Media comp...
20/10/2026
FOR-A has collaborated with Canon to integrate PTZ camera control into the software-defined MixBoard production switcher. The resulting seamless operations wer...
20/10/2026
Great music rarely happens in isolation. It emerges when artists, producers, and songwriters exchange ideas, challenge one another, and find unexpected creative...
20/10/2026
Collaboration gives broadcast teams a faster path from network alerts to the affected equipment, system dependencies and support information
BeckTV, Beam Dyna...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
University of Washington Intercollegiate Athletics has brought its new Sundodger Studios production facility on air, with Grass Valley cameras and production sw...
20/10/2026
Live demos will include upgrades for the X510 bonding router, self-serve management for NetConnect data plans and a technology preview of future developments
...
20/10/2026
Jigsaw24 has appointed Alex Battrick as Pre-Sales Solution Consultant, strengthening its technical expertise as the company expands its offering across live pro...
20/10/2026
COW Jobs: Toronto Freelance Crew Call - Your Story - open, ongoing
Brie Clayton October 19, 2026
0 Comments
Toronto Freelance Crew Call - Your Story (...
20/10/2026
Give your photos a second chance with Open Eyes in Lightroom on mobile
Shambhavi Kadam October 19, 2026
0 Comments
You know the frustration. Everyone ...
20/10/2026
Paperwolf Studio launches eight creative OpenFX plugins for DaVinci Resolve
Brie Clayton October 19, 2026
0 Comments
Datamosh, slit-scan, camcorder lo...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/10/2026
LA JOLLA, CA-The Scripps Research Alumni Network has announced the two divisional winners of its inaugural awards program, created to honor institute alumni for...
20/10/2026
2026 UNTAPPED Development Lab participants announced 20 October 2026
Top (L-R): Becki Bouchier, Carly Brand, Leslie Hornung. Bottom (L-R): Joseph Meldrum, Elle...
20/10/2026
Boston Conservatory Center Stage Presents Romantic Musical Comedy She Loves Me Conservatory musical theater students will perform the charming production, set...
20/10/2026
Rachel McFarlanes American Dialogue Premieres at Carnegie Hall The alum composer and violinists commissioned work is part of Sphinx Virtuosis nationwide tour ...
20/10/2026
Collaboration delivers comprehensive camera control and switching in a single intuitive interface...