
Published: Fri 19 Oct 2018
ITV's Controller of Comedy Saskia Schuster hosted an event last night (October 18th) with RTS, The Writers Guild, Era 50:50, Funny Women and BAFTA to launch Comedy 50:50, an initiative seeking to implement measures to address the gender imbalance in comedy, starting with writers.
The event brought together producers, writers and agents and was opened by Schuster, who talked about her plans to build on ITV's Social Partnership agreement to increase the number of female writers in comedy teams on ITV productions. The event also heard from Deirdre Mullins, Bafta-winning actress and founding committee member for the Equal Representation for Actresses campaign (ERA 50-50).
The event gave producers, writers and agents the opportunity to network, including focussed introductory producer/writer meetings, with each producer hosting at least three, ten minute introductory meetings with female writers at the event.
The event also gave the attendees the opportunity to hear about and engage with a number of other aims Comedy 50:50 plans to drive forward, including:
Creating an independent database of female comedy writers, which can be accessed free of charge by producers. This is not related solely to ITV productions, this is for use on any show for any broadcaster.
Setting up mentorships whereby established writers commission less experienced writers to write an episode of their show and will work alongside them in the storylining and writing process. This suggestion has come from more established writers who benefitted from this early in their careers and perceive that there is generally less occurrence of this practice in the industry today.
Regular targeted networking that sets up short introductory meetings between writers and producers to expand the network of contacts.
Saskia Schuster said A few months ago a disgruntled female writer crossly pointed out to me that commissioners have the privileged opportunity to create change. She was right. And a bit scary. This is the start of that change, not with the ambition of meeting targets or quotas, but of changing our comedy culture. We can't be making the best shows possible for our audiences if our shows aren't inclusive or representative of the gender diversity of our viewers.
Ade Rawcliffe, ITV's Head of Diversity in Commissioning closed the event, which was held at ITV's Waterhouse Square Offices in Holborn on Thursday night (October 18th).
Comedy 50:50 is supported by the RTS, BAFTA, The Writers Guild, ERA 50:50 and Funny Women, who helped in extending invites to female writers with at least one TV, theatre or radio credit.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/10/2026
A response to Mark Turner and the SVG AI Innovation Lab
SVG AI Innovation Lab Program Director Mark Turner's How Broadcast Sports Can Apply the Newsroom S...
06/10/2026
Cobalt Digital will exhibit at NAB Show New York 2026 (Booth 226, Javits Center, October 21-22), demonstrating its ST 2110/IPMX product line alongside solutions...
06/10/2026
LiveU and Airwise have announced a strategic partnership integrating LiveU's bonded video transmission with Airwise's drone fleet management, airspace a...
06/10/2026
Hotspur Labs, Tottenham Hotspur's corporate venture programme, will co-host ...
06/10/2026
SPORTEL Monaco 2026 will take place October 19-21 at the Grimaldi Forum in Monaco, with the conference programme running October 19-20.
Sessions include:
Mast...
06/10/2026
Zixi has announced the appointment of John Towers as Chief Financial Officer. Towers brings more than 20 years of experience in media and entertainment, includi...
06/10/2026
The Memphis Grizzlies, DAZN, and WATN/ABC24 have announced a partnership to simulcast 15 regular season Grizzlies games free over-the-air on ABC24 during the 20...
06/10/2026
The Minnesota Timberwolves, KARE 11, and DAZN have announced a partnership to simulcast 15 Timberwolves games free over-the-air on KARE 11 during the 2026-27 se...
06/10/2026
Sportel 2026 is set to be held in Monaco in less than two weeks (beginning Octob...
06/10/2026
The company's Pro Data portable storage unit enabled the Dallas Cowboys prod...
06/10/2026
Three new compact pedals announced
Warm Audio have just introduced a new guitar pedal line-up that offers compact, pedalboard-friendly versions of some of t...
06/10/2026
Drum-replacement tool gets major overhaul
WaveMachine Labs have announced that the latest version of their drum-replacement software is now available, and i...
06/10/2026
Firmware update implements user-requested features
Arturia's stage-going keyboard series has just received a significant update that addresses some of t...
06/10/2026
(4:51 PM) Wiesbaden, October 06, 2026. Based on business performance to date, pa...
06/10/2026
SBS invites audiences and communities to help shape the future of its language s...
06/10/2026
Manufacturer receives honors from both TV Tech and TVB Europe for advancements in compression technology
AMSTERDAM September 30, 2026 - Cobalt Digital has ...
06/10/2026
Cobalt Digital NAB NY Booth 226 // Journalists: Click to visit Cobalt
Highlight...
06/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/10/2026
Imaginary Forces Paints a Portrait of Conflict in War
Brie Clayton October 6, 2026
0 Comments
Director Ronnie Koff of Imaginary Forces (IF) transforms...
06/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/10/2026
Pebble, a leading specialist in automation, content management and integrated channel solutions, is supporting the continued modernisation of playout at Brazili...
06/10/2026
Techex, a specialist in software-defined live video workflows, will demonstrate the how tx darwin platform combines satellite and IP delivery at NAB New York 20...
06/10/2026
NVIDIA DGX Spark 64GB Gives Developers More Ways to Build and Scale Local AI
Allen Bourgoyne October 5, 2026
0 Comments
Local AI is becoming more usef...
06/10/2026
Cannes Premiere Documentary The Match Shot with Blackmagic URSA Cine
Brie Clayton October 5, 2026
0 Comments
Portraiture and archival footage bring pl...
06/10/2026
Boston Conservatory Artists Turn Chairs on The Voice Watch Lexi Stephens (BFA 25) and Marcus Ladden Jr. (BFA 30) wow the celebrity coaches during their blind au...
06/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/10/2026
Tuesday 6 October 2026
Official trailer released for The Good Daughter ahead of...
06/10/2026
Sean Giancola to Step Down as Publisher & CEO of New York Post Media Group
New York (October 6, 2026) - After more than a decade of transformative leadership a...
06/10/2026
Savanyu reports getting more gain from the sound system, which he credits to the capsules asymmetrical supercardioid pickup pattern.
Even with less-than-ideal...
06/10/2026
Andrew Trimble delves into the author's Belfast upbringing
Thursday, 8 Octo...
06/10/2026
Telecom operators are increasingly building their AI strategies on open models - and the reasons go beyond mere cost.
Open models give telcos the ability to t...
05/10/2026
Eutelsat has announced that Airbus Defence and Space has completed the first 32 new OneWeb Low Earth Orbit satellites at its facility in Toulouse, France. The s...
05/10/2026
Racecourse Media Group (RMG) has appointed Andrew Demaria as its first Chief Content Officer, effective October 6.
Demaria joins from a career spanning more th...
05/10/2026
SMPTE will host SMPTE Bootcamp: Precision Timing for ST 2110 on Wednesday, October 21, 2026, from 9:20 a.m. to 4:30 p.m. in Room 3D03 at the Javits Center durin...
05/10/2026
Nexstar Media Group and DAZN have announced a partnership to simulcast 15 regular season Indiana Pacers games on Nexstar television stations and free on DAZN si...
05/10/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...
05/10/2026
Telos Alliance has announced that Zephyr Connect SE, a new hardware codec, is now shipping. The unit joins the Telos iPort High Density multi-codec gateway and ...
05/10/2026
Sofascore and the NHL have announced a multiyear global partnership that will bring new NHL statistics and analytics tools to Sofascore's platform beginning...
05/10/2026
The New Orleans Pelicans have announced broadcast coverage for the 2026-27 season. Gray Media and the Gulf Coast Sports and Entertainment Network (GCSEN) will c...
05/10/2026
As sports broadcasters look for new ways to make live action more immersive, ins...
05/10/2026
New multi-pattern LDC revealed
Austrian Audio have announced the upcoming launch of a new multi-pattern large-diaphragm capacitor mic that occupies the midd...
05/10/2026
Software gains Tonex Board rig support
When IK Multimedia launched the Tonex Board, they mentioned that it would soon be followed by a significant update to...