
Published: Fri 19 Oct 2018
ITV's Controller of Comedy Saskia Schuster hosted an event last night (October 18th) with RTS, The Writers Guild, Era 50:50, Funny Women and BAFTA to launch Comedy 50:50, an initiative seeking to implement measures to address the gender imbalance in comedy, starting with writers.
The event brought together producers, writers and agents and was opened by Schuster, who talked about her plans to build on ITV's Social Partnership agreement to increase the number of female writers in comedy teams on ITV productions. The event also heard from Deirdre Mullins, Bafta-winning actress and founding committee member for the Equal Representation for Actresses campaign (ERA 50-50).
The event gave producers, writers and agents the opportunity to network, including focussed introductory producer/writer meetings, with each producer hosting at least three, ten minute introductory meetings with female writers at the event.
The event also gave the attendees the opportunity to hear about and engage with a number of other aims Comedy 50:50 plans to drive forward, including:
Creating an independent database of female comedy writers, which can be accessed free of charge by producers. This is not related solely to ITV productions, this is for use on any show for any broadcaster.
Setting up mentorships whereby established writers commission less experienced writers to write an episode of their show and will work alongside them in the storylining and writing process. This suggestion has come from more established writers who benefitted from this early in their careers and perceive that there is generally less occurrence of this practice in the industry today.
Regular targeted networking that sets up short introductory meetings between writers and producers to expand the network of contacts.
Saskia Schuster said A few months ago a disgruntled female writer crossly pointed out to me that commissioners have the privileged opportunity to create change. She was right. And a bit scary. This is the start of that change, not with the ambition of meeting targets or quotas, but of changing our comedy culture. We can't be making the best shows possible for our audiences if our shows aren't inclusive or representative of the gender diversity of our viewers.
Ade Rawcliffe, ITV's Head of Diversity in Commissioning closed the event, which was held at ITV's Waterhouse Square Offices in Holborn on Thursday night (October 18th).
Comedy 50:50 is supported by the RTS, BAFTA, The Writers Guild, ERA 50:50 and Funny Women, who helped in extending invites to female writers with at least one TV, theatre or radio credit.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
PlayBox Technology has published State of Broadcast Infrastructure 2026, an in-depth industry research report examining the technologies, operational challenges...
01/07/2026
LONDON, UK, 1 JULY Jigsaw24 has appointed Alan Henry as Head of Sales for Media and Entertainment, reinforcing its continued investment in helping broadcaster...
01/07/2026
Content Vault, the patent-pending secure content distribution platform protecting high-value media from disclosures, theft and unauthorised access, today announ...
01/07/2026
Bitcentral, Inc. a leading provider of enterprise software and digital media solutions for news, sports and entertainment broadcasters, as well as streaming pla...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Groundbreaking First Nations Screen Business Accelerator launched through nation...
01/07/2026
Chyron Launches the All-New Chyron Academy: A Reimagined, Hands-On Learning Expe...
01/07/2026
Amplium Captures Kawasaki Brave Thunders Game with Blackmagic URSA Cine Immersiv...
01/07/2026
Boris FX Optics Expands Plugin Support to Apple Photos, Capture One, and Affinit...
01/07/2026
9.2 million streams on RT Player between 11 and 28 June
Reach of 2.9 million viewers during Group stages of FIFA World Cup on RT 2
23 million video views acr...
30/06/2026
Could your journalism reach an international stage?
Entries are now open for the Thomson Foundation's Young Journalist Award 2026, one of the most prestigi...
30/06/2026
As Brazil's only way for fans to see all 104 matches, YouTube channel proves the power of digital...
30/06/2026
Brings together saturation & lo-fi effects
Following on from the release of their Voxcraft vocal-processing plug-in, UJAM have announced the launch of Retro...
30/06/2026
New IR reverb engine, Juno-inspired chorus & more
The latest version of Rapid Flow's hardware-emulation synth plug-in expands on its predecessor with a ...
30/06/2026
Excels at heavy-handed VCA compression
For their latest release, Shy Audio have recreated the crunchy' sound of a rackmount compressor that found its w...
30/06/2026
Component scarcity drives cost increases
Shortly after Apple's CEO Tim Cook acknowledged that cost increases would soon be inevitable , the company hav...
30/06/2026
Statement regarding GetUp Save Our SBS' campaign
30 June, 2026
Media releases
The GetUp Save Our SBS' campaign is an independent initiative. SBS ...
30/06/2026
Hitachi and Bank Pekao S.A. have completed the installation of the first Hitachi...
30/06/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
MainStreaming, the award-winning and innovative Edge Video Delivery Network, today announced that it has been selected by ITV to support the delivery of ITVX, I...
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
When Wheel of Fortune and Jeopardy! needed to upgrade their wireless communications system, they turned to Clear-Com FreeSpeak wireless for their iconic televi...
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/06/2026
Other World Computing Launches New Atlas Core Line with 256GB CFExpress 4.0 Type...
30/06/2026
DaVinci Resolve Studio Used for Taketoshi Sado's Perfume Cold Sleep -25 year...
30/06/2026
Life sciences has entered an era of computational scale, and for more than a dec...
30/06/2026
Fernando Cruz and Jaz Wray Join as Regional Sales Managers; Bringing Extensive S...
30/06/2026
As organizations move from AI pilots to production AI factories, infrastructure decisions have shifted from peak chip specifications to cost per token: how many...
30/06/2026
Editor's note: This post is part of Into the Omniverse, a series focused on ...
30/06/2026
Scripps Research scientists demonstrate a faster, cheaper route to making critical drugs using common table sugar New method illustrates how to build a tough ch...
29/06/2026
By Andy Rayner, CTO, Appear
The 2026 FIFA World Cup is the largest football tou...
29/06/2026
A new multi-country study from ESL FACEIT Group, Hero Esports, and Niko Partners estimates that 400 million Gen Z consumers regularly engage with esports, under...
29/06/2026
ESPN will mark America's 250th anniversary with a series of content initiatives across its linear, digital, and streaming platforms, including a special edi...
29/06/2026
The Esports Foundation has named OBSBOT the Official Camera and Webcam Partner for the Esports World Cup 2026, bringing the company's AI-powered imaging tec...
29/06/2026
Insight Productions has launched Insight Storm, a 53-foot mobile broadcast unit designed specifically for esports production, live entertainment, and digital-fi...