
Monday 4 December 2017 Thrill-seeking Brits cling to their daredevil attitudes until the age 34, when the idea of risking it all loses its appeal, a new study to launch Daves new series Ross Noble: Off Road has revealed.
The new research into extreme activities has uncovered how far we Brits are willing to push themselves for a rush of danger, and when the urge to take physical risks begins to ebb away as they approach their forties.
Off the 2,000 people surveyed, 28 per cent believe the thrill-seeking side of their personality has yet to be tamed by the march of time.
And a bolshy one in ten believe they have become more daring as the years have ticked on.
A more reserved two in five think their taste for adventure has mellowed over time, and 44 per cent believe they were more happily reckless when they were kids, willing to seek out their own dangerous thrills.
Luke Hales, Dave general manager, said:
Weve loved watching Ross put himself through physical and mental anguish for Off Road. The survey shows that nearly a third of Brits still crave the rush of adrenaline that extreme activities provide, and that theres no reason to slow down.
Watching Ross take on one of the toughest challenges motorbiking has to offer is an aspirational - and often hilarious - show. He took it extremely seriously, even taking his coach on tour with him. I hope it is more entertaining for Dave viewers to watch than it was for Ross to experience!
The 3-part-series, which airs from Wednesday 7th December on Dave, sees comedian and famed bike lover Ross Noble take on the epic Scottish Six Days Trial, a legendary challenge where the best motorbike riders in the world come together to race a hundred miles each day in a true test of stamina.
Of those who feel they have lost their youthful lust for life, one in two said they have become more aware of their physical fragility as time has worn on, and over a third thought taking risks simply stopped appealing to them as much as it used to.
And three in ten found the idea of taking part in an extreme activity a more frightening prospect with every passing year.
Men are more likely to indulge their daredevil side than women, and women are more likely to avoid extreme activities all together.
Men are also almost twice as likely as women to have already suffered an injury due to taking part in an extreme sport.
Despite the possible danger, one in six Brits has tried their hand at skiing, and a fifth have chalked up their palms to go rock climbing at some stage in their lives.
A third have taken the wheel of a Go-Kart and one in five have hurled themselves down a woody trail on a mountain bike.
One in seven have tried kayaking and one in six have embraced their inner Tony Hawk and tried a trick on a skateboard.
Given the chance to indulge in some adrenaline-pumping activities, scuba diving is the risky sport which most appealed to thrill-seeking Brits, followed by Go-Karting and sky diving.
Free climbing - which involves scaling a rock face without the use of supporting ropes - was rightly considered the most dangerous extreme activity in the study.
Cliff jumping and base jumping continued the theme of risking it all at great heights to round out the top three most dangerous sports.
Windsurfing, snowboarding and BMXing meanwhile are considered to be on the safer side of the extreme activity spectrum.
When asked to describe the emotions they feel when participating in a risky sport or activity, a fifth admitted to experiencing fear, though two thirds agreed the rush of adrenaline was the overriding feeling of the experience.
And one in five of those surveyed by OnePoll said taking part in an extreme activity gave them a feeling of happy glow afterwards.
MOST POPULAR RISKY SPORTS
Scuba Diving
Skiing
Go-Karting
Sky Diving
Jet Skiing
Surfing
White Water Rafting
Kayaking
Snowboarding
Hang Gliding
Mountain Biking
Rock Climbing
Snowmobiling
Waterskiing
Windsurfing
Bungee Jumping
Motocross
Cliff Jumping
Free Climbing
Wing Suiting
BMX
Skateboarding
Base Jumping
Parkour
Aggressive Inline Skating
MOST DANGEROUS RISKY SPORTS
Free Climbing
Cliff Jumping
Base Jumping
Bungee Jumping
Rock Climbing
Sky Diving
Wing Suiting
White Water Rafting
Motocross
Parkour
Hang Gliding
Aggressive Inline Skating
Scuba Diving
Mountain Biking
Skiing
Go-Karting
Jet Skiing
Surfing
Waterskiing
Kayaking
Snowmobiling
Skateboarding
BMX
Snowboarding
Windsurfing
Ross Noble: Off Road starts exclusively on Dave, 8pm Thursday 7th December and is available to catch up on UKTV Play.
@Davechannel #OffRoad
Notes to Editors For more information, please contact:
Ben Duncan, Publicist
About Ross Noble: Off Road
Ross Noble: Off Road (3x60) sees bike lover Noble return to Dave following his acclaimed series Ross Noble Freewheeling. This time a camera crew follows Noble as he takes part in the Scottish Six Days Trial, a legendary challenge where the best motorbike riders in the world come together to race a hundred miles each day in a true test of stamina, ability and willpower. Its a race thats defeated countless seasoned professionals whove been riding all their life, and certainly isnt for the faint-hearted - or foolhardy comedians. Training during every second of spare time and helped along the way by his coach James Burroughs, can Noble conquer one of the toughest sporting challenges known to man?
Ross Noble: Off Road is produced by Oscar and Emmy-winning Grain Media (The White Helmets, Virunga) and directed by Jon Drever.
About Dave
Sky 111/246, Virgin 128/194, Freeview 12, BT & TalkTalk 12 On demand on Sky, Virgin and UKTV Play
About UKTV
UKTV is a commercial broadcaster reaching over 40m viewers every month.
The award-winning independent has eleven imaginative brands - UKTV Play,
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
31/08/2025
Legrand | AV, a global specialist and industry leader in audiovisual solutions, returns to CEDIA Expo 2025, taking place Sept. 4-6 in Denver, with a powerful li...
31/08/2025
Global media technology company Backlight will unveil new capabilities in its Iconik, Wildmoka, and Zype product lines at IBC2025 (booth #1.D09), September 12 1...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...