
Real-time rendering is helping one studio take virtual production to impossible heights.
In their latest project, the creators at Los Angeles-based company Impossible Objects were tasked with depicting an epic battle between characters from the upcoming video game, Diablo Immortal. But the showdown had to take place on the surface of a Google Pixel phone, set in the living room of a live actor.
Working with advertising agency Omelet, the team at Impossible Objects brought this vision to life using accelerated virtual production workflows to blend visual effects with live action. Using Epic Games' Unreal Engine and NVIDIA RTX A6000-powered Dell Precision 7920 workstations, the team created all the stunning cinematics and graphics, from high-fidelity textures and reflections to realistic camera movement and lighting.
These advanced technologies helped the artists make instant creative decisions as they could view high-quality virtual imagery rendered in real time.
We can build larger, photorealistic worlds and not worry about relying on outdated creative workflows, said Joe Sill, founder of Impossible Objects. With Unreal Engine and NVIDIA RTX-powered Dell Precision workstations, we brought these Diablo Immortal characters to life.
Real-Time Technologies Deliver Impossible Results Previously, to tackle a project like this, the Impossible Objects team would look at concept art and storyboards to get an idea of what the visuals were supposed to look like. But with virtual production, the creators can work in a nonlinear way, bridging the gap between imagination and the final high-resolution images faster than before.
For the Diablo Immortals project, Impossible Objects used Unreal Engine for previsualization - where the artists were able to make creative, intentional decisions because they were experiencing high-fidelity images in real time. Moreover, the previsualization happened simultaneously with the virtual art department and layout phases.
The team used NVIDIA RTX A6000-powered Dell Precision 7920 workstations - an advanced combination that allowed the artists to enhance the virtual production and creative workflows. The RTX A6000 GPU delivers 48 gigabytes of VRAM, a crucial spec when offline rendering in Unreal Engine. With more GPU memory, the team had room for more geometry and higher resolution textures.
Rendering would not have been possible without the RTX A6000 - we maxed out on its 48 gigs of memory, using all that room for textures, environments and geometry, said Luc Delamare, head of Technology at Impossible Objects. We could throw anything at the GPU, and we'd still have plenty of performance for real-time workflows.
Typically, this project would have taken up to six months to complete. But the nonlinear approach enabled by the real-time pipeline allowed Impossible Objects to cut the production time in half.
The video game characters in the commercial were prebuilt and provided by Blizzard. Impossible Objects used Autodesk Maya to up-res the characters and scale them to perform better in a cinematic setting.
The team often toggled between compositing software, Autodesk Maya and Unreal Engine as they ported animation back and forth between the applications. And as the project started to get bigger, Impossible Objects turned to another solution: NVIDIA Deep Learning Super Sampling, an AI rendering technology that uses a neural network to boost frame rates and produce sharp images.
NVIDIA DLSS was incredibly important, as we were able to use it in the real-time workflow, even with characters that had high polygon counts, said Delamare. This solution became really helpful, especially as the project started to get denser and denser.
At the animation stage, Unreal Engine and NVIDIA RTX allowed the team to simultaneously update cinematography and lighting in real time. The end result was fewer department handoffs, which resulted in time saved and efficient creative communication gained.
With all of these advanced technologies combined, Impossible Objects had the power to create a more efficient, iterative process - one that allowed the team to ditch linear pipelines and instead take on a much more creative, collaborative workflow.
To learn more about the project, watch the video below:
Learn more about NVIDIA RTX technology in media and entertainment.
North America Stories
01/04/2026
As sports media organization continue to seek out new ways to streamline their p...
01/04/2026
The SVG GFX Forum hit New York City earlier this month for a day packed with sessions focused on the creative strategy and technology behind today's cutting...
01/04/2026
Green Hippo is excited to announce the launch of its new Hippotizer Media Server training courses at Pixel Academy, a purpose built AV learning hub combining ha...
01/04/2026
TAG Video Systems, a global leader in IP-native broadcast monitoring, multiviewing, and quality control, today announced a collaboration with Oracle Cloud Infra...
01/04/2026
Professional Wireless Systems (PWS), a leading provider of wireless audio solutions and RF management, was on site at the Caesars Superdome in New Orleans, wher...
01/04/2026
AgileTV, a leading provider of end-to-end TV technology solutions, has deployed next , the new IPTV platform of the Austrian telco LIWEST, marking the first st...
01/04/2026
LTN, a leader in fully managed IP video transport, and Ateme, a global leader in video compression and delivery solutions, today announced a collaboration integ...
01/04/2026
Adobe Unveils Powerful New Innovations for Creative Pros in Adobe Illustrator
Deepa Subramaniam April 1, 2026
0 Comments
I'm excited to share that...
01/04/2026
Boland Communications Introduces QD4K315HDR10 QD-OLED Series Monitors for Live P...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Mediagenix Showcases Semantic Intelligence-Powered Title Management, Schedule Op...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/04/2026
Victoria Mon t Brings the Multi-Hyphenate Mindset to Career Jam 2026 The Grammy-winning singer, songwriter, and producer shared how versatility and self-inves...
01/04/2026
A New Season of Expression: Save 30% On Ivory 3There are moments in music when everything changes-when new ideas break through and redefine what's possible....
01/04/2026
Back to All News
A Demon Falls for a Human in Long Vacation: Netflix Greenlight...
01/04/2026
Back to All News
All WWE Is Now Live Only on Netflix in Italy
Entertainment
01 April 2026
GlobalItaly
Link copied to clipboard
ALL WWE IS NOW LIVE
ON NET...
31/03/2026
MeyerPro delivered the LED production for the Microsoft Ignite 2025 keynote at Chase Center in San Francisco, using more than 2,700 ROE Visual panels across mul...
31/03/2026
The Media Coding Industry Forum (MC-IF) is expanding membership outreach in 2026...
31/03/2026
ViewLift and MyOutdoorTV (MOTV) have announced the launch of ViewLift Conversational AI Search on the MyOutdoorTV platform. The feature enables natural language...
31/03/2026
The Atlanta Braves and Gray Media have announced a multi-year agreement to simul...
31/03/2026
Gravity Media has delivered broadcast services for TAB Golden Slipper Day at Rosehill Gardens on March 21 and will now cover The Star Championships at Royal Ran...
31/03/2026
Synamedia has announced that Mileto Tecnologia, a Brazilian pay-TV operator, has selected the Synamedia Go platform for its OTT expansion. Mileto is also deploy...
31/03/2026
KMH Integration will attend NAB Show in Las Vegas with a focus on what the company calls AV Casting - an approach built on the idea that professional AV and bro...
31/03/2026
Prime Video will carry live coverage of the first and second rounds of the 2026 Masters Tournament, beginning at 1:00 p.m. ET on Thursday, April 9 and Friday, A...
31/03/2026
The NHL and its U.S. and Canadian broadcast partners have announced a collaborat...
31/03/2026
Daktronics has partnered with Wake Forest to manufacture and install a new end z...
31/03/2026
The National Football League has announced that Las Vegas will host Super Bowl LXIII in 2029 at Allegiant Stadium. The announcement was made at the NFL Annual M...
31/03/2026
The NFL has announced a partnership with TMRW Sports to develop and operate a professional flag football league for women and men. The league will launch with i...
31/03/2026
Sennheiser's Spectera wideband bidirectional wireless system was used by bot...
31/03/2026
Sports Studio Inc., the company behind Free Live Sports, has announced the formation of an Advisory Board with five media and technology executives.
Each of o...
31/03/2026
PSSI and Appear have announced a new phase in their collaboration, with PSSI deploying Appear's X Platform to upgrade its mobile fleet and PSSI Internationa...
31/03/2026
As sports media organization continue to seek out new ways to streamline their p...
31/03/2026
With two new expansion teams and viewership/attendance on the rise, the league's production/broadcast arm and its partner NEP Connected Solutions are busier...
31/03/2026
By Kiera Williams
Every year, a new group of emerging media and entertainment professionals steps into the HPA community - curious, talented, and ready to grow...
31/03/2026
MELBOURNE, Fla., March 31, 2026 - L3Harris Technologies (NYSE: LHX) will release its first quarter 2026 financial results before the market opens on Thursday, A...
31/03/2026
Photo courtesy of NASA. An illustration shows NASA's Perseverance rover operating on the surface of Mars....
31/03/2026
L3Harris Technologies and Comtech Telecommunications Corp. have collaborated to introduce the next evolution in resilient multi-orbit capability for today's...
31/03/2026
Rebel Sport leads ad investment as brands compete for a large, active and qualit...
31/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
31/03/2026
CueScript, a leading international developer of professional teleprompting solutions, is enhancing its platform with three innovations that elevate flexibility,...
31/03/2026
#GALSNGEAR will host a series of meetups, panel discussions, and networking events during the 2026 NAB Show, taking place April 18 22 in Las Vegas.
The organi...
31/03/2026
At the 2026 NAB Show (April 19-22, Las Vegas Convention Center, Booth #N1328), Imagine Communications is introducing AI assisted scheduling capabilities within ...
31/03/2026
High-density upgrade for mobile fleet and PSSI International Teleport gives PSSI more flexibility for premium live event coverage
PSSI and Appear today announc...
31/03/2026
Solid State Logic Enhances Virtualized System T Platform to Deliver Scalable Clo...
31/03/2026
OWC to Showcase Storage, Workflow Acceleration, and Reliability Solutions for Cr...
31/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...