Tributes have been paid to PR and writer Farah Jifri who passed away earlier this month
By Jenny Priestley
Published: May 31, 2023 Updated: June 5, 2023
Tributes have been paid to PR and writer Farah Jifri who passed away earlier this month
target=_blank title=Share on LinkedIn class=share-linkedin>
The UK broadcast industry has been saddened by the death of PR and writer Farah Jifri.
Farah had worked within the media industry for over 20 years, first as editor of IBE magazine, before moving into public relations with some of the industry's best-known companies, including Red Lorry Yellow Lorry, Jump PR, Bubble, Platform Communications and Manor Marketing.
She was a well-known member of the IBC Daily team, and in recent months had begun writing for TVBEurope.
A number of colleagues have paid tribute to Farah, describing her as a gifted journalist who exemplified best quality .
The thoughts of everyone at TVBEurope are with Farah's family, friends and colleagues. Rest in peace Farah, we will miss you.
UPDATE: Farah's funeral will take place on Saturday 3rd June at 11am. There will be a live webcast of the service for those unable to attend. Please contact TVBEurope's editor Jenny Priestley for details.
An online Book of Condolence has also been opened here, and the link also includes information regarding donations in lieu of flowers.
Fergal Ringrose, former editorial director of the IBC Daily I had the opportunity to engage Farah to work as a journalist on the IBC Daily when I was editorial director of the publication. We published five live newspapers in Amsterdam, one for each day of the IBC show.
To work as a journalist on the Daily you had to know your stuff in terms of industry knowledge; be able to deal with a wide range of people non-stop each day; work to tight deadlines (of course) each day; and produce clean and accurate copy with each story. And be a team player. And remain engaged and upbeat through each long day at the coalface.
Anyone who knew Farah knew she was all of those things. No company or technology or jargon seemed to phase her at all: she was a natural. But much more than that - as anyone who knew Farah would testify - was her serenity. Farah possessed a calm, smiling, cheerful, caring serenity that she carried about with her always. A gentle serenity. A great colleague with a delightful personality. That's how I will think about and remember Farah Jifri.
Jennie Marwick-Evans, Manor Marketing Farah is someone that I've known for a very long time. I first met her when she was the editor of IBE magazine. I admired her quiet determination, knowledge and understanding of the industry.
Throughout our careers, we kept bumping into each other - sometimes working together and sometimes not.
She was someone who I always held in high regard, and when the opportunity came to employ her, I was overjoyed. Whether on the phone, video call or visiting the office with Ripley, her gentle, quiet and see-all soul was evident.
Knowing that she's not at the end of a WhatsApp is very sad. And I'll miss her.
Gay Bell, Platform Communications I personally knew Farah for the 20 plus years she was in the media tech industry, firstly as a journalist, then as a comms professional, and also as a colleague and friend. She was a very smart and gifted journalist with a mass of industry knowledge - you would struggle to find a broadcast and media topic she couldn't bring to life with her writing.
Farah was a valued part of the Platform Comms content team, but more importantly, she was a lovely person - a thoroughly decent human. She was especially kind to junior team members who were learning the ropes - never shy to share her vast experience.
I was shocked and saddened to hear of her death. Too young, with a lot more life to live. RIP Farah, you will be missed by many.
Andy Stout and Kate Large Farah was a gifted journalist, editor, and PR professional. She was also a genuine family friend and she was equally as gifted at that as well. We had a shared love of cricket and curries - India and mild for her, England and Ireland and a fair bit hotter for us - and we still regularly cook the awesome Keema recipe she gave us many years ago. I remember working on the IBC Daily with her in 2005 and getting the train back to London the day after England won the Ashes, delightedly swapping snippets of commentary from the stack of papers between us. And after an afternoon with Farah you would always end up dropping the phrases international standard' and best quality' into your conversation for weeks afterwards.
Along with her dogs, first the incomparable Bailey and then her beloved Ripley, she was a kind, witty, and generous companion, whether that was over an ice cream or a coffee in her adopted hometown of Market Harborough or in the middle of a bustling tradeshow in a far-flung country. She will be greatly missed by everyone who knew her; best quality' indeed.
Ciaran Doran Working with Farah in the many roles she had in our industry from IBE magazine to the IBC Daily a couple of decades ago to more recent press release and scriptwriting work, it was always a real pleasure to look forward to.
Farah was a true professional, the kind whom we simply take for granted for being able to work her magic with customer interviews, product stories and press releases.
There was a real sense of calm when working with Farah as she had both a gentle nature and a real ability to focus the conversation on the most salient points very swiftly and with ease.
The resulting article rarely needed much adjusting, you could simply trust the words to be just right,.
Having engaged Farah just recently on a series of work for the remainder of this year I will dearly miss working with her and am truly sad at such a wonderful writer, positive pers
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
12/05/2026
Beyond the Hype: A Strategic Post-Hoc Analysis of NAB 2026 If NAB Show 2026 had an underlying theme, it was a quiet, industry-wide pivot from the high-energy sp...
12/05/2026
Guntermann and Drunck (G&D), a Panoptec Technologies Group company, and CT Square, led by Chandresh Shah, have announced a joint venture to distribute G&D and V...
12/05/2026
With 30 days until the start of the FIFA World Cup 2026, Telemundo, the exclusive Spanish-language home of the tournament in the United States, has announced th...
12/05/2026
The NHL has announced the return of Stanley Pup for its third consecutive year, a 90-minute special featuring adoptable rescue dogs competing on a miniature rin...
12/05/2026
NBCUniversal presented its 2026 Upfront to advertisers at Radio City Music Hall, detailing upcoming programming across NBC, Peacock, Bravo, and Versant properti...
12/05/2026
FOX Sports has announced funding for the Fandom and Social Connection Initiative at Harvard Kennedy School's Shorenstein Center on Media, Politics, and Publ...
12/05/2026
TNDV and Live Media, both divisions of Live Media Group, supported live broadcast coverage around NCAA Final Four weekend in Indianapolis, including the March M...
12/05/2026
The European Football Alliance (EFA) has announced a content distribution agreement with Fubo Sports Network, the free ad-supported streaming TV (FAST) channel ...
12/05/2026
For the first time, Spanish-speaking fans in the U.S. will have two separate tel...
12/05/2026
CP Communications led a comprehensive spectrum management initiative on behalf of Churchill Downs during Kentucky Derby week, coordinating RF assets across the ...
12/05/2026
LiveU has announced a strategic partnership with DRONERESPONDERS, a 501(c)3 non-...
12/05/2026
Open Broadcast Systems has announced that BMC TV, a specialist in IP transport of broadcast content, has selected the Open Broadcast Systems 5G Flyaway solution...
12/05/2026
NEP Europe, part of NEP Group, has announced it will deliver broadcast solutions...
12/05/2026
Grass Valley has announced continued collaboration with Ravensbourne University ...
12/05/2026
Stats Perform has announced the launch of Opta Pulse, an AI-assisted video creation and distribution platform for leagues, rights holders, and broadcasters. The...
12/05/2026
FOX Sports has announced a collaboration with Sesame Workshop to integrate Sesame Street characters into FOX Sports' FIFA World Cup 2026 programming. Conten...
12/05/2026
To date, NHL Productions has produced 19 broadcasts with commentary in American Sign Language
NHL in ASL (American Sign Language) may be just one show, but the...
12/05/2026
Google's Brian Albert: creators, athletes, highlights, nostalgia, second-scr...
12/05/2026
A still from Past Lives by Celine Song, an official selection of the Premieres program at the 2023 Sundance Film Festival. (Courtesy of Sundance Institute | p...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
One month to go! SBS reveals expansive FIFA World Cup 2026 lineup beyond the pi...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Tyrell Corporation, specialists in high-end live sports and entertainment broadcasts, was tasked with delivering compelling broadcast coverage of premier equest...
12/05/2026
Registration is now open for IBC2026 as the global media, entertainment and technology community prepares to converge on the RAI Amsterdam from 11 14 September ...
12/05/2026
Ross Video, a global leader in live video production technology, will present its latest innovations and integrated production workflows at BroadcastAsia 2026, ...
12/05/2026
500 selected leaders from around the world across start-ups, corporates, and venture capital. Over 50bn in assets under management among attending investors, a...
12/05/2026
CVP, one of Europe's leading suppliers of professional video and broadcast solutions, has appointed Randy Koeman as Sales Manager, Netherlands, marking anot...
12/05/2026
Taiwan Television has expanded its HD content ingest workflow capabilities by investing in the PlayBox Neo Suite - a leading multi-channel multi-server UHD/HD/S...
12/05/2026
Jigsaw24 is strengthening its media team with the appointment of Tom Laker as Client Director and Ashish Chauhan as Project Manager. These strategic hires bring...
12/05/2026
Broadcast playout leader showcases hybrid IP infrastructure and workflow automation with Videoland deployment as regional benchmark...
12/05/2026
dzjinius, the all-in-one production management platform for the media and entertainment industry, will showcase its centralised approach to production workflows...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
NUGEN Audio will debut Version 1.1 of DialogCheck, its intelligent dialog intelligibility and compliance tool, at the 2026 Media Production & Technology Show (S...
12/05/2026
The reactive visuals can adapt to any stage or screen setup and comprise 50 layers of Notch content
Today, Disguise announced that its high performance GX 3 m...
12/05/2026
Snapgrid , Snapbag & Airglow Expand Creative Control for the ARRI Modular LED BarFollowing the launch of the ARRI Omnibar, DoPchoice introduces a dedicated li...
12/05/2026
May 12th, 2026 Press Materials Available Here
TRIBECA FESTIVAL UNVEILS 2026 GAMES PROGRAM
Tribeca Celebrates Its 25th Anniversary With World Premieres and Pl...
12/05/2026
May 12th, 2026 Press Materials Available Here
MADONNA BRINGS THE WORLD PREMIERE OF CONFESSIONS II TO 2026 TRIBECA FESTIVAL
The Global Icon Will Unveil a Cine...
12/05/2026
Customer demand for data continues to grow in the first quarter of 2026 at Magya...
Tributes have been paid to PR and writer Farah Jifri who passed away earlier this month
